seoClarity Pros and Cons

Since acquiring our seoClarity license, I've been delighted with the range of tools the software offers: the whole palette of the Swiss army knife for SEO is accessible; from site auditing to AI-assisted content creation, via topic trend research...

What impresses me the most is the power of analysis given by the sheer quantity of data available: thanks to connectors with Search Console and GA4, this data-driven analysis is done from keyword searches, to the sections of sites concerned by this data. This gives us a holistic view of our SEO performance, and enables us to take the necessary action.

It's a bit tricky to get to grips with, but our customer service and training departments will do their utmost to introduce you to the tool.

We (myself and my colleagues in the marketing department) use the tool on a daily basis, as it's so easy to use, once you've been trained. Review collected by and hosted on G2.com.

From a personal point of view, the Audit section of the site could be improved. It leaves me wanting more in terms of the technical elements to be analyzed. I'm switching to another tool (you know, that frog that screams), to complete my technical data for analysis. Review collected by and hosted on G2.com.

By far, my favorite quality of SEOClarity is it's speed (both front-end & back-end).

There's a lot of tools, Google Analytics included where simply changing the "date" results in a long, arduous load time. SEO is a moving target and validating hypotheses on the fly is paramount to an agency's success. The snappiness with which SEOClarity's dashboard switches from keyword topics to filtered categories, to populating different competitors into content gaps is EASILY one of the main reasons I adore the platform.

Now, regarding the back-end, whoever is operating the tech behind-the-scenes is ACTIVE. When they say they have plans to release a new feature, they do it in record time. We needed sites crawled earlier in the month, and they did it. We wanted to track AIOs and they built it, put it in beta and shipped it. Best of all, it works! Review collected by and hosted on G2.com.

I will say the subfolder filtering takes some getting used to. I'd love it if it was less nuanced. Review collected by and hosted on G2.com.

When I joined my recent role, seoclarity was already in place and wasn't a tool that i'd used before. I have to say the ongoing support from Matt in CS with training and walking through the use cases in the platform was better than any SEO platform I've used in the past.

Another plus point was the constant innovation, they genuinely take feedback and suggestions onboard and put them out to the community and the suggestions with the most feedback they look to action if relevant.

Through using the tool you can see aspects of other tools you've likely used before (SEMrush, Ahrefs etc) but all in on place and importantly all working from the same metrics, making reporting much more cohesive and means you're in the platform daily.

Even the basics such as keyword research, the data you're able to get out of seoclarity I found really useful. Their true demand metric helps demystify often inflated search volumes and helps you action your search strategies in a much smarter way. Review collected by and hosted on G2.com.

No tool is perfect, i'd love to see more up to date ranking data - but as with any tool you have to be prepared to use 'x' in conjunction with 'y' to truly get what you want.

The benefits of the platform far far outweigh any negatives. Review collected by and hosted on G2.com.

I like that seoClarity has the ability for us to track large sets of keywords in multiple locations at the city level. This is huge for businesses that care about local SEO, or that have SERPs that vary by location.

The reps that we have worked with have always been quick to respond whenever we have questions. Review collected by and hosted on G2.com.

Sometimes I feel a bit overwhelmed by the sheer number of features available. But this is not neccesarily a downside, as there is always something new that I'm learning.

There have been a few instances where what seoClarity reports does not match what we're able to see with our own proprietary data or with other 3rd party tools. Review collected by and hosted on G2.com.

I like that it has everything in one tools, rather than having to have multiple tools to do the job. I love topic explorer, where I can get a good range of questions that users are looking for. I also like the auditing tool, this gives me a focus on improving the content on site. Review collected by and hosted on G2.com.

Old styling

Some confusion with naming of functions which differ in other tools. Review collected by and hosted on G2.com.

SEOClarity offers a next-level partnership with dedicated, one-on-one account managers and SEO experts. They truly work to help problem-solve SEO challenges WITH you, almost like having an extra resource on the team. Review collected by and hosted on G2.com.

While no longer relevant, prior to working with Joe Z., we had gone through many different account managers with high turnover. This made it difficult to make real progress towards our partnership goals. However, we have now been working with Joe for about a year and his support is unparalleled. Review collected by and hosted on G2.com.

The seoclarity tool has made it easy for my team to create dashboards and analyze our performance to make data-informed decisions. I really appreciate how their team goes the extra mile to help us on our business priorities by providing helpful analyses and recommendations for content and technical SEO. The ability to integrate our analytics data has also been very useful. Review collected by and hosted on G2.com.

I think that the platform itself could be a little more intuitive for things like filtering on the dashboards. I would also like to see more consistency in the modules, for example, some of them can toggle the dates to compare specific days against each other, and others can only do the last 2 complete months, etc. However, I am also accustomed to using Ahrefs and that has made me biased. Despite this, I still find the tool extremely valuable and I love the capabilities it has in terms of page tagging and keyword tracking, which are superior to Ahrefs. Review collected by and hosted on G2.com.

I like how SEOClarity stays on top of SERP developments, which makes it easier for me as an SEO to do also. They have the best keyword research tool that I've used, which I am an almost daily user of, and AI enhancements have made it even better.

For our account, we have a dedicated support rep who helps us accomplish things in the platform that we may not have time for or be confident we're doing correctly. Our rep seems more like an extension of our team than a typical SEO tool support rep I've had previously. Review collected by and hosted on G2.com.

Though I've become quite used to how to get what I need in the platform, some of my colleagues think that it is not intuitive enough. An example is how much filters are important when using many of the tools. This is why I can't recommend SEOClarity at a 10. Review collected by and hosted on G2.com.

The tool is very easy to navigate for our needs. We utilize in tandem with our agency to both identify & research problems we are having with our website. It is one of the more important day-to-day & week-to-week reporting tools we use.

We also find the seoClarity team to be experts in the problems or issues we are facing daily. They are able to provide solutions to identify those problems & point us in the direction of where in the tool can provide explanations. Review collected by and hosted on G2.com.

Nothing in particular. I think we still have some painpoints with tracking keywords in real-time as there is a lag but I don't think this is an seoClarity specific problem as many of the SEO tools have this restriction. Review collected by and hosted on G2.com.

seoClarity is the best tool on the market for tracking the performance of specific keywords and sets of specific keywords as keyword tags, page tags, and custom dashboards make it easy to get as granular as you'd like. Plus, the ability to have weekly calls with the seoClarity team and ask for their input or assistance is super valuable. Review collected by and hosted on G2.com.

While seoClarity is a very powerful tool, with a huge number of features, the UI takes a lot of time to get comfortable with. There are also several proprietary metrics in the platform with confusingly similar names. Review collected by and hosted on G2.com.