Arushi S.
AS
Arushi S.
Social Media Expert, Content Creator
Information Technology and Services
Mid-Market (51-1000 emp.)
"Great Value Keyword Research for Content Ideas and Gap Spotting"
4.5/5
What do you like best about SE Ranking?

I work in a small IT company, so I'm juggling social media, ads and content. SE Ranking has been useful for keyword research. I use it a lot to figure out content ideas and spot gaps when I'm not sure what to create next. Also, for the price, it feels like you're getting solid value without overspending. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

It's social media feature is basic. So I need to use other tool. I know it's SEO and paid keyword research tool, but if give advanced social media feature like reporting that would be awesome. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for the kind words — we're really glad SE Ranking has become part of how you work day to day, especially for keyword research across content and ads. It's nice to hear the tool is helping make smarter decisions on the paid side too. Your note about the social media side is appreciated; feedback like this is how we learn where to sharpen the product.

— The SE Ranking Team

Suman T.
ST
Suman T.
Digital Marketing Specialist
Information Technology and Services
Small-Business (50 or fewer emp.)
"Accurate Keyword Tracking and Polished White-Label Reports for Agencies"
4.5/5
What do you like best about SE Ranking?

I like SE ranking's accurate keyword tracking and white-label reporting. We manage multiple client SEO projects at DigitalRyze, so reliable ranking data is really important for us. Reports also look professional and branded, which helps a lot during client presentations and monthly reporting. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

So far, I don't have any major complaints. It's been working well for our agency needs and covers most of the features I use daily for SEO. Review collected by and hosted on G2.com.

Richa P.
RP
Richa P.
Digital Marketing Manager
Cosmetics
Mid-Market (51-1000 emp.)
"Easy-to-Use SEO Tool with Detailed Data and Strong Keyword Tracking"
4.5/5
What do you like best about SE Ranking?

We work as beauty and cosmetic distribution brand at Steamline Beauty and SE ranking has been really useful for managing both Google ads keyword planning and organic content SEO. I like that this tool is easy to use but still gives detailed data. Keyword tracking is solid and audit feature helps us to find SEO issues easily. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

SE ranking working well for us so far. For the features and data it provides, I think it offers great value for money. Review collected by and hosted on G2.com.

Janhavi K.
JK
Janhavi K.
Digital Marketing Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"All-in-One SEO Tracking and White-Label Reporting at a Great Price"
4.5/5
What do you like best about SE Ranking?

We provide multiple digital marketing services like SEO, social media and paid ads at our agency AOS. So having one tool that covers most SEO needs really helps. SE Ranking gives us keyword tracking, audits and reporting in one place at low cost. White label reports are best feature. We regularly share updates with clients and it keeps everything professional and branded. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Sometime backlink data seems less, especially for some competitive projects where I want deeper insights. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you so much for the review! Hearing that the white-label reports are your favorite part really makes our day — we know how much it matters when you're presenting back to clients. Appreciate the candid note on backlink depth too; the team keeps expanding that index. Wishing AOS a great quarter.

— The SE Ranking Team

Isha J.
IJ
Isha J.
Founder, Digital Marketing Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"SE Ranking Speeds Up Audits, Keyword Research, and Campaign Monitoring"
4.5/5
What do you like best about SE Ranking?

I run The Social Blend (freelance but kind of small agency) and work with Shopify brands, so I use SE Ranking before and during campaigns. Audit is usually my first step before running ads, and the keyword research helps with both SEO and Google ads. I also check page changes during campaigns, including competitor pages with SE ranking's page monitor, which helps me adjust faster. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

It's affordable at first, but once you scale and need more keywords or pages, the add-ons can add up pretty quickly. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for the detailed review! It's great hearing how audits, keyword research, and the page change monitor fit together for your Shopify clients at The Social Blend — exactly the kind of campaign-side workflow we love to support. Fair point on add-ons stacking up at scale; happy to chat through plan options anytime.

— The SE Ranking Team

Sonnie S.
SS
Sonnie S.
Small-Business (50 or fewer emp.)
"Invaluable Data Insights with Some UI Challenges"
5/5
What do you like best about SE Ranking?

I use SE Ranking for tracking analytics for our clients, mainly their keyword rankings and competitor analysis. I like that SE Ranking lets us track the keyword rankings in real time and analyze keywords we can use for landing pages from competitors. Mainly, I appreciate the accuracy of the rankings and the amount of data I can view. I've tried many other platforms, like Ahrefs, but they never show the amount of data that SE Ranking does, and I find it invaluable. Also, the initial setup was really seamless and easy, with no issues at all. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Sometimes the UI isn't the best and the keyword rankings are wrong. The sidebar menu doesn't always work as expected. I couldn't renew my subscription due to hitting the prompt limit, but I couldn't access projects to view the prompts. Review collected by and hosted on G2.com.

sabrina r.
SR
sabrina r.
SEO LEAD
Mid-Market (51-1000 emp.)
"Clean, Intuitive All-in-One SEO Platform for Faster Rank Tracking and Audits"
3.5/5
What do you like best about SE Ranking?

What I like most about SE Ranking is how it brings all the core SEO tasks into one clean, easy to use platform. The UI is clear and intuitive, which makes everyday work like rank tracking, site audits and competitor analysis fast and efficient. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

What I dislike about SE Ranking is that some features feel lighter compared to more enterprise level tools, particularly for very large or complex sites. The integrations are solid but limited, so it does not always replace specialist tools in advanced workflows. Review collected by and hosted on G2.com.

Edward C.
EC
Edward C.
Digital Marketing Lead
Mid-Market (51-1000 emp.)
"Exceptional SEO Tool with Room for Improvement"
5/5
What do you like best about SE Ranking?

I really like SE Ranking because it's a really useful tool for tracking and managing our SEO and search. We use it extensively and share it with our agency, which allows us to be really data-led in how we approach SEO. What I also appreciate is how easy it is to explain to directors. It's been a big help in allowing me to identify content gaps from our competitors, letting us go above and beyond them, which has massively increased traffic to the website. Overall, the features are super easy to use, and the initial setup was super easy for me, especially being experienced in SEO. Plus, connecting SE Ranking to Claude has been really helpful in digesting a lot of the data. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

I think the one thing I'd improve about SE Ranking is the structure of how it makes you pay for keywords each time. We often run out of keywords. That's mostly commercials. Obviously, people don't like paying for more. Review collected by and hosted on G2.com.

D3 M.
DM
D3 M.
Digital Marketing Director
Small-Business (50 or fewer emp.)
"Accessible and Powerful for SEO, with Some Complexity"
4.5/5
What do you like best about SE Ranking?

I like that the cost of SE Ranking, unlike others, is affordable. I especially value the insights tools, local marketing, competitors, positions, and backlinks, which are useful for my work in search engine strategies. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

The marketing plan seems a bit confusing to me, even though it's a to-do list, it seems somewhat incomprehensible. I don't think it's necessary to include the basics; once the audit is done, make a list of urgencies on the website or SEO, divided into specific actions for each website and not a generic list. Sometimes the user interface feels a bit cluttered. Review collected by and hosted on G2.com.

Ayushi K.
AK
Ayushi K.
LinkedIn Personal Branding Strategist
Marketing and Advertising
Small-Business (50 or fewer emp.)
"SE Ranking Is Incredibly Useful for Keyword Research and Website Audits"
4.5/5
What do you like best about SE Ranking?

I run a small digital marketing agency ThrdCup Media. We handle personal branding, SEO content and organic growth for founders so SE Ranking has been really useful in our work. We use it for keyword research, website audits. It's just so useful for us. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Nothing major complain about it. Just sometime page audit limit gets exhausted while handling multiple client websites. It would be better if refill limits were a bit more flexible. Review collected by and hosted on G2.com.