---
title: Scoop Analytics Reviews
meta_title: 'Scoop Analytics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Scoop Analytics works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 4
  scale: '5'
date_modified: '2026-07-09'
parent_category:
  name: Business Intelligence
  url: https://www.g2.com/categories/business-intelligence
---

# Scoop Analytics Reviews
**Vendor:** Scoop Analytics  
**Category:** [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 4
## About Scoop Analytics
Scoop is automated data investigation for multi-location businesses. It captures how your best people investigate your business — the patterns they recognize, the signals they flag, the questions they&#39;d ask — and applies that judgment across your entire operation, automatically, every cycle. Traditional BI tools show you dashboards. Scoop tells you what the dashboard means. Multiple analytical lenses run in parallel across your operation. When something looks off, 15+ diagnostic probes kick in. The AI tests every explanation, traces root causes, and surfaces findings with recommended actions — the same rigor your best person would apply, at every location, every week. Built for retail, hotel &amp; hospitality, property management, and franchise. SOC 2 Type II. 100+ connectors. Sits on top of your existing stack — Power BI, Tableau, Snowflake, Databricks, BigQuery, Microsoft Fabric. Built by Brad Peters, founder of Birst (Gartner Magic Quadrant BI leader, acquired by Infor).




## Scoop Analytics Reviews
  ### 1. Misses Through Content Chaos

**Rating:** 3.5/5.0 stars

**Reviewed by:** Brian W. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 13, 2024

**What do you like best about Scoop Analytics?**

Scoop analytics in the context means that I have it an easy time checking how my content performs on different social media platforms. It consolidates all the data in one place and allows me to do analysis by providing understanding of what works and what should be changed.

**What do you dislike about Scoop Analytics?**

Sometimes it feels like one has to engage in complex computations, when one is simply interested in simple metric performance. Sometimes I just can not dive in deeper to show you how a single ads performs in real time e.g. for which post and which social media channel this conversion appeared.

**What problems is Scoop Analytics solving and how is that benefiting you?**

Scoop analytics has made it possible to eliminate the guessing in my content strategy. Through knowing the best performing content I can refine my work and concentrate on creating not only pieces that do but also pieces that connect effectively with my target audiences. Through this stepwise activity, I have learned how to appeal my audience better and hence touch more of them.

  ### 2. Powerful and useful tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2024

**What do you like best about Scoop Analytics?**

It's super power is its ability to create customisable and powerful reports and dashboards

**What do you dislike about Scoop Analytics?**

Nothing as of now that I would like to highlight

**What problems is Scoop Analytics solving and how is that benefiting you?**

It is giving the functionality to combine different data , do data transformations and building dashboards all at one place

  ### 3. Standard Business Analytics Platform For Improved Performance

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ekta K. | Business Development Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 03, 2024

**What do you like best about Scoop Analytics?**

My organization is able to perform complex data analysis models thanks to its compatibility and connectivity. The user-friendly interface and numerous integrations with other services that our company now uses make Scoop Analytics the best option. The purpose of its design is to offer high-performance analytics.

**What do you dislike about Scoop Analytics?**

It could take a long time and a lot of effort for users with no prior expertise to understand the principles and make good use of the platform's features.

**What problems is Scoop Analytics solving and how is that benefiting you?**

When it comes to modeling, querying, and manipulating data for reporting and analysis purposes, it is useful. They may make better decisions and maintain efficient operations by using it to sift through vast amounts of data and identify what's really important. It eliminates data complexity, facilitating data modeling, insightful analysis, and fluid visualization.

  ### 4. Analytics tool for non tech person

**Rating:** 4.0/5.0 stars

**Reviewed by:** Saurabh G. | Unemployed, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2024

**What do you like best about Scoop Analytics?**

Scoop has helped me create dashoards without the help of any person who is technical. I got a hand on it in a week being not a tech savy person so it has helped generate my analysis without any help.

**What do you dislike about Scoop Analytics?**

It does not support real time analysis but it is still good for historical data

**What problems is Scoop Analytics solving and how is that benefiting you?**

Making dashboards is now really easy because of scoop



- [View Scoop Analytics pricing details and edition comparison](https://www.g2.com/products/scoop-analytics/reviews?qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-07-21+03%3A40%3A22+-0500&secure%5Bsession_id%5D=aa38b2d7-2067-459f-8936-7093b0563bd0&secure%5Btoken%5D=45ce56d97dc2c05d6e4525db93c5e60987b055871876f2b13321b4aafffb4e20&format=llm_user)

## Scoop Analytics Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Score Cards
- Dashboards

**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Reports**
- Reports Interface
- Share Reports
- Steps to Answer

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Statistical Tool**
- Scripting
- Data Mining
- Algorithms

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Visualization**
- Graphs and Charts
- Score Cards
- Dashboards
- Formats

**Data Analysis**
- Analysis
- Data Interaction

**Data Updates**
- Historical Snapshots
- Real-Time Updating

**Agentic AI - Sales Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Internationalization
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- Mobile User Support
- APIs

**Decision Making**
- Modeling
- Data Visualizations
- Report Generation
- Data Unification

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Collaboration**
- Sharing
- Co-Editing
- Devices

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow
- Automodeling

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Advanced Analytics**
- Predictive Analytics
- Data Visualization

**Building Reports**
- Data Transformation
- Data Modeling
- WYSIWYG Report Design
- Integration APIs

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Connections
- Reporting
- Messaging

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability

**Data Updates**
- Historical Snapshots
- Real-Time Updating
- Email Reports

## Top Scoop Analytics Alternatives
  - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,941 reviews)
  - [Looker](https://www.g2.com/products/looker/reviews) - 4.4/5.0 (1,587 reviews)
  - [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) - 4.5/5.0 (1,144 reviews)

