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Schema App Reviews & Product Details

Schema App Overview

What is Schema App?

Schema App is an end-to-end Schema Markup solution that helps enterprise SEO teams build a knowledge graph and drive search performance. Our platform creates robust Schema Markup to drive more quality organic search traffic to your website, without having to write code. By implementing structured data, we help businesses develop a reusable knowledge graph using our semantic technology platform and ongoing customer support to drive AI initiatives and future-proof their organization for search. Our end to end Schema Markup solution includes: 1. Access to our Schema App Platform – Our Schema App platform is home to our suite of Schema Markup tools. - Schema App Editor: Create and deploy advanced Schema Markup automatically on unique pages - Schema App Highlighter: Create and deploy advanced Schema Markup automatically at scale across thousands of similar templated pages - Schema App Analyzer: Monitors the health of your Schema Markup - Schema Performance Analytics: Measures and reports on the performance of your Schema Markup 2. High touch support services – With our high touch support services, you’ll get: - An assigned Customer Success Manager to support with strategy, management, and reporting for a minimum of 1 hour per month - Quarterly business reporting to review your Schema Markup performance and identify opportunities to optimize your Schema Markup and content - Ongoing maintenance support to monitor and optimize your Schema Markup performance. Why Schema App? - Get access to Schema Markup expertise who will manage your Schema Markup from strategy to results - Deploy and manage your Schema Markup at scale without having to do any manual coding - Reduce dependence on internal IT resources - Get a measurable return on your investment

Schema App Details
Languages Supported
English
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Product Description

Schema App is your end to end toolset for creating, managing, and measuring Structured Data, for any size website.


Seller Details
Year Founded
2011
HQ Location
Guelph, Ontario
Twitter
@schemaapptool
1,098 Twitter followers
LinkedIn® Page
www.linkedin.com
33 employees on LinkedIn®

Gracia C.
GC
Overview Provided by:

Recent Schema App Reviews

Sam B.
SB
Sam B.Mid-Market (51-1000 emp.)
5.0 out of 5
"Schema App Delivers"
Being on a small Marketing team, Schema App helps us tremendously. They always have fresh ideas to try and help us easily implement them to achieve...
KS
Katie S.Enterprise (> 1000 emp.)
5.0 out of 5
"Excellent service and great partners"
The Schema App team listens, teaches, and actively works to accomplish our business outcomes. Not only do we strategize together on how to accompli...
Ruby P.
RP
Ruby P.Mid-Market (51-1000 emp.)
5.0 out of 5
"Great strategic partner"
Very knowledgeable experts in SEO with great insights and actionable guidance for growth - flexible and great at adapting to SEO changes out of the...
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Schema App Media

Schema App Demo - Schema App Highlighter
The Schema App Highlighter is a tool on the Schema App Platform that helps users generate and deploy Schema Markup at scale. Users can create Schema Markup templates for pages with similar layouts and the tool will generate, deploy and update the Schema Markup on these pages dynamically based...
Schema App Demo - Schema App Editor
The Schema App Editor is a tool on the Schema App platform that helps SEO teams to generate the Schema Markup in JSON-LD and automatically deploy it to an individual web page without writing a single line of code. With the Schema App Editor, users can generate and deploy Schema Markup for uni...
Schema App Demo - Schema Performance Analytics
Schema Performance Analytics (SPA) is an interactive analytics reporting tool on the Schema App platform that allows users to monitor, analyze and get timely insights about their Schema Markup performance.
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18 Schema App Reviews

4.7 out of 5
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18 Schema App Reviews
4.7 out of 5
18 Schema App Reviews
4.7 out of 5

Schema App Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Sam B.
SB
Senior Marketing Operations & Design Specialist
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

Being on a small Marketing team, Schema App helps us tremendously. They always have fresh ideas to try and help us easily implement them to achieve the best results. They provide updates on the SEO landscape, like what algorithm changes Google has recently made and how it affects us. The Customer Support we receive from our Customer Success Manager is great. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

When doing anything related to SEO, you are very reliant on Google and the updates they make. Rich Results may be working one day, and then Google releases an update, and those Rich Results are no longer being given to us. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Schema App has helped our SEO results improve and get more page views, which has led to more leads. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Thank you, Sam! You're right about the rich results, which is why we've been shifting to focus more on the semantic value of Schema Markup and its role in supporting AI search. If you have any questions about the semantic value of Schema Markup, do reach out to your Customer Success Manager.

KS
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

The Schema App team listens, teaches, and actively works to accomplish our business outcomes. Not only do we strategize together on how to accomplish outcomes, but they are partners in developing processes for how to best accomplish the work. The people are absolutely wonderful to work with at every level of the organization. They have strong processes and frameworks that guide the work we do together. Schema App is an all-around amazing partner. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

There's not much to dislike about Schema App. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

The Schema App team is our schema markup strategic and implementation team. They provider the knowledge on how to use schema markup to improve how search engines and AI understand the content on our site. They are educating us on how knowledge graphs play an important role in the current changing structure of search and AI. They also implement all the required changes so that our internal team members can continue to focus on their work. Review collected by and hosted on G2.com.

BS
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Schema App?

Schema App tries their best stay ahead of the curve in the quickly evolving schema and SEO industry. With their expertise and robust platform, we feel much more prepared for any coming changes in the SEO landscape. We're in good hands. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

I would love more access to the platform and transparency about how exactly features are plugged in and monitored on our site on the back end. Otherwise very happy. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Schema App help us take advantage of all the schema markup options that our site can possibly qualify for. They're also a great learning resource with lots of educational material around new SERP features like knowledge graphs. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Hi Brian, thank you for your kind words! We're happy to provide your team with the expertise and agility to keep up with the industry changes. If you would like to learn more about our platform, please let your CSM know. They can provide more training or answer any questions you might have.

Ruby P.
RP
Marketing Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

Very knowledgeable experts in SEO with great insights and actionable guidance for growth - flexible and great at adapting to SEO changes out of their control with innovative approaches Review collected by and hosted on G2.com.

What do you dislike about Schema App?

I wish they were part of my full time team and their pricing was a bit less - but I understand Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Helping us achieve more rich results for more traffic and clicks for more leads to convert to customers Review collected by and hosted on G2.com.

Lauren T.
LT
Sr. Digital Content Strategist & Copywriter
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

Schema App stays on top of all the technical aspects of SEO so that a marketer like me doesn't have to. In addition to their support, keeping an eye on the horizon of SEO and providing guidance, deploying markup to our site without their help would be virtually impossible. With upwards of 10,000 URLs, deploying schema markup is automated - no coding skills or lifting required on our site. We've seen amazing results thanks to their product and support. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

Only downside to Schema App is it's probably not accessible to everyone. Their product has been particularly useful for enterprise systems but probably out of scope for smaller businesses. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Deploying schema markup automatically to our 3 websites, upwards of 10k URLs without any coding skills necessary. We're seeing organic search results and website traffic increase as a result. Review collected by and hosted on G2.com.

Lindsay M.
LM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Schema App?

Working with the Schema App team has totally changed the game for us in terms of SEO. Trying to handle schema markup on our own was complex and always seemed to need updating. But with Schema App's support, we've managed to make our websites stand out in search results.

They've kept us updated with the latest changes in schema, Google's ever-changing algorithms, and the best strategies to use. We've even had training on the latest techniques, which has given us a real edge over our competitors. It's like having insider knowledge that keeps us several steps ahead.

The Director of Customer Success, Ana, has been amazing. She's been with us every step of the way, making sure everything goes smoothly and even giving us custom strategies to boost our SEO further. With her at our side, we've seen our online presence grow and our search rankings soar. Her commitment to our growth has made a huge difference in our business.

But it doesn't stop with Ana. The owner of Schema App, Martha van Berkel, has also been incredible. Her vision and leadership have made Schema App an essential part of our online strategy. It's clear she's dedicated to helping businesses like ours reach new heights with state-of-the-art solutions. I can't say enough about how much her insight has impacted our success online.

So, a big thanks to Martha, Ana, and the whole Schema App team! Working with them has been an honor, and I can't wait to see where this partnership takes us. It's not every day you connect with such industry visionaries. They've made a world of difference to us, and I want them to know how much we appreciate it. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

Our team is buzzing with excitement over the idea of personal one-on-one training with Schema App. It's not just about reading guides or watching tutorials; it's about sitting down with real experts and diving into what schema markup means for our unique needs.

Everyone on our team would have the chance to ask their specific questions, get insights into the parts that are most relevant to our domains, and really understand what makes Schema App tick. Think of it as a tailor-made guide to our website's backend, teaching us how to navigate the sometimes bewildering world of schema markup. It's like having a personal trainer for our SEO, helping us fine-tune our strategy to fit us perfectly.

We've seen firsthand how big of an impact Schema App has made on our SEO. But we've also felt the growing pains of trying to handle all of the complex details. That's why the idea of having additional IT support, working side by side with our team, is so appealing.

To share their wisdom, help us troubleshoot, and make the whole process smoother. It's a collaboration that would make everything more efficient and let our SEO team focus on what they do best, knowing that the techy stuff is in good hands. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Firstly, Schema App addresses the complexity of implementing and maintaining schema markup, which can be a challenging task. With Schema App's user-friendly platform and dedicated team support, we've easily navigated through this intricate process, saving time and resources.

Schema App's guidance and continuous updates have ensured that our website's data consistently benefit from precise markup. This has led to significant improvements in search engine visibility and higher rankings. Schema App's expertise has empowered our internal SEO team to stay up-to-date with the latest schema changes, Google algorithm updates, and industry best practices. As a result, we've managed to maintain a competitive at all times.

Schema App is solving the challenges of complex schema implementation and ongoing maintenance, while also equipping us with the tools and expertise to achieve significant SEO success. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Thank you for your kind words, Lindsay! It's been an absolute pleasure working with your team as well.

Carla C.
CC
Marketing & Leasing Coordinator
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

Schema App has been an absolute game-changer for our blogs! Thanks to their expertise, our content is now being prominently displayed in rich results on Google. The impact has been remarkable – not only have our blogs been rewarded with increased visibility, but we've also experienced a significant surge in clicks. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

While Schema App has undeniably improved our blogs' visibility and click-through rates through rich results, there have been instances where attributing all increased clicks solely to the schema markup is a bit complex. Sometimes, users still click into our website without having directly searched for it, making it harder to directly correlate the results. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Schema App is solving the critical problem of maximizing our content's visibility and engagement in search results. Before using Schema App, our blogs struggled to stand out amidst the sea of search results. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Hi Carla, we're glad that our solution has driven measurable results for you and your team! Click attribution in SEO can be vague at times. However, if you have any questions or concerns, please share them with your customer success manager.

Verified User in Hospital & Health Care
UH
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

Ease of use. Once the platform is in place, your Schema App customer success manager does the rest. They look for ways to deploy schema at scale across our web properties. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

I don't see any downsides of using it. In fact, I was hoping I'd use the platform more to implement schema, but Schema App and our customer success manager pretty much handle it all. The good thing is, I can still go in the platform without the pressure of implementing and maintaining everything. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Deploying the schema.org vocabulary across our websites without needing to involve our developers. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Hi there, thanks for the review! We're glad to see you enjoying your experience with us. Even though your CSM manages your Schema Markup, there are other opportunities for you to utilize our platform. For example, you can leverage our Schema Performance Analytics tool to review your search performance. Please feel free to contact your CSM if you want to learn more.

CR
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Schema App?

Ease of use and customer support. I especially enjoy the 1 on 1 meetings. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

Ease of implementation. Can be difficult deploying Schema across domains. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Giving insights on how to better rank on SERP. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Hi Chris, thank you for your feedback! We're glad to hear that working with Schema App has been informative for you. We're committed to exploring ways to simplify implementation across domains to better meet your needs. If you have any further suggestions or questions, please feel free to reach out to your Customer Success Manager. We're here to help!

Rick F.
RF
Co Owner & COO ✓
Consumer Goods
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Schema App?

We have had an outstanding experience with Schema App, and we are delighted with the team there. We are seeing results and understand the future of the internet will be written in JSON, and the best way to deal with that is by subscribing to Schema App—great software to organize and assign scheme and a great team backing it. Review collected by and hosted on G2.com.

What do you dislike about Schema App?

No free plan is available

It can be a bit pricey for smaller businesses.

Of course, that is relative to your return. Review collected by and hosted on G2.com.

What problems is Schema App solving and how is that benefiting you?

Ease of use and bulk loading with all the custom tools to dig down granularly and to isolate custom work. Review collected by and hosted on G2.com.

Response from Gracia Chua of Schema App

Thank you Rick!