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SAP Customer Data Solutions Reviews - Page 8

SAP Customer Data Solutions Suite Overview

What is SAP Customer Data Solutions?

From individual consumers to multiple business accounts, customers demand relevant, personalised engagements. With SAP Customer Data Platform, you can surface insights in real time across the enterprise to deliver winning engagements, boost revenue, and drive growth. Our front office to back office integration sets our CDP apart from the competition. Connect customer identity data, as they engage, and dynamically activate that data to the systems of use, such as ERP, Analytics, or Marketing campaigns, Service, Sales, and flexible to adapt to your current stack. Combining our leadership in identity with the strength of BTP and Datasphere you have the ability to create a true customer 360. Customer Data Solutions: Customer Data Platform, Customer Identity and Access Management (CIAM) for B2C*, Customer Identity and Access Management (CIAM) for B2B*, *Enterprise Consent and Access Management (ECPM) is now part of CIAM

Included with this Suite
SAP Customer Data Solutions Details
Languages Supported
German, English, French, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Chinese (Simplified), Chinese (Traditional)
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How do you position yourself against your competitors?

Only customer data solutions from SAP can help your business:

Bring customer data and operational data together:
Enhanced customer understanding leads to better business decisions. By combining customer data with back-office data from systems such as ERP and supply chain management, you can surface real-time insights from true 360-degree customer views.

Respect data privacy and build trust:
Collecting and governing permission-based data is critical for addressing compliance and building customer trust. With a full view of your customers’ identity, consent, and preference data, you can understand how they want to engage, enforce their preferences across channels and touch points, and reduce regulatory risks.

Know your customer across every engagement:
Customer identity opens the door to more value. Design and deploy integrations with greater ease to push relevant customer data – based on a foundation of identity and consent – to marketing, commerce, sales, and service systems in real time.


Seller Details
Seller
SAP
Year Founded
1972
HQ Location
Walldorf
Twitter
@SAP
301,811 Twitter followers
LinkedIn® Page
www.linkedin.com
125,049 employees on LinkedIn®
Ownership
NYSE:SAP
Phone
+1 (800) 872-1727
Total Revenue (USD mm)
$27,338
Description

Our business analytics solutions close the gap between transactions, data preparation, analysis, and action, so you can make more informed decisions.


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Overview Provided by:

Recent SAP Customer Data Solutions Reviews

Verified User
I
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"It was a good experience while using this software."
Initially it was little tough for me bez I was a learner. Once I start using this then I feel it was so easy.
Marianella A.
MA
Marianella A.Small-Business (50 or fewer emp.)
4.5 out of 5
"You can enhance client connection and loyalty management with this robust software"
You can efficiently store and use client data with SAP Customer Data Solutions, improving your relationship with our business and our dental and bo...
Bob K.
BK
Bob K.Mid-Market (51-1000 emp.)
4.5 out of 5
"Easy Customer Understating and Consent Marketing Made Easy With SAP Customer Data"
When it comes to growing custom base, SAP Customer Data makes it easy thanks to consent marketing With SAP Customer Data, we have an easy time unde...
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SAP Customer Data Solutions Media

SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Activity Dashboard
SAP Customer Data Platform Customer Activity Dashboard
SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Segments
SAP Customer Data Platform Customer Segments
SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Consent Dashboard
Ensure every application honours the user consent from privacy policy, communication opt-ins, processing, version, timestamps, and more
SAP Customer Data Solutions Demo - SAP Customer Data Platform  Source Integration
Our built-in integrations and connector studio allow you the flexibility to easily push and pull identity data
SAP Customer Data Solutions Demo - SAP Customer Data Platform Audiences
Create audiences from segments that will dynamically update, as the user engages, overtime
SAP Customer Data Solutions Demo - SAP Customer Data Platform B2ALL - Groups
Groups whether a family account or a brand provide insight for look-a-like audiences and modelling (AI/ML)

93 SAP Customer Data Solutions Reviews

4.3 out of 5
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93 SAP Customer Data Solutions Reviews
4.3 out of 5
93 SAP Customer Data Solutions Reviews
4.3 out of 5

Overall Review Sentiment for SAP Customer Data SolutionsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Business Supplies and Equipment
UB
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

I like about this tool is that how nicely this tool is helping us in engaging just by understanding the data privacy. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

All features are good in this tool especially data enrichment. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

This tool is helping us to views profiles for B2C using it's feature that collects real time data from multiple sources. Review collected by and hosted on G2.com.

MD
Functional Consultant
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Identity and Access Management?

Role-based authorization management is quite good Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

Initial setup takes time which can be improved Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

It allows business users for secure access to their solution or task Review collected by and hosted on G2.com.

Verified User in Retail
CR
Enterprise(> 1000 emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about SAP Customer Data Platform?

It enables businesses to connect all their customer data into a single, secure repository. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

The product is new and its still evolving as a full fledge customer data platform solution Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Its resolving the central management of the customer master data and a single repository for all integration touchpoints. Review collected by and hosted on G2.com.

Deepak M.
DM
Project Lead
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

SAP as a product or service, Standardised solution and versatility.SAP Customer Profile enables you to transform a wide variety of customer identity, profile and account status attributes into unified customer profiles that can be orchestrated, governed and analyzed across your business from a central location Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

difficult for in duplicate check, huge data base. in Standard ERP, difficult to integrate CRM and other embeded services Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

SAP Customer Profile enables you to transform a wide variety of customer identity, profile and account status attributes into unified customer profiles that can be orchestrated, governed and analyzed across your business from a central location Review collected by and hosted on G2.com.

Akansha A.
AA
Marketing coordinator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about SAP Customer Identity and Access Management?

It is reliable and productive software to use. It helps in managing order loading and billing very easily. It provides access to every detail of the order which makes it feasible and detail oriented. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

The main thing that I dislike is that it requires SSO to operate. It also requires a lot of understanding and training to operate it. Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Identity and Access Management:

The best software in the organization to have to manage the orders and customer details. It is a constant and reliable software to make the work efficient and effective. Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

The main thing that I solve with this is to get every detail of the orders and also the customer management details. The T-codes given here is very useful to track and get in touch with every detail of the loading and billing of the order. Review collected by and hosted on G2.com.

Soumyadip R.
SR
Campus Ambassador
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Identity and Access Management?

It is all in one tool for managing information flow in a company and keep a track of all the processes in an easy and convenient way. It is the most efficient ERP tool Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

The UI may be improved in my opinion and if any human error happens then we need t run through the entire system, instead, if any AI can be introduced which can resolve this issue, then it will be more effective for any enterprise. Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Identity and Access Management:

One can think to implement this tool where ERP is required, it really helps to continue the overall flow of all department and customer is the key factor of any company. Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

It helps me to connect website and app users of my organization, overall it helps me to manage customer management in my enterprise. Review collected by and hosted on G2.com.

SY
Enterprise(> 1000 emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about SAP Customer Data Platform?

The ability to view reports of individual customers profile and get appropriate information of the customers in a quick and efficient manner.

The best thing is that via SAP we get all of our users / customers on one side and an detailed information of the user profiles on the other side.

It is linked to the central database of SAP of the company which made it connected to several departments such as audit, accounting, Talent Management and HR of our company. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

It can be sometimes complex to work with, and I found the interface to be very bland although reporting was upto the mark and powerful.

Training is also require to a considerable level before the system can be integrated fully on to the systems. Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Data Platform:

To people considering this software, the best way to go forward is to set up a demo with the company, they would present the benefits to your work. At first, the company I worked for did not implement this system right away, it took them a long time and surveys that this would be the best fit for our work.

Although it was somewhat difficult at the beginning but the system just clicked and increased customer and user experience leaps and bounds. It was effortlessly in the end saving the company money. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Registration of Users on the Oil supply website, which allows us to have sync user data with our central server and other sources.

Sending emails updates to the user regarding their services which is always updated, powerful, accessible from anywhere.

This allow a better understanding of our customers needs, which makes them loyal to the brand and provided easy access of data to various departments and made evaluation easy and fast. Review collected by and hosted on G2.com.

Laraib Y.
LY
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about SAP Customer Data Platform?

I like how I was able to use the software to get daily reports of my sales and customers as well as any information I wanted. It was amazing how I could manipulate the data to get different forms of information Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

I did require some training and sometimes it got slow to obtain some subsets of data. Sometimes it also took a while to load and support was needed Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Data Platform:

It is best to give arrange some training for your employees in order to make the best use of the software. This will help them fully understand and implement it's features. Extra training for individuals who need more help with technology. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

I had to manually check some customers whom I knew had some data that were unique in order to make sure there was no error. Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
AE
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Platform
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

Very responsive, real time experience for customers Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

Setting up accounts could be a bit more streamlined Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Data Platform:

Start as early as possible so you aren't trying to backfill. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Setting up custom data profiles by customer Review collected by and hosted on G2.com.

Verified User in Transportation/Trucking/Railroad
UT
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Identity and Access Management?

It is easy to understand and navigate and offers good support Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

Very repetitive sometimes however makes it easy to remember Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Identity and Access Management:

Good system Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

It makes work load easier and easy to maintain Review collected by and hosted on G2.com.