SAP Customer Data Solutions
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SAP Customer Data Solutions
By SAP
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4.3 out of 5 stars
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SAP Customer Data Solutions Reviews - Page 6

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SAP Customer Data Solutions Suite Overview

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What is SAP Customer Data Solutions?

From individual consumers to multiple business accounts, customers demand relevant, personalised engagements. With SAP Customer Data Platform, you can surface insights in real time across the enterprise to deliver winning engagements, boost revenue, and drive growth. Our front office to back office integration sets our CDP apart from the competition. Connect customer identity data, as they engage, and dynamically activate that data to the systems of use, such as ERP, Analytics, or Marketing campaigns, Service, Sales, and flexible to adapt to your current stack. Combining our leadership in identity with the strength of BTP and Datasphere you have the ability to create a true customer 360. Customer Data Solutions: Customer Data Platform, Customer Identity and Access Management (CIAM) for B2C*, Customer Identity and Access Management (CIAM) for B2B*, *Enterprise Consent and Access Management (ECPM) is now part of CIAM

Included with this Suite
Product Avatar Image
SAP Customer Data Platform

65 reviews

Product Avatar Image
SAP Customer Identity and Access Management

33 reviews

SAP Customer Data Solutions Details
Discussions
SAP Customer Data Solutions Community
Languages Supported
German, English, French, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Chinese (Simplified), Chinese (Traditional)
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How do you position yourself against your competitors?

Only customer data solutions from SAP can help your business:

Bring customer data and operational data together:
Enhanced customer understanding leads to better business decisions. By combining customer data with back-office data from systems such as ERP and supply chain management, you can surface real-time insights from true 360-degree customer views.

Respect data privacy and build trust:
Collecting and governing permission-based data is critical for addressing compliance and building customer trust. With a full view of your customers’ identity, consent, and preference data, you can understand how they want to engage, enforce their preferences across channels and touch points, and reduce regulatory risks.

Know your customer across every engagement:
Customer identity opens the door to more value. Design and deploy integrations with greater ease to push relevant customer data – based on a foundation of identity and consent – to marketing, commerce, sales, and service systems in real time.

Seller Details
Seller
SAP
Year Founded
1972
HQ Location
Walldorf
Twitter
@SAP
301,811 Twitter followers
LinkedIn® Page
www.linkedin.com
125,049 employees on LinkedIn®
Ownership
NYSE:SAP
Phone
+1 (800) 872-1727
Total Revenue (USD mm)
$27,338
Description

Our business analytics solutions close the gap between transactions, data preparation, analysis, and action, so you can make more informed decisions.

BN
Overview Provided by:
Binod Negi

Recent SAP Customer Data Solutions Reviews

Verified User
I
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"It was a good experience while using this software."
Initially it was little tough for me bez I was a learner. Once I start using this then I feel it was so easy.
Read more
Marianella A.
MA
Marianella A.Small-Business (50 or fewer emp.)
4.5 out of 5
"You can enhance client connection and loyalty management with this robust software"
You can efficiently store and use client data with SAP Customer Data Solutions, improving your relationship with our business and our dental and bo...
Read more
Bob K.
BK
Bob K.Mid-Market (51-1000 emp.)
4.5 out of 5
"Easy Customer Understating and Consent Marketing Made Easy With SAP Customer Data"
When it comes to growing custom base, SAP Customer Data makes it easy thanks to consent marketing With SAP Customer Data, we have an easy time unde...
Read more
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SAP Customer Data Solutions Media

SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Activity Dashboard
SAP Customer Data Platform Customer Activity Dashboard
SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Segments
SAP Customer Data Platform Customer Segments
SAP Customer Data Solutions Demo - SAP Customer Data Platform Customer Consent Dashboard
Ensure every application honours the user consent from privacy policy, communication opt-ins, processing, version, timestamps, and more
SAP Customer Data Solutions Demo - SAP Customer Data Platform Source Integration
Our built-in integrations and connector studio allow you the flexibility to easily push and pull identity data
SAP Customer Data Solutions Demo - SAP Customer Data Platform Audiences
Create audiences from segments that will dynamically update, as the user engages, overtime
SAP Customer Data Solutions Demo - SAP Customer Data Platform B2ALL - Groups
Groups whether a family account or a brand provide insight for look-a-like audiences and modelling (AI/ML)

93 SAP Customer Data Solutions Reviews

4.3 out of 5
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Overall Review Sentiment for SAP Customer Data SolutionsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Information Technology and Services
CI
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Platform
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

I think that what I really enjoy the most is the fact that it has the capability to integrate with other pre-existing tools, CRM being one of the most important probably. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

The pricing model, from my point of view, is not the best. Despite the fact that we are very used to SAAS models, scaling the price by the number of profiles and features is not ideal. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Achieving the proper engagement with customers by designing and deploying the best integrations based on accounts data and activities, segmentation, and behavior. Review collected by and hosted on G2.com.

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Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Data Platform
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

SAP CDP helps a lot with data understanding.

Helps a lot with finding the solution.

Owns a different way of thinking about how and what an org. Can give to their customer. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

Can improve the redundancy of their product. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Trying to make a new feature for managing more data easily.

More Simpler UI. Review collected by and hosted on G2.com.

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Verified User in Management Consulting
UM
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Solutions
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Validated Reviewer
Review source: G2 invite
Incentivized Review
Products used within SAP Customer Data Solutions: SAP Customer Data Platform
What do you like best about SAP Customer Data Solutions?

SAP customer data solution offers robust data management capabilities, data from various sources. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Solutions?

There is nothing for dislike, but some potential drawbacks are in this platform such as,customeraztion limitations,cost consideration. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Solutions solving and how is that benefiting you?

SAP customer data solution addresses several challenges related to customer data management and utilisation such as data fragmentation,inaccurate profile. Review collected by and hosted on G2.com.

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Mohamed Adel F.
MF
Head of Costing
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Data Platform
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about SAP Customer Data Platform?

How great is this app its enabled me to save my customers data and customise it with a huge data base and reporting varieties Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

The app is more than great and easy to use no thing annoying, Thanks for the developers Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Customers data and cards

Customers debts Review collected by and hosted on G2.com.

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Verified User in Business Supplies and Equipment
UB
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Solutions
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Validated Reviewer
Review source: G2 invite
Incentivized Review
Products used within SAP Customer Data Solutions: SAP Customer Identity and Access Management
What do you like best about SAP Customer Data Solutions?

SAP Customer Data Solutions is allowing us to track customer activities to understand customer needs and exactly what they want. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Solutions?

As such nothing to dislike about SAP customer data solutions. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Solutions solving and how is that benefiting you?

It is helping me understand customer behavior by analysing customer data. Helpful in more engagement with customer. Review collected by and hosted on G2.com.

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Verified User in Market Research
UM
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Data Platform
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

SAP Customer Data Platform is a robust solution designed to enhance customer data management and drive personalized experiences including unified customer profile, advanced segmentation and targeting. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

It has some dislike such as cost consideration,support and documentation. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

This platform solved some problem associated with data management , utilization. Review collected by and hosted on G2.com.

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Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Data Solutions
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Review source: G2 invite
Incentivized Review
Products used within SAP Customer Data Solutions: SAP Customer Identity and Access Management, SAP Customer Data Platform, SAP Customer Identity and Access Management for B2B 01
What do you like best about SAP Customer Data Solutions?

Used features fornour client business are best like identity and access manager feature and consent management Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Solutions?

Customer data privacy can be on factor for concern but i think sap has great security in others privacy. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Solutions solving and how is that benefiting you?

Managing client customers data like accounts and all. Etc Review collected by and hosted on G2.com.

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AK
IT Analyst
Mid-Market(51-1000 emp.)
Product Reviewed: SAP Customer Identity and Access Management
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Identity and Access Management?

Would like to say what features makes stand out this product form other tool are passwords management, prevention from hacker attacks, user access management Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

No dislikes to say as if now all good to go Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

Helping our vendors in customers password management and their secure log ins Review collected by and hosted on G2.com.

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Inês M.
IM
ServiceNow Business Analyst
Enterprise(> 1000 emp.)
Product Reviewed: SAP Customer Identity and Access Management
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Identity and Access Management?

- Authentication Options

- MFA support

- Friendly UI Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

- Not easy and quite time consuming to admin

- Integrations with third parties are not easy to configure Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

Ensures a secure, correct and easy authentication from the customers or a large organisation, which otherwise would be very difficult to control. Review collected by and hosted on G2.com.

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Verified User in Business Supplies and Equipment
UB
Small-Business(50 or fewer emp.)
Product Reviewed: SAP Customer Identity and Access Management
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Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about SAP Customer Identity and Access Management?

This tool is helping us in improving customer onboarding experiences, develop better relationship using engagement strategy, helping in more collaboration. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Identity and Access Management?

As such nothing to dislike about this tool, everything is good. Review collected by and hosted on G2.com.

What problems is SAP Customer Identity and Access Management solving and how is that benefiting you?

This tool is helping to protect from identity risks. It is very easier to access multiple sites with its single sign on and password less authentication system. Review collected by and hosted on G2.com.

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