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SAP Customer Data Platform Reviews & Product Details - Page 6

SAP Customer Data Platform Overview

What is SAP Customer Data Platform?

SAP’s purpose is to help the world run better and improve people’s lives with sustainability at the core.Our business analytics solutions close the gap between transactions, data preparation, analysis, and action, so you can make more informed decisions.

SAP Customer Data Platform Details
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Product Description

SAP’s purpose is to help the world run better and improve people’s lives with sustainability at the core.Our business analytics solutions close the gap between transactions, data preparation, analysis, and action, so you can make more informed decisions.


Seller Details
Seller
SAP
Year Founded
1972
HQ Location
Walldorf
Twitter
@SAP
301,811 Twitter followers
LinkedIn® Page
www.linkedin.com
125,049 employees on LinkedIn®
Ownership
NYSE:SAP
Phone
+1 (800) 872-1727
Total Revenue (USD mm)
$27,338
Description

Our business analytics solutions close the gap between transactions, data preparation, analysis, and action, so you can make more informed decisions.


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Recent SAP Customer Data Platform Reviews

RT
Rajiv T.Enterprise (> 1000 emp.)
4.5 out of 5
"SAP Customer Data Platform"
SAP Customer Data Platform helps us to build trust with customers and reduce the time to market products. It has a holistic view of customer data, ...
PB
Poornaselvam B.Mid-Market (51-1000 emp.)
3.0 out of 5
"Best tool to bridge the front end and back end at any step."
It helps in supply chain optimization and product innovation.
Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.5 out of 5
"My Experience With SAP Customer Data Platform - Getting Helpful Insights In Real Time"
I like the increased customer engagement that inturn increases conversion With the insights we get, we make use of it to increase customer retentio...
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SAP Customer Data Platform Media

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65 SAP Customer Data Platform Reviews

4.4 out of 5
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65 SAP Customer Data Platform Reviews
4.4 out of 5
65 SAP Customer Data Platform Reviews
4.4 out of 5

Overall Review Sentiment for SAP Customer Data PlatformQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Business Supplies and Equipment
UB
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

The best thing about this platform is it provides insights for the better results with its recommendations engine which uses AI. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

As such there is nothing to dislike about this tool. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

It helping in improving customer profiles with data enrichment using data from external sources. And allow us to develop good relations with customers using multiple devices. Review collected by and hosted on G2.com.

Manoj K.
MK
Software Associate
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

I like having the separate cloud spaced for different environments and also like the interface. It also give the full detailed analytical reports based on user interactions Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

It is not an user friendly for the developer. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

It is helps to resolve the all customer's activity Review collected by and hosted on G2.com.

MD
Functional Consultant
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

The best part is that it respects consumer privacy Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

There is nothing I can dislike about this product Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

It collects and unifies customer data from multiple sources and it also respects privacy Review collected by and hosted on G2.com.

Inês M.
IM
ServiceNow Business Analyst
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

- It's very reliable

- Allows to delegate Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

- Difficult to set up

- Needs better reporting Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Given the increasing importance of GDPR and data management, it allows to prove appropriate data management in a very reliable way. Review collected by and hosted on G2.com.

Lodge S.
LS
Consultative Specialist
Financial Services
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

Easy of use, easy to enter orders into application and execute the job Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

Only works on Windows Platform, and the cost Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Collecting all the client's info in one place and easy to search by different variables Review collected by and hosted on G2.com.

Verified User in Business Supplies and Equipment
UB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

I like about this tool is that how nicely this tool is helping us in engaging just by understanding the data privacy. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

All features are good in this tool especially data enrichment. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

This tool is helping us to views profiles for B2C using it's feature that collects real time data from multiple sources. Review collected by and hosted on G2.com.

Verified User in Retail
CR
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about SAP Customer Data Platform?

It enables businesses to connect all their customer data into a single, secure repository. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

The product is new and its still evolving as a full fledge customer data platform solution Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Its resolving the central management of the customer master data and a single repository for all integration touchpoints. Review collected by and hosted on G2.com.

Deepak M.
DM
Project Lead
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about SAP Customer Data Platform?

SAP as a product or service, Standardised solution and versatility.SAP Customer Profile enables you to transform a wide variety of customer identity, profile and account status attributes into unified customer profiles that can be orchestrated, governed and analyzed across your business from a central location Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

difficult for in duplicate check, huge data base. in Standard ERP, difficult to integrate CRM and other embeded services Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

SAP Customer Profile enables you to transform a wide variety of customer identity, profile and account status attributes into unified customer profiles that can be orchestrated, governed and analyzed across your business from a central location Review collected by and hosted on G2.com.

SY
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about SAP Customer Data Platform?

The ability to view reports of individual customers profile and get appropriate information of the customers in a quick and efficient manner.

The best thing is that via SAP we get all of our users / customers on one side and an detailed information of the user profiles on the other side.

It is linked to the central database of SAP of the company which made it connected to several departments such as audit, accounting, Talent Management and HR of our company. Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

It can be sometimes complex to work with, and I found the interface to be very bland although reporting was upto the mark and powerful.

Training is also require to a considerable level before the system can be integrated fully on to the systems. Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Data Platform:

To people considering this software, the best way to go forward is to set up a demo with the company, they would present the benefits to your work. At first, the company I worked for did not implement this system right away, it took them a long time and surveys that this would be the best fit for our work.

Although it was somewhat difficult at the beginning but the system just clicked and increased customer and user experience leaps and bounds. It was effortlessly in the end saving the company money. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

Registration of Users on the Oil supply website, which allows us to have sync user data with our central server and other sources.

Sending emails updates to the user regarding their services which is always updated, powerful, accessible from anywhere.

This allow a better understanding of our customers needs, which makes them loyal to the brand and provided easy access of data to various departments and made evaluation easy and fast. Review collected by and hosted on G2.com.

Laraib Y.
LY
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about SAP Customer Data Platform?

I like how I was able to use the software to get daily reports of my sales and customers as well as any information I wanted. It was amazing how I could manipulate the data to get different forms of information Review collected by and hosted on G2.com.

What do you dislike about SAP Customer Data Platform?

I did require some training and sometimes it got slow to obtain some subsets of data. Sometimes it also took a while to load and support was needed Review collected by and hosted on G2.com.

Recommendations to others considering SAP Customer Data Platform:

It is best to give arrange some training for your employees in order to make the best use of the software. This will help them fully understand and implement it's features. Extra training for individuals who need more help with technology. Review collected by and hosted on G2.com.

What problems is SAP Customer Data Platform solving and how is that benefiting you?

I had to manually check some customers whom I knew had some data that were unique in order to make sure there was no error. Review collected by and hosted on G2.com.