--- title: SAP CPQ Reviews meta_title: 'SAP CPQ Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 145 reviews by the users' company size, role or industry to find out how SAP CPQ works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 145 scale: '5' date_modified: '2026-11-11' parent_category: name: Quote Management url: https://www.g2.com/categories/quote-management ---

SAP CPQ Reviews & Product Details

Pricing

Pricing provided by SAP CPQ.

Basic

$10.00

SAP CPQ Reviews FAQs

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Last updated: Nov 01, 2026

What is SAP CPQ, and what problem is it built to solve?

SAP CPQ is used to configure products, apply pricing, and generate sales quotes. It helps replace manual quoting work with a more consistent process for handling complex products and pricing.

What languages does SAP CPQ support?

SAP CPQ supports 71 languages, including English, German, French, Spanish, and Japanese, and others.

What company sizes and industries is SAP CPQ the best fit for?

SAP CPQ’s strongest fit in positive reviewer-reported segments is among mid-market and enterprise organizations, with activity across technology and industrial businesses.
  • Company size: Mid-market and enterprise organizations.
  • Industries: Information technology and services, alongside manufacturing and other industrial sectors.

How long does it take to implement SAP CPQ across a team?

Implementation experiences range from under a month to more than a year, with 1–3 months the most commonly reported time to go live.
Time to go live Relative frequency
1–3 months Most common
3–6 months Also reported
6–12 months Also reported
More than 12 months Also reported
Under 1 month Less common

What customer support options does SAP CPQ provide, and how do users find the overall support experience?

SAP CPQ support options include 24/7 live-rep support, phone, chat, email/help desk, and self-service resources such as a knowledge base and FAQs/forum. The experience is mixed: users describe helpful, responsive assistance, while others report slow responses or uneven product knowledge, so support quality may vary.

What is the experience like for teams switching to SAP CPQ from another tool?

Switching to SAP CPQ has meant moving from spreadsheets, legacy quoting tools, or other CPQ products toward centralized configuration and pricing, often to better support complex products or an SAP-centered environment. The transition can involve meaningful setup and learning effort, but users describe gaining more consistent quotes, automated pricing and approvals, and less manual work.

What tools and platforms does SAP CPQ integrate with, and how do these integrations help users get more value from the product?

SAP CPQ offers 6 integrations, connecting with CRM, ERP, and integration-platform tools. In day-to-day use, these connections can keep quoting aligned with customer, product, and pricing information across sales and back-office systems.
  • CRM: HubSpot Sales Hub, Salesforce Sales Cloud, and Salesforce Marketing Cloud.
  • ERP: SAP Cloud ERP (SAP S/4HANA Cloud).
  • Integration platform: MuleSoft Anypoint Platform.
  • Education and tutoring: AB Tutor.

What features or capabilities could make SAP CPQ even more useful?

The most useful improvements would make SAP CPQ easier to learn and administer, more straightforward to navigate, and more responsive with complex quotes.
  • Simpler interface: Streamline navigation and quote editing, especially for new users.
  • More guided onboarding: Add clearer tutorials, in-app guidance, and practical help for configuration and administration.
  • More accessible customization and performance: Reduce reliance on specialist scripting for routine changes and improve speed with large catalogs or complex quotes.

SAP CPQ Reviews (145)

Reviews

SAP CPQ Reviews (145)

4.2
145 reviews

What do users say?

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Patricia M.
PM
Patricia M.
Brand Leader
Information Technology and Services
Enterprise (> 1000 emp.)
"We chose SAP for its existing ERP integration"
4.5/5
What do you like best about SAP CPQ?

CPQ is integrated with SAP S/4HANA pricing and Salesforce CRM opportunities. The API will sync the discounts approved by the hierarchy level and will return a reason code if the discount fails to be approved (so you won't have to guess why a discount didn't make it). Any contracts that are created automatically will be stored in SharePoint. Each proposal status is sent to our marketing stack using a Webhook, so there's no need to get campaign reporting via exports. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

The interface might seem a bit basic at first, but marketers who aren't tech experts will still have no problem following the step-by-step instructions for configuration. Review collected by and hosted on G2.com.

Fedor L.
FL
Fedor L.
Digital Marketing Manager
Information Technology and Services
Enterprise (> 1000 emp.)
"Controlled, Consistent Campaign Quoting with Strong Auditing in SAP CPQ"
4.5/5
What do you like best about SAP CPQ?

SAP CPQ made sure the campaign quoting process could be managed in a controlled and consistent way, with strict auditing. All the quotes are now set up following the rules and discount levels we've already agreed on. That let us tweak two campaigns before we lost the margin. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

The digital channel didn't make any pricing mistakes over two quarters. The rules interface has loads of info, but the document preview is really useful when I have to go back and forth with sales. Review collected by and hosted on G2.com.

Ana Maria C.
AC
Ana Maria C.
Gerente de desarrollo de negocio
Machinery
Enterprise (> 1000 emp.)
"SAP CPQ reduced quote turnaround to under 10 minutes"
4.5/5
What do you like best about SAP CPQ?

The configurator is hosted on its own tenant and uses OData services to access S/4HANA pricing. Product rules aren't coded, they're part of the constraint model. You don't log in through the ERP; it's through SAML with our corporate identity provider. This means reps don't have to deal with any extra passwords. When we change prices in the ERP, it's reflected in the next quote without anyone having to touch the configurator. No extra middleware needed. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

Before, a quarter of all deals ended up being delayed, but now they're done in under two seconds with the configurator using standard bundles. It's a real pain. Review collected by and hosted on G2.com.

Gisel B.
GB
Gisel B.
Marketing and Digital Communication Specialist
Information Technology and Services
Enterprise (> 1000 emp.)
"SAP CPQ guarantees accurate product configuration and pricing"
4.5/5
What do you like best about SAP CPQ?

We've got one main use case that lets us automate the whole sales quote process, and SAP CPQ definitely delivers on that. It used to be a bit of a nightmare working with manual quotations on spreadsheets (even worse!), So, reps now have more time to focus on the product/service, customize it for the customer and protect those critical margins. They can also minimize errors by spending less time on paperwork. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

It's had a big impact on how we work. We've shown that when companies use SAP CPQ, they get specific results, like creating quotes of 10,000 lines or more in just seconds. Review collected by and hosted on G2.com.

Nidia M.
NM
Nidia M.
Global Marketing & E-Commerce
Airlines/Aviation
Enterprise (> 1000 emp.)
"It's really important that it's accurate and consistent"
4.5/5
What do you like best about SAP CPQ?

We use SAP CPQ to make sure we can create and deliver complicated product allocations. Each quote is a true representation of our exact technical specifications. It's becoming a really important part of managing prices across different channels, both fixed and dynamic. the efficiency of automatically configuring complex products and the system's control over discounting throughout our Product Catalog makes it indispensable. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

The initial set-up was a bit of a faff, but it wasn't too tricky. Even though the advanced configurations were pretty complex and took a bit of getting used to, especially the ones with IronPython scripts and complex pricing rules, our team only needed a few months to get the hang of managing our configurations. Not ideal. Review collected by and hosted on G2.com.

Abigail A.
AA
Abigail A.
Digital Marketing Manager
Consulting
Enterprise (> 1000 emp.)
"We can reduce our operational expenditures effectively"
4.5/5
What do you like best about SAP CPQ?

The main things that set it apart are that it's deeply integrated and has a wide API surface. We often use REST and SOAP APIs for custom workflows, and it's really useful that they support authentication well, like with JWT Bearer Token and OAuth 2.0. The SAP Sales Cloud's prebuilt connectors make it really easy to connect things up, which is great. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

SAP CPQ is part of our SAP Customer Experience suite. Unfortunately, there aren't any options for consolidated billing or AWS commit drawdown. Once the system is all set up, the SAP CPQ system can really speed up sales cycles. Review collected by and hosted on G2.com.

Ralf K.
RK
Ralf K.
Purchasing Planner / Operational Buyer Logistics
Automotive
Enterprise (> 1000 emp.)
"SAP CPQ helps our sales team generate accurate quotes"
4.5/5
What do you like best about SAP CPQ?

The configurator is a tenant application that uses OData services to get pricing info for S/4HANA. Product rules aren't in the code, but rather in a constraint model. The existing corporate identity provider is used to perform authentication in the case of SAML. You won't need any extra middleware. The quotes are spot on, so it's definitely worth doing the rebuild. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

The constraint model mapping of our legacy variant matrix was finished in about 3 weeks. It was a bit of a vicious cycle that broke all the quotations, but we finally figured it out. It was a tough lesson. Review collected by and hosted on G2.com.

Travis W.
TW
Travis W.
Digital Marketing Manager
Enterprise (> 1000 emp.)
"I support it because pricing logic is now centralized, and offers no reliance on memory"
4.5/5
What do you like best about SAP CPQ?

Product catalog and pricing rules are in SAP CPQ and exposed through REST APIs by configuration engine, which are then called by our CRM when the Opportunity is in the proposal stage. The final quote is posted back in JSON along with a PDF. The authentication is based on OAuth 2.0 and a service key obtained from SAP BTP. Price lists are synced once a day from S/4HANA. No custom connector. The turnaround of quotes decreased from 3 days to less than 4 hours. The number of pricing mistakes in quotes fell from nine percent to less than one, and the time needed to get a proposal to closing was reduced by about a week in two quarters. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

I have a problem with variant rules. The first product model I created had some dependency issues and the configuration provided different options until I divided the rules per product family and verified each one by applying real quote scenarios generated by sales. Review collected by and hosted on G2.com.

Florencia R.
FR
Florencia R.
Principal Projects Commercial
Mining & Metals
Enterprise (> 1000 emp.)
"My team spends all week working with customers, not filling out paperwork."
4.5/5
What do you like best about SAP CPQ?

Catalog entries and special pricing rules are in the configuration, so there's no need to wait for a developer to change a pricing rule. Once we had correctly mapped our IronPython scripts to our workflow actions, however, our processes became much smoother. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

It took us about six months to configure SAP CPQ effectively, particularly given that our situation required significant customisation, not just with SAP, but with other products too. We had to bring in specialist SAP consultants, which wasn't as straightforward as it was a year ago, but it was a significant undertaking. Review collected by and hosted on G2.com.

Sasha T.
ST
Sasha T.
Junior Digital Marketing Manager
Manufacturing
Enterprise (> 1000 emp.)
"This really improves how well we sell stuff"
4.5/5
What do you like best about SAP CPQ?

SAP CPQ works well with our existing SAP ecosystem, ERP and S/4HANA, so you get more accurate products and pricing compared to Salesforce CPQ, which doesn't integrate as well with our existing SAP ecosystem. The integrated AI features are great, like the Quoting Assistant that turns unstructured emails and RFQs into draft quotes. Review collected by and hosted on G2.com.

What do you dislike about SAP CPQ?

Well, as we began, it was a bit of a challenge to implement. To begin with, it was a bit of a muddle, but as soon as we got an outside expert to take a look and sort it out, and started training our people, everything started running smoothly. They've done some of this with their newer documentation, at least. Review collected by and hosted on G2.com.

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What is SAP CPQ used for?

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Pricing Options

Pricing provided by SAP CPQ.

Basic

$10.00
SAP CPQ Comparisons
SAP CPQ Features
Pricing Flexibility
Discounting
Commerical Rules
Mobile User Support
Grouping
Version Control
Quote Document Generation
Product Catalog
Guided Selling
Configuration Rules