225 Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Personalization (formerly Interaction Studio)
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Easy to use, and the dashboard is quite easy to understand. Many features.
Also can be easily integarted. Review collected by and hosted on G2.com.
The UI/UX can made better so it can be more interactive. Review collected by and hosted on G2.com.
I like that I can get the right amount of personalization in my emails and journeys and curtail the content that goes to the right people. Review collected by and hosted on G2.com.
Sometimes it's not the easiest to find solutions. Review collected by and hosted on G2.com.
Its capability to help me understand customer behaviour across different digital channels. Helps me analyse which clicks actually convert and also helps me with great analysis of behaviour of user activities. Review collected by and hosted on G2.com.
Associating offline interactions with online user activities doesnt seem very precise or infact real time in some cases Review collected by and hosted on G2.com.
Salesforce markeitng cloud is a wonderful tool for all the sales and marketing guys out there. It's has got the best automation capabilities and it's always very easy to run campaigns and send personalized marketing emails throuhg it. It has got the best analytical capabilities to get the best reports. It can directly capture the lead from the website and it also tracks the leads activity on real time basis. Review collected by and hosted on G2.com.
It's a expensive tool not suitable for small business and there are number of features which are still not useful and it needs rigerious training in the start Review collected by and hosted on G2.com.
Once set up, the system offers unparalleled insight enabling new audiences and campaigns to reach these specific audience Review collected by and hosted on G2.com.
The implementation it's a bit longer than quoted, just be prepared Review collected by and hosted on G2.com.
It provides great analytics and marketing automations. Review collected by and hosted on G2.com.
The dashboard is a bit messy and few automations can be improved. Review collected by and hosted on G2.com.
The ability to automate processes, create dynamic content and tracking of campaign performance. The level of personalisation made my experience more engaging and relevant, resulting in improved conversion rates. Review collected by and hosted on G2.com.
Its is quite complex for the beginners , specially for the users who are unfamiliar with marketing automation platforms and having limited technical expertise. Review collected by and hosted on G2.com.
It has a user friendly interface and is a match winner in the market as I am currently using it in my organisation (Kohler). Review collected by and hosted on G2.com.
Personalisation option is minimum and could go better for an individual to use for day to day data. Review collected by and hosted on G2.com.
My favourite part is the ral time data tracking. Review collected by and hosted on G2.com.
Ensuring data privacy and compliance is challenging for us, especially we run the business in different countries. Review collected by and hosted on G2.com.
The user interface is what I really like about the Salesforce Marketing Cloud Personalization. Review collected by and hosted on G2.com.
It could be better if we can make the login integrated with the SSO. Review collected by and hosted on G2.com.
