---
title: Rubrik Reviews
meta_title: 'Rubrik Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 281 reviews by the users' company size, role or industry
  to find out how Rubrik works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 281
  scale: '5'
date_modified: '2026-07-21'
parent_category:
  name: Backup
  url: https://www.g2.com/categories/backup
---

# Rubrik Reviews
**Vendor:** Rubrik  
**Category:** [Database Backup Software](https://www.g2.com/categories/database-backup)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 281
## About Rubrik
Rubrik is the leading cyber resilience and data protection company with a mission to secure the world’s data. Rubrik pioneered Zero Trust Data SecurityTM to help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, built with a Zero Trust design and powered by machine learning, delivers complete cyber resilience in a single platform across enterprise, cloud, and SaaS. Rubrik’s platform automates data policy management and enforcement, safeguards sensitive data, delivers data threat analytics and response, and orchestrates rapid cyber and operational recovery.



## Rubrik Pros & Cons
**What users like:**

- Users find Rubrik&#39;s **ease of use** and intuitive setup significantly streamline backup and recovery management. (48 reviews)
- Users value how Rubrik’s backup solutions provide **ease of implementation** and efficient management without impacting applications. (32 reviews)
- Users appreciate the **reliability** of Rubrik, ensuring dependable backups and robust data protection with ease of use. (27 reviews)
- Users appreciate the **backup efficiency** of Rubrik, enabling seamless server and database protection with minimal impact. (26 reviews)
- Users love Rubrik&#39;s **user-friendly interface** , making navigation and recovery processes efficient and straightforward. (25 reviews)
- Security (23 reviews)
- Users commend Rubrik for its **ease of use and scalability** , along with a robust set of features and excellent community support. (21 reviews)
- Setup Ease (20 reviews)
- Easy Setup (19 reviews)
- Data Security (18 reviews)

**What users dislike:**

- Users find Rubrik to be **expensive** , yet acknowledge that its value often justifies the high cost. (16 reviews)
- Users find the **limited features** of Rubrik restricting their backup and reporting capabilities, impacting overall functionality. (10 reviews)
- Users find the **complexity of advanced features** and integrations with Microsoft 365 data somewhat overwhelming and cumbersome. (8 reviews)
- Users find **missing features** like limited database support and inadequate search options in Rubrik, hindering functionality. (8 reviews)
- Users express concern over the **cost management** of Rubrik, particularly during yearly renewal processes. (7 reviews)
- Pricing Issues (7 reviews)
- Users face **backup problems** with Rubrik, noting limitations in SQL and Oracle support and missing features. (6 reviews)
- Limited Reporting (6 reviews)
- Poor Reporting (6 reviews)
- Reporting Issues (6 reviews)

## Rubrik Reviews
  ### 1. Evaluating Rubrik for Enterprise Data Protection

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rayanne A. | Network Support Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2026

**What do you like best about Rubrik?**

The single most helpful thing about Rubrik is how it fundamentally shifts the mindset from traditional backup to proactive cyber resilience. Before Rubrik, we were doing scheduled backups and hoping they would work when we needed them. Rubrik changed that by continuously scanning and validating our backups before an attack ever happens. When a crisis hits, we are not scrambling to figure out what is recoverable. The platform gives us confidence that our data is clean and ready to restore.

The user interface is polished and intuitive. It is web-based, responsive, and designed with the user experience in mind. Navigating through the platform feels natural, and the visual dashboards provide immediate visibility into the health of our backups and any potential issues. Even team members who are not data protection specialists can quickly understand the status of our environment.

The integrations are comprehensive and valuable. Rubrik protects data across on-premises, cloud, and SaaS applications from a single management plane. We have it connected to AWS, Azure, and Google Cloud for cloud workload protection, as well as Microsoft 365 for our email and collaboration data. The platform also protects DevOps environments like Azure DevOps and GitHub, which has become increasingly important as we have shifted left in our development practices. The integration process is straightforward and we were able to get up and running quickly.

Performance has been excellent. The platform is cloud-native and agentless, which means we do not have to deploy or manage any infrastructure to protect cloud workloads. Backups run efficiently and restores are fast. The distributed architecture handles our data volumes without any issues, and we have not experienced any significant performance bottlenecks. Recovery times have improved dramatically compared to our previous solution.

Pricing is consumption-based and predictable. We pay for what we use, which aligns well with our variable workload patterns. The ROI is substantial. We have seen significant reductions in recovery time and operational overhead. The peace of mind from knowing our data is protected against ransomware is difficult to quantify but has real business value. For organizations with significant data protection requirements, the investment is well justified.

Support and onboarding have been smooth experiences. The implementation process was well-structured and the support team is knowledgeable and responsive. The documentation is thorough and well-organized, and the user community is active and helpful. We have found that we can resolve most issues quickly through the knowledge base, and when we need to engage support, they are prompt and effective.

The AI capabilities are genuinely impressive. Ruby, the AI assistant, automates tedious administrative tasks and monitors for failures. It performs root cause analysis and suggests remediation plans ready to execute with our permission. The platform also includes an AI engine that can scan and catalog unstructured data in place, making it ready for data science and analytics pipelines. This is a forward-looking capability that opens up new possibilities for how we use our backup data.

In short, Rubrik has modernized our approach to data protection by shifting the focus from just backing up data to ensuring we can confidently and quickly recover from any disruption. It gives us resilience in the face of cyberattacks and operational failures, and it makes our data and systems truly unstoppable.

**What do you dislike about Rubrik?**

The platform can be expensive, particularly for smaller organizations. The consumption-based pricing model works well for variable workloads, but the minimum commitment can be a barrier for smaller fleets or those just getting started with modern data protection. Some users have noted that the cost can escalate quickly as data volumes grow, and it is worth carefully reviewing the pricing structure before committing.

The onboarding process, while smooth, can require significant planning. Migrating from legacy backup solutions to Rubrik takes time and effort. The platform is comprehensive, and getting the initial configuration right is critical to long-term success. We had to invest in external expertise to help with the transition, which added to the overall cost of implementation.

Support response times have been inconsistent. While the support team is knowledgeable and helpful, resolution times can vary significantly depending on the complexity of the issue. Some users have reported delays in getting critical issues resolved, which can be stressful when you are dealing with a data protection emergency. It is worth having clear expectations about support SLAs before signing the contract.

The AI capabilities are promising but still evolving. Ruby is helpful for basic tasks but struggles with complex queries and deeper analytical requests. The platform's ability to catalog and index unstructured data is forward-looking, but it is still early days for this functionality. I have found that the AI is best used for quick tasks and simple automations, but more complex analysis still requires human expertise.

The platform's focus on ransomware resilience is excellent, but it can feel like overkill for organizations that are not facing significant cyber threats. If your data protection needs are relatively straightforward, Rubrik may offer more capabilities than you actually need, and the cost may be difficult to justify. It is best suited for organizations with significant data protection requirements and a serious concern about ransomware.

Despite these challenges, I still find Rubrik to be a valuable platform for data protection and cyber resilience. The core capabilities are strong, and the platform delivers real business value. The downsides are real and you need to go in with your eyes open, particularly around pricing and onboarding effort. But for organizations that need robust, modern data protection with ransomware resilience, it is a market leader for good reason.

**What problems is Rubrik solving and how is that benefiting you?**

The most fundamental problem it addresses is ransomware vulnerability. Before Rubrik, we had backups, but we did not have confidence that they would be clean and recoverable when we needed them. We were essentially hoping for the best. Rubrik continuously scans and validates our backups, giving us confidence that our data is safe and recoverable. When an attack happens, we are not scrambling to figure out what is recoverable. We already know.

Recovery time is another major challenge Rubrik solves. In the past, a major incident could mean days or weeks of downtime while we restored from backups. Rubrik has reduced that dramatically. The platform intelligently recovers critical users and data first, getting us back online quickly while the full restore runs in the background. This has transformed our ability to respond to incidents.

Operational complexity is a significant problem that Rubrik addresses directly. We used to have separate tools for on-premises, cloud, and SaaS data protection. Managing all of them was a nightmare. Rubrik unifies everything into a single management plane. One platform, one interface, one team. This has simplified our operations considerably and allowed us to reduce the time our team spends on data protection.

Compliance and data governance are increasingly important business problems. Rubrik helps by scanning backups for sensitive data and providing visibility into where PII and PHI are stored. This helps us meet regulatory requirements and understand our "blast radius" before an attack. We can identify risks proactively rather than discovering them during an audit or breach.

Finally, business resilience is the ultimate problem Rubrik solves. In a world where cyberattacks are inevitable, organizations need to be able to withstand and recover from disruptions. Rubrik makes our data and systems unstoppable by ensuring we have clean, recoverable backups and the ability to restore quickly. This gives our leadership team confidence that the business can survive and recover from any disruption.

In short, Rubrik solves the fundamental problem of protecting an organization against the inevitable reality of cyberattacks and operational failures. It transforms data protection from a reactive, hope-based activity into a proactive, resilient capability. For any organization that cannot afford extended downtime or data loss, it is a practical solution to a critical business challenge.

  ### 2. Reliable, hands-free backup that actually gives you peace of mind

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shalu G. | Reporting &amp; Insights Specialist - Global Customer Success, E-Learning, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Rubrik?**

Rubrik has honestly made managing backups so much less stressful. I used to spend a lot of time manually checking on things — now the policies just run on their own and I get alerted only when something actually needs my attention.

The best part for me was when I had to recover a database quickly  what I expected to take hours was done in minutes using Live Mount. That one moment sold me on it completely.

It also does a good job flagging unusual activity which I didn't expect from a backup tool feels more like a security layer too. Reporting is clean and saves me a lot of back and forth during audits.

Overall it just works, and it's made my day-to-day a lot smoother."

**What do you dislike about Rubrik?**

The one thing that takes some getting used to is the initial setup and configuration  it's not something you can just figure out on the fly. When we first deployed it, we needed quite a bit of support to get policies structured the right way for our environment. A more guided onboarding experience would have saved us a few back-and-forth sessions with their team.

The pricing is also not the most straightforward it took a few conversations to fully understand what was included in our licensing and what would cost extra. More transparency upfront would help a lot.

Occasionally the UI can feel a bit slow when loading larger environments, nothing critical but noticeable when you're trying to move quickly.

These aren't dealbreakers by any means, but smoother onboarding and clearer pricing would make the overall experience much better.

**What problems is Rubrik solving and how is that benefiting you?**

Before Rubrik, our biggest headache was not having full confidence in our backups. We'd run jobs, assume they worked, and only find out something failed when we actually needed to recover something — which is the worst possible time to find out.

We also struggled with the time it took to manage everything. Checking backup statuses, fixing missed jobs, generating reports for audits — it was eating up hours every week that could've been spent elsewhere.

After moving to Rubrik, that changed pretty quickly. Backup failures now get flagged immediately so we're never caught off guard. Recovery times dropped significantly — what used to take hours now takes minutes in most cases. And audit reporting that used to require manually pulling data from different places now takes just a few clicks.

The biggest benefit honestly is peace of mind. Knowing our data is protected, recoverable, and monitored without us having to babysit it daily has freed up our team to focus on other priorities. It's one of those tools where you feel the difference pretty fast after switching.

  ### 3. Intuitive UI, Stellar Data Security

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph C. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

I love Rubrik's intuitive user interface, which makes it easy to navigate and understand the actions I'm doing quickly. The GUI is top-level, informative, and highlights the specific menu item I am currently looking at. I appreciate the ease and transparency with which Rubrik handles recovery, while also keeping me updated on the status of ongoing backups. The insights into threats on our backups and the actionable solutions for remediation are incredibly valuable. Plus, the blue layout of the interface is aesthetically pleasing. Overall, Rubrik has proven to be a great data security solution, and I'm honestly giving it a 10 for recommendation.

**What do you dislike about Rubrik?**

I find the email reports I get always bog down my Outlook and take a second before it loads. I pretty much skip over them because of it. When I choose the email in Outlook, I get met with a spinning wheel for about 5 seconds before being able to get it opened.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik makes recovery easy and transparent, keeps us informed about backup status, and offers threat insights with actionable solutions.

  ### 4. Organised, Informative, and a Strong Shift Toward Cyber Resilience

**Rating:** 5.0/5.0 stars

**Reviewed by:** praveen c. | System Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

Organised and very informative.. AI insights were good.. What stands out most about Rubrik is that they’ve shifted the conversation from backup and recovery to cyber resilience.

A few things that are genuinely interesting:

* Identity Recovery – Most organizations focus on recovering servers and data, but if your Active Directory or Entra ID is compromised, recovering VMs alone doesn’t help. Rubrik has invested heavily in identity protection and recovery.
* Clean Recovery Points – Instead of just restoring the latest backup, Rubrik analyzes backups to identify the last known clean state before malware or ransomware was introduced.

**What do you dislike about Rubrik?**

Everything was good and well organised, no complains so far

**What problems is Rubrik solving and how is that benefiting you?**

Entra ID disaster recovery.. What stands out most about Rubrik is that they’ve shifted the conversation from backup and recovery to cyber resilience.

A few things that are genuinely interesting:

* Identity Recovery – Most organizations focus on recovering servers and data, but if your Active Directory or Entra ID is compromised, recovering VMs alone doesn’t help. Rubrik has invested heavily in identity protection and recovery.
* Clean Recovery Points – Instead of just restoring the latest backup, Rubrik analyzes backups to identify the last known clean state before malware or ransomware was introduced.

  ### 5. Instant Recovery and Immutable Backups Make Rubrik a Data Resilience Win

**Rating:** 4.5/5.0 stars

**Reviewed by:** Prem k. | Associate Technical Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Rubrik?**

The most helpful thing about Rubrik is the instant recovery option and the immutable file system. Rubrik owns both the hardware and software of the backup environment, which makes data resilience easier. On the downside, Rubrik lacks global deduplication across objects, and Rubrik on-prem hardware scalability does not support disk expansion; capacity expansion requires adding additional nodes.

**What do you dislike about Rubrik?**

Rubrik lacks automatic client agent installation as a native feature, so it requires manual deployment across the infrastructure. Also, for the on-prem cluster, direct archival storage is not supported. Ruby AI also lacks key reasoning capabilities.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik helps solve the key problem of ransomware attacks with its immutable file system, and its instant recovery feature reduces recovery time by 50%,with simple and user friendly UI, Simple VMware integrations

  ### 6. Rubrik Streamlines Backup Management with Automation, Strong Reporting, and Scalability

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** June 06, 2026

**What do you like best about Rubrik?**

The policy-driven approach to backup management reduces administrative overhead, while the intuitive user interface makes it easy to manage and monitor data protection across the environment. Backup and recovery workflows are straightforward, reporting and visibility are strong, and the platform scales well as infrastructure grows. The automation capabilities and reliable recovery experience help reduce operational risk and save valuable engineering time.

**What do you dislike about Rubrik?**

While Rubrik provides a strong overall experience, there are areas that could be improved. Reporting and dashboard customization can be somewhat limited for organizations that require highly tailored operational metrics and executive-level reporting. Certain advanced workflows may require additional navigation or configuration compared to the simplicity of the core backup experience. There is also an opportunity to enhance cost visibility and capacity forecasting features to help organizations better plan long-term growth and optimize resource utilization.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik helps solve the challenges of managing backup, recovery, and data protection across a growing and complex infrastructure. Prior to using Rubrik, backup administration and recovery operations required more manual effort and coordination.

  ### 7. Rubrik Streamlines Backup, Recovery, and Ransomware Protection with Ease

**Rating:** 5.0/5.0 stars

**Reviewed by:** Muhammad N. | Application Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 04, 2026

**What do you like best about Rubrik?**

What I like most about Rubrik is how it streamlines backup, recovery, and ransomware protection without adding operational complexity. The interface is clean and intuitive, so even routine tasks—like managing backups, monitoring compliance, and running restores—can be completed quickly without extensive training.

A major benefit for our team has been its automation. Policy-based backup management cuts down on manual effort and helps maintain consistent protection across our environments. Its integration with cloud platforms and virtualization technologies also makes it easier to manage data protection from a single platform, instead of juggling multiple tools.

From a performance standpoint, backup and recovery operations have been reliable and fast, which is especially important during incident response or when restoring business-critical workloads. The search functionality is particularly valuable because it lets us locate and restore files or workloads much faster than we could with traditional backup solutions.

Rubrik also stands out for its security and intelligence features. The ransomware monitoring and anomaly detection capabilities give us added confidence that we can identify and respond to threats before they turn into major issues.

Onboarding was straightforward, and support has been responsive whenever we’ve needed help. While backup solutions are often seen as a cost center, Rubrik has delivered strong ROI for us by reducing administrative overhead, improving recovery times, and consolidating several data protection functions into a single platform.

Overall, Rubrik has helped us modernize our backup strategy while improving operational efficiency, security, and confidence in our recovery capabilities.

**What do you dislike about Rubrik?**

While Rubrik is a strong platform overall, there are a few areas that could be improved from an operational and user experience perspective.

From a UI/UX standpoint, the interface can sometimes feel dense, especially when managing larger environments. Although the design is modern, navigating between policies, SLA domains, and recovery options can require multiple clicks, which slows down workflows during time-sensitive operations. A more streamlined dashboard or customizable views for daily operations would improve usability.

On the integrations side, Rubrik covers major platforms well, but some niche or legacy systems require additional configuration or workarounds. In mixed environments, this can introduce extra setup effort and occasionally limit automation consistency across all workloads. Expanding plug-and-play integrations or simplifying connector setup would make adoption smoother.

Performance is generally strong, but in large-scale deployments, indexing and search operations can sometimes take longer than expected, especially when dealing with extensive datasets. This can slightly delay file-level recovery workflows. Optimizing search performance for very large environments would enhance efficiency further.

In terms of pricing and ROI, Rubrik is positioned as a premium solution, which may be challenging for smaller organizations or teams with limited budgets. While the value is clear in enterprise settings, more flexible pricing tiers or modular licensing could make it more accessible.

Support and onboarding are generally helpful, but initial configuration can feel complex without experienced administrators. Some organizations may require additional professional services or training to fully leverage the platform. More guided onboarding workflows or in-product setup assistance could reduce the learning curve.

From an AI and intelligence perspective, the platform is evolving, but predictive insights and automated recommendations could be more proactive. For example, suggesting optimized backup policies or identifying inefficiencies in protection strategies could further enhance operational value.

Overall, while Rubrik is a robust and enterprise-grade solution, improvements in simplicity, integration flexibility, and onboarding experience would make it even more efficient and accessible.

**What problems is Rubrik solving and how is that benefiting you?**

Before using Rubrik, we struggled with complex backup management across multiple systems, slow recovery processes, and a lack of centralized visibility for data protection.

After implementation, we now have a single platform to manage backups and recovery across our environment, which has significantly simplified operations. Recovery times are much faster, and file-level restores that previously took hours can now be done in minutes.

The automation around policy-based backups has reduced manual effort and helped ensure consistent protection across workloads. This has improved reliability and reduced human error.

Overall, Rubrik has improved operational efficiency, reduced downtime during recovery, and given us better confidence in data protection and compliance management.

  ### 8. Seamless Integration Speeds Up Data Recovery

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin S. | Division 1 Baseball Player, Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

I like the seamless integration of Rubrik. It's awesome that we can update it instantaneously as part of an automatic rollout. What I think I like most about it is that it's a seamless handoff. Since CrowdStrike's focus is speed, seeing Rubrik pick up where we leave off and able to have data collection as fast as possible is really big for a lot of customers.

**What do you dislike about Rubrik?**

I think a little bit more visibility. I hear that sometimes customers are struggling to understand a little bit about what data was encrypted in the first place and know, what data had to be recovered.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik implements data rollbacks efficiently, ensuring quick data collection post-remediation, avoiding excessive or insufficient rollbacks. I love its seamless integration and fast data collection, which aligns with CrowdStrike's focus on speed, making it valuable for our customers.

  ### 9. Streamlined Backup Management and Reliable Performance

**Rating:** 4.0/5.0 stars

**Reviewed by:** Prathamesh G. | Senior Software Automation Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Rubrik?**

I use Rubrik for backup and recovery management because it's simple and powerful. Its user-friendly interface makes it easy to get started and manage backups without spending much time on onboarding. I find the backup and recovery performance to be reliable, and the automation features significantly reduce manual efforts and human errors. Its centralized visibility tool is great for quickly monitoring backup health and identifying issues. The initial setup was straightforward and smooth, thanks to the user-friendly interface.

**What do you dislike about Rubrik?**

Rubrik works very well overall, but some advanced configurations and reporting features could be more flexible and customizable. Initial setup and integration for certain environments can also take time, especially with larger infrastructure. The reporting dashboard could provide more options to customize according to team requirements and use cases, like role-based reports showing backup status, failures, and recovery metrics for specific applications or infrastructure teams without requiring manual filtering each time.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for backup management, which simplifies processes and reduces recovery time during outages. It strengthens our defenses against ransomware and accidental data loss, automating backups and monitoring data policies.

  ### 10. Rubrik Tackles Critical Data Security and Resilience at Scale

**Rating:** 4.0/5.0 stars

**Reviewed by:** niranjan t. | SDE 2 - Backend, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Rubrik?**

What I like best about Rubrik is that they’re working on problems that actually matter at scale — data security, ransomware recovery, cloud backup, and resilience. It’s not just another CRUD product.

I also like that the engineering side seems very infrastructure-heavy, which aligns with my interest in backend systems and distributed architecture. Building reliable systems that enterprises depend on during critical failures is genuinely interesting to me.

**What do you dislike about Rubrik?**

One concern I’ve heard about Rubrik is that, because they operate in a very fast-moving and high-growth space, the environment can be quite intense and expectations can be high. That can be great for learning, but it also means there’s pressure to move quickly and handle complex problems consistently.

That said, I actually see it as a tradeoff rather than a pure negative, because companies solving large-scale infrastructure and security problems usually operate with a high ownership culture.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik is solving problems around data security, ransomware recovery, backup automation, and fast disaster recovery for modern cloud and enterprise systems. As companies move more infrastructure and customer data to the cloud, protecting that data and recovering quickly during failures or cyberattacks becomes extremely important.

From my perspective as someone working on backend and infrastructure systems, this benefits me because reliable backup and recovery systems reduce operational risk and improve overall system resilience. It also allows engineering teams to focus more on building products instead of worrying about data loss, recovery complexity, or downtime during incidents.

  ### 11. Streamlining Data Backup and Recovery with Rubrik

**Rating:** 4.0/5.0 stars

**Reviewed by:** Anil P. | Deputy Manager - IT, Enterprise (> 1000 emp.)

**Reviewed Date:** May 25, 2026

**What do you like best about Rubrik?**

Rubrik is a lifesaver for IT teams because it makes backing up data incredibly simple. It completely blocks ransomware from deleting or changing your files, meaning your data is always safe. If a system crashes, its "Live Mount" feature lets you restore everything and get back to work in minutes rather than hours.

**What do you dislike about Rubrik?**

Highly expensive and uses a rigid appliance model that forces you to buy more hardware nodes even if you only need extra storage space. Administrators also report that the built-in reporting dashboards lack deep customization, and the platform offers limited support for legacy physical hardware or niche, open-source databases compared to its competitors.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik helps us automate backup and recovery processes while improving data security. It reduces manual effort, provides faster recovery during system failures, and protects critical business data from ransomware and accidental loss.

  ### 12. Zero-Trust Data Protection Made Easy with Rubrik

**Rating:** 4.5/5.0 stars

**Reviewed by:** Deepsagar N. | Network Engineer - Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2026

**What do you like best about Rubrik?**

The best things about Rubrik is its zero-trust data protection and ease of use. The platform enables auto backups, which makes them unchangeable and safe from ransomware—while allowing IT teams to easily manage complex, multi-cloud environments from a single console.

**What do you dislike about Rubrik?**

Rubrik's primary drawbacks are: High Total Cost of Ownership (TCO), Complexity in Advanced Workloads and Limited Reporting & Analytics.

**What problems is Rubrik solving and how is that benefiting you?**

In our infra, Rubrik solves the critical challenges of ransomware attack, data loss, and rapid recovery.

  ### 13. Modern, Intuitive UI That Makes Restores and SLGreat UI and rapid restores

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Airlines/Aviation | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 02, 2026

**What do you like best about Rubrik?**

Honestly, the UI/UX is what caught our attention first. We moved off a legacy product that still relied on a clunky, outdated console. Rubrik is modern, web-based, and incredibly intuitive. You don't need a 40-hour training course to figure out how to restore a file or set up an SLA domain.

**What do you dislike about Rubrik?**

Pricing is the elephant in the room. It’s absolutely a premium enterprise product, and the initial cost can be a tough pill to swallow during budget season. If you are a smaller SMB, it might be hard to justify the spend.

Also, while the dashboard is great, if you need highly granular, custom audit reports for compliance, the native reporting can feel a bit basic. We sometimes have to lean on their API and script it out to get the exact data cuts our auditors want.

**What problems is Rubrik solving and how is that benefiting you?**

The biggest problem it solved was the sheer amount of time wasted babysitting backup schedules. The ROI for us isn't just in storage efficiency; it's entirely in recovered engineering hours. My team used to spend 2-3 hours every single morning fixing failed jobs and checking tape chains. Because Rubrik is policy-driven, we just assign an SLA to a cluster and walk away. Checking backups now takes 5 minutes over coffee.

  ### 14. Simplified Backup Management with Modern, User-Friendly UI

**Rating:** 4.0/5.0 stars

**Reviewed by:** Akhil P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 16, 2026

**What do you like best about Rubrik?**

I like Rubrik's simple UI with a modern feel compared to other backup tools like Veeam. The policy-based backups make it easy to manage, automating tasks like schedules and retentions, which reduces the manual effort. Additionally, the initial setup of Rubrik is pretty straightforward based on my experience with demos and what I've worked through.

**What do you dislike about Rubrik?**

I haven't used it deeply yet since we aren't using it in prod yet, my eyes have mostly been on things that we already look for in general. But looks like some configs, and license-pricing aren't very clear and needs a bit of studying I guess. I don't have any specific suggestions since I haven't evaluated enough. But clearer guidance on some like SLA config for first timers and more straightforward explanation on licensing could help.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for simplifying backup management, reducing manual effort with its policy-based backups and simple UI. It streamlines VM recovery and automates schedules and retentions.

  ### 15. Simple, Reliable Backups with Smooth Onboarding and Responsive Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karan S. | Lead Data Scientist, Enterprise (> 1000 emp.)

**Reviewed Date:** April 15, 2026

**What do you like best about Rubrik?**

It provide  simplicity, reliability, and excellent performance in backup and recovery task. Its UI is very clean and user friendly make it easy to manage backups, monitor jobs, and restore workloads. Routine administrative tasks are straightforward and saves time for IT teams.

Its major advantage is its integration with cloud platforms and enterprise applications which allow centralized management across hybrid infra.

In terms of  pricing and ROI, automation and reduced administrative task  overhead help justify the investment by lowering operational effort and improving resilience. Its another positive side is its support team responsiveness is excellent and onboarding experience which is very smooth.

Rubrik, also have AI and Intelligence capabilities for ransomware detection,anomaly monitoring and proactive insights.

**What do you dislike about Rubrik?**

One of the area about rubrik is pricing is slighly higher for smaller organization or startups with limited backup need. Couple of advance feature require additional licensing

**What problems is Rubrik solving and how is that benefiting you?**

We were struggling with managing backups across the organization which is very time consuming and manual process, which make the process slow during urgent needs. But after using Rubrik, all this problem has been solved. we are now able to automate backup policies, monitoring workload,and restoring the system much faster. This save lots of time and cost of manual effort.

  ### 16. Confident, Secure Backup and Recovery Across On-Prem and Cloud

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gajendra J. | Network &amp; Security Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** April 17, 2026

**What do you like best about Rubrik?**

We primarily use Rubrik for data backup and recovery, as well as to strengthen cyber resilience across our infrastructure.

Rubrik helps us protect workloads across on-premises systems, virtual environments, and cloud platforms through a single, integrated platform. Its biggest advantage is the confidence that our data stays secure and recoverable—especially in scenarios like ransomware attacks, accidental deletions, or unexpected system failures.

**What do you dislike about Rubrik?**

nothing as this tool has all the capablilites which a tool should have. like Automated backups with immutable storage to prevent data tampering
Disaster recovery and instant restore to a clean point in time
Ransomware protection with secure, air-gapped backups

**What problems is Rubrik solving and how is that benefiting you?**

Automated backups with immutable storage to help prevent data tampering. Disaster recovery with instant restore to a clean point in time. Ransomware protection through secure, air-gapped backups. Cloud and SaaS data protection (e.g., M365, databases, and VMs). Centralized management of all backup operations through a single console.

  ### 17. Highly Responsive Support, Easy Setup

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kamelia B. | US Army MARS Operator, Enterprise (> 1000 emp.)

**Reviewed Date:** June 10, 2026

**What do you like best about Rubrik?**

I really like how Rubrik is very responsive to issues, troubleshooting, and fixing bugs. The support team is incredibly attentive, and they show how open Rubrik is to feedback. This responsiveness helps make Rubrik valuable, especially when I am at customer sites. Also, I find the initial setup of Rubrik to be very easy.

**What do you dislike about Rubrik?**

Documentation is sometimes too simplified when it's a complex implementation. Instances like integrating exocompute or using both Bond 1 and bond 0 for data, it doesn't detail certain outside requirements or how to verify both bonds are running 10gb.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik improves security and usability. Their responsive support team is valuable when addressing issues, troubleshooting, and showing customers how open they are to feedback.

  ### 18. Rubrik Makes Cyber Resilience Simple with Automation and Rapid Recovery

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 04, 2026

**What do you like best about Rubrik?**

I appreciate Rubrik’s focus on cyber resilience, automation, and simplicity. The way it brings backup, ransomware protection, and rapid recovery together in a single platform helps organizations safeguard critical data while keeping operational complexity to a minimum.

**What do you dislike about Rubrik?**

"I don't have any significant dislikes. The platform has a learning curve due to its advanced capabilities, but I view that as an opportunity to expand my skills."

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik helps address critical challenges in data protection, ransomware recovery, and overall cyber resilience. Many organizations still struggle with overly complex backup systems, slow recovery times, and growing cyber threats. Rubrik streamlines these areas with automation, policy-based management, and fast data recovery. As an IT professional, I value solutions that reduce downtime, improve operational efficiency, and strengthen security. With these capabilities, IT teams can spend less time managing backups and more time supporting day-to-day business operations.

  ### 19. Reliable Backup and Recovery, Easy to Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sona . | Software Engineer, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2026

**What do you like best about Rubrik?**

I use Rubrik for backup and disaster recovery, and it's really keeping data secure and easy to restore when needed. Rubrik simplifies the whole process of backup management, and data recovery is very fast. We are seeing improved data security and decreased downtimes. The best part is Rubrik's easy-to-use interface, and the backups are very reliable. The documentation and support during onboarding were helpful, making the setup smooth. I appreciate its ease of use and strong data protection features.

**What do you dislike about Rubrik?**

For small teams, pricing could be a bit high. Also advanced features require good inbuilt tutorials.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for backup and disaster recovery. It keeps our data secure and easy to restore, simplifies backup management, and makes data recovery very fast. We've seen improved data security and decreased downtimes.

  ### 20. Essential Data Protection with Room for Improvement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Enterprise (> 1000 emp.)

**Reviewed Date:** June 10, 2026

**What do you like best about Rubrik?**

I use Rubrik to run our internal data protection team and protect many objects within our environment. It acts as our security tool for backups and ensures we can restore if needed. I appreciate the ability to revert back to an older version and restore any object if deleted. Support and the dashboard itself are great; having one central location where I can see everything is nice. I love the UI and am a big fan of how everything is laid out.

**What do you dislike about Rubrik?**

I think NAS Cloud Direct can be upgraded and be soon integrated within the RSC. I am not a big fan of the minimal SLA configuration you can set on them. Maybe we can use more reporting options? Exporting would be a nice touch.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik to protect our data, ensuring we can restore any object if it's deleted, solving the problem of not reverting to older versions.

  ### 21. Rubrik Makes Backup and Recovery Fast, Simple, and Confidence-Inspiring

**Rating:** 4.0/5.0 stars

**Reviewed by:** Chetana M. | IT support Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 20, 2026

**What do you like best about Rubrik?**

As a backup admin, Rubrik has genuinely simplified my day-to-day workload. The UI is clean and intuitive, and onboarding new team members now takes a fraction of the time it used to. Backup and recovery speeds are consistently fast, and the ransomware protection features like immutable snapshots and threat monitoring give me real confidence that we’re covered. Cloud integration has also been seamless across our hybrid environment, which makes managing everything feel much more straightforward.

**What do you dislike about Rubrik?**

The licensing model can feel opaque, and costs can scale up quickly as your data grows. The initial setup and policy configuration come with a learning curve, particularly around SLA domains. Reporting could also be more customizable out of the box; we’ve had to rely on the API for some of the dashboards we need.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik has replaced our fragmented legacy backup setup with a single, unified platform. Since making the switch, our recovery times have dropped significantly, which directly lowers the risk of business downtime. The immutable snapshot architecture also gives us a dependable path for ransomware recovery, and cloud tiering has helped cut our long-term storage costs. Overall, it has reduced administrative overhead while strengthening our compliance posture.

  ### 22. Unmatched Data Backup Solution with Intuitive UX

**Rating:** 5.0/5.0 stars

**Reviewed by:** Javas V. | Manager, IT Application Support, Telecommunications, Enterprise (> 1000 emp.)

**Reviewed Date:** June 08, 2026

**What do you like best about Rubrik?**

I really appreciate how Rubrik has made the UX easy to follow for such complex functionality, which has significantly lowered the time it takes to become a subject matter expert. I've also used it to recover our entire ecosystem after a third-party patch affecting stability and functionality was released. Another great thing is that the initial setup was far easier than I anticipated, making the adoption process smoother.

**What do you dislike about Rubrik?**

I cannot think of anything I don’t care for.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik ensures our data backup and retention meet our SOC2 policies, providing a seamless DR platform. It simplifies complex functionality with an easy UX, reducing the time to become a SME.

  ### 23. Fast and Reliable Backup Solution, But Pricey

**Rating:** 4.0/5.0 stars

**Reviewed by:** Thu-alfaqar S. | Network Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 19, 2026

**What do you like best about Rubrik?**

I use Rubrik for recovering and backing up data and VMs as a backup solution. I like its fast and reliable restores, which are crucial when dealing with incidents. The process reduces pressure during such times, making the downtime only minutes instead of hours. Additionally, the restores provide clean data, which I appreciate. The 'store and forget' feature adds to the simplicity of using Rubrik, which makes it valuable to me.

**What do you dislike about Rubrik?**

It's not a cheap solution, need to buy license and hardware infrastructure. For small environments, it could be expensive.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for data recovery in case of ransomware, ensuring my data is clean and recoverable. It's fast with reliable restores, reduces downtime to minutes, and lowers pressure during incidents. The simplicity and 'store and forget' feature make it really valuable.

  ### 24. Rubrik: A Great Partner for Backup and Recovery

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mujeeb N. | Senior Manager, IT Service Desk, Enterprise (> 1000 emp.)

**Reviewed Date:** June 08, 2026

**What do you like best about Rubrik?**

Rubrik had been a great partner in helping with our backup and recovery. Their M365 product has been game changing for us.
The product is easy to setup and learn, with help available when needed. I like the vision the founder has for the company.

**What do you dislike about Rubrik?**

So far, there really has not been anything that we've disliked about rubrik. At one point, we've struggled to setup one of their product, but like I said, support has been great.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik is helping us with our back up and recovery in almost all of our products and services. From our M365 backup to using it in our azure environment.

  ### 25. Robust Security but Costly Licensing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Himanshu V. | Cloud Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Rubrik?**

I appreciate Rubrik for its Zero Trust Data Security, including features like immutable backups, ransomware protection, and rapid recovery across on-premises, cloud, and SaaS environments. I find Rubrik's integration very effective, especially its API-first architecture and seamless, native integration across hybrid and multi-cloud environments. The initial setup of Rubrik was easy.

**What do you dislike about Rubrik?**

Rubrik is consistently described as one of the most expensive data management solutions, making it difficult for smaller organizations to justify. Additionally, the customization and reporting options are limited.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for Zero Trust Data Security with immutable backups, ransomware protection, and rapid recovery across on-premises, cloud, and SaaS environments. Its API-first architecture and seamless integration across hybrid and multi-cloud environments benefit my data management.

  ### 26. Reliable backup and fast recovery with simple management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Adérito N. | Assistant Computer Programmer - Systems &amp; Infrastructures, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 08, 2026

**What do you like best about Rubrik?**

Rubrik has a straightforward interface and is easier to manage than many traditional backup tools. Deployment is quick, and most of the configuration is policy-based, which helps cut down on manual effort. Backup jobs, restores, and monitoring are easy to find and understand in the dashboard. Recovery is also fast, especially for virtual machines, and the platform integrates smoothly with environments such as VMware and Microsoft 365.

**What do you dislike about Rubrik?**

Licensing and overall costs can be high compared to other solutions, especially in smaller environments. Some advanced configuration options also feel less flexible because the platform is strongly policy-driven. Reporting and customization could be more detailed as well, without having to rely on external tools or APIs.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik centralizes backup management and cuts down the operational effort needed to protect infrastructure. Rather than juggling multiple backup tools and custom scripts, everything is managed through a single platform. This makes backups more reliable, streamlines recovery during incidents, and reduces the time spent on ongoing maintenance and troubleshooting. Overall, it leads to faster recoveries and greater confidence that data can be restored when it’s needed.

  ### 27. Centralized Backups and VM Snapshots Made Easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2026

**What do you like best about Rubrik?**

It’s a great tool for taking database backups, snapshots of VM's. It helps with creating snapshots and managing everything in a centralized place. Those snapshots can also be easily used to create new databases when needed.

**What do you dislike about Rubrik?**

For a beginner, this may feel like too much, since it requires a solid learning foundation beforehand. The user interface could have been made simpler as well; it’s difficult to find what you need and to move through the interface smoothly.

**What problems is Rubrik solving and how is that benefiting you?**

It provides a centralised platform for managing different copies or snapshots of databases and AMIs. This has reduced the administrative overhead of handling and tracking different backups across multiple locations.

  ### 28. Simple Management, Fast Recovery, Strong Ransomware Defense

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2026

**What do you like best about Rubrik?**

I like Rubrik for its simple management and fast recovery capabilities, along with its strong ransomware protection. It automates backups and makes data recovery quick and reliable. I also appreciate that the initial setup is generally straightforward compared to traditional backup tools, thanks to its user-friendly interface and guided configuration. The combination of simple management, faster backup and recovery, better automation, improved cloud integration, and strong ransomware protection made a significant impact after switching from other backup solutions.

**What do you dislike about Rubrik?**

Some areas where Rubrik could improve are reporting customization, occasional UI complexity for advanced features, and the learning curve for new users. In some environments, setup and licensing can also feel a bit expensive or complex.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik prevents data loss, ensures quick recovery during outages, and protects against ransomware. It centralizes backup management, automates manual processes, and improves cloud integrations. I like its simple management, fast recovery, and strong ransomware protection.

  ### 29. Rubrik Makes Restores Fast, Simple, and Reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh M. | IT Tech Ops Analyst , Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

Rubrik is easy to use and straightforward to understand on your own. You don’t need a degree to figure it out. They make restores simple and quick, and they also offer automation for disaster events like these. Overall, they have features that nobody else has.

**What do you dislike about Rubrik?**

I use Rubrik every day, and honestly I don’t feel like there’s any downside to it whatsoever. Overall, it’s been a consistently positive experience for me.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik has solved a key problem for us: when the business gets breached, how can I restore quickly and effectively, and know exactly what to restore so the recovery is clean.

  ### 30. Easy, Audit-Ready Backup & Recovery with Fast Support and Smooth Integrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Martynas L. | IT Service Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Rubrik?**

back up and recovery is easy to understand and implement however it is still technically complex enough to satisfy the requirements of a company that is constantly audited by regulatory bodies. Performs well without many hiccups. Pricing is friendly enough comparing to competitors. Support is available and quick. It removes manual labour, enables faster recovery and integrates well with platforms such as servicenow

**What do you dislike about Rubrik?**

advanced features have a steep learning curve, not very easy to implement across a complex environment with architecture that is not simple it requires quite a huge amount of time to learn to implement

**What problems is Rubrik solving and how is that benefiting you?**

integration with servicenow helps cmdb management, backup and disaster recovery features are enabling us to meet the needed requirements for banking applicatios in terms of RTO/RPO

  ### 31. Unified Cybersecurity Platform with Room for More Features

**Rating:** 2.5/5.0 stars

**Reviewed by:** Prem S. | Full Stack Java Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 25, 2026

**What do you like best about Rubrik?**

I appreciate Rubrik for being a good platform for cybersecurity, backup, and rapid recovery. It is quite beneficial as it provides most of the tools I want all under one umbrella, offering a unified cyber experience without worrying about cloud backup, security, and recovery. The database backup and VM backup are features I particularly like and find them to be on a nice, top level. Rubrik delivers simplicity and efficiency, being cloud-based allows for accessible and portable data management. It also has security features that make the database backup particularly appealing.

**What do you dislike about Rubrik?**

I didn't see anything much that much. Like, they can expand their wing more, like, providing more extra features. What they're currently doing. And they can provide more, more features. I guess. More analytics as well. That would expand the horizon.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for cybersecurity, cloud backup, and rapid recovery of databases and VMs. It simplifies everything with a unified platform, delivering tools I need, accessible and secure, without worrying about backups.

  ### 32. DBA

**Rating:** 3.0/5.0 stars

**Reviewed by:** Jennyfer A. | Data Manager &amp; User Support Specialist

**Reviewed Date:** June 08, 2026

**What do you like best about Rubrik?**

I like Rubrik for its easy backup management, which allows me to handle backups, all in one place. It makes the process quick, especially for live mounting for restores. The initial setup was very easy, which is a huge plus.

**What do you dislike about Rubrik?**

I feel that there could be improvement in Rubrik's high availability backup presence from regional data centers. I'd like the ability to take backups from a secondary NY cluster from the TX cluster.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for database backup, storing backups, and restoring databases. It manages backups in one place and makes live mounting for restore quick and easy.

  ### 33. Seamless Setup and Comprehensive Security with Rubrik

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony W. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 10, 2026

**What do you like best about Rubrik?**

I like Rubrik for its flexibility and ability to cover a multitude of issues that our customers face today. The enterprise edition DSPM feature sets are particularly valuable, providing a level of security that our customers really appreciate. The installation process is seamless, which is great for our company as we often install Rubrik for our customers.

**What do you dislike about Rubrik?**

I'm looking forward to simplifying the licensing with the Flex program.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik to secure our customers' environment, solving DSPN problems. Its flexibility and coverage of multiple issues are valuable, and the DSPM features enhance security, which our customers love.

  ### 34. Simple, Modern UI with Powerful Policy-Based Backups and Rapid Restores

**Rating:** 4.5/5.0 stars

**Reviewed by:** Venu V. | Senior Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2026

**What do you like best about Rubrik?**

It has a simple, clean user interface with a modern feel. Policy-based scheduling and retention help eliminate manual backup tasks. It also supports rapid restores of files, VMs, and entire systems during break-fix scenarios.

**What do you dislike about Rubrik?**

It requires manual deployment across the infrastructure rather than being native. I’ve also run into occasional bugs after updates that temporarily break functionality. On top of that, some users find Rubrik expensive compared to alternatives.

**What problems is Rubrik solving and how is that benefiting you?**

Immutable backups that can’t be encrypted or deleted, paired with AI-powered threat detection. The Preemptive Recovery Engine identifies clean recovery points before attacks, helping enable the fastest cyber RTO. A unified platform that replaces TSM, NetBackup, and other siloed solutions.

  ### 35. Holistic Ecosystem That Delivers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Edwin B. | Senior Solutions Architect, Enterprise (> 1000 emp.)

**Reviewed Date:** June 10, 2026

**What do you like best about Rubrik?**

Holistic ecosystems and From a technology standpoint, what makes Rubrik stand out is how it completely flipped the script on traditional backup and data management.
Instead of treating backup as just insurance for a rainy day, Rubrik treats data management as a core piece of cyber resilience.

**What do you dislike about Rubrik?**

Need to work on pricing and options and High Initial Cost: Rubrik is positioned as a premium cyber-resilience platform, not a budget backup tool. For smaller organizations or mid-market companies with tight budgets, the entry price can be a tough pill to swallow.

**What problems is Rubrik solving and how is that benefiting you?**

Data resilience and information technology backup

  ### 36. Effective Ransomware Protection with Quality Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** AB S. | Software Engineer 2, Enterprise (> 1000 emp.)

**Reviewed Date:** April 19, 2026

**What do you like best about Rubrik?**

I use Rubrik Cloud Vault to keep backups of my data and protect myself from ransomware. I find their product quality top-notch. I find high availability with Rubrik, and also their support system is really good. The initial setup was quite easy and simple enough to onboard, which is one of the things we loved about moving to it.

**What do you dislike about Rubrik?**

I think the UX can use some improvement. Sometimes I find glitches in the dashboard or latency in UI reflecting latest changes. Their UI could be made lighter and lazy loading could be used in certain sections of the UI to improve user readability and understanding.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik Cloud Vault to keep backups of my data and protect myself from ransomware.

  ### 37. Fast Backup with Seamless Cloud Integration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Rubrik?**

I like Rubrik because it is easy to use and offers fast backup and recovery. I also appreciate the cloud integration and disaster recovery features, which allow it to work with major cloud platforms for backup. The ability to replicate backup to other locations adds another layer of security and convenience. Additionally, I find the reporting and monitoring capabilities valuable. One of the standout features for me is the reduction in storage consumption by eliminating duplicate data. As of my knowledge, everything with Rubrik is good.

**What do you dislike about Rubrik?**

No anything

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik addresses network issues, VM unavailability, and storage consumption by providing easy-to-use, fast backup and recovery with cloud integration and disaster recovery, eliminating duplicate data and replicating backups for enhanced experiences.

  ### 38. Rubrik Makes Cyber Resilience Simple for SysAdmins

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Security and Investigations | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Rubrik?**

Rubrik has carved out a massive reputation in the IT world by moving beyond "just backup" and rebranding the category as Cyber Resilience. If you’re looking at why people (and I) find it impressive, it usually boils down to how they’ve simplified the most stressful parts of a SysAdmin's job.

**What do you dislike about Rubrik?**

Nothing. Everything they are doing is top notch and massive.

Support for legacy will really help.


Ui  is great make it more user friendly.

Try to optimize the flow also

**What problems is Rubrik solving and how is that benefiting you?**

* *Ransomware Investigation:** It uses machine learning to detect anomalies. If it sees 10,000 files suddenly changed (a sign of encryption), it alerts you and shows you exactly which files were affected.
* **Sensitive Data Discovery:** It can scan your backups for PII (Social Security numbers, credit cards, etc.) to tell you where your sensitive data is hiding, helping with GDPR or HIPAA compliance.

  ### 39. Robust Ransomware Defense with Easy Setup

**Rating:** 4.0/5.0 stars

**Reviewed by:** Peter J. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2026

**What do you like best about Rubrik?**

I find Rubrik to be a solid performer for cloud and on-prem backups, and it's simple enough to implement. Its management, especially with Rubrik Security Cloud, is straightforward once learned. I really like Rubrik's ransomware defense because it lets us set a baseline and comes with a warranty that instills confidence. Additionally, its strong backup capabilities are crucial for us in preventing ransomware attacks. I also appreciate that the setup was generally quick, with only some delay for settings to appear in the cloud management console.

**What do you dislike about Rubrik?**

Cost is a bit difficult to get under control. There are some issues with reporting that we don't like.

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for preventing ransomware attacks with its strong backup capabilities. It's a solid performer for cloud and on-prem backups, simple to implement, and managing Rubrik Security Cloud becomes easy after learning. However, the cost is hard to control.

  ### 40. Huge Time Savings with Clear Dashboard and Instant Recovery

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2026

**What do you like best about Rubrik?**

The best part about rubrik is just how much time it saves to a team on a daily basis. The SLA based protection is a total game changed when compared to the old school backup jobs.  I dont have to worry about whether a job is finished or not because the dashboard is actually clear + the instant recovery has saved us more than once when a dev accidentaly deleted the database.  It's pricey but worth it!

**What do you dislike about Rubrik?**

If I had to pick something, it's definitely the cost. Rubrik is expensive product. It is sometimes hard to justify the price of it, especially  because it looks like you're paying for a lot of security features that maybe not needed for everyone.  Also, I've noticed that while the UI is mostly great, some of the reporting/analyctis can feel a bit buried.

**What problems is Rubrik solving and how is that benefiting you?**

The main thing Rubrik solved for us was just the amount of time we were wasting for our old backup way. We used to spend time on just checking logs and restarting failed jobs. Now it is is way easier.  The SLA policy engine is great because you can set how often you want snapshots and where to save them.

  ### 41. Solid flexible DR/ransomware solution with growing security features

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Legal Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2023

**What do you like best about Rubrik?**

It is easy to use and manage. The features and hardware options are very flexible. It has great security and monitoring features. Support is very good.

**What do you dislike about Rubrik?**

There are some instances where the interface is not quite as intuitive as it could be. It is also fairly expensive. We also no longer have a local sales team. We really liked having a local sales team.

**What problems is Rubrik solving and how is that benefiting you?**

One of the big drivers for moving to Rubrik for us was to move to a disk to disk solution. We also like the cloud backup functionality. The security monitoring was also a big driver for the move.

  ### 42. Excellent Threat Monitoring and Smooth AI Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 08, 2026

**What do you like best about Rubrik?**

Threat monitoring, AI integration, and the ease of integrating with other monitoring tools are the highlights for me. The SSO integration was a breeze, and the overall monitoring and management experience is amazing.

**What do you dislike about Rubrik?**

I was initially told this would work with my existing Kubernetes infrastructure, but that later changed to requiring dedicated infrastructure. Security had a fit about the change, since it effectively becomes a black box.

I also don’t like that I can’t see or control long-running jobs, or understand how many resources are being used at peak. I’d like more insight into how to modify jobs and restart them when needed.

**What problems is Rubrik solving and how is that benefiting you?**

Threat monitoring is the most important feature, and single-file level recovery is very helpful during the recovery process because we don’t need to track everything.

  ### 43. DR Recovery Made Effortless with Rubrik

**Rating:** 5.0/5.0 stars

**Reviewed by:** Benjamin V. | Service Desk Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** June 08, 2026

**What do you like best about Rubrik?**

I use Rubrik for protecting my critical workloads, and I really appreciate the great SLA it provides. It works exceptionally well for critical DR recoverability and has made our lives easier compared to the complex DR recovery we experienced with Veeam. The initial setup of Rubrik was very easy, which was a huge plus for me.

**What do you dislike about Rubrik?**

Probably it would be good to have additional archive locations

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for protecting my critical workloads and ensuring critical DR recoverability, which was complex with Veeam. Rubrik made our life easier.

  ### 44. Great UX and Granularity with Easy Setup

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

I use Rubrik for M365 backup and resiliency, and I find its immutability and secondary landing space for backups really useful. I appreciate the snapshots and ease of action it offers. The product has a user-friendly UX and I think it's a great product overall. I also like that it's very granular. I'm excited about the potential for more partnerships rolling out. The initial setup was very easy, which was another plus for me.

**What do you dislike about Rubrik?**

The Okta integration is lacking, but still way better than the built-in protection. A few granular items are not included, but I don't recall which ones since the demo I got was a month back.

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik addresses immutability, offers a secondary landing space for backups, facilitates snapshots, and ensures ease of action.

  ### 45. Seamless Setup with Unmatched Cyber Resilience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Renuka D. | Head of Resiliency, Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

I use Rubrik for data backups. I like how it brings transparency with its unified dashboard. What stands out to me the most are Rubrik's innovation, its focus on cyber resilience, and how agentic AI is leveling up business recovery. In my role within Enterprise Resiliency, understanding the ecosystem and focusing on risks and gaps is crucial, and Rubrik helps with that. The initial setup was seamless too.

**What do you dislike about Rubrik?**

N/A

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik provides transparency with its unified dashboard, aiding in data backups and focusing on cyber resilience and business recovery.

  ### 46. Strong Security and Fast Restores, Worth the Price

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mohd M. | Frontend Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2026

**What do you like best about Rubrik?**

I like Rubrik for its simplicity, fast restores, and strong security, which are crucial for my backup and recovery needs. I also appreciate its automation and reliability, making Rubrik a dependable choice for protecting against ransomware. Additionally, the initial setup was easy and quick, which saved me a lot of time and hassle.

**What do you dislike about Rubrik?**

Rubrik is a bit expensive and could improve flexibility

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik helps with backup recovery and ransomware protection, solving issues like data loss and slow recovery. I appreciate its simplicity, fast restores, strong security, automation, and reliability.

  ### 47. Simple, Automated Backups with Reliable Data Protection

**Rating:** 5.0/5.0 stars

**Reviewed by:** shivanshu s. | Senior Staff Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Rubrik?**

Its simplicity and automation. It makes backup, recovery, and ransomware protection easy to manage through a modern interface, reducing operational effort while ensuring reliable data protection.

**What do you dislike about Rubrik?**

The main drawback is that it can be expensive, especially for smaller organizations. Some advanced features also have a learning curve and may require additional training to use effectively.

**What problems is Rubrik solving and how is that benefiting you?**

It automates backups, speeds up recovery, and protects data from ransomware, saving time and reducing risk.

  ### 48. Effortless Data Recovery and Reliable Security

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

I use Rubrik for data recovery and cyber resiliency, and I really like its ease of use. The interface is laid out well and is easy to navigate, which helps me recover quickly. The speed of recovery is impressive and it's a more secure platform compared to what we used before. Setting it up was very easy with help from a customer service manager, and it only took a few sessions. These aspects make Rubrik more reliable for me.

**What do you dislike about Rubrik?**

There is nothing I can think of

**What problems is Rubrik solving and how is that benefiting you?**

I use Rubrik for data recovery and cyber resiliency. It's easy to use, with a well-laid-out interface and quick recovery speed. We switched to Rubrik for a more secure platform, and it's more reliable than before.

  ### 49. A solid and reliable platform for backups and recovery

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paola Z. | Gerente de Ingeniería de Procesos, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2026

**What do you like best about Rubrik?**

What I like the most is how simple it makes the whole backup and recovery process. The platform is very clear, tasks are set up quickly, and it allows you to see the status of all backups in a very transparent way. I also greatly appreciate that the restorations are fast and that it has integrated ransomware protection features.

**What do you dislike about Rubrik?**

Some advanced features may feel a bit technical if you don't have prior experience in backup management. Additionally, the cost can be high for small or medium-sized businesses, especially if a more comprehensive deployment is required.

**What problems is Rubrik solving and how is that benefiting you?**

It used to be complicated to ensure that backups were up to date and that recovery was really fast. With Rubrik, I have always updated copies, protection against attacks, and the guarantee that I can restore complete systems or specific files in a short time. This reduces risks, prevents significant losses, and improves business continuity without much effort.

  ### 50. Rubrik’s Cloud-First Cyber Resilience with Innovation at Its Core

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2026

**What do you like best about Rubrik?**

What I like most about Rubrik is its cloud-first approach to data security and cyber resilience. Rubrik goes beyond traditional backup and recovery by helping organizations protect, monitor, and quickly recover their data from cyber threats such as ransomware. I also appreciate the company’s strong focus on innovation, particularly in cloud, AI, and security technologies. Additionally, Rubrik’s culture of ownership, customer focus, and continuous learning makes it an exciting place to work and grow professionally.

**What do you dislike about Rubrik?**

Everything is great so far. Not much to dislike

**What problems is Rubrik solving and how is that benefiting you?**

Rubrik is solving one of the biggest challenges organizations face today: ensuring their data remains secure, available, and recoverable in the face of cyberattacks, ransomware, human error, system failures, and increasingly complex hybrid cloud environments


## Rubrik Discussions
  - [What functionality is supported on Rubrik Edge?](https://www.g2.com/discussions/rubrik-edge) - 2 comments, 1 upvote
  - [What does &quot;enterprise hybrid cloud&quot; even mean?](https://www.g2.com/discussions/enterprise-hybrid-cloud) - 1 comment, 1 upvote
  - [What is Radar?](https://www.g2.com/discussions/radar-rubrik-s-latest-application-on-the-polaris-saas-platform) - 1 comment, 1 upvote

- [View Rubrik pricing details and edition comparison](https://www.g2.com/products/rubrik/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-23+04%3A55%3A21+-0500&secure%5Bsession_id%5D=51f4776e-6e93-4f12-8cd1-a029852d0029&secure%5Btoken%5D=942570589d8d24571a5c938c3c92960163be41d176e878b243a2380a15d745ba&format=llm_user)
## Rubrik Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Amazon EC2](https://www.g2.com/products/amazon-ec2/reviews)
  - [Anthropic SDK](https://www.g2.com/products/anthropic-sdk/reviews)
  - [Apache CloudStack](https://www.g2.com/products/apache-cloudstack/reviews)
  - [Azure](https://www.g2.com/products/hopem-azure/reviews)
  - [CrowdStrike Falcon Cloud Security](https://www.g2.com/products/crowdstrike-falcon-cloud-security/reviews)
  - [CrowdStrike Falcon Data Protection](https://www.g2.com/products/crowdstrike-falcon-data-protection/reviews)
  - [CrowdStrike Falcon Endpoint Protection Platform](https://www.g2.com/products/crowdstrike-falcon-endpoint-protection-platform/reviews)
  - [CrowdStrike Security Services](https://www.g2.com/products/crowdstrike-security-services/reviews)
  - [Google Cloud Platform (GCP) - Alliance](https://www.g2.com/products/google-cloud-platform-gcp-alliance/reviews)
  - [Microsoft](https://www.g2.com/products/microsoft-2025-10-29/reviews)
  - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews)
  - [Microsoft Azure Services](https://www.g2.com/products/microsoft-azure-services/reviews)
  - [Microsoft Sentinel](https://www.g2.com/products/microsoft-sentinel/reviews)
  - [MongoDB](https://www.g2.com/products/mongodb/reviews)
  - [NetApp Backup and Recovery](https://www.g2.com/products/netapp-backup-and-recovery/reviews)
  - [Nutanix Cloud Infrastructure (NCI)](https://www.g2.com/products/nutanix-cloud-infrastructure-nci/reviews)
  - [Okta](https://www.g2.com/products/okta/reviews)
  - [Palo Alto Networks Cortex XSOAR](https://www.g2.com/products/palo-alto-networks-cortex-xsoar/reviews)
  - [Prometheus](https://www.g2.com/products/prometheus/reviews)
  - [ServiceNow IT Service Management](https://www.g2.com/products/servicenow-it-service-management/reviews)
  - [Splunk](https://www.g2.com/products/splunk-2025-01-30/reviews)
  - [Splunk Infrastructure Monitoring](https://www.g2.com/products/splunk-infrastructure-monitoring/reviews)
  - [Storware Backup and Recovery](https://www.g2.com/products/storware-backup-and-recovery/reviews)
  - [VMware Cloud Director](https://www.g2.com/products/vmware-cloud-director/reviews)
  - [VMware Data Recovery](https://www.g2.com/products/data-recovery-freeware-vmware-data-recovery/reviews)
  - [VMware ESXi](https://www.g2.com/products/vmware-esxi/reviews)
  - [VMware NSX](https://www.g2.com/products/vmware-nsx/reviews)
  - [Zscaler Data Loss Prevention (DLP)](https://www.g2.com/products/zscaler-data-loss-prevention-dlp/reviews)

## Rubrik Features
**Compatibility **
- File Server Backup
- Database Server Backup
- Virtual Machines
- Repository Models

**Functionality**
- Real-time Sync
- Storage Capacity
- Remote Backup
- Versioning

**Compatibility **
- File Formats
- Partitions
- Mobile

**Functionality**
- Data Backup
- Backup Automation
- Integration
- Diverse Database Handling

**Data Protection**
- Data Masking
- Data Encryption/Security
- Data loss Prevention
- Anomoly Detection
- Sensitive Data Compliance

**Functionality**
- Cloud Consolidation
- Cloud Orchestration
- Cloud Optimization

**Solution Provision**
- Service Provision
- Pay by Usage
- System Failover
- Off-Site Data Storage
- Data Replication

**Management**
- Real-Time Analytics
- Solution Integration
- Infrastructure Compatibility
- Monitoring

**ServiceNow Apps**
- ServiceNow Integration
- Value

**Data Management**
- Data Integration
- Data Compression
- Data Quality
- Built-In Data Analytics
- In-Database Machine Learning
- Data Lake Analytics

**Discovery & Classification - Data Security Posture Management (DSPM)**
- Continuous real‑time monitoring
- Discover & classify sensitive data
- Custom classification support

**Cloud Visibility**
- Data Discovery
- Cloud Registry
- Cloud Gap Analytics

**Compliance**
- Access Management
- At-Risk Analysis
- DLP Configuration
- Sensitive Data Compliance

**Management**
- Disaster Recovery
- Remote Backup
- Storage Formats
- Scheduled Backups
- On-Demand Restoration

**Management**
- Continuous Backup
- Disaster Recovery
- Storage Capacity
- Remote Backup
- Activity Monitoring

**Compatibility **
- Endpoint Variety
- SaaS Application Variety
- Storage Formats

**Management**
- Backup
- Storage
- File Scan

**Admin**
- Backup Management

**Analysis**
- Cloud Gap Analytics
- Compliance Monitoring
- User Analytics

**Management**
- Cloud Cost Analytics
- Cloud Security
- Cloud Resource Management
- Cloud Backup and Recovery

**Management**
- Infrastructure Compatibility
- Solution Integration
- Real-Time Analytics
- RTO and RPO Management

**Solution Provision**
- System Failover
- Pay by Usage
- Service Provision

**Integration**
- AI/ ML Integration
- BI Tool Integration
- Data lake Integration

**Agentic AI - ServiceNow Store Apps**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance

**Risk Prioritization - Data Security Posture Management (DSPM)**
- Detect excessive entitlements & toxic combinations
- Compliance posture assessment
- Risk‑based exposure scoring

**Security**
- Data Security
- Data loss Prevention
- Security Auditing

**Administration**
- Database Management
- Deduplication 
- Backup
- API / integrations

**Reporting**
- Activity Monitoring
- Documentation
- Alerts/Notifications

**Compliance**
- Security Standards
- Cloud Data Protection
- Data Deduplication

**Management**
- File Sharing
- Security Standards
- Encrypted Storage

**Security **
- Encryption
- Data Protection
- File Deletion

**Administration**
- Auditing
- Data Discovery
- Access Control

**Deployment**
- On-Premise
- Cloud

**Agentic AI - Cloud Management Platforms**
- Autonomous Task Execution
- Cross-system Integration
- Decision Making

**Agentic AI - Disaster Recovery as a Service (DRaaS)**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Agentic AI - Database Backup**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Remediation & Governance - Data Security Posture Management (DSPM)**
- Guided remediation actions
- Integration with enforcement tools
- Track remediation progress & trends

**Identity**
- SSO
- Governance
- User Analytics

**Security**
- Data Encryption
- Security and Compliance
- Deduplication 

**Security **
- Multi-Factor Authentication
- Data Transport
- Data Types
- Security Tools

**Performance **
- Scalability

**Agentic AI - SaaS Backup**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - File Recovery**
- Autonomous Task Execution
- Cross-system Integration

**Agentic AI - Server Backup**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Security**
- Data Governance
- Data Security

**Generative AI**
- AI Text Generation
- AI Text Summarization

## Top Rubrik Alternatives
  - [Druva Data Security Cloud](https://www.g2.com/products/druva-data-security-cloud/reviews) - 4.7/5.0 (727 reviews)
  - [Veeam Data Platform](https://www.g2.com/products/veeam-data-platform/reviews) - 4.6/5.0 (683 reviews)
  - [Commvault Cloud](https://www.g2.com/products/commvault-cloud/reviews) - 4.4/5.0 (177 reviews)

