--- title: Reputation Reviews meta_title: 'Reputation Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 2468 reviews by the users' company size, role or industry to find out how Reputation works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 2468 scale: '5' date_modified: '2026-07-01' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Reputation Reviews **Vendor:** Reputation **Category:** [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) **Average Rating:** 4.5/5.0 **Total Reviews:** 2,468 ## About Reputation Reputation is the #1 AI-native reputation management platform, built to help multi-location businesses be found, trusted, and chosen in search, AI answers, and everywhere customers make decisions. By operating as a unified data system, the platform turns fragmented reviews, listings, and surveys into actionable intelligence—ensuring every local storefront, franchise, or dealer group receives clear, prioritized actions. This consolidation empowers marketing and operations teams with complete visibility into local search performance and customer interactions across the entire enterprise network. Rather than functioning as a standard aggregation tool, the platform's core architecture facilitates advanced operational analytics and Generative Engine Optimization (GEO). The system processes siloed feedback channels into operational intelligence, allowing teams to uncover critical performance metrics without manually scouring through raw data. This capability is powered by a native AI assistant (Reputation IQ) that analyzes all feedback data to find trends and opportunities for improvement. Because this intelligence operates natively within the platform, organizations can extract deep conversational insights and track location-specific performance while keeping their proprietary data completely secure from third-party exposure. Core Capabilities Unified Feedback Hub: Consolidates reviews, surveys, and social media commentary from over 200 external directories into a centralized dashboard for standardized monitoring. Conversational Intelligence: Leverages secure, internal AI to instantly identify sentiment trends and customer friction points at scale. Global Listings Management: Audits and publishes accurate location data across the digital ecosystem to ensure strict consistency. AI Engine Optimization (AEO): Analyzes how large language models perceive the brand, equipping teams to optimize structured data for algorithmic discovery. Core Benchmarking: Calculates an objective Reputation Score to index review volume, sentiment analysis, and responsiveness against industry competitors. The primary value of Reputation lies in its capacity to transform legacy local SEO efforts into a modern AEO strategy. As search behavior continues to fragment, multi-location brands utilize the platform to solve the inherent blind spots created by AI aggregators. By actively managing their digital footprint and automating their engagement protocols, organizations establish the precise citation consistency and interaction signals required by large language models. Ultimately, the platform empowers businesses to systematically elevate their localized customer experience, secure massive operational time savings, and capture market share through improved algorithmic visibility. ## Reputation Pros & Cons **What users like:** - Users find Reputation **easy to use** , enjoying its straightforward interface that simplifies managing customer feedback and metrics. (103 reviews) - Users appreciate the **easy SMS review requests** of Reputation, enhancing engagement and feedback collection effectively. (90 reviews) - Users value the **user-friendly interface** of Reputation.com, benefiting from clear data and helpful insights for improvement. (79 reviews) - Users value the **centralized review management** of Reputation, simplifying responses and improving dealership oversight across platforms. (69 reviews) - Users appreciate the **centralized management** of reviews and surveys, making response handling efficient and seamless. (62 reviews) - Centralized Management (60 reviews) - Time-saving (53 reviews) - Review Centralization (52 reviews) - Helpfulness (51 reviews) - User Interface (44 reviews) **What users dislike:** - Users note the need for **improvement in integration and implementation** for a smoother experience with Reputation. (25 reviews) - Users find the **survey email issues** frustrating, particularly when incorrect addresses prevent resending requests for feedback. (21 reviews) - Users find the **feedback capture process frustrating** due to issues with bouncing survey emails and resending limitations. (21 reviews) - Users are disappointed by the **missing features** in Reputation, wanting more tools for insights and social publishing. (18 reviews) - Users find **scoring issues** frustrating, with unclear calculations and concerns over score drops affecting team engagement. (17 reviews) - Users express frustration with the **scoring system issues** making it difficult to understand their RepX score improvement. (16 reviews) - Difficult Reporting (15 reviews) - Users find the **review navigation confusing** due to lagging reports and unclear scoring mechanisms within Reputation. (15 reviews) - Poor Reporting (14 reviews) - Social Media Integration (14 reviews) ## Reputation Reviews ### 1. Centralized Hub for Reputation with Room for Social Media Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Giovanni A. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 22, 2022 **What do you like best about Reputation?** I use Reputation for managing our online listings, online reviews, internal surveys, and social media management. It acts like a central hub for all our reputation management, syncing with our social and business listing accounts, which is super handy. I enjoy the UI/UX; it's mostly intuitive and easy to navigate even though there were some initial stumbles. The concept of it being a one-stop shop for all reputation matters is great. I find the response dashboards for online reviews and internal surveys really good and they keep improving them. Their Insights products are also very informative for understanding what our properties are doing well and identifying areas of improvement. When adding new locations, the process has been seamless. **What do you dislike about Reputation?** Reports still leave a lot to be desired, particularly in the social media metrics. Social media metrics reports feel very half-baked. I don't understand why social media reports are separate from the Reports product. Reports as a product works well and is very customizable. However, with social media reports, it's very buggy, slow, and there is a big lack of customizability. **What problems is Reputation solving and how is that benefiting you?** Reputation is a central hub that streamlines managing my online and offline reputation, syncing changes across all accounts. The one-stop nature and intuitive UI make it easy to manage listings, reviews, and social media efficiently. ### 2. Visually pleasing & streamlined process. No complaints **Rating:** 4.0/5.0 stars **Reviewed by:** Danny M. | On-site management team, Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2024 **What do you like best about Reputation?** I still enjoy being able to view multiple properties effortlessly, I would add that the ability to view who already responded and when is also helpful. The ability to choose between a generic template answer OR writing a custom one is very helpful in maintaining the online presence that I want for the properties. **What do you dislike about Reputation?** The occasional bug is still present, something like responses being duplicated on my dashboard. It is always very minor things- Truthfully I don't have any honest critics **What problems is Reputation solving and how is that benefiting you?** In my industury the majority of reviews tend to lean negative. Being able to respond so quickly to negative feedback is paramount! I cannot be happier with that feature. I have had many tenants say they were shocked with how quickly we respond & can resolve things. I use the software daily! **Official Response from Lauren McCutcheon:** > Danny, thank you for your feedback! We're glad to hear that Reputation has streamlined your workflow, making review requests and management more efficient. It's amazing to see how quick responses to feedback have positively impacted tenant relationships. Thank you again! ### 3. Good Product with room for improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Kim W. | Service BDC. Customer relations manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2024 **What do you like best about Reputation?** I like how Reputation makes it easy to keep track of what customers are saying all in one place. It helps me stay on top of reviews, respond quickly, and understand where we are doing well and where we can improve. It centralizes everything so I'm not bouncing between Google, social media, and other platforms, saving time and ensuring I don't miss responding to anything. **What do you dislike about Reputation?** I'd say the biggest area of improvement is the reputation score itself. It moves up and down so often and there is never a clear explanation for why. That's honestly my biggest frustration. We stay engaged, respond quickly and put in the work but the score shifts without any REAL insight as to what caused it. If the platform offered clearer breakdowns or more detailed reasoning behind the changes, without us having to pay for a package, it would make the tool far more actionable and a LOT less confusing. **What problems is Reputation solving and how is that benefiting you?** Reputation centralizes my reviews and surveys, saving time and making it easy to keep track of customer feedback. It helps me respond quickly and understand areas of improvement without missing anything. ### 4. Centralized Reputation Management That Scales Across 14+ Locations **Rating:** 4.5/5.0 stars **Reviewed by:** Jon W. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Reputation?** The standout feature is the centralized scalability. Managing 14+ distinct branch locations could easily become a logistical nightmare, but Reputation pulls every review, listing, and social mention into one 'source of truth.' **What do you dislike about Reputation?** While the platform is incredibly robust, there are a few areas where I’d love to see more evolution: Learning Curve for New Admins: Because the platform is so feature-rich, onboarding new branch managers can be a bit overwhelming. The UI is powerful but can feel dense for a non-marketing user who just needs to jump in and respond to a single review. Social Integration Depth: While the review management is best-in-class, the social media publishing and engagement tools sometimes feel a bit basic compared to dedicated social suites. I’d love to see deeper integration for direct messaging and more advanced 'listening' features. Reporting Customization: The standard dashboards are great for high-level KPIs, but creating highly specific, granular reports that merge custom CRM data with Reputation’s internal metrics can sometimes be a bit rigid and time-consuming to configure. Support Response Times: During peak integration periods (like when adding multiple new branch locations), we’ve occasionally experienced slower-than-ideal response times from technical support when dealing with complex API or listing sync issues **What problems is Reputation solving and how is that benefiting you?** This is where the "Director of Marketing" perspective really shines. This question is about proving ROI and showing how the platform aligns with your company's core values. Here is a comprehensive answer for this survey question: What problems is Reputation solving and how is that benefiting you? "Reputation is solving the 'Data Fragmentation' problem inherent in a multi-location business. Before, customer feedback and local business listings were siloed across different platforms and branch locations, making it nearly impossible to have a unified view of our brand health. The benefits have been transformative for our strategy: Operational Visibility: We now have a single dashboard that surfaces which of our 14+ branches are excelling in service and which need more training. This allows us to maintain the 'Four Cornerstones of Service Excellence' at scale. SEO & Lead Generation: By centralizing our local listings management, we’ve eliminated 'NAP' (Name, Address, Phone) inconsistencies. This has directly boosted our local search rankings, ensuring that when someone searches for 'modular offices' or 'mobile classrooms' in the West or Texas, a Pacific Mobile branch is at the top of the results. Turning 'Silent' Customers into Advocates: The automated SMS feedback loops have solved the problem of low review volume. We’re now capturing high-quality sentiment from the majority of our customers, not just the vocal outliers. Benchmarking Success: The Reputation Score gives us a clear KPI to report to executive leadership, allowing us to move from 'feeling' like we have a good reputation to 'proving' it with competitive industry data. ### 5. User-Friendly Interface with Powerful Filtering and Great Support **Rating:** 4.5/5.0 stars **Reviewed by:** Emily S. | Marketing Operations Manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Reputation?** It's very user-friendly and the interface is super easy to use. I love that you can filter just about anyway which is great if you have multiple accounts within the platform. Our rep, Joey Isaac, is also great! **What do you dislike about Reputation?** The one thing I wish I knew more about is the reporting feature. I feel like there is so much there, but that is the one portion of Rep that's not very user-friendly in my opinion. I feel like Rep is already tracking so many things with reviews, but often times we aren't away of those takeaways simply because we don't know how to fully utilize the platform. **What problems is Reputation solving and how is that benefiting you?** Rep.com responds to all of our positive reviews across the company. This is a HUGE time saver since our employees don't need to do this manually. Again, if you have multiple locations/accounts within Rep, this is a huge help. Recently, they have begun responding to some of our negative reviews too and thats also been a huge efficiency that we've created within our own processes. ### 6. All-in-One Reputation Management with Helpful Support and Future-Focused AI **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah D. | Manager Marketing and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Reputation?** It has everything related to reputation in one place, so there’s no need to jump between different software throughout the day. The surveys integrate with Yardi, which means they can go out automatically. The team is always helpful when support issues come up, and they also help with improving our online reputation. Overall, it delivers high returns and saves time for a relatively small cost. I also really enjoy the new AI features—they feel forward-looking and focused on the future. **What do you dislike about Reputation?** Some glitches still need to be addressed with the integrations. The user interface also isn’t the simplest to navigate, and it can take a bit of time to figure out where everything is. **What problems is Reputation solving and how is that benefiting you?** It helps us manage our online reputation. It also opens up communication channels so we can receive feedback from our customers and respond to them in a timely way. Soon, it will also help us understand how our company is being promoted online through AI channels. ### 7. Reliable Online Reputation Partner with Excellent Support and Reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Charlotte C. | Client Advocate-Owner Loyalty Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Reputation?** I have been using Reputation.com for approximately six years with our Nissan dealership and have had a consistently positive experience. About a year and a half ago, our company expanded our use of Reputation.com to include our Ford dealership and two GMC locations, and the level of service has remained excellent across all rooftops. Their representatives handle review responses for all of our locations promptly and professionally, ensuring a consistent and positive brand voice. The reporting tools are accurate, informative, and very user‑friendly, making it easy to track performance and identify opportunities for improvement. In addition, the support team is always available and ready to assist. They are knowledgeable, responsive, and timely in addressing any questions or needs we have. Overall, Reputation.com has been a reliable and valuable partner in managing and strengthening our online reputation, and I highly recommend their services. **What do you dislike about Reputation?** The only area for improvement is that, at times, the review responses can feel slightly less personalized than we would prefer. While they are always professional and appropriate, adding more individualized details on occasion would further enhance the customer experience. Overall, Reputation.com has been a reliable and valuable partner in managing and strengthening our online reputation, and I would confidently recommend their services. **What problems is Reputation solving and how is that benefiting you?** Reputation.com solves the challenge of having reviews monitored and responded to 24/7, eliminating the need for me to personally access review sites during off-hours or after work. This provides peace of mind knowing our online presence is consistently managed, even outside normal business hours. ### 8. Marketing Engagement Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Linda S. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** June 08, 2023 **What do you like best about Reputation?** The Quick Request feature is awesome way to ask for Reviews as you have 2 options to request reviews - email and SMS. The franchises have a tremendous success with the SMS feature as everyone has their phone. It is super easy and has a built in tracking system with the History feature. **What do you dislike about Reputation?** I wish they would add a competitive feature where you can see the reviews and ratings of your competition. **What problems is Reputation solving and how is that benefiting you?** ONe of the problems Reputaiton is scolving is obtaining on-line Reviews. The platform is also helping have our Franchises pay more attention to optimizing their Google Business Profile by utilzing the Reputation Score and at our Corporate Office using the Dashboard that we created to show on a Map. ### 9. Consistent and Dependable Service for Many Years **Rating:** 5.0/5.0 stars **Reviewed by:** Amelia D. | BDC Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2021 **What do you like best about Reputation?** Reputation continues to deliver consistent and dependable service for our dealership and provides valuable insight from our customers. The platform is simple to use and shows areas that need improvement. The tool provides easy ways to connect and engage with customers. **What do you dislike about Reputation?** Nothing at this time. I have been able to connect with them over the phone when needed. Support is friendly and helpful. **What problems is Reputation solving and how is that benefiting you?** Being able to see the reviews and pertinent customer information is great. I also like that they handle review replies and help us comply with GM. Rep.com does provide several ways to engage with customers which is helpful as you have the ability to reach the customer on "their level." **Official Response from Chris Black:** > Amelia D., thanks for your praise and kind comments about our team. We're so glad to hear the portal is creating efficiencies and the reports are providing actionable insights! Our team strives to deliver an excellent experience, and are glad you found this to be the case. If you have further needs or questions, please reach out! ### 10. Reputation is Great **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2022 **What do you like best about Reputation?** Reputation has the ability to track how the public views your business and you can respond all in one platform without having to switch back and forth from account to account. I like that they added Yelp to our platform. **What do you dislike about Reputation?** I want a way to tag the person the review is about so we can better keep track of how many each sales person has. The new update to the reviews page can be confusing to find response rate. I wish they would move it back to where it was before, under the average rating box. **Recommendations to others considering Reputation:** Actually learn how it works and use it. It has a lot of good data available and the ease of use makes it worth it. **What problems is Reputation solving and how is that benefiting you?** Putting all of our reviews in one spot. It makes it easy to respond to all of them instead of having to refresh a bunch of different sites all day. Productivity has gone up because we can keep track of everyone's reviews all in one place ## Reputation Discussions - [Can we possibly work with sites like INdeed.com or Glassdoor.com to set up profiles correctly?](https://www.g2.com/discussions/40490-can-we-possibly-work-with-sites-like-indeed-com-or-glassdoor-com-to-set-up-profiles-correctly) - 2 comments, 2 upvotes - [Can you use Facebook Live from the Reputation app?](https://www.g2.com/discussions/24836-can-you-use-facebook-live-from-the-reputation-app) - 3 comments, 2 upvotes - [no questions](https://www.g2.com/discussions/reputation-no-questions) - 1 comment, 1 upvote - [Is there a way to have an Excel file of a report be sent to my email each month?](https://www.g2.com/discussions/is-there-a-way-to-have-an-excel-file-of-a-report-be-sent-to-my-email-each-month) - 1 comment, 1 upvote - [Will you ever integrate Yelp reviews into your platform? Would be super helpful!](https://www.g2.com/discussions/will-you-ever-integrate-yelp-reviews-into-your-platform-would-be-super-helpful) - 1 comment, 1 upvote - [View Reputation pricing details and edition comparison](https://www.g2.com/products/reputation/reviews/reputation-review-9747381?section=pricing&secure%5Bexpires_at%5D=2026-07-02+23%3A21%3A23+-0500&secure%5Bsession_id%5D=09449e8f-792f-4e50-8af7-f519e980eb5b&secure%5Btoken%5D=7ba53b66bfff8af81ca5ec0480226e03bdaa86f86f99b1cbe84c33338edad1b3&format=llm_user) ## Reputation Integrations - [Apartments.com](https://www.g2.com/products/apartments-com/reviews) - [Apple](https://www.g2.com/products/apple/reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - [ICE](https://www.g2.com/products/ice/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [LinkedIn Recruitment Marketing](https://www.g2.com/products/linkedin-recruitment-marketing/reviews) - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews) - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews) - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) - [PowerBI Tiles Pro](https://www.g2.com/products/powerbi-tiles-pro/reviews) - [Total Expert](https://www.g2.com/products/total-expert/reviews) - [Trustpilot](https://www.g2.com/products/trustpilot/reviews) - [Yardi RENTCafe](https://www.g2.com/products/yardi-rentcafe/reviews) - [Yardi Voyager](https://www.g2.com/products/yardi-voyager/reviews) - [Yelp Advertising](https://www.g2.com/products/yelp-advertising/reviews) ## Reputation Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis **Listing Management** - Network Directory - Data Aggregators - Duplicate Monitoring - Optimization **Local Search Optimization** - Rank Tracking - Online Listings - Google My Business - Reputation Management - Social Media - Dashboards and Reporting **Platform Basics** - Centralized Platform - Web Tracking **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation **Analytics** - Net Promoter Score (NPS) - Customer Satisfaction (CSAT) Score - Customer Effort Score (CES) - Gamification **Collection** - Authentification - Review Forms - Personalization - Engagement - Community Q&A **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Agentic AI - Review Management** - Adaptive Learning - Natural Language Interaction **Agentic AI - Competitive Intelligence** - Autonomous Task Execution **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Social Ads - Campaign Planning - Hashtag Capabilites **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Consumer Intelligence** - Customer Feedback - Competitive Intelligence - Sentiment Analysis **Process** - Mentions - Tickets - Macros **Performance** - Real-Time Updates - Analytics **Platform Data** - Product Details - Customer Feedback & Reviews - Channel Acquisition **Customization** - Stakeholder Management - Multilanguage Support - Multiple Branding Support - Vertical-specific Solutions **Moderation** - Reviewer Validation - Response Types - Legal Agreements **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting and Dashboards - Mobile User Support **Reporting** - Corporate Reporting - Dashboard **Media Monitoring** - Social Networks Monitoring - Social Media Management - Digital Media Monitoring **Channels** - Email - Social - Live Chat - Phone - Text **Use Cases** - E-commerce - Retail - Customer Service **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Insight** - Surveys - Reporting - Help Desk **Platform Reporting** - Customizable Dashboard - Benchmark Reporting **Administration** - Incentives - Syndication - Insights - Content - Sampling **Agentic AI - Experience Management** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance **In-House Management** - Team Workflow **Display Options** - Badges - Widgets - Integration & APIs - Marketing **Generative AI** - AI Text Generation **Generative AI** - AI Text Generation **Agentic AI - Online Reputation Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Reputation Alternatives - [SOCi](https://www.g2.com/products/soci/reviews) - 4.5/5.0 (4,442 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) - 4.7/5.0 (3,997 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,876 reviews)