# Red Points Reviews **Vendor:** Red Points **Category:** [Brand Protection Software](https://www.g2.com/categories/brand-protection) **Average Rating:** 4.8/5.0 **Total Reviews:** 50 ## About Red Points Red Points is a fully managed, AI-led brand protection platform that helps companies detect and remove counterfeits, impersonation, piracy, and other online infringements. The platform protects brands across digital channels including marketplaces, websites, social media, paid ads, mobile apps, and domains, and supports complex enforcement needs such as domestic China protection and large-scale revenue recovery programs. Combining automated detection, expert oversight, and proven enforcement workflows, Red Points identifies and removes infringing content at scale. Its AI models process more than 2.7 billion data points each month, enabling image recognition, keyword detection, seller network analysis, and infringement prioritization. Born in Barcelona and based in New York, Red Points helps enterprise brands scale digital protection through technology, mature operations, and specialized expertise. ## Red Points Reviews ### 1. Red Points: Exceptional Managed Service for Brand Protection **Rating:** 5.0/5.0 stars **Reviewed by:** Irina D. | Life Project Director, Public Relations and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** March 21, 2026 **What do you like best about Red Points?** I use Red Points for brand protection, mainly to detect and remove counterfeit products, piracy, and unauthorized use of our content across online marketplaces. I appreciate that it has automated and scaled our enforcement efforts, eliminating the need for us to manually submit cases or provide supporting evidence, as everything is handled end to end. The quality of support from our customer success manager, Julia Ariza, is something I really value; her communication is proactive, structured, and reliable. Red Points operates as a true managed service, especially when it comes to detection and takedowns. Additionally, the setup wasn't complex, and the onboarding process was closely guided, which made things easier for us. **What do you dislike about Red Points?** There is very little critique of Red Points, but having access to more analytics insight within the reporting dashboard would be nice. This is a minor consideration given the overall effectiveness of the platform. **What problems is Red Points solving and how is that benefiting you?** Red Points automates and scales brand protection, tackling counterfeit products, piracy, and unauthorized content use effectively. ### 2. Seamless IP Enforcement with Proactive Solutions **Rating:** 5.0/5.0 stars **Reviewed by:** Hajar B. | B2B Social Media & Ghostwriter, Insurance, Mid-Market (51-1000 emp.) **Reviewed Date:** March 23, 2026 **What do you like best about Red Points?** I use Red Points to scale our IP enforcement across multiple channels, which helps us proactively detect infringement and manage takedowns without needing additional internal headcount. What I value is that it operates as a workforce of our team rather than just a vendor. The managed service ensures enforcement is continuous and consistent, and our client success contact is organized, responsive, and has a strong understanding of the legal context behind our enforcement efforts. The initial setup was smooth and well-coordinated, with the team guiding all processes. **What do you dislike about Red Points?** I would like more flexibility in customizing reporting templates for internal stakeholder updates. **What problems is Red Points solving and how is that benefiting you?** Red Points scales our IP enforcement across multiple channels, proactively detects infringement, and manages takedowns without extra headcount. It handles volumes we couldn't manage internally, acting as part of our team rather than just a vendor. ### 3. Strong IP expertise and real capabilities in China, rare to find both **Rating:** 5.0/5.0 stars **Reviewed by:** Mariana I. | Sales Specialist, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Red Points?** I use Red Points mainly for trademark enforcement and brand protection, and it helps us manage infringement in China and the broader APAC region. It allows us to monitor and take action against counterfeit listings across platforms. I appreciate how it introduced a structured approach that streamlined how we identify and act on infringement, which has made a tangible impact in reducing counterfeit volume coming from that region. The setup process was smooth and well supported. **What do you dislike about Red Points?** One area that could be improved is more granular reporting on the legal status of escalated cases. **What problems is Red Points solving and how is that benefiting you?** Red Points helps us enforce our trademarks with consistency across platforms in China. It introduced a structured approach to combat infringement, reducing counterfeit volume significantly. ### 4. Revolutionized Our Brand Protection Strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Manal B. | Senior Marketing Specialist, Renewables & Environment, Small-Business (50 or fewer emp.) **Reviewed Date:** March 21, 2026 **What do you like best about Red Points?** I use Red Points to protect our brand across online marketplaces and social media, and I love how it automates the detection of infringing listings and manages takedowns from start to finish, which means we no longer have to do it manually. The dedicated team and proactive account manager are fantastic, often spotting issues before we do. When spikes in infringing listings occur, they are already taking action. This fully managed approach has been transformative for our small brand team. The initial setup was smooth and seamless. Overall, I'm very likely to recommend it. **What do you dislike about Red Points?** The only minor issue was that setting up enforcement priorities took a bit longer than expected. **What problems is Red Points solving and how is that benefiting you?** Red Points protects our brand online by automating the detection and takedown of infringing listings, which saves us from manual monitoring. The proactive team and account manager catch issues early, transforming our brand protection efforts. ### 5. Reliable platform with excellent support **Rating:** 5.0/5.0 stars **Reviewed by:** Matheus L. | Analista de sistemas, Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2026 **What do you like best about Red Points?** What we appreciate most about Red Points is the platform's user-friendliness. Having been clients since 2017, we've become quite comfortable navigating the tools and using the features. The automated reports that we receive via email are also incredibly useful in keeping track of any issues that arise. The enforcement team is proactive in suggesting improvements, like their recent advice on removing unutilized replicas from the portal. Red Points acts as an extension of our brand protection team. Their IP experts manage the full detection and enforcement cycle, we simply validate where needed, and they handle the rest. **What do you dislike about Red Points?** Occasionally enforcement timelines can vary, but we understand that some takedowns require more documentation and process steps than others. **What problems is Red Points solving and how is that benefiting you?** Red Points plays a crucial role in helping us detect and manage potential infringements that could affect our brand's reputation and revenue. ### 6. Promising results so far **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle I. | Market Sales Leader, Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2026 **What do you like best about Red Points?** Our experience with Red Points has been outstanding. The enforcement success rate has impressively increased to 89% in a few weeks, providing us with the assurance that our brand is well-protected. The platform works efficiently in identifying and taking down infringing content, which has significantly boosted our brand's integrity. **What do you dislike about Red Points?** Currently, we are satisfied with the services provided by Red Points. However, like any platform, there is always room for improvement and expansion in its features, which we are actively discussing. **What problems is Red Points solving and how is that benefiting you?** Red Points is helping us tackle the problem of unauthorized use and infringement of our brands intellectual property online. By efficiently taking down infringing content, we safeguard our brand's reputation and prevent potential revenue loss. With the on-going support and guidance from Guillem Gutierrez Danti, we are now exploring more options to protect our trademark ### 7. Red Points has delivered **Rating:** 5.0/5.0 stars **Reviewed by:** Nicole S. | Virtual Assistant, Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2026 **What do you like best about Red Points?** We've been really impressed with the level of support from our Customer Success Manager, Julia Ariza. The communication is proactive and consistent , we always feel informed and supported. Red Points does an incredible job at detection and takedowns. We don't need to request takedowns or submit evidence ourselves, they handle it end to end. This has freed up significant time for our team. **What do you dislike about Red Points?** There's very little to complain about. If anything, we'd love even more granular analytics in the reporting dashboard, but this is a minor point in the context of the overall service. **What problems is Red Points solving and how is that benefiting you?** Protecting our brand from piracy and unauthorized distribution was a growing challenge we couldn't manage manually. Red Points has been instrumental in addressing this. ### 8. Our First Line of Defense against Dangerous Counterfeits **Rating:** 5.0/5.0 stars **Reviewed by:** Robert M. | Global Digital Strategy, Manufacturing, Enterprise (> 1000 emp.) **Reviewed Date:** October 06, 2025 **What do you like best about Red Points?** The most interesting thing is the level of accuracy with which the platform identifies even the most advanced fake offers of our hearing implants. It is not as simple as logos, it examines descriptions and images of products with flawless accuracy and the accuracy is important when the health of the patients is at stake. **What do you dislike about Red Points?** The first system was time-consuming on the part of our legal and product teams to assist the system in being trained on minor details of our original devices and imitations. **What problems is Red Points solving and how is that benefiting you?** A looming menace in counterfeit implants available on international online websites was threatening us and this was a direct treat to the safety of patients and our brand. Red Points provides a systematic method of locating and eliminating these hazardous counterfeits and this has played a critical roles in safeguarding the lives of people at risk and ensuring our image of quality and safety. ### 9. efficient brand protection with exceptional support **Rating:** 4.5/5.0 stars **Reviewed by:** Claudia F. | Vice President, Cosmetics, Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2025 **What do you like best about Red Points?** What I value most about Red Points is their fast response time and the consistency of the results they deliver. When issues come up, we know they will be addressed quickly, which makes a real difference in day-to-day operations. The customer support portal is intuitive and easy to use, especially for reporting and tracking smaller or more specific cases without friction. The support team has also been a strong point throughout our experience. Communication is clear and timely, and we always feel supported when questions or edge cases arise. Mary Spyridaki, in particular, has been extremely responsive and helpful, making sure we understand next steps and that nothing falls through the cracks. **What do you dislike about Red Points?** There are no major pain points with the platform. That said, given our organizational structure, having the option to manage different business entities or brands as more clearly separated environments would be helpful and better aligned with our internal setup. **What problems is Red Points solving and how is that benefiting you?** Red Points helps us manage and validate counterfeit activity and unauthorized sales on a weekly basis in a much more structured and efficient way than manual processes would allow. Since working with them, our brand is better protected, enforcement feels a bit more predictable, and our internal teams spend less time reacting to issues and more time focusing on strategic priorities. ### 10. Smart technology that protect our brand identity **Rating:** 5.0/5.0 stars **Reviewed by:** Arthur H. | CEO, Retail, Enterprise (> 1000 emp.) **Reviewed Date:** October 28, 2025 **What do you like best about Red Points?** The automated take downs are incredibly efficient. We used to spend hours tracking counterfeit products, but Red Points now does most of the heavy lifting. I also like how transparent the reports are we can see which marketplaces are most active and where we need to focus next. **What do you dislike about Red Points?** Occasionally, lower priority listings take longer to process, and I wish we had more flexibility to tag cases ourselves. Still, the support team is quick to respond whenever we flag something urgent. **What problems is Red Points solving and how is that benefiting you?** Before Red Points, fake product were appearing on multiple marketplaces almost daily. Now, those listings are found and removed automatically. It's helped us protect our brand image, secure our customers trust and recover lost sales. ### 11. Unmatched Flexibility for Tracking Emerging Marketplaces **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 12, 2025 **What do you like best about Red Points?** They actually keep an eye on all those weird new marketplaces that shows up out of nowhere, the ones you would never be able to check manually even if you tried. It’s pickup new picks up new Ecomm and social commerce platforms pretty fast as they start trending, and somehow handles all the different layouts plus APIS without breaking. Honestly , that flexibility has been huge because counterfeiters jump ship the second a platforms gets too serious. **What do you dislike about Red Points?** The newer marketplaces…well, half the time their rules are kinda vague of still changing, so getting stuff taken down can be a bit of a puzzle. Early monitoring sometimes means we end up helping them figure out their own brand protection processes, which wasn’t exactly the plan but we have leaned into it. It does take patience, but weirdly enough it’s put us in this spot where we are almost shaping hope these new platforms deal with infringements. **What problems is Red Points solving and how is that benefiting you?** Once we got the big marketplace under control, the bad guys just love to these smaller, barely regulated places where we didn’t have much coverage. So even though we would “won” on the main platforms, the problems kept popping up somewhere else. With Red Points covering all those sides market places too, there’s basically nowhere left for counterfeiters to hide. Feels like we have finally have protection across the whole e-commerce space, no just the usual suspects. ### 12. Outstanding Partnership in Brand Protection **Rating:** 5.0/5.0 stars **Reviewed by:** Rena S. | Vice President of Compliance, Mid-Market (51-1000 emp.) **Reviewed Date:** July 09, 2025 **What do you like best about Red Points?** We are incredibly grateful for the support and expertise this vendor has provided in helping our company monitor and enforce the takedown of unauthorized sellers across various e-commerce and auction platforms. Their efforts have significantly reduced the number of unauthorized listings of our products globally—something that has not only been noticed internally, but also by our Consultants in the field. Their work has instilled greater confidence in our Consultant community, reinforcing that we are actively protecting their businesses and preserving a unique sales channel for our products to be sold exclusively by them. What truly sets this vendor apart is their proactive approach. Whenever we encounter a challenge with a particular platform, they are often already aware of the issue and have a proposed solution ready—many times before we’re even made aware of the problem ourselves. This level of vigilance gives us invaluable peace of mind, knowing our brand is being actively monitored and protected. We deeply value this partnership and the measurable difference it has made to our business. Thanks to this vendor, we’re able to focus on other areas of growth, knowing that our brand protection is in expert hands. **What do you dislike about Red Points?** It's not really a downfall for RedPoints, but our Executive Team wanted very detailed reports than what initially is provided. When we talked to our RedPoints Manager, Daniela, and explained what we were looking for, she had all the data on the next report that we needed to provide. Again, quick resolution! Additionally, their reporting is top-tier: detailed, clear, and results-driven, making it easy to see the tangible impact of their services. **What problems is Red Points solving and how is that benefiting you?** Brand Protection! Monitoring and enforcing unauthorized listings and getting them down so our own sales Field has confidence that we as a Company are doing everything we can to protect their business. ### 13. User-Friendly Platform and Outstanding Customer Support **Rating:** 5.0/5.0 stars **Reviewed by:** Emily M. | Manager, Marketplace Enforcement, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Red Points?** After researching over 10 different companies for brand protection across international marketplaces, Red Points stood out in every way. Their platform is incredibly user-friendly, offers extensive international coverage, and demonstrates a clear understanding of what a true partnership should look like. One of the biggest highlights of working with Red Points has been our Customer Success Manager, Mike. He is not only incredibly responsive and always willing to hop on calls with anyone on our team, but he’s also extremely knowledgeable. Whether it’s explaining the platform in detail or helping us troubleshoot complex issues, Mike brings clarity, confidence, and genuine support every step of the way. **What do you dislike about Red Points?** We’re still early in our journey with Red Points, but so far, I have no complaints. The experience has been smooth and well-supported from the start. **What problems is Red Points solving and how is that benefiting you?** We’re dealing with a high volume of counterfeit and gray market products being sold both internationally and domestically. Red Points is helping us proactively identify and take down these unauthorized listings, which is already making a meaningful impact in protecting our brand integrity, supporting our authorized partners, and preserving customer trust. ### 14. A Game-Changer **Rating:** 5.0/5.0 stars **Reviewed by:** Chuck R. | Global Brand Enforcement Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Red Points?** As someone responsible for Global Brand Enforcement, I consider my brand to be like my own child. Red Points gives me peace of mind, allowing me to rest easy at night knowing that my brand is well protected. **What do you dislike about Red Points?** Experiencing the emotional impact of having your designs stolen is truly difficult, but being aware of it allows you to take action and defend your work. **What problems is Red Points solving and how is that benefiting you?** I used to feel powerless as I watched my creations being copied. With Red Points, I finally gained the ability and control to safeguard the work I have dedicated my life to. ### 15. Intuitive, Powerful, and Highly Effective Brand Protection Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Stefano C. | Digital Customer Service Team Leader, Mid-Market (51-1000 emp.) **Reviewed Date:** June 27, 2025 **What do you like best about Red Points?** We’ve been using Redpoints for over a year now, and it has significantly improved our ability to protect our brand online. The sw is easy to use and offers a clear, organized interface that makes monitoring and managing infringements very straightforward. It has been incredibly effective in detecting numerous websites impersonating our brand, as well as fake FB and IG profiles or ads leading to scam sites with unrealistic discounts. The support team is responsive and always ready to assist with setup and optimization. **What do you dislike about Red Points?** The platform requires careful configuration to match the specific needs of your brand and context. If set too broadly, it can generate a high volume of results that require manual review; if too narrow some infringements might be missed. However, this is typical of this kind of tools. Thankfully, the support team is always available to help adjust the settings to find the right balance and ensure you can effectively identify potential infringements. **What problems is Red Points solving and how is that benefiting you?** Red Points is helping us fight online counterfeiting and brand impersonation. Before using the sw, it was difficult to track and take action against the scam websites and fake social media profiles. With RP, we’ve been able to identify and take down a large number of these infringements efficiently. This protects our customers from fraud, reduces brand damage, and gives us greater control over our online presence. ### 16. Red Points has facilitated a VAST reduction in counterfeit activity **Rating:** 5.0/5.0 stars **Reviewed by:** Julia W. | Director ecommerce retail ops, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2025 **What do you like best about Red Points?** The results! Their system works, their team is top notch, and the outcome is reflective of it all. Their interface is easy to use and understand, allows for quick action, and provides the right balance of visibility and digestibility. Red Points staff are friendly and efficient, often going the extra mile. In a few months, we experienced a steep drop in counterfeit activity and throughout the busy season, we had a fraction of the issues we'd had the year before. It's remarkable how many issues that you may not be certain are linked to counterfeit activity are resolved, once Red Point tightens up your game and those seemingly unrelated issues are magically solved. **What do you dislike about Red Points?** We have not experienced any downsides. However, if a company is small and starting out, perhaps the cost will seem hefty at first. That said, trust that as soon as the budget allows, it's worth the cost. The sooner it's implemented, the better. As soon as a product gains traction, it will be a target and then Red Points will seem like a drop in the bucket and a beyond-reasonable cost. **What problems is Red Points solving and how is that benefiting you?** Red Points has vastly reduced the sale of counterfeit goods ### 17. Simple and effective solution to fight counterfeits **Rating:** 5.0/5.0 stars **Reviewed by:** Maria V. | Ecommerce manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 26, 2025 **What do you like best about Red Points?** We've been using Red Points for some time at paloma wool, and it has had a really positive impact on our business. The platform is very intuitive, the setup was straightforward, and the support team is always responsive and helpful. Red Points has helped us detect and remove counterfeit listings quickly, giving us peace of mind and allowing us to focus on growing our brand instead of chasing fake products. The best part is how automated the process feels, once everything is set up, the system works in the background, constantly monitoring and protecting our brand online. We highly recommend it to any brand dealing with this type of issue. **What do you dislike about Red Points?** None so far — it does exactly what we need. **What problems is Red Points solving and how is that benefiting you?** Counterfeit products were starting to affect our brand significantly, and we needed a solution that was both effective and easy to manage. ### 18. They Get the Details Right **Rating:** 5.0/5.0 stars **Reviewed by:** Rod N. | Operations Director, Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Red Points?** I'm impressed by their attention to detail, like catching fakes that use a slightly different font for our logo. **What do you dislike about Red Points?** This high level of detail means we get a lot of alerts, but we'd rather have that than miss something. **What problems is Red Points solving and how is that benefiting you?** We needed a solution that was as meticulous as we are about our brand. Red Points matches that standard. ### 19. They protect our entire story **Rating:** 5.0/5.0 stars **Reviewed by:** Neil S. | Operation Director, Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Red Points?** It's not just about the product; it's about protecting the entire brand experience we promise our customers. **What do you dislike about Red Points?** The "con" is that counterfeiting exists at all, but since it does, I'm glad Red Points is on our side. **What problems is Red Points solving and how is that benefiting you?** A customer who buys a fake has a terrible experience and blames us. Red Points helps ensure every experience is authentic. ### 20. They Speak the Language of E-commerce **Rating:** 5.0/5.0 stars **Reviewed by:** Geoffrey C. | Product Integrity Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Red Points?** They understand terms like MAP policy, buy box, and listing hijacking. It feels like they're in our world. **What do you dislike about Red Points?** I have no real complaints. It does exactly what it says on the tin. **What problems is Red Points solving and how is that benefiting you?** We needed a solution built for the modern eCommerce landscape, and Red Points delivers precisely that. ### 21. A Silent Partner in our Growth **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan U. | Ecommerce Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Red Points?** It works tirelessly in the background, securing the foundation so we can focus on building upwards. **What do you dislike about Red Points?** It's so seamless that we sometimes take it for granted. **What problems is Red Points solving and how is that benefiting you?** As we've grown, so have the attacks on our brand. Red Points has scaled with us, ensuring our foundation remains solid. ### 22. The onboarding was a breeze **Rating:** 5.0/5.0 stars **Reviewed by:** Sarah G. | Global Brand Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Red Points?** Getting started was simple and straightforward. They guided us through every step without being pushy. **What do you dislike about Red Points?** You need to have your product information organized for the best results. **What problems is Red Points solving and how is that benefiting you?** We were worried about a long, complicated setup. It was painless, nd we saw results within the first week. ### 23. It pays for itself **Rating:** 5.0/5.0 stars **Reviewed by:** Raphael F. | Global Brand Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Red Points?** The value is obvious. Every fake they take down is a sale that comes back to us. **What do you dislike about Red Points?** It's an ongoing subscription, but so is the threat, so it makes sense. **What problems is Red Points solving and how is that benefiting you?** We viewed brand protection as a cost. Red Points showed us it's a revenue generating investment. ### 24. Accurate information, answering questions, and assisting with writing, problem-solving **Rating:** 5.0/5.0 stars **Reviewed by:** Carlos R. | Sr Compliance Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** July 07, 2025 **What do you like best about Red Points?** What I like best about Red Points is to protect our brand by using smart technology to detect and remove online infringements efficiently. **What do you dislike about Red Points?** Some time takes very long to take down a seller **What problems is Red Points solving and how is that benefiting you?** Red Points is solving the problem of online intellectual property infringement—such as counterfeit products, copyright violations, and impersonation—by using automation to detect and remove unauthorized content across digital platforms. This benefits users and businesses by protecting brand reputation, recovering lost revenue, and saving time and resources that would otherwise be spent on manual enforcement. ### 25. An Essential Partner in Online Brand Protection! **Rating:** 5.0/5.0 stars **Reviewed by:** Paolo R. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2025 **What do you like best about Red Points?** Brand protection is often underestimated, but it's absolutely essential. With so many counterfeiters trying to replicate popular products, having a partner like Red Points is invaluable. They handle the heavy lifting of monitoring and enforcing our intellectual property rights. Their platform is incredibly easy to use—we typically spend just 10 minutes a day reviewing potential infringements. I would recommend Red Points without hesitation to any brand not yet investing in brand protection. **What do you dislike about Red Points?** As omnichannel strategies evolve and phygital experiences become more prevalent, it is essential to extend support to effectively combat counterfeiting in offline environments as well. **What problems is Red Points solving and how is that benefiting you?** Tackling online counterfeiters globally has enabled us to safeguard our brand and reputation, while significantly reducing revenue losses caused by unauthorized sellers. ### 26. Robust tool, insightful team, and efficient results **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2025 **What do you like best about Red Points?** Our company has been using Red Points' services for years, and they have always exceeded expectations. Their team is insightful and extremely proactive when it comes to improving the user experience and efficiency. Their recommendations will help your company save time, allowing smooth IP protection operations. I highly recommend using their services. **What do you dislike about Red Points?** Red Points is a robust and complex tool that requires to invest some time to be fine tuned. However, it's a worthwhile investment. **What problems is Red Points solving and how is that benefiting you?** Red Points offers us a worldwide protection with accurate and intelligent automation, allowing our intellectual property to be constantly monitored and protected. ### 27. Intuitive and Efficient system to remove counterfeit products **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Cosmetics | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2019 **What do you like best about Red Points?** How intuitive and easy it is to classify the types of infringements. Very visually-oriented and simple to use. I've worked with them for 9 years and they've removed tens of thousands of counterfeit listings and saved FOREO millions of dollars in lost revenue. They've also made our customers happier and my life easier. Additionally, they have an incredible team that is bright, responsive, innovative, and easy to work with. **What do you dislike about Red Points?** Nothing major. Perhaps that utility removal is difficult. **What problems is Red Points solving and how is that benefiting you?** Drastically increased the efficiency of our team in terms of removing counterfeit online listings. ### 28. Efficient & Eeffective **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2025 **What do you like best about Red Points?** Red Points is a super efficient way for detecting and enforcing infringements for a company likes ours. There are too many copycats to manage effectively without an algorithm-based software like RedPoints. We've worked with red Points for 4+ years and their dashboard continues to evolve and improve providing quick snapshots into enforcement success and the ability to run reports in a snap. **What do you dislike about Red Points?** Does well detecting on major platforms but wish it could detect some trickier ones like private facebook pages, etc. Also, they do fairly well identifying patent infringements but it is nearly impossible for a platform like this to enforce/stop this type of infringement on major platforms like Amazon, Shein, Mercado, Temu, etc. **What problems is Red Points solving and how is that benefiting you?** Reducing/enforcing an excessive amount of copyright infringements-- too many to successfully manage manually ### 29. No-nonsense, user friendly brand protection suite **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** January 17, 2022 **What do you like best about Red Points?** Ease of use and intuitive. New changes add functionality. Great and responsive customer service **What do you dislike about Red Points?** Listings can be shaded alternate white and grey for ease of locating particular item **What problems is Red Points solving and how is that benefiting you?** Finding fakes quickly on multiple platforms and removing them, new features always being developed to improve on the service ### 30. Fantastic protectionservices **Rating:** 5.0/5.0 stars **Reviewed by:** Nancy W. | Senior Manager of Influnecer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2025 **What do you like best about Red Points?** Research, smart suggestions, follow through, follow up, effectiveness, efficiency, support and response time! Very easy to use, easy to implement, loved their fast customer service etc... **What do you dislike about Red Points?** Nothing! We have had a wonderful experience with them **What problems is Red Points solving and how is that benefiting you?** Fraud, Counterfeit ### 31. An excellent tool to protect your IP **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Enterprise (> 1000 emp.) **Reviewed Date:** October 28, 2024 **What do you like best about Red Points?** The platform is very easy to use, you are given a personal contact who maintains your relationship for the full time. We have a number of take downs and therefore is easily manageable from a volume perspective. We use the platform regularly and the Customer Support email address is very useful to use. It was very easy to implement with just a couple of teething issues with integration. **What do you dislike about Red Points?** Verify websites to take down can be time consuming and there have been a few times when our own linked sites were nearly affected (those this is resolved). **What problems is Red Points solving and how is that benefiting you?** Taking down infringing websites that could be impersonating us and therefore misleading customers. ### 32. A must for any brand to gain visibility into their issues. **Rating:** 5.0/5.0 stars **Reviewed by:** Chris W. | Brand Protection Manager , Mid-Market (51-1000 emp.) **Reviewed Date:** December 07, 2023 **What do you like best about Red Points?** Red Points distinguishes itself among various solutions; consistently, everyone I've collaborated with has been exceptional. In the dynamic realm of fraud, counterfeits, and intellectual property, Red Points consistently provides innovative ideas and practical solutions, remaining readily accessible. The platform undergoes continuous updates, effectively incorporating feedback. Thanks to Red Points' adaptability, we've successfully streamlined internal processes, saving valuable time for our teams when reporting infringements. **What do you dislike about Red Points?** Overall I have no dislikes of the company or platform. **What problems is Red Points solving and how is that benefiting you?** Red Points serves as our platform for aggregating and consolidating our intellectual property, counterfeit, and fraud concerns. Given the daily influx of issues, having a tool is crucial for effective enforcement. The platform enables us to identify key performance indicators (KPIs), monitor them, and determine successful strategies in existing markets. This insight is invaluable, aiding us in avoiding potential challenges as we expand into new markets. ### 33. Great service, efficient, good relationship **Rating:** 4.0/5.0 stars **Reviewed by:** Patxi G. | Global Social Media Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 27, 2024 **What do you like best about Red Points?** Promptly and efficiently manages all our brand infriction reports, helping our brand reputation and our users being scammed by fraud accounts. Customer Support is spot on when approached for urgencies and account manager is reaching out in ongoing basis keeping us up to date to the latest developments. **What do you dislike about Red Points?** So far we have been pretty satisfied with the services provided **What problems is Red Points solving and how is that benefiting you?** Brand infriction in several markets, where there is particular rapid expansion of fraud accounts. ### 34. Great brand protection tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2024 **What do you like best about Red Points?** RedPoints has eased a lot of our workload, as we were reasearching manually before that. Hours spent looking online for infringements to our brands, and now we can use the time to dedicate to other tasks. **What do you dislike about Red Points?** The downside, if it can really be considered that, is that some of the contracted websites are somewhat unknown for our company. **What problems is Red Points solving and how is that benefiting you?** Unauthorized online sales Brand protection Social media impersonation ### 35. Protect your brand NOW **Rating:** 4.5/5.0 stars **Reviewed by:** Alejandro S. | Global Brand & Channel Protection Manager, Enterprise (> 1000 emp.) **Reviewed Date:** January 12, 2022 **What do you like best about Red Points?** Easy to use, flexibility, people always looking forward to give you the most customised solution. We use the Black Market module, copyright and also seller tracking. **What do you dislike about Red Points?** Lack of presence into offline environment that would help companies to complement online protection. They could build a network of private detectives and lawyers specialised into IP. **Recommendations to others considering Red Points:** Do not hesitate. ROI is amazing. You will not regret. **What problems is Red Points solving and how is that benefiting you?** Follow up cases, automating processes, having overall and cumulates figures and really making a difference in the different marketplaces and social media where we have been present. ### 36. Every brand needs this service **Rating:** 5.0/5.0 stars **Reviewed by:** Robert B. | VP of Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Red Points?** Brand protection is more important than many realize. There are so many people trying to make counterfeit products of popular brands, that we need a service like Red Points to do all the work in tracking an mitigating all the infringements. Their portal is super simple to use and we spend about 10 minutes a day reviewing all the possible infringements for accuracy. I'd recommend Red Points in a second to other brands who don't put any effort into brand protection. **What do you dislike about Red Points?** We have Wholesale customers that sometimes get caught by Red Points, they are legitimate sellers but there have been a few times where their Facebook posts and accounts have been suspended in error. **Recommendations to others considering Red Points:** They are located in Spain I believe, but our contact speaks English great. **What problems is Red Points solving and how is that benefiting you?** There are literally thousands of websites selling our products that are either counterfeit or are using our copywrite images for their benefit. Red Points hunts them down and gets the product listings taken down. They do a great job at that. ### 37. Red Points Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Stephan K. | Sales Director **Reviewed Date:** July 20, 2021 **What do you like best about Red Points?** How it covers many different websites or eMarketplaces **What do you dislike about Red Points?** Sometimes it does not catch all the issues online and we still have to check various sites. **What problems is Red Points solving and how is that benefiting you?** Sale of counterfeit products. Making sale of counterfeits more challenging. ### 38. Red Points is a very efficient tool that all brands should use to eradicate counterfeit. **Rating:** 5.0/5.0 stars **Reviewed by:** Edouard C. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2020 **What do you like best about Red Points?** The level of service offered to Red Points' customers is fantastic. If you need any information or any assistance, you will always find a very qualified agent who will quickly help you. The ability to set up automatic rules that can easily scan and confirm infringements is also a very interesting features that can help you save a tremendous amount of time. **What do you dislike about Red Points?** The User Interface could offer more information about the spotted listings as a preview in order to facilitate the confirmation of the infringements. But this UI is often improved and I am sure this issue will be fixed soon. **Recommendations to others considering Red Points:** Give it a try **What problems is Red Points solving and how is that benefiting you?** Eradicate online listings selling counterfeits. ### 39. How to strongly increase your efficiency in fighting counterfeits **Rating:** 4.5/5.0 stars **Reviewed by:** Arnaud D. | China & North America Business Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 08, 2020 **What do you like best about Red Points?** - The clarity of the platform - The efficiency of the AI - The availibility of the Account Manager **What do you dislike about Red Points?** The lack of info when links are denied ; you need to ask your account manager why, which is not possible for all of them when dealing with thousands of links. **What problems is Red Points solving and how is that benefiting you?** Closing online counterfeiters worldwide allowed us to protect our brands, reduce our loss of turnover from unauthorized sellers and getting interesting data. ### 40. Well-designed software that works with excellent customer support **Rating:** 5.0/5.0 stars **Reviewed by:** Joe H. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 09, 2020 **What do you like best about Red Points?** The UI is clear, simple and well laid out so it's easy to navigate. I was able to learn the software very quickly as well as roll out teaching to others with no issues. The algorithm really captured a great deal of matches after a short learning period and I was able to work through a large number of items easily thanks to the thorough setup. The customer support is also excellent, communicative and very helpful so we are able to get the most out of Redpoints. **What do you dislike about Red Points?** I would have liked to export excel files with my choice of metrics more easily however this gets better with each patch almost. **What problems is Red Points solving and how is that benefiting you?** We're able to find many more counterfeits than we could have without the software as well as achieve a very high rate of takedowns. This directly improves our sales as well as brand optics. **Official Response from Maria Girbau:** > Hi, Joe Thank you so much for your feedback! We are glad to hear that you are happy with our services. We very much love having you as a client, and knocking off fake Penn Elcom products from the internet! Red Points' team. ### 41. User Friendly **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2020 **What do you like best about Red Points?** The software of REdpoint is very easy to use with all features available very quickly. The team is very helpful, very available, and very nice. **What do you dislike about Red Points?** The is nothing to unlike, except the efficiency that generates a follow-up every day/week, but it is also why we apply for. **Recommendations to others considering Red Points:** Don't hesitate to contact the team, they are available for any questions. the tool is very efficient. I have a great experience with Judith in charge of my account. **What problems is Red Points solving and how is that benefiting you?** Mainly counterfeits, brand abuse, and copyright issues. ### 42. Red Points **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2020 **What do you like best about Red Points?** The time savings and the detection of counterfeits and knock offs I would never be able to find on my own. **What do you dislike about Red Points?** I do not like that I cannot create a report out of Red Points or that they do not provide me with monthly reporting. **Recommendations to others considering Red Points:** Red Points is a good tool and time saver. It is a must have if your business is experiencing a problem with counterfeits and knock offs. **What problems is Red Points solving and how is that benefiting you?** I am trying to mitigate our counterfeit problems. ### 43. Useful Service to Protect your Brand **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** October 12, 2020 **What do you like best about Red Points?** Easy to use and to monitor your protected properties, very good customer care, and supportive when needed. **What do you dislike about Red Points?** Interface can be improved as sometimes doesn't work too well with some common browsers, reporting also could be better. **Recommendations to others considering Red Points:** Talk to your customer service agent and keep up to date with him, he will be very helpful **What problems is Red Points solving and how is that benefiting you?** We are able to easy monitor marketplaces , and detect fake and replica products. ### 44. A Service Every Brand Should Have **Rating:** 5.0/5.0 stars **Reviewed by:** Lee J. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 10, 2019 **What do you like best about Red Points?** We have been using Redpoints for many years and from the very first day I have been amazed at just how efficient the team are at removing counterfeit posts on platforms we didn't know existed. As a brand owner it is imperative that I protect my brand along with any copyright designs to not only prevent improper sales but to protect brand integrity as I do not want sub standard products bearing my brands name entering the market as it can put others off buying the brand. Redpoints helps take care of all of this. **What do you dislike about Red Points?** So far there is nothing not to like. The team at Redpoints are extremly helpful and efficient especially with answering queries. I also attended a trade event in Munich where I went to meet the staff and they looked after me very well after I conducted an interview with them at the booth. Nothing to dislike. **What problems is Red Points solving and how is that benefiting you?** It's not just stopping counterfeit sales that matters. If somebody is using a poor quality fake garment in public, that projects a bad image towards would be customers thus damaging the brand deeply. ### 45. Efficient and easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Tobias B. | IPR Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2019 **What do you like best about Red Points?** Red Points quickly and independently scans several platforms for infringing listings. What used to be a days work to search trough the platforms and report them is now done in minutes. The customer support is also great. **What do you dislike about Red Points?** At times their more advanced analytical tools can be difficult to navigate. The main usability is however very clear and simple. **What problems is Red Points solving and how is that benefiting you?** We are mainly using Red Points to monitor and remove infringing listings on platforms such as Alibaba, Taobao, Amazon. As the listings are removed before other retailers in our key markets have a chance to buy them, our overall infringements have declined. ### 46. RedPoints Review **Rating:** 5.0/5.0 stars **Reviewed by:** Jeffrey V. | eCommerce Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2019 **What do you like best about Red Points?** The removal process and automation, communication is simple and streamlined, easy interface, logging of removals and status of listings. **What do you dislike about Red Points?** Occasionally, listings can come back online. Transparency could be improved regarding why listings are not removed or have not been successfully removed. The bots that look for infringing listings often pull in our own brand/listings, so manual monitoring us necessary. **Recommendations to others considering Red Points:** We would recommend RedPoints as a solution to the challenging eCommerce landscape, as unauthorized and often counterfeit products are emerging all over the Internet. **What problems is Red Points solving and how is that benefiting you?** With RedPoints, we have been able to remove nearly 2,000 unauthorized listings for a teether toy that we produce. We have had great success, and most counterfeit versions of our product are no longer easily found by consumers. **Official Response from Maria Girbau:** > Hi, Jeffrey Thank you very much for your comment. We are really happy having The Manhattan Toy Company as a client. We've taken your feedback on board, and we will be investigating the issues you have been encountering. We continually improve our technology to effectively automate the process of detection and enforcement of online IP infringements. Thank you so much, Red Points team ### 47. Red Points Helps Us Crush Counterfeits **Rating:** 5.0/5.0 stars **Reviewed by:** Jayme S. | Founder & CEO, Consumer Goods, Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2019 **What do you like best about Red Points?** The features we like best about Red Points are its ability to locate all counterfeit and knockoff items on a daily basis and the ease at which we are able to have those listings removed from sites such as eBay, Wish, Alibaba, and Amazon. **What do you dislike about Red Points?** The service has been great for us. We have nothing we dislike. **What problems is Red Points solving and how is that benefiting you?** By keeping the marketing clear of knockoff Mighty Mugs we; protect our brand, give customers the confidence that they are buying an authentic product, backed by our warranty. **Official Response from Maria Girbau:** > Hi, Jayme! Thank you so much for your review! We love having you as a client, and we hope to continue protecting your innovative brand for many more years. Have a nice day, Red Points Team. ### 48. Review of Red Points **Rating:** 5.0/5.0 stars **Reviewed by:** Louise K. | Legal specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2019 **What do you like best about Red Points?** The software is very effective and helps us protecting our brand and consumers without being very time-consuming, and its a very easy tool to use. In addition, the team at Red Points are very friendly and helpful. **What do you dislike about Red Points?** Sometimes listings from secondhand sellers appear, and we dont want to "interrupt" such sellers selling genuine products. **What problems is Red Points solving and how is that benefiting you?** As it is very time-consuming (and expensive) to monitor all online sales, contact sellers of infringing goods and platforms, and over-all keep an eye on the online marketplaces, Red Points have helped us protecting our brand and consumers. ### 49. MVMT Review of Red Points **Rating:** 5.0/5.0 stars **Reviewed by:** Joseph S. | CS & Brand Protection Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Red Points?** We've been using Red Points for around 2 years now. Red Points have saved us significant time and money, with a solution much more effective than our previous efforts. They have been able to detect several infringing sites/listings and having them removed in a short period of time. Their detected reps are more then helpful and always available. Looking forward to continuing business with them! **What do you dislike about Red Points?** Nothing. So far we've been very happy with the platform. They also allow feedback and try their best to incorporate any ideas that may help our company. **What problems is Red Points solving and how is that benefiting you?** Red Points has been a huge help with our brand protection efforts. Prior to using Red Points we worried about our brand image and negative impacts on our reputation. With Red Points being able to detect and remove countefeit or infringing listings in short period of time, we no longer have to worry. **Official Response from Vivian Reglá:** > Hi Joseph! Thank you so much for your review. We are really glad to be able to help keep MVMT save from counterfeiting. Here's to another two years! Have a nice day, From the Red Points team ### 50. Tackling infringements worldwide **Rating:** 4.0/5.0 stars **Reviewed by:** Joy P. | Sustainability Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2018 **What do you like best about Red Points?** The Redpoints tool is very accessible and easy to read, furthermore the personal contact with our case-manager is very good. I always receive a speedy reply and also the transition from one case-manager to another was very smooth. They are always open to suggestions and help us in cooperation with other parties which we work with. **What do you dislike about Red Points?** I would prefer to be able to download more reports from the tool, in my opinion this can be improved. **Recommendations to others considering Red Points:** It's always important to consider your company's goals and strategy towards handling and follow up of infringements, so the tool can be put to good use **What problems is Red Points solving and how is that benefiting you?** We have many problems with online sellers who offer infringements worldwide or use our brandname. Without Redpoints we could not possibly tackle so many and enforce our IP rights in so many countries. **Official Response from Vivian Reglá:** > Hi Joy, Thank you for your review - we highly appreciate your feedback. We're currently working on improving our reporting tool to make the experience the best it can be. It is great to support you and to keep protecting your brand worldwide! Red Points Team - [View Red Points pricing details and edition comparison](https://www.g2.com/products/red-points/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-19+19%3A23%3A47+-0500&secure%5Bsession_id%5D=f496b4f3-8f71-43aa-8799-78455451158b&secure%5Btoken%5D=4116929c7c9c6ec2281532e726b149f4b1f3d02a9bf8f98e4679dfe33a36c652&format=llm_user) ## Red Points Features **Identification** - Reseller Database - Monitoring - Violations **Functionality** - Detection - Media type **Vulnerability Management - Digital Risk Protection (DRP) Platforms** - Vulnerability Assessment - Digital Footprint Mapping - Fraud Detection - Data Leak Detection - Anti-Counterfeiting - Brand Protection **Enforcement** - Communication - Plans - Track **Incident Response Digital Risk Protection (DRP) Platforms** - Threat Remediation - Automated Reponses - Incident Response Capabilities **Reporting and Analytics - Digital Risk Protection (DRP) Platforms** - Threat Trends Analysis - Risk Assessment Reports - Customizable Dashboards ## Top Red Points Alternatives - [Recorded Future](https://www.g2.com/products/recorded-future/reviews) - 4.6/5.0 (224 reviews) - [Prisync](https://www.g2.com/products/prisync/reviews) - 4.7/5.0 (165 reviews) - [ZeroFox](https://www.g2.com/products/zerofox/reviews) - 4.4/5.0 (133 reviews)