---
title: RD Station Marketing Reviews
meta_title: 'RD Station Marketing Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 370 reviews by the users' company size, role or industry
  to find out how RD Station Marketing works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 370
  scale: '5'
date_modified: '2026-07-21'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# RD Station Marketing Reviews
**Vendor:** RD Station  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 370
## About RD Station Marketing
RD Station is a business unit of TOTVS, the largest technology company in Brazil. Within this national giant, RD Station delivers digital solutions for Marketing, Sales, and Customer Service. For decades, our ecosystem has inspired people and companies to grow, achieve their goals, and realize their ideas, with market-leading tools, extensive knowledge sharing, and partners full of insights so that each achievement reaches maximum productivity and efficiency. We are made up of people who live and breathe marketing and sales in Brazil every day, and helping you grow is what we love to do most. We do this through our multichannel solutions for Marketing Automation, Sales, Conversational Marketing, and E-commerce. All of this is further supported by a robust Partner Program with over 2,000 marketing and sales agencies and consultancies.



## RD Station Marketing Pros & Cons
**What users like:**

- Users find RD Station Marketing&#39;s **user-friendly interface** simplifies marketing tasks and enhances overall experience significantly. (4 reviews)
- Users appreciate the **user-friendly interface** of RD Station Marketing, making marketing tasks easy and accessible for everyone. (3 reviews)
- Users admire the **user-friendly email marketing tools** of RD Station, making campaign management simple and efficient. (2 reviews)
- Users appreciate the **intuitive interface** of RD Station, making it easy for anyone to start using the platform. (2 reviews)
- Users love the **easy creation** of campaigns with RD Station Marketing, thanks to its user-friendly and intuitive platform. (1 reviews)

**What users dislike:**

- Users find the **high complexity** of RD Station Marketing overwhelming, especially as their business needs grow. (2 reviews)
- Users find the **limited customization options** of RD Station Marketing restrictive, affecting their specific requirements and personalization needs. (2 reviews)
- Users find the **limited templates** in RD Station Marketing restrict their ability to customize for complex business needs. (2 reviews)
- Users feel RD Station&#39;s **pricing is high** , presenting challenges for small businesses or startups with limited budgets. (1 reviews)
- Users find the **learning curve steep** as business complexity increases, making segmentation and automation challenging. (1 reviews)
- Users find that as their business grows, **features become limited** , complicating segmentation and automation processes. (1 reviews)

## RD Station Marketing Reviews
  ### 1. I used RD Station to increase my Conversion rate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Julio N. | Summer Internship, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 31, 2019

**What do you like best about RD Station Marketing?**

I do love how they threat their customers and care about the support over the plataform

**What do you dislike about RD Station Marketing?**

Some of their features are not that useful

**What problems is RD Station Marketing solving and how is that benefiting you?**

I am increasing my conversion rate and now can do remarketing with no Marketing Automation tool

  ### 2. One of the best solution in market!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robinson  S. | Robinson Steven, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about RD Station Marketing?**

The e-mail automation is the best on the market and help us to deliver personal emails to our clients. The dashboard gives you all information you need to create a new strategy.

**What do you dislike about RD Station Marketing?**

There is nothing that I dislike, they are always improving the platform.

**Recommendations to others considering RD Station Marketing:**

The best solution in market.

**What problems is RD Station Marketing solving and how is that benefiting you?**

They help us to get leads from our content and boost our sales. One of the most important benefits they provide to us is save time.

  ### 3. Excellent

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pedro Augusto L. | Gerente auxiliar de marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 22, 2019

**What do you like best about RD Station Marketing?**

I like the ease of lead management that the tool offers

**What do you dislike about RD Station Marketing?**

there is nothing that displeases me about using the tool

**What problems is RD Station Marketing solving and how is that benefiting you?**

After using the tool, my contact traffic increased, both with the use of landing pages and the flowcharts facilitated this.

  ### 4. Excellent marketing automation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tiago F. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2018

**What do you like best about RD Station Marketing?**

The easiest marketing automation I´ve worked with. The email feature is awesome and won´t charge you for extra emails. I really recomend it if you need to cut costs without cutting you marketing results. 

**What do you dislike about RD Station Marketing?**

There are a few itens to improve about personalization. You should ask them about it before closing your deal.

**Recommendations to others considering RD Station Marketing:**

If you have already tried hubspot, you will love RD Station. 

**What problems is RD Station Marketing solving and how is that benefiting you?**

Marketing automation is totally automatized with RD Station, moving thausands of leads every day through my sales funil. 

  ### 5. Much more than a tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2018

**What do you like best about RD Station Marketing?**

They are more than a tool. RD is almost a best practice model with data and information that sometimes you don´t even know you need. Their customer success helps you in how to extract the best from the tool, with strategies aligned with your business needs.

**What do you dislike about RD Station Marketing?**

What I used to dislike was solved. Nothing to complain at this moment.

**Recommendations to others considering RD Station Marketing:**

It´s a complete tool to your marketing automation and is in constant development to contemplate needs that can appear in the process

**What problems is RD Station Marketing solving and how is that benefiting you?**

Now I can visualize our clients, leads and prospects with more information about their maturity and how they engage with us, which contents and actions have the best performance and also statistics to take the best decisions.

  ### 6. Amazing Plataform, Amazing People

**Rating:** 5.0/5.0 stars

**Reviewed by:** Noara P. | CEO Método Atendimento VIP, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 06, 2018

**What do you like best about RD Station Marketing?**

Much more than a tool, the RD understands from the most basic needs of those who are starting with the first steps in digital marketing to people of the RD itself who are directly involved in the elaboration of more elaborate campaigns and follow the process.

**What do you dislike about RD Station Marketing?**

There`s nothing I dislike, some difficulties on using are being treated and resolved. 

**Recommendations to others considering RD Station Marketing:**

Fantastic Plataform, Fantastic People. 

**What problems is RD Station Marketing solving and how is that benefiting you?**

There are so many challenges in business and as a marketing consultant, taking care of marketing strategy of several clients, the needs are different, but the main thing is to be able to manage the funnel on a single platform.

  ### 7. In love to RD

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vinicius S. | Analista de marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2018

**What do you like best about RD Station Marketing?**

best platform for marketing automation, capturing leads and creating landing pages and pop-ups.

**What do you dislike about RD Station Marketing?**

it's hard to say what I do not like on rd's platform, it's very intuitive and easy to use.

**What problems is RD Station Marketing solving and how is that benefiting you?**


There was no relationship with customers through email, much less campaigns and capturing leads and opportunities, the RD platform enabled all of this to be accomplished.

  ### 8. Excellent and intuitive tool with quality support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bruno T. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2018

**What do you like best about RD Station Marketing?**

The tool is very complete, with simple usability and with a good muibo support. I have always been able to get my questions answered quickly and clearly and I am very happy with the use of RD Station in the marketing area.

**What do you dislike about RD Station Marketing?**

Some filtering and searching tools can be optimized

**What problems is RD Station Marketing solving and how is that benefiting you?**

Organizing marketing and getting a more strategic view of the area

  ### 9. The Best Inbound tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vitor C. | Coordenador de Mídia e Performance, Enterprise (> 1000 emp.)

**Reviewed Date:** November 07, 2018

**What do you like best about RD Station Marketing?**

The simplicy of their products are the best thing what they have in the platform. I was looking for a tool with this features and i found all it on the RD. I used Hubspot 2 years ago and RD is the best in all the features.

**What do you dislike about RD Station Marketing?**

Nothing to say about this, I really apreciated all the features.

**What problems is RD Station Marketing solving and how is that benefiting you?**

I unificied all the captation of leads and apply some many theories about inbound marketing in the pratic.

  ### 10. The best plataform that i'm used

**Rating:** 5.0/5.0 stars

**Reviewed by:** Naryana V. | Marketing Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 26, 2019

**What do you like best about RD Station Marketing?**

I like the intuitive design and constant atualization

**What do you dislike about RD Station Marketing?**

Nothing. The RD Station attending completely my necessities 

**What problems is RD Station Marketing solving and how is that benefiting you?**

Organizated my list of leads and implement a scalable marketing strategy

  ### 11. I'm completely in love with RD Station / I'm RD Lover

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jana R. | Head of Growth Hacking - Tração de Startups, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 10, 2018

**What do you like best about RD Station Marketing?**

The software is perfect, the team is kind, everyone is awesome

**What do you dislike about RD Station Marketing?**

Nothing, it's perfect for me - I really trust RD Station, it's not my software, it's my life rs


**Recommendations to others considering RD Station Marketing:**

I really trust RD Station, it's not my software, it's my life rs

**What problems is RD Station Marketing solving and how is that benefiting you?**

I can generate more leads and sales, analyze everything and be a better professional

  ### 12. Complete Marketing Automation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2019

**What do you like best about RD Station Marketing?**

Integration with various marketing tools for complete inbound marketing automation. Analyze channels to extract indicator reports.

**What do you dislike about RD Station Marketing?**

Traffic source not needed, conversion report for each form.

**Recommendations to others considering RD Station Marketing:**

Yes!

**What problems is RD Station Marketing solving and how is that benefiting you?**

Agility in the process.

  ### 13. up, up, and away!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 30, 2019

**What do you like best about RD Station Marketing?**

practical system, which complies with its proposal: to organize a dynamic and efficient sales system.

**What do you dislike about RD Station Marketing?**

the results of the search in the help tab are not filtered by categories, so it takes time to find the answer to the problem.

**Recommendations to others considering RD Station Marketing:**

Do it

**What problems is RD Station Marketing solving and how is that benefiting you?**

The RD has organized my clients, helped filter and select where and when to offer my products, becoming an essential resource for my business

  ### 14. A complete platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Débora L. | Analista de marketing, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about RD Station Marketing?**

The RD Marketing is complete, for my company brought great changes in the way of working, the relationship with customers and in the direct conversion into sales

**What do you dislike about RD Station Marketing?**

For our company the great differential of the platform is the possibility of continuing to relate to disengaged base leads, and turn them into potential clients

**Recommendations to others considering RD Station Marketing:**

It is a good platform to use, easy and meets all needs.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Our challenge was to have all leads engaged, we ended up losing many clients because they could not maintain a relationship soon enough. Now with the RD platform this is no longer a problem.

  ### 15. Amazing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Patricia  V. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2018

**What do you like best about RD Station Marketing?**

RD Station its the best software ever for working with inbound marketing.

**What do you dislike about RD Station Marketing?**

in the sales count should have a separation between leads imported via spreadsheet and leads that have converted via Landing Page, so we will know the actual sales from the use of the platform

**What problems is RD Station Marketing solving and how is that benefiting you?**

Control the flow and funnel of leads and clear lead generation and nutrition

  ### 16. Excellent! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kívia M. | Gerente de Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about RD Station Marketing?**

RD Station provides everything we need about Inbound Marketing. Besides it's functional software we can count with well prepared professionals in the support team.

**What do you dislike about RD Station Marketing?**

I don't have anything to say as an improvement point

**What problems is RD Station Marketing solving and how is that benefiting you?**

We have great results from the Email Marketing Automation tools. As benefits we can point: closer relation with our clients and better sales funnel manegement.

  ### 17. Ideal partner for Marketing Analysts

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2019

**What do you like best about RD Station Marketing?**

From the ease of managing leads and automating repetitive tasks.

**What do you dislike about RD Station Marketing?**

Some things are so simple, but lack some configurations, such as, for example, passing a lead from one automation to another through the automation itself.

**Recommendations to others considering RD Station Marketing:**

Use for a few months integrated into your CRM and check the result.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Lead distribution, landing page creation, email automation, lead nurturing, among others.

  ### 18. The best plataform 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pam A. | CEO & Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 07, 2019

**What do you like best about RD Station Marketing?**


I like to have everything centralized, if I see everything rotating in an automated way

**What do you dislike about RD Station Marketing?**


few models of landinpage and can not disable a button on the LP, have to remove the LP from the air and lose all information because of a button

**What problems is RD Station Marketing solving and how is that benefiting you?**

management of leads, automation, integrated operation of markeitng teams and sales team

  ### 19. Simple and easy software marketing automation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2018

**What do you like best about RD Station Marketing?**

Lead scoring integrated with email and website tracking to give data information from users and clients.

**What do you dislike about RD Station Marketing?**

The social media feature is not full. Need more feature to works with formats and news social network.

**Recommendations to others considering RD Station Marketing:**

We work with No-Profits Organizations. The most problem is the RD Station pricing is expensive for a NGO with with few resources. Maybe, a simpler solution, with the automation of resources from your source of income. Donors.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Simple. Marketing automation with inbound marketing. We have more productivity with the tracking and automation. Most results and information without humans. Works exactly your process in your strategy.

  ### 20. Review - RD Station

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Research | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 18, 2019

**What do you like best about RD Station Marketing?**

The possibility of automation processes, the update of leads.

**What do you dislike about RD Station Marketing?**

I can't think anything i dislike about the engine.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Customer prospection, inbound strategies, and so on.

  ### 21. An innovative platform.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 01, 2019

**What do you like best about RD Station Marketing?**

I really like RD because it allows us to get in touch with our clients quickly and easily through Landing Pages.

**What do you dislike about RD Station Marketing?**

I don't like that there are many features that are restricted to specific pages, like the anchor button.

**What problems is RD Station Marketing solving and how is that benefiting you?**

He is solving the problem of identifying the stage of my lead

  ### 22. It's an essential marketing tool.

**Rating:** 4.5/5.0 stars

**Reviewed by:** André P. | Coordenador de marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about RD Station Marketing?**

The entire structure of the system is very well developed. Plus all the support from the company is very positive.

**What do you dislike about RD Station Marketing?**


I belive the UX platform needs to get some reviwes and make it more dynamic for the user.

**What problems is RD Station Marketing solving and how is that benefiting you?**

We elaborate all of our digital marketing processes on top of RD Station.

  ### 23. The best marketing tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 04, 2019

**What do you like best about RD Station Marketing?**

I really like the landing page creation tools and pop-ups.

**What do you dislike about RD Station Marketing?**

One thing that bothers me is that there is no telephone support in the DR. Sometimes there are things difficult to explain by text.

**What problems is RD Station Marketing solving and how is that benefiting you?**


We solve problems with lead capture. Although recent, we understand how this process works.

  ### 24. RD Station

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gean C. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 04, 2018

**What do you like best about RD Station Marketing?**

RD Station have all the necessary tools for great marketing automation, with a very visual interface and great cost.

**What do you dislike about RD Station Marketing?**

I can't think of anything right now, Maybe it could be a bit cheaper, but I really believe it's worth the price.

**Recommendations to others considering RD Station Marketing:**

RD Station is the best solution out there

**What problems is RD Station Marketing solving and how is that benefiting you?**

We are an ice cream company. We sell our products in franchises and freezers, and we have about 2.000 POS.
Many of our clients were acquired using RD station. 

  ### 25. Recommend a lot! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nathália F. | Creation Assistent, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 18, 2019

**What do you like best about RD Station Marketing?**

RD Station Marketing offers to users a lot of functions, bringing to us more practicality, optimization and better sales. 

**What do you dislike about RD Station Marketing?**

I can't think what I dislike at RDSM. It's very good!

**What problems is RD Station Marketing solving and how is that benefiting you?**

We use RDSM a lot and it solves much sales problems, because now we can use CRM, segmentation, e-mail marketing and many other functions.

  ### 26. O melhor software de automação de marketing no Brasil

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kleber S. | Analista de marketing sênior, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 30, 2018

**What do you like best about RD Station Marketing?**

The best thing about the software is the ease of use and the intuitive system.

**What do you dislike about RD Station Marketing?**

I think the customization of landing pages is a bit limited

**Recommendations to others considering RD Station Marketing:**

I believe that in Brazil there is no better software

**What problems is RD Station Marketing solving and how is that benefiting you?**

relationship with customer base

  ### 27. The best marketing automation tool in Brazil

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luis R. | Gerente de Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 04, 2018

**What do you like best about RD Station Marketing?**

It offers a range of features to help Marketing teams increase productivity and improve lead qualification.

**What do you dislike about RD Station Marketing?**

Need to improve the analysis of the results

**What problems is RD Station Marketing solving and how is that benefiting you?**

Lead scoring. Qualification of leads generated by Marketing.

  ### 28. Best tool for inboud marketing ever. 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karoline M. | Analista de Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 14, 2019

**What do you like best about RD Station Marketing?**

The abbility of going along about all the stages of a lead.

**What do you dislike about RD Station Marketing?**

There aren't as many options of a LP editor as i need.

**What problems is RD Station Marketing solving and how is that benefiting you?**

The RD Station Marketing gave me the possibility to understand what my target audience really wants and it helped me to take my relationship with them to another level.

  ### 29. RD Station is a complete plataform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ana Clara S. | Marketing Assistant, Enterprise (> 1000 emp.)

**Reviewed Date:** November 23, 2018

**What do you like best about RD Station Marketing?**

This is one of the bests plataforms, ever. You can literally put all of your enterprise in there.

**What do you dislike about RD Station Marketing?**

Nothing at all. It's a great deal! Totally recommendeed.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Now we can manage our sales leads and work to give them some content.

  ### 30. Awesome!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raphael J. | Cofounder and COO, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2018

**What do you like best about RD Station Marketing?**

highly scalable, RD helps us to reach global scale and at the same time nurture local communities. 

**What do you dislike about RD Station Marketing?**

Difficulty in getting it to work for multiple markets (different countries)

**What problems is RD Station Marketing solving and how is that benefiting you?**

nurturing our community with relevant content and providing a way for us to set up a sales funnel worldwide

  ### 31. RD station is the best Marketing digital platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Guilherme M. | Analista de marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**What do you like best about RD Station Marketing?**

They have the best team os Customer Sucess and give full support for the clients

**What do you dislike about RD Station Marketing?**

Nothing to dislike, they to do de best servicer i ever see

**What problems is RD Station Marketing solving and how is that benefiting you?**

Bring more cliente to my business, and  i can keep relations with my customer

  ### 32. Excelent software!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Walter N. | Marketing Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 22, 2018

**What do you like best about RD Station Marketing?**

The simplicity that you can do everything about marketing automation, mainly email marketing and landing pages building.

**What do you dislike about RD Station Marketing?**

Some limitations in the software, that limits your creativity.

**Recommendations to others considering RD Station Marketing:**

.

**What problems is RD Station Marketing solving and how is that benefiting you?**

It's my platform for automation marketing. It's not perfect, but get the point. I can do everything i really need there and still have a lot of functions that i can develop. The company really helps you with excelent material and my experience with them is great!

  ### 33. Excelent!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laís G. | Laís, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about RD Station Marketing?**

What I like most about RD is CS consultancy. Professionals are always ready to assist us and have great tips and insights.

**What do you dislike about RD Station Marketing?**

What I believe the RD needs to improve are the optimizations and continuous updates of the platform. Many times, the models are rigid and concrete, which blocks, in a way, personalization.

**Recommendations to others considering RD Station Marketing:**

I would like to have more meetings with my CS to think more strategically the plans with the clients

**What problems is RD Station Marketing solving and how is that benefiting you?**

Automation in the process of customer relationship and sales.

  ### 34. Made W12' s marketing grow up

**Rating:** 5.0/5.0 stars

**Reviewed by:** Natane N. | Líder de Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2018

**What do you like best about RD Station Marketing?**

The plataform is very easy to use and the team behind is amazing

**What do you dislike about RD Station Marketing?**

Some thing on Analytics part doesn't have precision

**What problems is RD Station Marketing solving and how is that benefiting you?**

The problem with lead generation was solved. The biggest benefit is concentrate all the process on one only plCE

  ### 35. Amazing user friendly and strategic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about RD Station Marketing?**

The menus are so organized by strategic functions, it's easy to apply the methodology by design, because the logic of the platform cooperate about that. The platform gives me vision of wverything I need to develop mkt strategies

**What do you dislike about RD Station Marketing?**

The frequency of atualizations and development of the features

**Recommendations to others considering RD Station Marketing:**

Easy to use and use to make digital marketing and inbound mkt with this.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Mkt digital strategies, problems with lead generation and mkt demands. Helping people to sell more

  ### 36. All-around, functional marketing platform

**Rating:** 3.0/5.0 stars

**Reviewed by:** Lucas L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 15, 2018

**What do you like best about RD Station Marketing?**

RD Station allows businesses to easily accomplish all things marketing such as sending e-mails campaigns, managing user segments, automating drip campaigns and creating landing pages.

**What do you dislike about RD Station Marketing?**

Poor visuals for e-mail templates and landing pages; poor user experience makes necessary a lot of back-and-forth when setting things up.

**What problems is RD Station Marketing solving and how is that benefiting you?**

We use RD Station mainly to automate inbound flows, email leads and design landing pages for our ebooks with ease, and are successful in doing so.

  ### 37. Ease of Being a Client RD

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Arts and Crafts | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 07, 2019

**What do you like best about RD Station Marketing?**

I like the support I have to improve my campaigns more and more, the ease of putting up landing pages and working with a segmented base.

**What do you dislike about RD Station Marketing?**

I do not like having taken the tool for title suggestions.

**Recommendations to others considering RD Station Marketing:**

Recommend the RD

**What problems is RD Station Marketing solving and how is that benefiting you?**

Work with a targeted base of leads.

  ### 38. RD Station

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah Priscila d. | Inbound Marketing Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 22, 2019

**What do you like best about RD Station Marketing?**

Simple and intuitive interface that automates  a lot of processes and makes it easier to track leads behavior

**What do you dislike about RD Station Marketing?**

in the application for e-commerces there are still some limitations, but work to improve that

**What problems is RD Station Marketing solving and how is that benefiting you?**

Track lead behavior

  ### 39. exceptional

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wilame J. | Analista de marketing de conteúdo, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2018

**What do you like best about RD Station Marketing?**

Delivery the best marketing results for the commercial team

**What do you dislike about RD Station Marketing?**

Needs more strategic numbers for traffic source

**Recommendations to others considering RD Station Marketing:**

It's a good company because got a good employees e good support too!

**What problems is RD Station Marketing solving and how is that benefiting you?**

Delivery to double sells to my organization 

  ### 40. 4 years using and I´ll keep using it!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rafael R. | Fundador, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 07, 2018

**What do you like best about RD Station Marketing?**

The interface is very easy to use and simple to manage.

**What do you dislike about RD Station Marketing?**

Automation could be more detailed and flexible.

**What problems is RD Station Marketing solving and how is that benefiting you?**

We generate thousand of leads monthly and manage all Inbound and Relantionship with leads inside RD Station.

  ### 41. Great experience as a mkt platform to medium companies

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2018

**What do you like best about RD Station Marketing?**

Easy, simple, and reunites all the main marketing features in one place only.

**What do you dislike about RD Station Marketing?**

Needs a good and engaged content team, and maybe have some impact on marketing daily basis.

**Recommendations to others considering RD Station Marketing:**

Try it. Its easy and gives power to your content strategy.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Makes my marketing strategy works, as an easy platform where you can let all your actions centered. It is all about simplicity and power to content & inbound.

  ### 42. How much I love RD Station

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2018

**What do you like best about RD Station Marketing?**

I love the exchange of knowledge that RD provides between its team and the clients.

**What do you dislike about RD Station Marketing?**

I like everything, the tool and the people are wonderful.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Rd Station is helping me track all my leads, which helps me predictably manage all my content.

  ### 43. RD is complete

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thiago P. | Sócio-Fundador - CMO, Health, Wellness and Fitness, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2018

**What do you like best about RD Station Marketing?**

Is a complete solution to my strategy of inbound marketing. When i start my company, i didint know RD, but now, i understand that RD is a very important essencial to our growth.

**What do you dislike about RD Station Marketing?**

i have a difficult time to make task with analytics. 

**Recommendations to others considering RD Station Marketing:**

Use, use and use. 

**What problems is RD Station Marketing solving and how is that benefiting you?**

The tool is complete, but, a big differential is the support with content about digital marketing

  ### 44. My experience with RD Station

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 29, 2019

**What do you like best about RD Station Marketing?**

What I like most about the tool is that it is completely intuitive and allows you to track all automation and campaign processes very practically.

**What do you dislike about RD Station Marketing?**

The cost is a little higher than that of the competitors.

**What problems is RD Station Marketing solving and how is that benefiting you?**

I managed to automate my entire top and middle funnel process, leaving much more time to work on the hot lead.

  ### 45. RD Feedback

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2018

**What do you like best about RD Station Marketing?**

It is impressive how Resultados Digitais is growing. Since I start have been in contact with them the company now is 6 times bigger. 
And most impressive thing is that they become bigger maintaining the same level of attention and interpersonal relation skills. 
Definitely a good product and I am proud to have them as a customer too. We had the pleasure to help RD to recruit theis Devs and High Potentials employees. 

**What do you dislike about RD Station Marketing?**

Because the fast-growing process sometimes is very difficult to reach the HR to talk about the process.

**Recommendations to others considering RD Station Marketing:**

Excellent product with high quality customer relation

**What problems is RD Station Marketing solving and how is that benefiting you?**

Marketing Actions 

  ### 46. RD Station is the best solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maria Luiza C. | Digital Planner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2018

**What do you like best about RD Station Marketing?**

An experience fast of growth in all the system RD

**What do you dislike about RD Station Marketing?**

small problems not solved by the support

**What problems is RD Station Marketing solving and how is that benefiting you?**

skilled communication with customers leveraging sales

  ### 47. My experience with RD is good.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2018

**What do you like best about RD Station Marketing?**

As a seller person, i like to receive hot leads with a lot of good data to grow our business.

**What do you dislike about RD Station Marketing?**

Maybe the e-mails can save automatically. Another thing, is about the flow variables that could be easier to view.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Control of the leads, data, more selling. Also, i can engage my actual client to get more information about my company.

  ### 48. Does what you need, at a price you can (maybe) afford.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2018

**What do you like best about RD Station Marketing?**

Their interface keeps being updated, with new features being added in a somewhat regular pace. The new features they add are usually nice additions to their ecosystem and work right away (with some tinkering, every now and then).
It has many tools you need, all in a single place: email template creation, email feed automation, landing page creation, tools to help with better segmentation, stats from Google Analytics... aside from, of course, bread and butter of all platforms such as this one (CTR, number of new leads, open rates per email, email bounces, etc.) 
Their customer support is also very well trained and resourceful: as an example, when we needed to migrate some landing pages from their old to their new "landing page creation" editor, they helped us with it and it all was solved by them very quickly.
Since it is a very popular platform in Brazil, many clients already have at least heard of what RD does, even if they don't know what RD Station is about. This brand recognition is helpful to sell to the client why they should subscribe to this system.

**What do you dislike about RD Station Marketing?**

Their pricing scheme could be a little more competitive, seems that RD has decided to focus only on the bigger companies leaving no room for small fish. 
Sometimes, the interface changes can be a little confusing: some features that you are used to have in one area disappear, hidden under some other menu; or they change places with no indication of where they are now; or are renamed/no longer exist.
Also a problem with their interface: it may require too much training for clients that aren't very tech savvy. Working in an industry with plenty of clients who barely understand why generating leads is important, showing them how to navigate RD Station and what is going on was such a bother that we have to create easier to follow graphs elsewhere, which could be resolved through focusing on a little more intuitive design in this department.

**Recommendations to others considering RD Station Marketing:**

Keep in mind that it may not have the pricing scheme you need right now, but if your business is headed in the right direction it may turn out affordable very quickly.
While they don't have a free version, their trial has enough time for you to figure out whether it is what you need or not (specially if you can look up their training videos)
It is a very big platform in Latin America, but I do not know whether or not support for other languages is there yet.

**What problems is RD Station Marketing solving and how is that benefiting you?**

We needed a platform that could manage all our email marketing and funnel leads from landing pages to a database. It checks all those requirements and does it well.
Since we work with many different clients, we needed to offer them a service that works, is recognizable to them and has a good reputation in their eyes.
Having started to use RD Station, we no longer needed to worry about managing lead generation and were no longer using many different software to do all the functions that were required to keep producing credible results to our clients. 
Since it has many features all gathered in one place, we were less worried about having to constantly keep track of what we were offering to clients, if it was going to be affordable to them while also being manageable by us.

  ### 49. Help me a lot

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2018

**What do you like best about RD Station Marketing?**

RD Station is a good tool for companies that want to increase brand awareness or sells.

**What do you dislike about RD Station Marketing?**

If i need to give a feedback i would say a more friendly home in the tool, more information in the first page.

**What problems is RD Station Marketing solving and how is that benefiting you?**

I'm generating much more leads, i gained more time to analyse data.

  ### 50. I really like RD, but it can be improved, it always can <3

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Biotechnology | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 13, 2018

**What do you like best about RD Station Marketing?**

Creator of landing pages and lead segmentation. And monitoring of keywords.

**What do you dislike about RD Station Marketing?**

They could have other models of landing pages.

**Recommendations to others considering RD Station Marketing:**

Eat the RD blog, subscribe to the tool, and grow.

**What problems is RD Station Marketing solving and how is that benefiting you?**

Lead generation


## RD Station Marketing Discussions
  - [phone support](https://www.g2.com/discussions/suporte-por-telefone) - 1 comment, 2 upvotes
  - [In the case of an Association that does not run sales promotions, is not an e-commerce, and the goal is to attract members, what do you recommend as a lure?](https://www.g2.com/discussions/no-caso-de-uma-associacao-que-nao-faz-promocoes-de-venda-nao-e-um-e-commerce-e-o-objetivo-e-conquistar-associados-o-que-voces-recomendam-como-chamariz) - 1 comment, 1 upvote
  - [Why can&#39;t we have access to the enterprise plan for our agency?](https://www.g2.com/discussions/45049-por-que-nao-podemos-ter-acesso-ao-plano-enterprise-para-nossa-agencia) - 1 comment, 1 upvote
  - [Be able to tag the lead also through the CRM](https://www.g2.com/discussions/45000-poder-tagear-o-lead-tambem-pelo-crm) - 1 comment, 1 upvote
  - [When the automation tools will include new criteria to segment?](https://www.g2.com/discussions/when-the-automation-tools-will-include-new-criteria-to-segment) - 1 comment, 1 upvote

- [View RD Station Marketing pricing details and edition comparison](https://www.g2.com/products/rd-station-marketing/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-08-01+07%3A01%3A11+-0500&secure%5Bsession_id%5D=2b20f3df-f02f-4e76-b5cf-41b4a33b462f&secure%5Btoken%5D=c2dc7d49039b80f3b8657cc71ff1ee129f6d17dc1e978b608aa42181b1194d96&format=llm_user)
## RD Station Marketing Integrations
  - [Pipedrive](https://www.g2.com/products/pipedrive/reviews)

## RD Station Marketing Features
**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
- Surveys

**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Platform Basics**
- Lead Management
- Content Management
- Group and User Management

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Campaign Execution**
- Email Marketing
- Search Marketing
- Web Syndication Management
- Social Media Management
- Events
- Microsite Management

**Agentic AI - Secure Email Gateway**
- Proactive Assistance

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Reporting**
- Campaign Performance
- Partner Performance
- Fund Tracking

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**SMS Platform**
- Reporting
- Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration

**Reporting & Analytics**
- A/B Testing
- Basic Reporting

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**AI Automation - SMS Marketing**
- AI SMS

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**AI Content Generation - SMS Marketing**
- AI SMS

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

**Additional Features**
- Partner Engagement

## Top RD Station Marketing Alternatives
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,212 reviews)
  - [GetResponse](https://www.g2.com/products/getresponse/reviews) - 4.3/5.0 (1,116 reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,229 reviews)

