# Top 10 Rakuten Advertising Alternatives &amp; Competitors
**Average Rating:** 4.3/5
**Total Number of Reviews:** 93
Rakuten Advertising is not the only option for Affiliate Marketing Software. Explore other competing options and alternatives. Affiliate Marketing Software is a widely used technology, and many people are seeking powerful, quick software solutions with campaign optimization, reach, and frequency capping. Other important factors to consider when researching alternatives to Rakuten Advertising include reporting. The best overall Rakuten Advertising alternative is impact.com. Other similar apps like Rakuten Advertising are Awin, CJ Affiliate Marketing Solution, PartnerStack, and Partnerize. Rakuten Advertising alternatives can be found in [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing) but may also be in [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm) or [Marketing Automation Software](https://www.g2.com/categories/marketing-automation).


## Best Paid &amp; Free Alternatives to Rakuten Advertising
  - [impact.com](https://www.g2.com/products/impact-com/reviews)
  - [Awin](https://www.g2.com/products/awin-com/reviews)
  - [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews)
  - [PartnerStack](https://www.g2.com/products/partnerstack/reviews)
  - [Partnerize](https://www.g2.com/products/partnerize/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [Brave](https://www.g2.com/products/brave/reviews)
  - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)
  - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews)
  - [GRIN](https://www.g2.com/products/grin/reviews)

## Top 10 Alternatives to Rakuten Advertising Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how Rakuten Advertising stacks up to the competition, check reviews from current &amp; previous users in industries like Marketing and Advertising, Consumer Goods, and Banking, and find the best product for your business.


  ### 1. [impact.com](https://www.g2.com/products/impact-com/reviews)
By Impact
**Average Rating:** 4.4/5
**Total Reviews:** 2,362
Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted partners through powerful discovery tools, tracks true incremental value with cookieless technology, and automates time-consuming tasks like contract management and payouts. Plus, our expert team provides full-service support from migration to strategic planning, ensuring your partnership programs deliver maximum ROI.


Reviewers say compared to Rakuten Advertising, impact.com is:
- Slower to reach roi
- More expensive
- More usable
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs impact.com](https://www.g2.com/compare/rakuten-advertising-vs-impact-com)
**Compare impact.com with other alternatives:**
- [impact.com vs Awin](https://www.g2.com/compare/awin-com-vs-impact-com)
- [impact.com vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-impact-com)
- [impact.com vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-impact-com)
- [impact.com vs Partnerize](https://www.g2.com/compare/partnerize-vs-impact-com)
- [impact.com vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com)
- [impact.com vs Brave](https://www.g2.com/compare/brave-vs-impact-com)
- [impact.com vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-impact-com)
- [impact.com vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/zinfi-unified-partner-management-upm-vs-impact-com)
- [impact.com vs GRIN](https://www.g2.com/compare/grin-vs-impact-com)

  ### 2. [Awin](https://www.g2.com/products/awin-com/reviews)
By Awin
**Average Rating:** 4.1/5
**Total Reviews:** 459
Grow your business with a global affiliate marketing network that delivers marketing solutions for advertisers, agencies and publishers around the world.


Reviewers say compared to Rakuten Advertising, Awin is:
- Slower to reach roi
- More expensive
- More usable
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs Awin](https://www.g2.com/compare/awin-com-vs-rakuten-advertising)
**Compare Awin with other alternatives:**
- [Awin vs impact.com](https://www.g2.com/compare/awin-com-vs-impact-com)
- [Awin vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/awin-com-vs-cj-affiliate-marketing-solution)
- [Awin vs PartnerStack](https://www.g2.com/compare/awin-com-vs-partnerstack)
- [Awin vs Partnerize](https://www.g2.com/compare/awin-com-vs-partnerize)
- [Awin vs HubSpot Marketing Hub](https://www.g2.com/compare/awin-com-vs-hubspot-marketing-hub)
- [Awin vs Brave](https://www.g2.com/compare/awin-com-vs-brave)
- [Awin vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/awin-com-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Awin vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/awin-com-vs-zinfi-unified-partner-management-upm)
- [Awin vs GRIN](https://www.g2.com/compare/awin-com-vs-grin)

  ### 3. [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews)
By CJ 
**Average Rating:** 3.8/5
**Total Reviews:** 48
An online advertising and internet marketing solution that specializes in affiliate, media and tracking services.


Reviewers say compared to Rakuten Advertising, CJ Affiliate Marketing Solution is:
- Slower to reach roi
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-rakuten-advertising)
**Compare CJ Affiliate Marketing Solution with other alternatives:**
- [CJ Affiliate Marketing Solution vs impact.com](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-impact-com)
- [CJ Affiliate Marketing Solution vs Awin](https://www.g2.com/compare/awin-com-vs-cj-affiliate-marketing-solution)
- [CJ Affiliate Marketing Solution vs PartnerStack](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerstack)
- [CJ Affiliate Marketing Solution vs Partnerize](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerize)
- [CJ Affiliate Marketing Solution vs HubSpot Marketing Hub](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-hubspot-marketing-hub)
- [CJ Affiliate Marketing Solution vs Brave](https://www.g2.com/compare/brave-vs-cj-affiliate-marketing-solution)
- [CJ Affiliate Marketing Solution vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [CJ Affiliate Marketing Solution vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-zinfi-unified-partner-management-upm)
- [CJ Affiliate Marketing Solution vs GRIN](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-grin)

  ### 4. [PartnerStack](https://www.g2.com/products/partnerstack/reviews)
By AppDirect
**Average Rating:** 4.7/5
**Total Reviews:** 926
PartnerStack is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners.


Reviewers say compared to Rakuten Advertising, PartnerStack is:
- Slower to reach roi
- More usable
- Better at meeting requirements
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-rakuten-advertising)
**Compare PartnerStack with other alternatives:**
- [PartnerStack vs impact.com](https://www.g2.com/compare/partnerstack-vs-impact-com)
- [PartnerStack vs Awin](https://www.g2.com/compare/awin-com-vs-partnerstack)
- [PartnerStack vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerstack)
- [PartnerStack vs Partnerize](https://www.g2.com/compare/partnerstack-vs-partnerize)
- [PartnerStack vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerstack)
- [PartnerStack vs Brave](https://www.g2.com/compare/brave-vs-partnerstack)
- [PartnerStack vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerstack)
- [PartnerStack vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/partnerstack-vs-zinfi-unified-partner-management-upm)
- [PartnerStack vs GRIN](https://www.g2.com/compare/grin-vs-partnerstack)

  ### 5. [Partnerize](https://www.g2.com/products/partnerize/reviews)
By Partnerize
**Average Rating:** 4.3/5
**Total Reviews:** 107
The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world&#39;s largest brands leverage our real-time technology to Partnerize their businesses. In fact, the Partnerize PMP drives and manages more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. Partnerize is backed by top-tier investors, including Mithril, Greycroft Partners and DN Capital.


Reviewers say compared to Rakuten Advertising, Partnerize is:
- Slower to reach roi
- More expensive
- Better at meeting requirements
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs Partnerize](https://www.g2.com/compare/partnerize-vs-rakuten-advertising)
**Compare Partnerize with other alternatives:**
- [Partnerize vs impact.com](https://www.g2.com/compare/partnerize-vs-impact-com)
- [Partnerize vs Awin](https://www.g2.com/compare/awin-com-vs-partnerize)
- [Partnerize vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-partnerize)
- [Partnerize vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-partnerize)
- [Partnerize vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerize)
- [Partnerize vs Brave](https://www.g2.com/compare/brave-vs-partnerize)
- [Partnerize vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerize)
- [Partnerize vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/partnerize-vs-zinfi-unified-partner-management-upm)
- [Partnerize vs GRIN](https://www.g2.com/compare/grin-vs-partnerize)

  ### 6. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
By HubSpot
**Average Rating:** 4.4/5
**Total Reviews:** 14,849
Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform.


Reviewers say compared to Rakuten Advertising, HubSpot Marketing Hub is:
- Slower to reach roi
- More expensive
- More usable
Categories in common with Rakuten Advertising: [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)

**Compare:** [Rakuten Advertising vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-rakuten-advertising)
**Compare HubSpot Marketing Hub with other alternatives:**
- [HubSpot Marketing Hub vs impact.com](https://www.g2.com/compare/hubspot-marketing-hub-vs-impact-com)
- [HubSpot Marketing Hub vs Awin](https://www.g2.com/compare/awin-com-vs-hubspot-marketing-hub)
- [HubSpot Marketing Hub vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-hubspot-marketing-hub)
- [HubSpot Marketing Hub vs PartnerStack](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerstack)
- [HubSpot Marketing Hub vs Partnerize](https://www.g2.com/compare/hubspot-marketing-hub-vs-partnerize)
- [HubSpot Marketing Hub vs Brave](https://www.g2.com/compare/brave-vs-hubspot-marketing-hub)
- [HubSpot Marketing Hub vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [HubSpot Marketing Hub vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/hubspot-marketing-hub-vs-zinfi-unified-partner-management-upm)
- [HubSpot Marketing Hub vs GRIN](https://www.g2.com/compare/grin-vs-hubspot-marketing-hub)

  ### 7. [Brave](https://www.g2.com/products/brave/reviews)
By Brave
**Average Rating:** 4.6/5
**Total Reviews:** 534
Brave Software&#39;s (https://brave.com/) fast, privacy-oriented browser combined with its blockchain-based digital advertising platform is resetting the web for users, publishers and advertisers.


Reviewers say compared to Rakuten Advertising, Brave is:
- Slower to reach roi
- More usable
- Better at meeting requirements
Categories in common with Rakuten Advertising: [Display Advertising](https://www.g2.com/categories/display-advertising)

**Compare:** [Rakuten Advertising vs Brave](https://www.g2.com/compare/brave-vs-rakuten-advertising)
**Compare Brave with other alternatives:**
- [Brave vs impact.com](https://www.g2.com/compare/brave-vs-impact-com)
- [Brave vs Awin](https://www.g2.com/compare/awin-com-vs-brave)
- [Brave vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/brave-vs-cj-affiliate-marketing-solution)
- [Brave vs PartnerStack](https://www.g2.com/compare/brave-vs-partnerstack)
- [Brave vs Partnerize](https://www.g2.com/compare/brave-vs-partnerize)
- [Brave vs HubSpot Marketing Hub](https://www.g2.com/compare/brave-vs-hubspot-marketing-hub)
- [Brave vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/brave-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Brave vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/brave-vs-zinfi-unified-partner-management-upm)
- [Brave vs GRIN](https://www.g2.com/compare/brave-vs-grin)

  ### 8. [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)
By Intuit Mailchimp
**Average Rating:** 4.4/5
**Total Reviews:** 5,427
Mailchimp is a leading marketing automation platform trusted by over 11 million users, from small businesses to global brands like TEDTalks, Shutterstock, and Boston Market. With AI-powered insights, seamless integrations, and expert support, Mailchimp helps businesses connect with customers, drive revenue, and build lasting brand loyalty across email, social media, and more.


Reviewers say compared to Rakuten Advertising, Intuit Mailchimp All-in-One Marketing Platform is:
- Slower to reach roi
- More usable
- Better at meeting requirements
Categories in common with Rakuten Advertising: [Retargeting](https://www.g2.com/categories/retargeting), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics)

**Compare:** [Rakuten Advertising vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-rakuten-advertising)
**Compare Intuit Mailchimp All-in-One Marketing Platform with other alternatives:**
- [Intuit Mailchimp All-in-One Marketing Platform vs impact.com](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-impact-com)
- [Intuit Mailchimp All-in-One Marketing Platform vs Awin](https://www.g2.com/compare/awin-com-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Intuit Mailchimp All-in-One Marketing Platform vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Intuit Mailchimp All-in-One Marketing Platform vs PartnerStack](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerstack)
- [Intuit Mailchimp All-in-One Marketing Platform vs Partnerize](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-partnerize)
- [Intuit Mailchimp All-in-One Marketing Platform vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Intuit Mailchimp All-in-One Marketing Platform vs Brave](https://www.g2.com/compare/brave-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [Intuit Mailchimp All-in-One Marketing Platform vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-zinfi-unified-partner-management-upm)
- [Intuit Mailchimp All-in-One Marketing Platform vs GRIN](https://www.g2.com/compare/grin-vs-intuit-mailchimp-all-in-one-marketing-platform)

  ### 9. [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews)
By ZINFI Technologies, Inc.
**Average Rating:** 4.9/5
**Total Reviews:** 723
ZINFI Technologies, the leader in Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level.


Reviewers say compared to Rakuten Advertising, ZINFI Unified Partner Management (UPM) is:
- Slower to reach roi
- More expensive
- More usable
Categories in common with Rakuten Advertising: [Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing)

**Compare:** [Rakuten Advertising vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/rakuten-advertising-vs-zinfi-unified-partner-management-upm)
**Compare ZINFI Unified Partner Management (UPM) with other alternatives:**
- [ZINFI Unified Partner Management (UPM) vs impact.com](https://www.g2.com/compare/zinfi-unified-partner-management-upm-vs-impact-com)
- [ZINFI Unified Partner Management (UPM) vs Awin](https://www.g2.com/compare/awin-com-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs PartnerStack](https://www.g2.com/compare/partnerstack-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs Partnerize](https://www.g2.com/compare/partnerize-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs HubSpot Marketing Hub](https://www.g2.com/compare/hubspot-marketing-hub-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs Brave](https://www.g2.com/compare/brave-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/intuit-mailchimp-all-in-one-marketing-platform-vs-zinfi-unified-partner-management-upm)
- [ZINFI Unified Partner Management (UPM) vs GRIN](https://www.g2.com/compare/grin-vs-zinfi-unified-partner-management-upm)

  ### 10. [GRIN](https://www.g2.com/products/grin/reviews)
By Grin
**Average Rating:** 4.5/5
**Total Reviews:** 483
Build and scale a world-class creator program with GRIN. From discovering the perfect partners and managing content to simplifying payments and measuring success, GRIN helps marketers leverage the power of creators, affiliates, and influential people of all types to drive brand awareness and accelerate growth.


Reviewers say compared to Rakuten Advertising, GRIN is:
- Slower to reach roi
- More expensive
- Better at support
Categories in common with Rakuten Advertising: [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Compare:** [Rakuten Advertising vs GRIN](https://www.g2.com/compare/grin-vs-rakuten-advertising)
**Compare GRIN with other alternatives:**
- [GRIN vs impact.com](https://www.g2.com/compare/grin-vs-impact-com)
- [GRIN vs Awin](https://www.g2.com/compare/awin-com-vs-grin)
- [GRIN vs CJ Affiliate Marketing Solution](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-grin)
- [GRIN vs PartnerStack](https://www.g2.com/compare/grin-vs-partnerstack)
- [GRIN vs Partnerize](https://www.g2.com/compare/grin-vs-partnerize)
- [GRIN vs HubSpot Marketing Hub](https://www.g2.com/compare/grin-vs-hubspot-marketing-hub)
- [GRIN vs Brave](https://www.g2.com/compare/brave-vs-grin)
- [GRIN vs Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/compare/grin-vs-intuit-mailchimp-all-in-one-marketing-platform)
- [GRIN vs ZINFI Unified Partner Management (UPM)](https://www.g2.com/compare/grin-vs-zinfi-unified-partner-management-upm)


---
## Rakuten Advertising Alternatives FAQs

### What are the best alternatives to Rakuten Advertising?

The best alternatives to Rakuten Advertising based on G2 ratings and review counts are [impact.com](https://www.g2.com/products/impact-com/reviews) (4.4/5 stars, 2217 reviews), [Awin](https://www.g2.com/products/awin-com/reviews) (4.1/5 stars, 459 reviews), [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) (3.7/5 stars, 48 reviews), and [PartnerStack](https://www.g2.com/products/partnerstack/reviews) (4.7/5 stars, 921 reviews). Among these, PartnerStack leads in user satisfaction with a 4.7-star rating across 921 reviews, while impact.com offers the largest review base and a strong 4.4-star rating, indicating broad adoption and positive user sentiment.



### Which Affiliate Marketing tools do reviewers recommend instead of Rakuten Advertising?

Reviewers consistently recommend [impact.com](https://www.g2.com/products/impact-com/reviews) for its comprehensive platform that unifies affiliate, creator, and referral partnerships with powerful discovery tools and automation, praised for ease of use (636 mentions) and robust analytics (254 mentions). [Awin](https://www.g2.com/products/awin-com/reviews) is favored for its global affiliate network, ease of use (194 mentions), and strong reporting capabilities. [PartnerStack](https://www.g2.com/products/partnerstack/reviews) is highly recommended for SaaS businesses due to its ease of administration, superior support, and streamlined onboarding, reflected in its 4.7-star rating and 75 mentions of partner management. [CJ Affiliate Marketing Solution](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) is noted for its extensive advertiser network and reliable tracking, though with a lower overall rating. These alternatives are preferred for better usability, support, and modern interfaces compared to Rakuten Advertising, which has critiques around its dated UI and slower approval and payment processes.



### How does Rakuten Advertising compare to impact.com?

According to G2 data, [Rakuten Advertising](https://www.g2.com/products/rakuten-advertising/reviews) holds an average rating of 4.3/5 from 93 reviews, while [impact.com](https://www.g2.com/products/impact-com/reviews) has a slightly higher average rating of 4.4/5 from 2,217 reviews. In dimension scores, impact.com leads Rakuten Advertising by 0.2 points in Better at Meeting Requirements (8.6 vs 8.4) and More Usable (8.2 vs 8.0). However, Rakuten Advertising scores higher by 0.5 points in Easier to Set Up (8.5 vs 8.0), 0.5 points in Easier to Admin (8.8 vs 8.3), 0.4 points in Better at Support (8.7 vs 8.3), and 0.4 points in Easier to Do Business With (9.1 vs 8.7). Sentiment analysis shows Rakuten Advertising is praised for its helpfulness (17 mentions), ease of use (15 mentions), customer support (13 mentions), and affiliate marketing capabilities (12 mentions). Conversely, impact.com has significantly more mentions of ease of use (636), features (379), user interface (346), and affiliate marketing (321). However, impact.com also has more mentions of cons related to complexity (172), learning curve (194), and poor usability (176), indicating a steeper learning curve compared to Rakuten Advertising. Rakuten Advertising offers unique features such as White Labeling, which impact.com does not provide. Overall, impact.com is favored for its broader brand and affiliate network and slightly higher usability scores, while Rakuten Advertising is preferred for easier setup, administration, and support responsiveness.



### Why do users choose impact.com over Rakuten Advertising?

Users choose [impact.com](https://www.g2.com/products/impact-com/reviews) over Rakuten Advertising primarily due to its broader and more diverse affiliate and brand marketplace, which facilitates finding and managing multiple affiliate and partnership campaigns efficiently. Impact.com’s platform is recognized for its highly accurate and transparent reporting, providing near real-time insights into clicks, conversions, and revenue, which enhances performance tracking and ROI optimization. Impact.com also excels in consolidating affiliate, influencer, and referral programs into a single dashboard, simplifying partnership management and automating payouts, which saves users significant time and effort. With 636 mentions of ease of use and 379 mentions of features, impact.com is appreciated for its comprehensive functionality and integration capabilities. Despite a steeper learning curve and some complexity noted by users, impact.com’s scalability, automation, and extensive brand partnerships make it the preferred choice for users seeking a robust, all-in-one partnership management platform. Its higher average rating (4.4/5) across 2,217 reviews further reflects user satisfaction with its performance and capabilities compared to Rakuten Advertising.




## Explore Articles
- [Most reliable HR software for mid-sized companies](https://www.g2.com/discussions/most-reliable-hr-software-for-mid-sized-companies)
- [Which financial audit tools help audit teams identify and track control weaknesses across business functions?](https://www.g2.com/discussions/which-financial-audit-tools-help-audit-teams-identify-and-track-control-weaknesses-across-business-functions)
- [What are the best financial data APIs with clear implementation expectations and predictable scaling costs instead of surprise billing?](https://www.g2.com/discussions/what-are-the-best-financial-data-apis-with-clear-implementation-expectations-and-predictable-scaling-costs-instead-of-surprise-billing)
- [Leading user research service for software development teams](https://www.g2.com/discussions/leading-user-research-service-for-software-development-teams)
- [Which API solution is best for hybrid cloud environments?](https://www.g2.com/discussions/which-api-solution-is-best-for-hybrid-cloud-environments)
- [Best API development software for enterprise integrations](https://www.g2.com/discussions/best-api-development-software-for-enterprise-integrations)

## Spotlight Categories
- [Sales Tax and VAT Compliance Software](https://www.g2.com/categories/sales-tax-and-vat-compliance)
- [Anti Money Laundering Software](https://www.g2.com/categories/anti-money-laundering)
- [Payroll Software](https://www.g2.com/categories/payroll)

