---
title: Quid Reviews
meta_title: 'Quid Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 305 reviews by the users' company size, role or industry
  to find out how Quid works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 305
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# Quid Reviews
**Vendor:** Quid  
**Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 305
## About Quid
Quid is an AI-powered consumer and market intelligence engine that helps teams move faster from questions to answers—and from insight to impact. We don’t just give you dashboards or data dumps. We deliver decision-ready insights, customized to your business goals and ready to act on. Whether you&#39;re trying to spot the next trend, understand what’s driving customer behavior, or outmaneuver a competitor, Quid connects the dots across millions of data points—from search and social to media and review content. Our custom AI models help you detect patterns, prioritize what matters, and take the right actions before the market moves.



## Quid Pros & Cons
**What users like:**

- Users value the **powerful analytics** of Quid, enabling efficient report tracking and insightful data visualizations. (5 reviews)
- Users appreciate the **user-friendly interface** of Quid, finding it simple and effective for their analysis needs. (4 reviews)
- Users value the **insightful visualizations** of Quid, enhancing analysis and streamlining decision-making processes significantly. (3 reviews)
- Users highlight the **intuitive interface** of Quid, praising its simplicity and effectiveness for data analysis. (3 reviews)
- Users appreciate the **trend analysis capabilities** of Quid, enabling quick insights and informed decision-making from complex data. (3 reviews)
- Users value Quid for its **flexible dashboards and comprehensive competitor analysis** , enhancing monitoring and reporting capabilities. (2 reviews)
- Data Analysis (2 reviews)
- Data Visualization (2 reviews)
- Users appreciate Quid for its **advanced visualizations and flexibility** , enhancing media tracking and analysis efficiency. (2 reviews)
- Helpful (2 reviews)

**What users dislike:**

- Users find Quid&#39;s pricing model **expensive** , posing challenges for smaller educational institutions and increasing the learning curve. (3 reviews)
- Users face a **steep learning curve** with Quid, necessitating robust training and preparation for effective use. (2 reviews)
- Users find Quid&#39;s **pricing model challenging** , particularly for smaller educational institutions seeking affordable solutions. (2 reviews)
- Users face **budget constraints** due to high costs, making initial adoption challenging and limiting usability. (1 reviews)
- Users face a **high cost** of Quid, which can be a barrier during the initial learning phase. (1 reviews)
- Cost Issue (1 reviews)
- Customization Issues (1 reviews)
- Difficult Learning (1 reviews)
- Difficult Reporting (1 reviews)
- Improvement Needed (1 reviews)

## Quid Reviews
  ### 1. NetBase Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lisa S. | President, Research, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2021

**What do you like best about Quid?**

It is so easy to use and can be customized.

**What do you dislike about Quid?**

So much data-not enough time to do it all!!!

**What problems is Quid solving and how is that benefiting you?**

Understanding net sentiment compared to competition.

  ### 2. HPS Useful tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jolene R. | IT Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 23, 2020

**What do you like best about Quid?**

I enjoy the ease of use while using Quid. After we tried the users they were able to adapt and utilize the platform for client work across the firm. I also love the graphics the program produces as well as the why we are able to pull content and add it directly into our decks etc. The system is extremely customizable to fit the needs of the firm as well as the client's needs.

**What do you dislike about Quid?**

There can be a learning curve for new users. Once you get the hang of the software it can be easier to use. But out of the box, it can be intimidating, to say the least.

**Recommendations to others considering Quid:**

Train your staff a couple of times a year. This will allow them to be refreshed with the new features as well as enable new hires to get acquainted. I would also survey alternative software to ensure that you aren't paying for double services. The changes that will be coming with the merger of Quid and Net base are exciting. They are making the changes even more significant for the end-user.

**What problems is Quid solving and how is that benefiting you?**

We have used it for a verity of different client needs. The vast resources. We also enjoyed how we were able to have access to new features. our account manager was able to explain how new features would fit into our workflow. I would also so a great feature of Quid is account managers.

  ### 3. NetBase Review - Social Chain Data Analyst

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michael D. | Data Analyst | Social Chain Agency, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 19, 2020

**What do you like best about Quid?**

Helpful support staff that are quick to respond to help you get the insights you need.

**What do you dislike about Quid?**

The limit on historical Twitter data, paying extra for a history days quota on top of the annual fee is a bit steep and sometimes limits our work when it would be useful to have 100% of historical data but not useful enough to justify the extra costs.

**What problems is Quid solving and how is that benefiting you?**

We use it primarily for our social listening reports as it allows us to analyse topics of conversations relevant to the brands we have as clients. This allows us to identify pain points for the consumer and opportunities for the brand.

  ### 4. An Indispensable Research Tool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Biotechnology | Enterprise (> 1000 emp.)

**Reviewed Date:** March 15, 2021

**What do you like best about Quid?**

I use Quid like anyone would use Google Search. With Quid, I can quickly ramp up my understanding and knowledge of any topic I'm asked to research by our engineers, designers, and/or business development teams.

**What do you dislike about Quid?**

Not much to dislike. It can, however, take time to learn how to build a strong and effective search query. But when I do need help, I simply ask our Quid representative!

**Recommendations to others considering Quid:**

Quid is worth the investment. Much time saved when gathering information on any topic.

**What problems is Quid solving and how is that benefiting you?**

Quid provides an incredible wide landscape of understanding within a short time with any topic I need to build an understanding of.

  ### 5. Best data visualization on the market

**Rating:** 4.0/5.0 stars

**Reviewed by:** Antonio O. | Director, Global Head of Analytics, Brunswick Insight, Enterprise (> 1000 emp.)

**Reviewed Date:** December 11, 2020

**What do you like best about Quid?**

Quid's ability to quickly make sense of vast news flows and conversations. How it displays the data is a huge favorite with my colleagues and clients.

**What do you dislike about Quid?**

It needs to add more language capabilities.

**Recommendations to others considering Quid:**

Understand that human context is still needed in order to maximize the value of Quid - invest in training the right staff on how to use it properly.

**What problems is Quid solving and how is that benefiting you?**

Competitive intelligence, direction for though leadership, issues analysis and crisis communications.

  ### 6. Netbase analysis and data automation.

**Rating:** 4.0/5.0 stars

**Reviewed by:** George P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 01, 2020

**What do you like best about Quid?**

This is a platform that provides you with an analysis of social networks to drive your company to obtain the best results of the behavior of the audience, points of interest, so you can differentiate nuances and quantify them. You can create a constant workflow in your team and generate a greater experience for potential clients, increase your income and sales, as well as channel your work into what your clients are interested in. Its interface is good and easy to use.

**What do you dislike about Quid?**

our experience has been satisfactory and we have obtained good and gratifying results, we did not present any type of problem or inconvenience. However, the sentiment analysis could be improved since sometimes it presents a flaw that could count as something negative for the platform, this does not mean that it is bad software, but it could offer better performance for the user.

**Recommendations to others considering Quid:**

it is ideal for any type of company, especially large ones, it is suitable for processing large volumes of mentions on social networks. It provides you with relevant information about the audience, content marketing, social networks, creative campaigns. You get workflow, efficiency, increased performance and productivity, greater customer reach, increased sales, and significant time savings. It is also easy to use and easy to navigate thanks to its clean and organized interface. Fully recommended.

**What problems is Quid solving and how is that benefiting you?**

We use Netbase in our company to track direct competitors, track our current customers and also to discover what works and what does not work for potential customers as well as patterns and opportunities especially social networks since it is where we get the most users. Our marketing team mainly obtained a constant work flow and time savings when conducting research, this allows us to channel our time and focus on other areas that deserve it, we are very happy with the results obtained.

  ### 7. Mapping Global Information

**Rating:** 5.0/5.0 stars

**Reviewed by:** Grant P. | SVP, Director of Strategic Insights, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 23, 2021

**What do you like best about Quid?**

The responsiveness of our Account Manager, Jesse Japitana - he is always thoughtful and very helpful.

**What do you dislike about Quid?**

Quid generates a complex data set, which can take some time to navigate.  But, that is the nature of the beast!

**What problems is Quid solving and how is that benefiting you?**

Better understanding of issue and topic areas for our clients

  ### 8. NetBase Quid is the tool for you to build personas & get accurate results for sentiment

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 15, 2020

**What do you like best about Quid?**

Quickly understanding sentiment drivers of our audience towards a product launch or campaign. 
Looking at how followers interact on Twitter across competitors, talents, players, etc.
AI is most developed from all social listening tools.
The API.

**What do you dislike about Quid?**

Inflexibility of the platform. If you have used any BI tool or other tools within social listening, you will soon see that there are limitations in charting and dashboarding.
Writing boolean is limited, but AI  helps to refine what you need to look into.

**What problems is Quid solving and how is that benefiting you?**

Had assumptions on followers & their behaviors. Now we can accurate group individuals based on their sentiment drivers to understand how we need to adapt in terms of marketing strategy. 
Understanding the impact of campaigns to quickly adapt what individuals who speak negatively say and change the direction.

  ### 9. Love the product and our account manager.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tkeyah L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2020

**What do you like best about Quid?**

Our account manager is extremely attentive and responsive to our company's needs.

**What do you dislike about Quid?**

The cap on topics and results we can pull in for searches.

**What problems is Quid solving and how is that benefiting you?**

We are using Netbase to help our clients discover how they fit into industry-specific topics and conversations. The benefits include reliable insights into both quantitative and qualitative metrics.

  ### 10. Netbase Helped Us to Develop New Products and Advertising that Resonates With Consumers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andy M. | Vice President of Marketing and Innovation (Chief Marketing Officer / Chief Innovation Officer), Small-Business (50 or fewer emp.)

**Reviewed Date:** December 22, 2020

**What do you like best about Quid?**

I love the ability to dig into the subconscious mindset of consumers, and to quantify the volume of conversations in regard to specific topics.

**What do you dislike about Quid?**

Nothing specific comes to mind at this time

**What problems is Quid solving and how is that benefiting you?**

We have been able to scrape conversations to determine what sorts of products consumers desire to fit into their healthy lifestyles.  We have been able to improve our product offerings by understanding what sorts of product benefits, claims, ingredients, etc. are most in demand.

  ### 11. Insightful, visual and intuitive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shunsuke T. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 23, 2020

**What do you like best about Quid?**

The best part about Quid is the fact that it outputs an extremely useful insight on how the world is viewing a certain topic. It provides details that can not be easily obtained by just 'googling', and the search terms and search conditions are very easy to modify. It is highly likely that you can obtain the information you need when searched appropriately. 
The features like timeline, sentiment analysis, etc would highlight key trends that is necessary for the researcher to delve further. 
The visualisation is powerful, and easy to modify with regards to organising clusters and sub-clusters.

**What do you dislike about Quid?**

The one thing that I would appreciate Quid improving is the naming of the cluster. I understand the naming of clusters to be such that the longer and precise the names of clusters are, the better. For example, it is far more useful to name a cluster "applications of AI to reduce false negative rates in fraud detection in banking operations" rather than just "AI in banks". I sometimes find that Quid does not name clusters in the most precise way. Although this is understandable due to the nature of how it works, it makes the researcher hovering over each dot (article) in the cluster and trying to identify what the cluster is actually talking about. 
As far as I understand, the outputs of the clusters also provides a list of keywords that commonly appear in the cluster, and it is not unusual to find more insightful words in the list of keywords than the default names. 
Now, whereas this may be due to the result of using poor search terms failing to output detailed clusters, I would appreciate if the naming of the clusters are reviewed so that there can be ways where the naming of the clusters can be improved to better highlight the contents of the articles.

**Recommendations to others considering Quid:**

I think Quid is extremely useful for student projects at university level, particularly in business courses that take part in consulting projects. It allows one to easily understand the overall topic of the project in a meaningful way, which tends to be hard with little experience and limited access to resources. Quid would solve such problems.

**What problems is Quid solving and how is that benefiting you?**

I have used Quid on about 10 project over the course of my 3 year university degree. The projects included various consulting-like projects that analysed the impact of a technology on a company or on an industry. I have also used Quid in my dissertation project where I analysed an expansion opportunity of a business in a new location. In such projects, Quid was very useful to understand the 'big picture', such as understanding the range of applications that the technology is involved in, analysing how the industry already applies the technology, or evaluating the nature of the market in new target locations. 
It provided me with benefits of understanding the, so to say, the list of all applications of a certain technology or any kind of topic within the relevant field. For example, the list of all applications in the world where AI is used in banking processes. I recognize this process to be one of the most fundamental part in starting any kind of project, and Quid has assisted me analyse this.

  ### 12. Provides valuable ways of looking at vast sets of digital data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shad C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2020

**What do you like best about Quid?**

NetBase is well-thought-out and feature-rich. You be hard-pressed to find a similar tool that enables you to do as much as NetBase, while also being as user-friendly. NetBase is intuitive enough that you can pick it up and start using it, and expansive enough that we're constantly finding valuable new ways to use it. The software provides many in-depth methods of breaking down large data sets—by key terms, authors, domains, language, geography, and much more. This gives you many different options for how you want to view or examine the data, which aids in both analyzing the data and understanding it (something that is vital to us).

**What do you dislike about Quid?**

Any nitpicks I have are mostly with how the system could be better to meet our company's specific needs. Because we read through long streams of social data, it would be nice to have the entire stream appear at once without having to click the “load more” button (saving precious time). It would also be nice to have a way of bookmarking where you are in a stream or highlighting specific posts you might want to come back to later.

**Recommendations to others considering Quid:**

To unlock the full capabilities of NetBase, you have to get to know the system. That requires an investment of time and effort since there are a lot of different features packed in here.  Make sure to consider what you hope to get out of the system and the learning curve that may require.

**What problems is Quid solving and how is that benefiting you?**

We use NetBase to capture large volumes of consumer conversations related to specific topics, products or brands, read through those conversations to identify key behaviors and insights, and share those findings with our clients. Netbase has many benefits for this purpose—including the ability to incorporate different sources from across the web, recall posts and discussions going back years, and break down the data into visual and digestible chunks.

  ### 13. Mostly using Netbase for sentiment and brand analysis.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 18, 2020

**What do you like best about Quid?**

User sentiment feature. it helps us understand the user sentiment towards a content peace of a brand better.

**What do you dislike about Quid?**

The limitations of the sentiment. 90% or more tends to be neutral which is not correct when further inspected. The AI needs more training.

**Recommendations to others considering Quid:**

You need a data analyst to understand the depth of a tool. This is not a tool that anyone in your company has use. Also, there are specific limitations to firehose searches etc. Not a bad tool but requires training.

**What problems is Quid solving and how is that benefiting you?**

Netbase helps us understand how followers perceive certain brands and our brand. We can faster know the success of a content launch and what were the most valuable points in it based on user comments.

  ### 14. Quick insights, easy analysis

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Government Relations | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 12, 2020

**What do you like best about Quid?**

The way the product is built on the back end makes slicing the data for analysis quick and powerful

**What do you dislike about Quid?**

There are a lot of capabilities of this tool, and you really need to take the time to dig into the details to take advantage of them

**Recommendations to others considering Quid:**

There’s really no other tool that can easily slice data like netbase

**What problems is Quid solving and how is that benefiting you?**

Influencer identification, messaging strategy, issue landscape, competitor landscape, audience targeting- limitations are boundless

  ### 15. Netbase is one of the best all-in-one solutions tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 12, 2021

**What do you like best about Quid?**

The social sentiment aspect and quick data reporting.

**What do you dislike about Quid?**

When compiling reporting in real-time sometimes the data is slow to generate.

**What problems is Quid solving and how is that benefiting you?**

Brand social sentiment and pr tracking.

  ### 16. Agile, Dynamic, Stunning Visuals

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph G. | Paid Social Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 24, 2020

**What do you like best about Quid?**

The cross tab analysis is one of the coolest features I've ever seen in a tool. I love slicing and dicing the data to find insightful patterns. Clients and internal teams have been super excited to take these observations and put them into actions. We have been able to dive super deeply into themes and regions than ever before.

**What do you dislike about Quid?**

The least helpful part of NetBase is the engagement reporting since most of that data is typically available via social platforms with better accuracy.

**What problems is Quid solving and how is that benefiting you?**

Here are some of our most valuable analyses:

Competitor Analysis
Net Sentiment Throughout Buyer Journey
Brand Health & Attribute Analysis
Personal Narrative Assessment
Digital Listening Score
Discover Emotion Drivers
Influencer Partnerships
Crisis Management

  ### 17. NetBase is our go-to for social listening & monitoring

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 11, 2020

**What do you like best about Quid?**

NetBase provides many ways to analyze and dissect data, with a broad range of filters that allow users to examine data across a variety of variables. It provides our teams with quality insights - both quantitative and qualitative. I think one of our most-used features is the cross-tab analysis, to assess share of voice across competitors and compare them across a number of topics across healthcare. Using this functionality also lets us see trends over time, and dive into assessments of when/why certain brands see more activity. Additionally, we find the sentiment drivers are helpful for our work in the healthcare space, in seeing what drives sentiment among patients, advocates and the medical communities.

**What do you dislike about Quid?**

The platform takes some time to become familiar with; it's not as intuitive when you first get started, e.g. remembering to clear a filter from your analysis to reset after taking a closer look at one area. But the training program is very clear and a valuable resource.

**What problems is Quid solving and how is that benefiting you?**

NetBase has helped us to track on timely issues, tell us how our clients are performing in certain areas compared to competitors, and understand key areas of interest among their audiences.

  ### 18. Social media analytics that delivers real business value and strategy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve Y. | Executive Vice President, Commercial Innovation, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2020

**What do you like best about Quid?**

NetBase is a leading social listening tool that differentiates itself from traditional social monitoring tools by helping marketers create engagement strategies by accurately capturing social conversation (whether text, slang, emoji or image), applying an array of sentiment drivers, analysis widgets and themes which can be directly compared against competitors.

From a user perspective, the visual interface is intuitive, easy to learn and use. The topic tuner’s ability to disambiguate and filter out spammy content is invaluable and best-in-class. Once topics are defined, they can be analyzed through many different analysis widgets (authors, channels, demographics, language, popular media/posts, sentiment, sentiment drivers, source, geo-fence, GPS, word clouds, etc.).  Competitive analysis is also facilitated through brand passion, cross-tab, side-by-side, timeline and topic comparison widgets. All of which can be converted to on-going and live dashboards and reports.

**What do you dislike about Quid?**

The ability to create custom dashboards through widgets and themes is amazing. The interface is excellent, but could be improved visually.

**What problems is Quid solving and how is that benefiting you?**

From a business value perspective, the ability to converge and analyze owned, partner and earned content is amazing. This is a strategic tool that facilitates action, not just monitor reaction. The 360 Express learning training program is by far the best in terms of process and ‘how-to’ video content. The out-of-the-box functionality and self-learning program for this SaaS is scalable in sophistication and should also resolve governance issues, especially for lean resource teams.

  ### 19. Reliable, user friendly and flexible

**Rating:** 5.0/5.0 stars

**Reviewed by:** Khaled A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 13, 2021

**What do you like best about Quid?**

Topics and themes breakdown. Makes it very easy to apply filters and not reach the Topics limit too quickly.

**What do you dislike about Quid?**

I wouldn't say dislike, but sentiment analysis for Arabic language could use a bit of work.

**What problems is Quid solving and how is that benefiting you?**

Content and topic research, brand research, problem solving and crisis management.

  ### 20. Well-rounded app for gaining insights from social media

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 18, 2020

**What do you like best about Quid?**

NetBase allows users to conduct comprehensive analyses of social media data with the tremendous number of domains and languages it supports. It enables its users to grasp a multi-faceted picture of what social media users are saying through offering a wide range of analytic perspectives on social media data. While its user interface is intuitive and straightforward, it also provides users with ability to filter data in complex methods when necessary.

**What do you dislike about Quid?**

It would be more helpful if dashboard are more customizable.

**What problems is Quid solving and how is that benefiting you?**

Our company has been solving business problems of clients in various industries by harnessing the power of social media analysis on NetBase. One aspect of benefit for businesses from analyzing social media data on NetBase is to be able to ensure that their customers are responding to their goods and services in a way they expect them to.

  ### 21. Made The Switch From BrandWatch To NetBase & Couldn't Be Happier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Toby D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 10, 2020

**What do you like best about Quid?**

The robustness and thoroughness of the data you are able to access along with incredible diversity in being able to display data/reports for our clients and even make it all automated to a certain extent.

**What do you dislike about Quid?**

There is not really many things but if I really had to name something I would say the load time for topics could be a little faster but it is also understandable that in order to pull in the vast amounts of accurate data that it will definitely take some time.

**Recommendations to others considering Quid:**

Be ready to really dive into the data and learn Boolean (while the keyword builder is great you get better topics using the Boolean method)

**What problems is Quid solving and how is that benefiting you?**

Our constant ask by the clients we serve to provide solid social data and in a way they can actually understand along with abilities to set up alerts for real time activations and maybe even begin to utilize the platform (especially new AI features) to begin doing predictive analysis more easily as well.

  ### 22. A story like no other

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2020

**What do you like best about Quid?**

Being able to tap into so many networks to generate visualisations, that are not just pretty, but tell a convincing story. Great assets with annual reports, journals, and articles.

**What do you dislike about Quid?**

It does take time to work through the mapping process, refining your searches. But that is also a bonus, you drive the search narrative. You refine as much or as little as you want.

**Recommendations to others considering Quid:**

Give it a go! The support team are amazing, and patient. Also, if there is something you need, just ask them. We found them so supportive when we needed to modify Quid to suit our needs, and they were always willing to try. The visualizations, the end product, will not disappoint!

**What problems is Quid solving and how is that benefiting you?**

We didn't rely on Quid for any problem solving. More for delving into what the world has to say about certain topics, to complement our papers.

  ### 23. Making us look good

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** August 13, 2020

**What do you like best about Quid?**

The visualizations make us look good to clients- especially when they are the kinds of clients who love getting into the nitty gritty of the data.

Even if we are not using them directly for client work, the visualizations help our analysts easily digest the data we have. It moves us from search to cleaning to unpacking to insights much more quickly than other tools.

**What do you dislike about Quid?**

I love that things are always improving, but it can sometimes be stop-and-go. They are moving in a lot of directions and strengthening their product across the board, but that can mean a lot of roadmapped feedback that can be hard to keep track of.

**What problems is Quid solving and how is that benefiting you?**

#1: Answering questions- who is saying what? When? How?
#2: Defining audiences
#3: Following topics through the media over time

  ### 24. NetBase Social Monitoring Review - Love, Love, Love

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dalton L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2020

**What do you like best about Quid?**

NetBase has so many amazing features that allow you to slice and dice data to determine valuable consumer insights. It also helps to allow for proactive and reactive digital brand strategy.

**What do you dislike about Quid?**

Not much that I don't like, TBH. My only issues are from the scope of features allowed through my company's contract with NetBase, but that's not something I can really change.

**What problems is Quid solving and how is that benefiting you?**

Consumer Insights -- helps with determining creative optimizations, brand response and strategy for CSR initiatives, responding to social issues, and how to continuously make sure to align with client audiences.

  ### 25. NetBase Offers Amazing Consumer Insight

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 25, 2020

**What do you like best about Quid?**

There are so many ways to really dig in to the data, to confirm why I'm getting a particular result. I can confidently show where the consumer insight (and corresponding sentiment) is coming from, and that it's an accurate assessment of that consumer post. That's the other part that's amazing - the sentiment analysis accuracy. And again, being able to confirm it and not rely on the tool just saying something is positive or negative, but letting me click through and filter/analyze in many ways to show me *why.*

**What do you dislike about Quid?**

They update the tool something like every other week, and that's not a negative, but I always seem to forget when it's happening and not having access at that moment can be a bother. It happens late at night, and there are popup reminders, but maybe this is more of a me problem ;)

**Recommendations to others considering Quid:**

The next generation artificial intelligence keeps consumer understanding really on point and ahead of the curve, and NetBase is consistently innovating to ensure it has the most robust datasets available too. Its merger with Quid is exciting for this reason. I've been using both and look forward to seeing the consumer and market intelligence combo they offer continue to evolve.

**What problems is Quid solving and how is that benefiting you?**

Would be easier to list what I'm not, as I use it in every way possible - to predict trends, monitor consumer conversation, identify category white space, discover new audience segments, ensure brand health, capture competitive intelligence, identify and monitor influencers, detractors and their followers. The consumer journey capabilities are invaluable, helping reach consumers where they are, in ways that resonate, is a personal favorite as well. Using NetBase really drives home how little of what we assume about consumers is accurate. Their needs, wants, likes and dislikes are often surprising, sometimes even startling - and although it follows the news cycle, it's not lock and step aligned with it. So just looking at what's in the news is not enough. And uploading CRM and other data to analyze is super helpful too.

  ### 26. Great tool and great customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 27, 2020

**What do you like best about Quid?**

NetBase provides great resources to continually learn about the tool. A few of these resources include informational articles, demonstrative videos, and customer support who is eager to help with any issues or answering your questions. In addition, NetBase conferences are held across different cities and are a huge resource in learning how others are using the tool. It is amazing how many different ways a team can utilize NetBase to satisfy the needs of various clients.

**What do you dislike about Quid?**

We place a high value on being able to read through the stream in its entirety and the ease of navigating this could be improved. Providing page numbers and/or an option for any level user to tag or categorize posts would be beneficial. Having the capability to easily refer back to a specific page or post in the stream would be very helpful!

**What problems is Quid solving and how is that benefiting you?**

With NetBase we are able to confidently provide our client with detailed reports and consumer insights. The organic consumer conversation we have access to is vital in helping us to understand true consumer language and their overall journey.

  ### 27. Informs, tracks, and gets us closer to the conversation in real time

**Rating:** 5.0/5.0 stars

**Reviewed by:** Haifa B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 21, 2020

**What do you like best about Quid?**

The integrated features to understand consumer conversation o inform strategy and track performance/shift with new strategy

**What do you dislike about Quid?**

needing to analyze what's meaningful outside of the platform, after pulling the information

**What problems is Quid solving and how is that benefiting you?**

Customer insights
Competitive lanscape
Unmet needs
Ways in which to engage online & improve campaigns

  ### 28. Unicorn Valuation Media Announcement - thanks to Quid

**Rating:** 5.0/5.0 stars

**Reviewed by:** Imogen P. | Head of Experience Strategy, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2020

**What do you like best about Quid?**

I used Quid to aid a major announcement for our company. Quid enabled me to get a deeper and balanced view of the entire mobility industry to land my news announcement effectively and with the right people. I was easily able to measure the success of my campaign and benchmark it. Support from the Quid team is always super timely and helpful.

**What do you dislike about Quid?**

There were a couple of European sources that were not picked up by Quid - however I'm sure this is more a reflection on how I was using the tool.

**Recommendations to others considering Quid:**

Using Quid will give you on demand answers, reports and insights that you would pay a lot more to receive from an agency.

**What problems is Quid solving and how is that benefiting you?**

I'm using Quid to understand the media landscape and narrative surrounding the mobility industry in order to better land stories and launches.

  ### 29. Industry leading tool with a collaborative & helpful team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mallory Shoop O. | Social Listening & Consumer Engagement Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2019

**What do you like best about Quid?**

I think what's most beneficial is the user-friendly elements of the tool. Particularly, the ability to build out topics without having to write it out in boolean queries. Another wonderful thing within that capability is the "tuner" feature, which helps optimize the query in a matter of seconds vs. traditional trial and error query building.

**What do you dislike about Quid?**

I wish there was more organizational tagging/grouping capabilities for topics. For instance, if one company has 6 different departments using the tool...it would be great to have walled sandboxes of sorts to keep things organized and reduce the chance for unrelated teams to go into certain topics they're not meant for.

**What problems is Quid solving and how is that benefiting you?**

What's wonderful for our use in the tool is that I'm able to provide value to smaller, less resourced teams. Whereas some teams may not have as big of budgets or resources, we can provide "free" insights to them through this tool.

  ### 30. AI Powered Social Listening and Insights Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** September 22, 2020

**What do you like best about Quid?**

1) Range and Quality of Data coverage
2) Simple User Interface
3) AI powered analytics widgets

**What do you dislike about Quid?**

Its limitation on Instagram Stories, IGTV - while these are limitations of the social platforms, yet very painful for brands

**What problems is Quid solving and how is that benefiting you?**

Netbase is helping us to keep track of our brand's perception in consumer minds - in real time - in comparison to our competitor brands. As soon as we launch a campaign, we are able to measure its performance and take corrective measures real time.

  ### 31. Premier Tool for In-depth Online Conversation Analysis

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael K. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 16, 2020

**What do you like best about Quid?**

Depth of analysis and attentive support.

**What do you dislike about Quid?**

Steep learning curve for deep insights..

**Recommendations to others considering Quid:**

Go through the training program to get the most out of the tool - there's a lot of depth to be explored

**What problems is Quid solving and how is that benefiting you?**

Uncover brand and category-level insights, understand consumer behavior and attitudes, and benchmark clients against key competitors

  ### 32. A solution that constants innovates & exceeds your expectations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hetal T. | Director Consumer Insights, Enterprise (> 1000 emp.)

**Reviewed Date:** December 05, 2019

**What do you like best about Quid?**

Netbase is a solution that is built very thoughtfully. It keeps at the center of it all - data and analytics. that lens allows you to sift through tons and tons of social data as strategically as possible.

**What do you dislike about Quid?**

The product because it is so rigorous - it is also complex to master.
While it is intuitive, training throughly is extremely important to be able to use it effectively.

**Recommendations to others considering Quid:**

A software with features that make data analyses and finding of insights extremely easy. The quality of insights that the system elevates is also surprising. The AI tech that it features - brings social conversations and themes to the forefront, helping with client conversations to be more factual and data driven.

**What problems is Quid solving and how is that benefiting you?**

I am utilizing Netbase to track social listening and chatter for our tentpole events.
We are also looking at social lift for various client campaigns.

  ### 33. powerful AI

**Rating:** 4.5/5.0 stars

**Reviewed by:** jonathan c. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 11, 2020

**What do you like best about Quid?**

Very powerful AI and best of class NLP capabilities

**What do you dislike about Quid?**

It's a great tool, the "scaled decahose" approach may be the only capabilities we struggle with

**Recommendations to others considering Quid:**

as with every listening software there is a learning curve, but once you've put this initial efforts you'll get rewarded  by a great AI to support your listening initiatives.

**What problems is Quid solving and how is that benefiting you?**

Netbase is great for retrospective search, and to get very quickly a precise understanding of the conversation on one specific topic.

  ### 34. Best-in-class tool for understanding the topics / subtopic landscape within prominent news coverage

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian M. | Senior Vice President, Insights & Analytics Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2020

**What do you like best about Quid?**

Automatic segmenting of topics around a broad brand or industry conversation

**What do you dislike about Quid?**

Naming clusters can take some time and some practice to get right

**Recommendations to others considering Quid:**

Quid is an analyst's dream because you can literally control every aspect of the analysis. But getting comfortable with the tool can take some time. Stick with it. It's well worth it in the end once you become an accustomed user.

**What problems is Quid solving and how is that benefiting you?**

Understanding news narratives and trajectories

  ### 35. Great for analyzing audiences

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 03, 2020

**What do you like best about Quid?**

My favorite feature is Crosstab analysis. You can get almost limitless outputs of information. You can compare a number of topics and filter them by a number of themes at the same time.

There are so many possibilities beyond this. I also like the dashboards, I set up a competitor dashboard and have built and added a number of widgets to analyze competitor activity on an ongoing basis.

**What do you dislike about Quid?**

Like any tool, the limitation of not being able to pull data from some social media platforms makes it hard to quantify customer digital behaviors for those platforms. But this is the case with any similar tool.

**Recommendations to others considering Quid:**

It's a powerful tool, and they will support you in learning its best practices. Very worth investigating if you do competitive analysis, social listening, and a number of other applications for quantitative and qualitative digital market research.

**What problems is Quid solving and how is that benefiting you?**

We are getting to understand our brand's specific audiences, which enables us to develop content that they will engage with.

  ### 36. Superb Native Language Data-Driven Insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Candida M. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2020

**What do you like best about Quid?**

Next gen AI driven foreign language market intelligence and consumer insights supported for global markets.

**What do you dislike about Quid?**

Their Quid product requires an additional license.

**Recommendations to others considering Quid:**

If you're considering other platforms, I suggest you test and compare Netbase's NLP recall accuracy in several foreign languages.

**What problems is Quid solving and how is that benefiting you?**

Tracking sentiment drivers allows for refined discovery of consumer motivation, enabling insights into unarticulated consumer desires, which in turn feed into product innovation

  ### 37. Great advanced analytics social media monitoring too

**Rating:** 5.0/5.0 stars

**Reviewed by:** Inga S. | Analytics Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2019

**What do you like best about Quid?**

NetBase is a great tool for a variety of earned social media analytics projects. It's strong in social listening but also discussion analysis and topic identification. The filters assist in narrowing broad discussions. The timeline aspect allows users to see when and how often brands and topics were mentioned. 

**What do you dislike about Quid?**

There is a complexity in set up. Also to get the most out of the tool you should have a dedicated analyst otherwise it may be overwhelming. 

**Recommendations to others considering Quid:**

Have a dedicated analyst(s) as the primary system user(s)

**What problems is Quid solving and how is that benefiting you?**

White space identification, discussion mapping and earned social visibility are three key ways we use NetBase. It allows us to figure out how client brands are being discussed and what opportunities there are to break into new areas. 

  ### 38. Deep analytics capabilities within an intuitive user interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** Aris T. | Group Director, Digital & Social Media Analytics, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 29, 2019

**What do you like best about Quid?**

NetBase provides multiple methods for creating filters and themes, in order to segment your data with great precision.  It's easy to get started with creating topics for new brands and competitors.  I also like the many dashboard templates that provide great ideas for customizing our own dashboards.

**What do you dislike about Quid?**

Sometimes sampling through the decahose can miss some of the more valuable posts.  Understandable though that you can't look at every single post from Twitter, and for some large brands running the firehose isn't practical.

**Recommendations to others considering Quid:**

More user-friendly than other platforms.  Easy to get started and integrate new users.

**What problems is Quid solving and how is that benefiting you?**

Strategy research, campaign measurement, audience profiling, competitive analysis.
This has been great not only for longtime clients, but for new business as well.

  ### 39. Netbase is my preferred tool for social listening and audience analysis

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2019

**What do you like best about Quid?**

The ability to track owned versus earned media (Converged metrics), variety of filters, and the dashboards are user friendly. In general, Netbase's user interface outperforms other tools. I feel the data comes to life quicker within Netbase. I also always find their annual conference to be extremely helpful in connecting with professionals and gaining insights on best practices. I highly recommend attending a conference. I always leave with fresh new ideas on how to analyze social data.

**What do you dislike about Quid?**

YouTube metrics are no longer aggregated with other sources. I also wish these tools could track Instagram stories. In all fairness, other social listening tools (non-engagement platforms) I've used do not. Most other brands end up using a social engagement tool + social listening tools to capture IG or FB metrics.

**Recommendations to others considering Quid:**

Make sure you understand data/volume caps within your particular agreement. Also be sure to understand the differences between firehose and decahose topics.

**What problems is Quid solving and how is that benefiting you?**

With Netbase we are able to solve our clients needs for quick turn around reports. Crisis reports are easier when building out dashboards first. Campaign analysis & measurement reporting is more insightful. Netbase has the best audience analysis that I have used. Audience analysis within any tool is often difficult and clunky. It's not a walk in the park with Netbase either, but it's the only tool that we have used that we could glean useful and interesting insights.

  ### 40. Great Comprehensive Monitoring & Listening Tool On The Market

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2019

**What do you like best about Quid?**

NetBase is a great tool for monitoring and listening to your brand on an ongoing basis. Filters and themes help you slice and dice the data so you can really dig into the information. Additionally, NetBase provides certified themes that contain industry or category related keywords to help you further analyze the data as needed. Lastly, the account team is the best as they are always willing to help setup dashboards, analyses, audiences and even talk through research methodologies. 

**What do you dislike about Quid?**

There is a learning curve and if you're not in the tool on a regular basis it could be difficult to pickup. However, they do provide NetBase Pro which allows you to type in a topic and get results immediately. 

**Recommendations to others considering Quid:**

If you're looking for a pure listening and monitoring tool that provides a breakdown of Owned/Partnered/Earned media mentions, a supportiver client services team, superior audience analysis capabilities out of the box, and intuitive plug and play dashboards look no further. This tool is great for those seeking a research focused listening tool as it is powerful once you know how to navigate it. 

**What problems is Quid solving and how is that benefiting you?**

We are using the tool on behalf of our clients for ongoing monitoring & listening. We also use the tool to understand our clients' customer journey's, audience analysis, and ad hoc research projects. It has significantly increased our speed to insight.

  ### 41. Best-in-class tool drives maximum intelligence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicholas L. | Digital Engagement Strategy Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 08, 2020

**What do you like best about Quid?**

The user experience allows for ease while acquiring maximum intelligence.

**What do you dislike about Quid?**

Influencer evaluation capabilities could be expanded.

**What problems is Quid solving and how is that benefiting you?**

Acquiring social media and market intelligence to drive deeper intelligence for clients. We also use the tool for trend spotting and keyword research.

  ### 42. A must-have for any brand with a focus on voice of the customer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Becky M. | Social Media Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** August 02, 2019

**What do you like best about Quid?**

The overall simplicity and ease of use; self-help library of resources; ability to leave annotations on timeline for noting key events in the instance of spikes or drops in conversation volume, sentiment score or passion intensity. The tool is very robust for storytelling, and offers a wide variety of metrics for which to measure across.  Most importantly, our stakeholders in the organization can view the information in a manner that they can understand, without ever having been in the system. 

**What do you dislike about Quid?**

Depending on the type of report, the dashboards can be a bit cumbersome in terms of formatting. 

**Recommendations to others considering Quid:**

There are so many other "social listening" platforms out there that claim to do it all and consider themselves as "best in class".  There is a reason we have been using NetBase for 6+ years now. It has generated reports and brought insights to the surface in a manner that has truly taken off and grabbed the attention of executive leadership and senior management. While NetBase is just one of the social media platforms that I use on a daily basis, it is THE most valuable one of them all. I have been fortunate to have remained the sole analyst user on our account over the years, and this has made all the difference. For our organization, there should be one employee whose time is 100% devoted to NetBase reporting. We are a big brand with several high-profile clients and locations that span across the globe, and with the metrics this system measures against--one could truly live in this for 14+ hours a day. It provides a wealth of information that no other social listening platform can provide. 

**What problems is Quid solving and how is that benefiting you?**

While this is more problematic on our organization's end and not NetBase's, we have a shortage of resources, with one analyst and one business user.  However, our account reps have always made sure we are aware of alternatives in terms of NetBase Pro licenses, Analyst roles, etc. 

  ### 43. Great platform that helps us with strategic challenges

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** July 16, 2020

**What do you like best about Quid?**

How easy it is to use Quid and how well they partner with us to accomplish our goals.

**What do you dislike about Quid?**

Difficult to understand sometimes what is happening "under the hood"

**What problems is Quid solving and how is that benefiting you?**

We are understanding the strategic plans of our competitors and what is happening in our ecosystem.

  ### 44. Great tool, would recommend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alfie A. | Research & Insights Manager | Social Chain Agency, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about Quid?**

Love the easy searching capabilities and the level of sophistication NetBase offers

**What do you dislike about Quid?**

I have not seen many negatives about NetBase as of yet

**What problems is Quid solving and how is that benefiting you?**

Learning about trends, brand sentiment and consumer research

  ### 45. A great tool for hearing out consumers without ever having to leave your office

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 04, 2019

**What do you like best about Quid?**

I love that I can search conversation surrounding particular brands/topics/industries by key words so that if I'm looking for the impact of a specific news story, creative idea, or product attribute reflected in consumer feedback, there is an easy way to find this information.

**What do you dislike about Quid?**

The training process is a little bit difficult, especially at first.  A dedicated guide to advanced features, or video tutorials would be helpful.  This might exist, but I'm not sure if it does.

**Recommendations to others considering Quid:**

Ask for a demo - guarantee it will out perform your current solution and impress you!

**What problems is Quid solving and how is that benefiting you?**

My main problem with NetBase is that I cannot keep up with all the new tools and features!  Proactively reaching out to clients for training alongside new updates to the tool would be very beneficial. 

The benefits I have realized are overwhelming.  I can gain access to consumer opinions and insights with a few clicks of a button.  I can look at metrics that are unique to NetBase such as Passion Intensity which clients are very interested in.  I can easily filter in and out aspects of world clouds and conversation if I want to tailor my analysis.  Since I'm working on many different clients, ease of use is the biggest benefit I see in the tool.

  ### 46. An intuitive and effective social listening platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Christopher C. | Director, Enterprise (> 1000 emp.)

**Reviewed Date:** October 30, 2019

**What do you like best about Quid?**

Netbase is easy to set up and easy to use to identify key conversation drivers around all online and offline marketing activations.

**What do you dislike about Quid?**

Due to sampled Twitter results (10%), for topics that have less volume, you are able to see very little verbatims.

**Recommendations to others considering Quid:**

The team is engaging and will work to make sure the transition to their platform is seamless.

**What problems is Quid solving and how is that benefiting you?**

Understanding how people are reacting to marketing activations and events.  We can learn quickly what is working for us and our competitors and pivot future activations to better engage our audience.

  ### 47. From Observation to Insight

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 22, 2019

**What do you like best about Quid?**

What's most helpful about NetBase is you can really hone in on a specific audience segment and get a understand of how they change overtime time and what's changing that allows us to position our clients to better fulfill those changes. Working in healthcare, there can be a lot fo clutter to cut past before you find your audience so having the ability to constantly adjust a topic and add filters with minimal load time has been a total game changer.  

**What do you dislike about Quid?**

One of the things that I find somewhat limiting is the ability to change the color, fonts, or organization of the data visualizations. Typically our clients want social listening reports to match brand color pallets so I often download the raw data and result assets.

**Recommendations to others considering Quid:**

No social listening tools will do the hard work of insights development for you but this is the only tool that has clear instructions on topic/dashboard setup and no other tools has a better customer service team!

**What problems is Quid solving and how is that benefiting you?**

The most unique problem I've solved using NetBase was finding insights that better reflect my audience versus my brand. While we know that customer-centric marketing approaches are best practice, it can be hard to prove through data, however using metrics from NetBase I was able to show our clients how impactful it can be. 

  ### 48. Used NetBase for Years! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 21, 2019

**What do you like best about Quid?**

Our agency has used NetBase for years now! We perform a thorough audit of social listening tools every year to ensure we are using the latest and greatest, and NetBase tops our list every time. The user interface, data access and overall capabilities are unmatched. 

**What do you dislike about Quid?**

There isn’t much I don’t about NetBase. Of course we all wish that social platforms were starting to restrict their data, but NetBase is at the forefront of communicating with platforms. 

**What problems is Quid solving and how is that benefiting you?**

Our agency used NetBase across every team. From new business pursuits and understanding category challenges to monitoring ongoing client campaigns, we put NetBase to the challenge to get actionable insights. 

  ### 49. Andre's Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 27, 2020

**What do you like best about Quid?**

It allows me to remain curious and to deep dive into data

**What do you dislike about Quid?**

no social integration. I also dont like when i export images (png) or (pptx) the labels will cut off or not visualize

**What problems is Quid solving and how is that benefiting you?**

SOV, whitespace opp, understanding of an issue area.

  ### 50. Sun operation is vital for the brand

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jennie D. | Marketing Specialist, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 17, 2019

**What do you like best about Quid?**

I like the ability to convert the data into understandable graphs that can be passed on to the client to help direct a strategy discussion. The NetBase team has been very useful from the beginning as it has set up our team so that success is the best to demonstrate the operation to our client. Netbase has also allowed us to track events, campaigns and crises like we have never been able to. Being able to capture screenshots and display individual tweets or social publications is quite powerful.

**What do you dislike about Quid?**

I could suggest a more modern and elegant interface, apart from that, it is a great tool. Something that I dislike is that there are no page numbers in the stream, this is a disadvantage since we want to be able to mark where we are in project detail and can not due to this circumstance.

**Recommendations to others considering Quid:**

For activities related to monitoring and marketing in general, it is a great program. I think that the expectations based on the objectives set out in the marketing and brand recognition were fulfilled. If you use it, it will allow you to create strategies with a great innovation and in an easy way.


**What problems is Quid solving and how is that benefiting you?**

We used Netbase for a recent release and generated valuable social conversation information that fueled creative thinking and ideas. We can deepen customer preferences and comments in areas where we need more information about a group of people or certain preferences that groups have. Definitely NetBase allows us to obtain information in real time to help inform business decisions.


## Quid Discussions
  - [How long does it take to get trained on NetBase?](https://www.g2.com/discussions/on-boarding-0afa5eec-c319-46fe-92f5-580ce1faba34) - 1 comment, 1 upvote
  - [Is NetBase difficult to use?](https://www.g2.com/discussions/ease-of-use-f3b3a170-6672-45c0-9040-1639b040f7ba) - 1 comment, 1 upvote
  - [Can I verify NetBase&#39;s results for accuracy?](https://www.g2.com/discussions/transparency-6a6ace53-cb60-4de5-be22-056acafc855b) - 1 comment, 1 upvote
  - [How does  NetBase compare to other social listening solution with respect to accuracy and recall?](https://www.g2.com/discussions/accuracy) - 1 comment, 1 upvote
  - [What sources are covered with NetBase?](https://www.g2.com/discussions/coverage-a5544172-5fc0-47d4-8da9-d6bf97c9c02f) - 1 comment, 1 upvote

- [View Quid pricing details and edition comparison](https://www.g2.com/products/quid-2023-10-05/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-08+20%3A32%3A01+-0500&secure%5Bsession_id%5D=52ab9055-b3e5-4fc9-aef6-a7dcd3fd29d3&secure%5Btoken%5D=78d052c76b0bb9ab30db9495bfd6300d3d1ed0b61dffaa1c8475ca7a78bfb048&format=llm_user)

## Quid Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Attribution
- Hashtag Analytics
- Sentiment Analysis
- Lead Attribution
- Real-Time Analytics
- Visual Analytics
- Reporting/Analytics
- Campaign Analytics
- Keyword Tracking
- Influencer Tracking
- Activity Tracking
- Engagement Tracking
- Trend Analysis

**Platform Basics**
- Centralized Platform
- Web Tracking
- Activity Tracking
- Keyword Tracking
- Engagement Tracking

**Data Identification**
- Technologies Identification
- Patents Identification
- Research Identification
- Markets Identification

**Media Channels**
- Broadcast Media
- Print Media
- Online Media

**Platform Basics**
- Dynamic Segmentation
- Journey Optimization

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis
- Social Media Monitoring
- Competitor Monitoring
- Hashtag Tracking
- Engagement Tracking
- Activity Tracking
- Influencer Tracking
- Impact Measurement

**Agentic AI - Competitive Intelligence**
- Autonomous Task Execution

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integration
- Social Media Integration

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- White Label
- Customizable Reports

**Platform Data**
- Product Details
- Customer Feedback & Reviews
- Channel Acquisition

**Management**
- Data Visualization
- Opportunity Assessment
- Competitive Insights
- Scouting Automation

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Platform Data**
- Journey Reporting
- Trends Reporting
- Dashboards
- Advanced Data Filtering

**Data Management & Analysis**
- Sentiment Analysis
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Additional Functionality**
- Negative Feedback Management
- Dashboard
- Audience Analytics
- Multi-Account Management
- API
- Collaboration Tools
- AI Copilot
- Data Import/Export
- Data Visualization
- Audience Engagement
- Content Publishing Options
- Content Discovery
- Generative AI
- Performance Metrics
- Natural Language Processing
- Optical Character Recognition
- Campaign Analytics
- Multi-Language
- Multi-Channel Data Collection
- Reporting/Analytics
- Audience Targeting
- Commenting/Notes
- Approval Process Control
- Content Library
- Reporting & Statistics
- Social Promotion
- Real-Time Analytics
- Customer Engagement
- Automated Publishing
- Benchmarking
- Boolean Search
- Tagging
- Visual Analytics
- Access Controls/Permissions
- Reputation Management
- Social Listening
- Social Advertising
- Customizable Reports
- Campaign Management
- Content Management
- Workflow Management

**Platform Content **
- Battlecards

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Platform Additional Functionality**
- Journey Mapping
- Integrations
- Automated Alerts

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Social Media Integration

**Agentic AI - Technology Scouting**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Social Media Integration
- Third-Party Integrations

**Additional Functionality**
- Generative AI
- Benchmarking
- Content Library
- Charting
- Dashboard
- Multi-Channel Management
- Dashboard Creation
- AI Copilot
- Automated Scheduling
- Multi-Channel Data Collection
- Activity Dashboard
- Performance Metrics
- Calendar Management
- Commenting/Notes
- Social Media Monitoring
- Workflow Management
- Post Scheduling
- @mentions
- Multi-Channel Marketing
- Tagging
- Data Import/Export
- Data Visualization
- Monitoring
- Access Controls/Permissions
- Competitor Monitoring
- Search/Filter
- Customizable Branding
- Real-Time Data
- Real-Time Monitoring
- Social Promotion
- Social Advertising
- Content Management
- Reporting & Statistics
- Real-Time Reporting
- Campaign Scheduling
- Social Performance Management
- Campaign Management
- API

**Platform Reporting**
- Customizable Dashboard
- Benchmark Reporting
- Multiple Data Sources
- Web Traffic Reporting

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - Customer Journey Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Additional Functionality**
- Real-Time Data
- Monitoring
- Campaign Analytics
- Customizable Reports
- Customer Profiles
- Campaign Management
- Generative AI
- Mobile Alerts
- Trend Analysis
- Data Visualization
- Forecasting
- Benchmarking
- Search/Filter
- AI Copilot
- Customer Segmentation
- Real Time Comparisons
- Website Monitoring
- Tagging
- Data Import/Export
- SEO Management
- Performance Metrics
- Reporting/Analytics
- Social Media Integration
- Third-Party Integrations
- Competitive Analysis
- Customizable Templates
- API
- Social Media Monitoring
- Real-Time Analytics
- Alerts/Notifications
- Sentiment Analysis
- Cost Analysis
- Custom Pricing Rules
- Discount Management
- Profitability Analysis
- Repricing engine
- Scenario Planning
- Dynamic Pricing
- Strategic Planning
- Multi-Currency
- Market Data Analysis
- Product Data Management
- Pricing Analytics
- Product Catalog
- Promotions Management
- Price List Management
- Automatic Adjustments
- Predictive Pricing Models
- Competitor Monitoring

**Additional Functionality**
- Multi-Channel Marketing
- Approval Process Control
- Reporting & Statistics
- Data Visualization
- Real-Time Data
- Content Library
- Press Release Builder
- API
- Monitoring
- Multi-Channel Distribution
- Data Import/Export
- Press Monitoring
- Email Distribution
- Social Media Monitoring
- Search/Filter
- Media Monitoring
- Auto Update
- AI Copilot

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