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ProQuo AI Reviews & Product Details

ProQuo AI Overview

What is ProQuo AI?

ProQuo AI is an AI-powered brand management platform where marketers can generate their brand strategy, test creative assets and monitor brand performance – all in real-time. ProQuo interacts with consumers daily and measures how they really feel about your brand, competitors and category. ProQuo’s AI analyzes data from every one of these interactions, generating a customized action plan that ensures you achieve your brand’s goal - whether it’s converting non-users, finding your whitespace or growing market share. Hundreds of brands including Clorox, Harry’s, Expedia, Tatcha and Keurig Dr Pepper are using ProQuo to grow with certainty.

ProQuo AI Details
Languages Supported
English
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Product Description

On ProQuo, marketers are certain that every decision they make will lead to positive outcomes for their brand. As the first and only AI-powered Brand Management platform, ProQuo combines brand strategy, creative development, and performance monitoring into a single technology. ProQuo AI’s features include: - Live monitoring of your brand, category and competition - Always-on prompted and unprompted awareness tracking - Segmentation by gender, age band and users/non-users - AI-powered guidance on how to grow your brand - AI-powered and fully integrated marketing calendar - Testing and optimizing of any creative asset with results in hours - Instant feedback from consumers on what they think of your brand, competition and category - Custom questions to ask your audience anything - Automated reports generated for campaign analysis, monthly, quarterly or weekly analysis and retailer presentations

How do you position yourself against your competitors?

ProQuo AI is the only decision intelligence marketing technology that gives brand managers certainty of positive outcomes from every marketing investment. We call this AI Brand Management.

Using a neuroscientifically proven framework called the 16 Drivers of Brand Relationships, ProQuo helps you strategize, test new marketing concepts and monitor your brand, category and competitors - all in real-time.

ProQuo is an automated, affordable and always-on platform that makes brand managers and marketing teams more efficient by using AI to grow their brand towards whatever commercial objectives they set.


Seller Details
Seller
ProQuo AI
Year Founded
2012
HQ Location
Hammersmith, GB
Twitter
@TCS_iON
7,510 Twitter followers
LinkedIn® Page
www.linkedin.com
35 employees on LinkedIn®

SP
Overview Provided by:

Recent ProQuo AI Reviews

Adrian Alejandro P.
AP
Adrian Alejandro P.Small-Business (50 or fewer emp.)
4.0 out of 5
"ProQuo Review"
It offers you a fast, updated and effective analysis of market trends. In order to know how your brand and that of your competitors are doing at th...
Guganprasath K.
GK
Guganprasath K.Small-Business (50 or fewer emp.)
3.5 out of 5
"AI for knowing consumer emotions"
It will help in the retail industry market to know the consumer thought about their product.
Pratik J.
PJ
Pratik J.Enterprise (> 1000 emp.)
4.0 out of 5
"Future of Brand Management"
It is pretty interactive and intuitive to use.A big stepstone for marketing management.The monitoring of the various aspects of the subject is what...
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ProQuo AI Media

ProQuo AI Demo - ProQuo AI
Build your brand strategy. Test new marketing ideas. Monitor your brand. All in real time.
ProQuo AI Demo - Customized brand strategies in seconds
Whatever your goal, ProQuo gives you an Al-powered brand strategy to get you there.
ProQuo AI Demo - Test creative ideas in hours
Make every new creative idea a masterpiece by optimizing everything - before you hit go.
ProQuo AI Demo - Real-time brand monitoring for maximum brand growth
Monitor how your consumers feel about your brand, competition and category in real-time to find new growth opportunities every day.
ProQuo AI Demo - Stay top of mind
Keep your brand on the tip of everyone’s tongues by tracking daily awareness for your brand and competitors. 
ProQuo AI Demo - Your consumers on speed dial
Hook up a live wire to your consumers by asking any custom question, at any moment, to uncover the "why" behind your data.
Answer a few questions to help the ProQuo AI community
Have you used ProQuo AI before?
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Video Reviews

11 ProQuo AI Reviews

4.6 out of 5
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11 ProQuo AI Reviews
4.6 out of 5
11 ProQuo AI Reviews
4.6 out of 5
G2 reviews are authentic and verified.
raashema A.
RA
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
ProQuo AI
Adrian Alejandro P.
AP
Business Development Representative
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ProQuo AI?

It offers you a fast, updated and effective analysis of market trends. In order to know how your brand and that of your competitors are doing at the same time Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

There is nothing I do NOT like about ProQuo as it is a very effective tool Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

It offers me a behavior of the market Review collected by and hosted on G2.com.

Pratik J.
PJ
Software Application Engineer
Automotive
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about ProQuo AI?

It is pretty interactive and intuitive to use.A big stepstone for marketing management.The monitoring of the various aspects of the subject is what impressed me the most. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

It is a pretty great tool and so far we are still exploring the various aspects of this tool. I am pretty sure there are many things which are uncovered and the team would be working efficiently to add more features and hone existing features. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

Sometimes the feeeback and the thinking of your customer lacks in the way you want to go forward. You have that or rather that aspect is achieved with this tool from the customer side which I find pretty helpful. Review collected by and hosted on G2.com.

Guganprasath K.
GK
Colud Operations /Build Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about ProQuo AI?

It will help in the retail industry market to know the consumer thought about their product. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Some video tour should be there to know the product better. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

Live brand tracking ,it is useful for sales people Review collected by and hosted on G2.com.

AL
Head of Marketing & Ecommerce
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about ProQuo AI?

The custom AI action plans can be really helpful! I’ve found it tricky to know whether the effort I’m putting as a brand manager is going to get the best return on investment, but since ProQuo’s action plans are taken from whatever your goals are, data on your brand and what people expect of the category ...plus, your competitors, it gives you more confidence that you're making an impact. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Some of the action plans could be out of your budget, i.e running a TV or another above the line media campaign. But there are multiple action plans you can choose from. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

The platform is definitely helpful for creating a plan of action for your brand. It's cool that the AI reads your data and suggests the best things for you to be doing. That's a pretty big time saver. If you're not used to looking at a lot of data, and just want to get quickly to the answers, this is a really useful platform. Review collected by and hosted on G2.com.

Response from Ayse Yasas of ProQuo AI

Thank you for your lovely review Andrea. We're happy to hear that ProQuo has given you the confidence that your marketing decisions are making an impact!

Türker B.
TB
Global Brand Director - Head of Digital for Axe/Lynx - Head of Ecommerce for Axe/Lynx/Sure/Dove
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about ProQuo AI?

The data is really different to other brand trackers I’ve seen in the past because it’s based on your customers' feelings. I've come across System 1 methods before but not in this way. Because ProQuo's data is given to you daily, marketers are easily able to understand what their customers need and how their marketing efforts are performing while everything's live. The platform allows you to ask custom questions, which gives everything a more personal touch and allows you to get an even deeper understanding on what's most important to you. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

The framework they use needs to be integrated into your strategy. I suppose that can be a bit of a learning curve at first, but the framework is very flexible for brands of different shapes and sizes. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

It's a much better version of a brand tracker because it gives data every day. You can also interact with it a lot more and connect it in with your brand's strategy and your marketing plans so it feels like a more full-service solution. Review collected by and hosted on G2.com.

John D.
JD
Marketing Technical Analyst
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about ProQuo AI?

This is the first time I’ve seen AI and decision intelligence brought into the marketing world which is really exciting. It’s game-changing that you can see the impact of all your marketing activities on what consumers are feeling about your brand as they happen.

I've used a lot of brand management tools in the past and I think ProQuo AI is at the cutting edge of what you can do in this space right now. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Since AI is so new to marketing it can take some time for the powers that be to see the value. Review collected by and hosted on G2.com.

Recommendations to others considering ProQuo AI:

I would encourage potential users to take them up on the demo offer. Set goals on what you think this will bring to your business and put a vision together on how this fits into your marketing strategy. It's a fantastic tool when used right. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

We used ProQuo AI to enhance our customer experience by focusing on the right areas and making the most of our budget. The insights that we get from ProQuo are essential to our social strategy and finding what resonates with the customers in order to acquire new customers and winback churning ones. Review collected by and hosted on G2.com.

Response from Ayse Yasas of ProQuo AI

Hi John, we're thrilled to learn that you're enjoying ProQuo AI! As a brand management tool that was built by brand managers and marketers, we're excited to see other marketers see the value in our product!

Marshall A.
MA
Event Manager, NAM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about ProQuo AI?

The last couple of years have constantly shaken up almost every category, but proquo's category monitor gives the Marketing Team access to how people's feelings about a category change daily through the 16 driver framework. Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Haven't found anything yet, it's been great so far. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

It's tough to always know what people are thinking about your category, and your brand. The platform talks to people everyday, so you're always alerted when things change which is pretty cool. It's nice to be able to be on the front foot. Review collected by and hosted on G2.com.

Response from Ayse Yasas of ProQuo AI

Hi Marshall, love to hear that you're loving the platform!

Sam B.
SB
Global Brand Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about ProQuo AI?

The automated reporting makes building our pitch decks and quarterly reports much easier. Being able to ask your target audiences anything is great as well Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Since Pro Quo feels like something so new to marketing (especially the AI part) it took some time to get our CMO onboard. Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

Direct feedback for our omnichannel workflow supports the incremental improvement without the traditional time lag Review collected by and hosted on G2.com.

Verified User in Animation
UA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about ProQuo AI?

ProQuo is really very useful platform for those who want to grow and constantly monitor their growth Review collected by and hosted on G2.com.

What do you dislike about ProQuo AI?

Pro quo is very useful , I didn't found a downgrade point yet Review collected by and hosted on G2.com.

What problems is ProQuo AI solving and how is that benefiting you?

To monitor my growth and content-related analysis and, using for brand strategy idea, growth Review collected by and hosted on G2.com.