--- title: Proactive Campaigns for Zendesk Reviews meta\_title: 'Proactive Campaigns for Zendesk Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter reviews by the users' company size, role or industry to find out how Proactive Campaigns for Zendesk works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 6 scale: '5' date\_modified: '2026-07-17' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### Proactive Campaigns for Zendesk Pros and Cons: Top Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Proactive Campaigns **easy to use** , enhancing their experience with streamlined marketing and customer service notifications. [(2 mentions)](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=1241501&qs=pros-and-cons#reviews)

Users value the **effective contact management** in Proactive Campaigns, enhancing customer service and personalized communication. [(1 mentions)](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=2322091&qs=pros-and-cons#reviews)

Users value the **personalization services** in Proactive Campaigns, enhancing customer communication through tailored messaging. [(1 mentions)](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=2322075&qs=pros-and-cons#reviews)

Users desire the ability to populate forms with imported data, highlighting the **limited features** of Proactive Campaigns. [(1 mentions)](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=1241450&qs=pros-and-cons#reviews)

### Top Pros or Advantages of Proactive Campaigns for Zendesk

##### 1. Ease of Use

Users find Proactive Campaigns **easy to use** , enhancing their experience with streamlined marketing and customer service notifications.
[
See 2 mentions
](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=1241501&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Good performance and easy to use"

What do you like about Proactive Campaigns for Zendesk?

We have been working with Proactive Campaigns for over three years and are very satisfied with the application's performance. It is also easy to use.

RB

Ross B.

Mid-Market (51-1000 emp.)

4.5/5

"Excellent for General Customer Service, too."

What do you like about Proactive Campaigns for Zendesk?

Whilst the bulk of ProActive Campaigns is clearly meant for marketing purposes, we've found great use for it with Zendesk for bulk-notifications for C

##### 2. Contact Management

Users value the **effective contact management** in Proactive Campaigns, enhancing customer service and personalized communication.
[
See 1 mentions
](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=2322091&qs=pros-and-cons#reviews)

See Related User Reviews

RB

Ross B.

Mid-Market (51-1000 emp.)

4.5/5

"Excellent for General Customer Service, too."

What do you like about Proactive Campaigns for Zendesk?

Whilst the bulk of ProActive Campaigns is clearly meant for marketing purposes, we've found great use for it with Zendesk for bulk-notifications for C

##### 3. Personalization Services

Users value the **personalization services** in Proactive Campaigns, enhancing customer communication through tailored messaging.
[
See 1 mentions
](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=2322075&qs=pros-and-cons#reviews)

See Related User Reviews

RB

Ross B.

Mid-Market (51-1000 emp.)

4.5/5

"Excellent for General Customer Service, too."

What do you like about Proactive Campaigns for Zendesk?

Whilst the bulk of ProActive Campaigns is clearly meant for marketing purposes, we've found great use for it with Zendesk for bulk-notifications for C

### Top Cons or Disadvantages of Proactive Campaigns for Zendesk

##### 1. Limited Features

Users desire the ability to populate forms with imported data, highlighting the **limited features** of Proactive Campaigns.
[
See 1 mentions
](https://www.g2.com/products/proactive-campaigns-for-zendesk/reviews?filters%5Bsentiment_snippet%5D=1241450&qs=pros-and-cons#reviews)

See Related User Reviews

RB

Ross B.

Mid-Market (51-1000 emp.)

4.5/5

"Excellent for General Customer Service, too."

What do you dislike about Proactive Campaigns for Zendesk?

At the moment, there isn't a way to populate Zendesk Ticket Form Fields using imported data (such as imported customer order numbers etc), which would

## Top-Rated Alternatives

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View All Alternatives
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RB

Ross B.

Customer Service Representative

Music

Mid-Market (51-1000 emp.)

10/3/2025

"Excellent for General Customer Service, too."

4.5/5

What do you like best about Proactive Campaigns for Zendesk?

Whilst the bulk of ProActive Campaigns is clearly meant for marketing purposes, we've found great use for it with Zendesk for bulk-notifications for Customer Service notices. The ability to import lists of customers from Excel and keep track of the tickets for each campaign has been of great help to us, as well as being able to personalise the messages using the imported data. Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

At the moment, there isn't a way to populate Zendesk Ticket Form Fields using imported data (such as imported customer order numbers etc), which would be a feature we'd greatly appreciate. Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

Whilst wanting to keep customer contact inside Zendesk wherever possible for reporting purposes, Zendesk doesn't have a built-in feature for the bulk-creation of tickets, or contacting new customers en-masse. For issues such as unavailable item notifications or similar bulk-contact we like to perform for our customers, ProActive Campaigns has greatly enhanced our ability to notify our customers of any large-scale issues relating to their orders quickly and efficiently. Review collected by and hosted on G2.com.

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10/7/2025
Current UserValidated ReviewerSource: Organic

 ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management")
AE

Verified User in Education Management

Small-Business (50 or fewer emp.)

10/20/2025

"Good performance and easy to use"

5/5

What do you like best about Proactive Campaigns for Zendesk?

We have been working with Proactive Campaigns for over three years and are very satisfied with the application's performance. It is also easy to use. Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

So far, we have found everything we need to work with Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

sending mass emails with specific content to all our contacts Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Airlines/Aviation](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Airlines/Aviation")
UA

Verified User in Airlines/Aviation

Small-Business (50 or fewer emp.)

10/2/2025

"Effective tool for campaigns and mass mailings within Zendesk"

4/5

What do you like best about Proactive Campaigns for Zendesk?

What I like the most is the direct integration with Zendesk. It allows us to easily segment our users according to custom fields, tags, or ticket history, and launch campaigns. The ability to schedule sends and perform automatic follow-ups is also a great advantage for saving time and maintaining constant communication with our customers. Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

In general, we are quite satisfied. If I had to mention something, I would say that the template editor could be a bit more intuitive or visual, especially for those who have no experience in design or HTML. It would also be useful to have more advanced customization options within the email content. Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

It allows us to centralize mass communication with our clients directly from Zendesk, without having to use external tools like Mailchimp or additional CRMs. This saves us time, reduces errors, and gives us better visibility of the complete interaction history with each client. In summary, it improves our efficiency and allows us to be more proactive in service. Review collected by and hosted on G2.com.

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Validated ReviewerSource: OrganicAI Translated

 ![Jahn Jerenz B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jahn Jerenz B.")
JB

Jahn Jerenz B.

Zendesk Expert

Mid-Market (51-1000 emp.)

5/2/2024

"If you are sending bulk emails on a daily basis then Proactive Campaign is the app for it."

4.5/5

What do you like best about Proactive Campaigns for Zendesk?

It helps the team to send out campaigns and bulk email easily given that there's no native way to send bulk email in Zendesk.

Very easy to integrate and very easy to use. Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

1. There's a limitation with the template you can save. I believe it's only 3 template atleast for our plan Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

Ease of sending bulk email for the customers instead of sending emails from Zendesk one by one. Review collected by and hosted on G2.com.

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7/9/2024
Current UserValidated ReviewerSource: Organic

 ![Moriessa J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Moriessa J.")
MJ

Moriessa J.

Customer Service Representative

Mid-Market (51-1000 emp.)

5/9/2024

"Proactive Campaigns for Zendesk"

4/5

What do you like best about Proactive Campaigns for Zendesk?

I like the fact that it's so easy to send follow ups and so forth via Zendesk itself Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

What I dislike the most about this is that we're actually unable to add tables into macros. It would be very convenient if this could be integrated Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

The problwm Proactive Campaigns solve in Zendesk is helping me save time, it benefits me as I have many tasks to complete in my day-to-day work Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
UR

Verified User in Retail

Mid-Market (51-1000 emp.)

3/1/2024

"Zendesk is the best tool i have worked with"

4/5

What do you like best about Proactive Campaigns for Zendesk?

Custumization // this is the best part of this tool we can modifi things acording to our way which suits us or for our customers Review collected by and hosted on G2.com.

What do you dislike about Proactive Campaigns for Zendesk?

Interface, not that mush dislike but yes it can be improve. Review collected by and hosted on G2.com.

What problems is Proactive Campaigns for Zendesk solving and how is that benefiting you?

Its work like CRM tool for me, all kind of customer complaints whether they are coming from email calls over from App this tool manages very well i can see all the touch points of customer. We can reply them we can prepare dashboard we can define TAT's. We can define auto mailer for customers with saved canned responses.

And many more features are there. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

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