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Pipeline360 Reviews & Product Details

Verified User in Computer Software
EC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

Lead gen forms are helpful for us in our paid media efforts Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

Speed to set up lead gen forms. Lengthy process Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

Collecting leads easily Review collected by and hosted on G2.com.

Pipeline360 Overview

What is Pipeline360?

Pipeline360 helps B2B marketers generate a greater volume of higher-quality leads to build a more predictable pipeline. It offers an integrated media solution that combines: Content syndication, allowing businesses to distribute their content to a wider audience through its globally compliant marketplace of 1st party data providers Digital advertising, helping businesses create and run targeted advertising campaigns Account intelligence, providing businesses with data and insights about their target accounts Pipeline360 also provides real-time analytics, lead validation and standardization, and enhanced segmentation to ensure the quality and compliance of leads from various channels.

Pipeline360 Details
Product Website
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Product Description

Powered by Integrate our global network of trusted partners, and expert campaign strategists, the Lead Generation Marketplace empowers you to produce turnkey demand programs that deliver qualified, predictable pipeline. Make your brand known among your ABM target accounts with custom programmatic display advertising campaigns. Generate demand with our diverse content syndication partners and get compliant, marketable leads with no manual list scrubbing. Provide an exceptional, multi-channel, consistent buyer experience with an integrated media framework of content syndication and display advertising in tandem.

How do you position yourself against your competitors?

Pipeline360 is the trusted integrated media solution that produces predictable pipeline at scale by delivering high-quality, globally compliant leads that are proven to perform.


Seller Details
Seller
Integrate
Company Website
Year Founded
2010
HQ Location
Phoenix, US
LinkedIn® Page
www.linkedin.com
411 employees on LinkedIn®
Description

Integrate is a marketing technology company that specializes in providing solutions for demand generation and lead management. Their platform helps businesses streamline the process of managing and optimizing marketing campaigns, enabling effective integration of data and automation. With a focus on improving marketing efficiency, Integrate offers tools for audience targeting, campaign tracking, and performance analytics, making it easier for organizations to connect with potential customers and drive business growth. For more information, visit their website at https://www.integrate.com/.


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Overview Provided by:

Recent Pipeline360 Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
2.5 out of 5
"A popular content syndication / lead delivery platform"
variety of vendors and lead profiles to choose from
Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"Easy to use platform based on user reviews"
I like reading about the user generated reviews and the peer-to-peer network.
Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"A solid platform for lead management and planning"
The Integrate platform and build specialists are incredibly helpful when it comes to making optimizations, changes, and updates.
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14 out of 15 Total Reviews for Pipeline360

4.3 out of 5
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Pipeline360 Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Pipeline360Question

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Jon-Eric C.
JC
Marketing
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

Their ABM services seemed to really be able to hone in our our demographic (which hasn't always been the easiest to find). They allowed us to A/B test creatives and downloads and provided us some really good data to help us see from the very top of funnel view what was resondating with our demographic. Account Management and Service was spot on and made it really easy to get deployed in a short amoutn of time. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

It is a little hard to tell (at least for us) which option the provide would be best offering would be best for us. A lot of options seem to overlap, so even with an establed goal, it's wasn't clear exactly which service you should go with.

As I know these types of leads come in cold, they were a little less responsive once in our nurture program then believed, based on how targeted we were with our approach Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

We decided to go with Integrate becuase of their abiliyt to really target our target persona. We've struggled to be able to reach that persona with other digital efforts, and Integrate was able to reach them. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

The Integrate platform and build specialists are incredibly helpful when it comes to making optimizations, changes, and updates. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

The organization of the user platform could be simplified/less cluttered. It can be difficult to find the specific leads from certain campaigns at times. Too many old campaigns are left around and mixed in with current campaigns. Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

Lead upload automation and management.

We save a great deal of time with Integrate's fluid lead upload automation and usage of build docs to keep all program details in one place. Review collected by and hosted on G2.com.

Verified User in Accounting
IA
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

We are responsible for opportunity, pipeline, lead and coversion. The account-based marketing software used by us simplify our process. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

We being software company cateting to tax software industry, it would be very useful if the leads are more specific from the industry. Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

We being software provider to tax industry having large market, the ABM Saas helps us to provide better market leads, visibility Review collected by and hosted on G2.com.

Chelsea W.
CW
Demand Generation Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Pipeline360?

It saves me so much time as a demand gen marketer by importing and vetting leads for me. Not only can it do all of that, but it also allows me to generate leads using highly targeted content syndication. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

Sometimes the dashboard is a little off. Mainly the location of prospects. It is never a critical issue though. It can be a bit confusing to learn at first, but in the end, it is worth it! Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

It is solving importing leads and ensuring they are exactly who we want from each campaign. This cuts down on hours of work for me each week. It also allows me to target very specific people with content syndication on various publications. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

I like reading about the user generated reviews and the peer-to-peer network. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

I think there could be a potential for bias especially if users who submit reviews have a partnership or connection with the software they're reviewing. Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

Reviewing differenet types of software and looking at different reviews based on usability, pricing, and flexability. I don't use custom software but it's nice to know that the option is available. Review collected by and hosted on G2.com.

KB
Brand Community Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

I like how many global partners they have and their lead generation capabilities Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

Customer service is the not the best, but the CSM is great Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

They are helping with lead generation for key accounts (high revenue) Review collected by and hosted on G2.com.

PV
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

Communication from the team and attention to detail Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

Nothing :) they are really wonderful!!!! Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

Finding the right leads for us Review collected by and hosted on G2.com.

KB
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

The ability to specify parameters for targeting leads is game changing. This insures that we're getting in front of quality leads, all while making it a great user experience. Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

Not much to improve on, I would definitely recommend Inyegrate to streamline lead flow into your CRM or the top of your marketing funnel. There's a bit of a learning curve initially, but it's much easier to use than some of the previous content syndication platforms above worked with. Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

A few of the biggest problems Integrate has helped to solve is automation of lead qualification, account targeting, scaling the quantity of our consumable content and increasing productivity. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

variety of vendors and lead profiles to choose from Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

complicated, not user friendly, unclear workflow Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

supplying B2B leads Review collected by and hosted on G2.com.

Verified User in Computer Software
EC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Pipeline360?

leads flowing easily to our CRM and the forms Review collected by and hosted on G2.com.

What do you dislike about Pipeline360?

length setup process can be tough to wait for Review collected by and hosted on G2.com.

What problems is Pipeline360 solving and how is that benefiting you?

lead forms on platform Review collected by and hosted on G2.com.