---
title: Ovum Reviews
meta_title: 'Ovum Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Ovum works for a business like yours.
aggregate_rating:
  rating_value: 4.0
  review_count: 1
  scale: '5'
date_modified: '2026-06-21'
parent_category:
  name: Marketing Services
  url: https://www.g2.com/categories/marketing-services
---

# Ovum Reviews
**Vendor:** Informa PLC  
**Category:** [Market Research Companies](https://www.g2.com/categories/market-research-services)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 1
## About Ovum
Ovum is a market-leading research and consulting business focused on converging IT, telecoms and media markets. We create business advantage for our customers by providing actionable insight to support their decisions.



## Ovum Pros & Cons
**What users like:**

- Users find the **good coverage on select topics** of Ovum to be quite helpful and informative. (1 reviews)

## Ovum Reviews
  ### 1. Helpful market research/intelligence

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Enterprise (> 1000 emp.)

**Reviewed Date:** February 17, 2026

**What do you like best about Ovum?**

Good coverage on some select topics that is helpful

**What do you dislike about Ovum?**

There are often better sources for most of the topics covered

**What problems is Ovum solving and how is that benefiting you?**

Helps with tech and telco market analysis and benchmarking.

  ### 2. Amazing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Civil Engineering | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2018

**Describe the project or task Ovum helped with:**

Data

**What do you like best about Ovum?**

They're organized and always ready to drop knowledge

**What do you dislike about Ovum?**

No feedback at the time being sorry for the inconvenience

**What problems is Ovum solving and how is that benefiting you?**

No feedback at the time being sorry for the inconvenience


## Ovum Discussions
  - [What is Ovum used for?](https://www.g2.com/discussions/ovum-what-is-ovum-used-for)
  - [What is Ovum used for?](https://www.g2.com/discussions/what-is-ovum-used-for)

- [View Ovum pricing details and edition comparison](https://www.g2.com/products/ovum/reviews?open_modal_url=%2Fde%2Fproducts%2Fovum%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fovum%252Freviews%26source%3Dsticky_header_pin&section=pricing&secure%5Bexpires_at%5D=2026-06-23+19%3A53%3A34+-0500&secure%5Bsession_id%5D=21808643-337b-4c9a-b004-ff61e3002d9a&secure%5Btoken%5D=6f76189ada420dc81b6d1e048e007ad8f5f01febb7f9dff3e348b4094c8b93ac&format=llm_user)

## Ovum Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

## Top Ovum Alternatives
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