OroCommerce is flexible and scalable B2B platform that gives a lot of possibilities for merchants and developers working with it. So I would say it's a new word in the B2B eCommerce world. Review collected by and hosted on G2.com.

A bit high entry for developers, but if you know Symfony it's not an issue. However system is still complex and you need to have a good level as developer to customize, maintain and support it. Review collected by and hosted on G2.com.

Our whole experience with Oro - from discovery calls to product design to customer onboarding, and support - has been perfectly executed. The Oro team worked extremely hard to ensure our organization not only had any CRM but the CRM we needed. Review collected by and hosted on G2.com.

I dislike that sometimes does not do a good job of digital marketing because some functions are missing or have been implemented in a rudimentary way, campaign management is often tedious and not very modern what is usually little attractive to customers. Review collected by and hosted on G2.com.

It comes with easy to deploy email marketing campaigns. It's a comprehensive CRM that offers pretty much all the features that one would expect from such a tool. The data filters are also really neat. Review collected by and hosted on G2.com.

More customization options could come in handy. Review collected by and hosted on G2.com.

It easily integrates with all kinds of business applications. This allows access to data from other solutions such as e-commerce systems, mail marketing or customer support, and which is extensible, which means it has an application market where it is possible to locate additional modules that extend the basic functionalities of this CRM and allow customize it to measure as a module focused on capturing data from customers interested in products, capture and save information about profiles and interests, for me the best of all Review collected by and hosted on G2.com.

A period of familiarization with the program is required, part of the process includes the training of the staff, so that they learn to use the information and interact with the clients and potential clients that together with the resistance to change, but it may be necessary to dedicate time to motivate staff to accept, adapt and use orocrm as a tool of benefit for clients, workflow, employee performance and the growth of the company Review collected by and hosted on G2.com.

The flexibility and connectability with third-party solutions.

Customer Management and the very precise workflow. Review collected by and hosted on G2.com.

The UI can be improve (like on PIM Akeneo for example). Review collected by and hosted on G2.com.

The amount of data accessible and the many ways of filtering it. Very easy to use.Segmenting customers for email, other marketing campaigns. Finding customer lifetime value, recency, frequency and monetary value and other customer analytics. Allows us to personalize marketing to individual customers. Review collected by and hosted on G2.com.

Dashboards should be more customizable. Sometimes data is hard to find.menting customers for email, other marketing campaigns. Finding customer lifetime value, recency, frequency and monetary value and other customer analytics. Allows us to personalize marketing to individual customers. Review collected by and hosted on G2.com.

The amount of data accessible and the many ways of filtering it. Very easy to use. Review collected by and hosted on G2.com.

Dashboards should be more customizable. Sometimes data is hard to find. Review collected by and hosted on G2.com.