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4.5 out of 5
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Oracle Data Cloud
44 Oracle Data Cloud Reviews
4.0 out of 5
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Overall Review Sentiment for Oracle Data Cloud
Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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UM
Verified User in Marketing and Advertising
Mid-Market(51-1000 emp.)
UM
Verified User in Marketing and Advertising
Mid-Market(51-1000 emp.)
What do you like best about Oracle Data Cloud?
Helpful multi-model and dimensional database system for online vendors and data transactions. User interface is pretty good and easy to use for newbies Review collected by and hosted on G2.com.
What do you dislike about Oracle Data Cloud?
Can be very slow depending on the compression rate and might need to be redone when used with certain models. Review collected by and hosted on G2.com.
CR
Verified User in Retail
Enterprise(> 1000 emp.)
What do you like best about Oracle Data Cloud?
Pinpoint who to target based on purchasing behavioral patterns to maximize marketing messages. Review collected by and hosted on G2.com.
What do you dislike about Oracle Data Cloud?
Consumers feel the data used to create specific messages directed to them can be seen as too creepy. Review collected by and hosted on G2.com.
CM
Verified User in Marketing and Advertising
Mid-Market(51-1000 emp.)
What do you like best about Oracle Data Cloud?
They have very good industry penetration. Review collected by and hosted on G2.com.
What do you dislike about Oracle Data Cloud?
Total lack of transparency in their retailer makeup for creating audiences as well as who is included in reporting out. Review collected by and hosted on G2.com.
CB
Corey B.
Online Display Media Buyer
Marketing and Advertising
Mid-Market(51-1000 emp.)
What do you like best about Oracle Data Cloud?
Not only does Datalogix have the most expansive set of predetermined purchase based targeting segments in the market, they are willing to create custom segments to fit your clients' needs. Their support staff is attentive and they are willing to negotiate to provide you the best deal. They've also released the Buy Through Rate product that allows users to see which of their publisher partners that is plugged in the tool is the most efficient at reaching actual purchasers of a product. Also, their offline sales lift study is a great way to determine future partnerships with those pubs that boost offline sales the most. Review collected by and hosted on G2.com.
What do you dislike about Oracle Data Cloud?
They do not have scale with rich media units and sometimes that is needed for CPG campaigns. Review collected by and hosted on G2.com.
UM
Verified User in Marketing and Advertising
Mid-Market(51-1000 emp.)
What do you like best about Oracle Data Cloud?
What I like the best about Datalogix (DLX) is how they enable advertisers to build and target audiences composed of both online and offline sales data. This is a unique and extremely valuable offering that many clients demand, especially high spending direct response clients with large offline costumer base. Review collected by and hosted on G2.com.
What do you dislike about Oracle Data Cloud?
Implementation of the DLX pixel in ad ops requires a more intricate and often needlessly difficult campaign set up. There is often a unique DLX pixel per placement and rarely is there a universal macro pixel solution to streamline implementation which would thereby reduce the chance of errors and improve the quality of insights. Review collected by and hosted on G2.com.
SC
Scott C.
Marketing Strategy Consultant
Marketing and Advertising
Small-Business(50 or fewer emp.)
EV
Verified User in Venture Capital & Private Equity
Small-Business(50 or fewer emp.)
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