--- title: 'ONE by AOL: Advertisers Reviews' meta_title: 'ONE by AOL: Advertisers Reviews 2026: Details, Pricing, & Features | G2' meta_description: 'Filter reviews by the users'' company size, role or industry to find out how ONE by AOL: Advertisers works for a business like yours.' aggregate_rating: rating_value: 4.4 review_count: 7 scale: '5' date_modified: '2025-10-31' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # ONE by AOL: Advertisers Reviews **Vendor:** ADTECH **Category:** [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising) **Average Rating:** 4.4/5.0 **Total Reviews:** 7 ## About ONE by AOL: Advertisers ONE by AOL is an open, versatile product suite designed to meet the unique needs of every advertiser. Advertisers have full control of their own data, with the ability to choose plug-in modules to meet specific needs. This unified approach to data and technology increases efficiency, reduces waste, improves performance and drives real results. ## ONE by AOL: Advertisers Reviews ### 1. Target your audience across mobile **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2023 **What do you like best about ONE by AOL: Advertisers?** They were able to reach my exact target audience across mobile devices more efficiently than other partners. **What do you dislike about ONE by AOL: Advertisers?** There really is nothing that i did not like. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** We were trying to reach an audience across mobile when they were near a specific location. ### 2. AOL **Rating:** 5.0/5.0 stars **Reviewed by:** Ralph C. | Admissions Advisor, Mid-Market (51-1000 emp.) **Reviewed Date:** August 19, 2022 **What do you like best about ONE by AOL: Advertisers?** What I like the best about using this program It's that it's very easy to navigate. **What do you dislike about ONE by AOL: Advertisers?** So far, really there isn't much that I dislike with it. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** It is making us known and getting our name out there so it is solving solving the problem of exposure ### 3. Interesting Advertising Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2022 **What do you like best about ONE by AOL: Advertisers?** It has helped to scale up campaigns throughout. Reaching the ad to the targeted audience was done at ease. The real time monitoring screens were helping much for better optimizations. **What do you dislike about ONE by AOL: Advertisers?** Not much but editing things in bulk will be helpful to save time if there is a lot of changes to be made for the campaigns. So can update with bulk editing options **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** Winning percentage of the goal is high which is a benefit using AOL but having it achieved with multiple changes would be a task, so improving bulk edits and providing more regular updates ( cohort level reports, cross device targeting features) to the UI could make it more better. ### 4. Affordable Marketing Platforms to deliver Scale! **Rating:** 4.0/5.0 stars **Reviewed by:** Chris G. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 30, 2019 **What do you like best about ONE by AOL: Advertisers?** Ability to run campaigns at incredible scale. From a DSP perspective ad-serving perspective, running campaigns via AOL (OATH) always outperforms competition by sheer delivery. Great for brand awareness or access to target audience through AOL networks. Video inventory and capabilities I would rate in the top 3 platforms category when compared to competitors. **What do you dislike about ONE by AOL: Advertisers?** Sometimes the audience targeting capabilities across network may seem less sophisticated than others, but it has come a long way in recent years. Impression capping can be an issue. **Recommendations to others considering ONE by AOL: Advertisers:** Setup test campaigns at large enough scale and for a long enough duration in order to someday reach a stable CPA and at that point request moving to a CPA cost model with ONE. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** Brand awareness, keeping brand top of mind, topic/product awareness, and audience reach are all benefits using ONE as a tool in our arsenal. ### 5. ONE by AOL - Data Driven Results **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** October 09, 2017 **What do you like best about ONE by AOL: Advertisers?** One by AOL has one of the strongest and consistent lookalike audiences I have been able to find. Their Predictive Prospecting model always drives results. **What do you dislike about ONE by AOL: Advertisers?** More transparency on the use and availability of data across their network would be ideal. With the addition of Yahoo and Verizon data I am looking for some answers on how all of these DSPs and data sources will be used in tandem. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** We use another DSP for all retargeting, however we are able to access AOL owned and operated inventory through One by AOL as well as leverage their very high performing predictive prospecting segments. ### 6. ADTECH Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** January 12, 2016 **What do you like best about ONE by AOL: Advertisers?** ADTECH has a clean interface with exceptional customer service. **What do you dislike about ONE by AOL: Advertisers?** ADTECH can sometimes run slow if you don't organize your network for speed optimization. **Recommendations to others considering ONE by AOL: Advertisers:** ADTECH is intuitive and user friendly. Definitely use them for their awesome customer support. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** We are solving the business problem of serving digital advertisements across all platforms. ### 7. User Friendly, Cost Effective, Low Discrepency **Rating:** 4.5/5.0 stars **Reviewed by:** Pooja N. | Head of Technology and Operations, Online Media **Reviewed Date:** December 30, 2014 **What do you like best about ONE by AOL: Advertisers?** Adtech is a seamlessly easy to use supports display, video, mobile and rich Media ad formats. It allows you to integrate different advertising campaign needs into a single platform. It offers additional features such as integrated SSP, Ad view ability Tracking, Cookie Targeting, Live Monitoring Dashboards which are fantastic. **What do you dislike about ONE by AOL: Advertisers?** I wish there were few more options such as duplicating websites/placements or Campaigns. I really like the platform and have not found any major flaws on this technology solution which is meeting all our business needs. **Recommendations to others considering ONE by AOL: Advertisers:** Its the right platform if you are looking at a cost effective and low discrepancy ad server. **What problems is ONE by AOL: Advertisers solving and how is that benefiting you?** I have been using adtech for over 4 years and the support team is best-in-class. One of the main reason for sticking to Adtech for so many years is the cost effectiveness and very low discrepancy seen with our publisher partners. The pricing is very competitive and helps reduce the overall serving cost on campaigns. I have founds adtech one of the most reliable and effective advertising platform solutions for Advertisers, Agencies and Publishers globally. ## ONE by AOL: Advertisers Discussions - [What is ONE by AOL: Advertisers used for?](https://www.g2.com/discussions/what-is-one-by-aol-advertisers-used-for) - [View ONE by AOL: Advertisers pricing details and edition comparison](https://www.g2.com/products/one-by-aol-advertisers/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-18+01%3A23%3A03+-0500&secure%5Bsession_id%5D=0981e5a4-07dc-4d33-9752-fee6a05e873e&secure%5Btoken%5D=12ec1708eb23b62b17a8500f9701fa18429e7ea3728ae830aac7f6681be01ee4&format=llm_user) ## ONE by AOL: Advertisers Features **Channel Functionality** - Display Functionality **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Mobile Functionality** - Mobile Functionality **Agentic AI - Mobile Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Fraud Protection - Frequency Capping - Budget Pacing - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting **Mobile** - Mobile Tracking - In-App Ads - Mobile Rich Media Capabilities **Platform** - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Internationalization - Notifications ## Top ONE by AOL: Advertisers Alternatives - [LocaliQ](https://www.g2.com/products/localiq/reviews) - 4.5/5.0 (1,048 reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - 4.2/5.0 (1,392 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (759 reviews)