---
title: Omnisend Reviews
meta_title: 'Omnisend Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1232 reviews by the users' company size, role or industry
  to find out how Omnisend works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 1232
  scale: '5'
date_modified: '2026-07-21'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Omnisend Reviews
**Vendor:** Omnisend  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 1,232
## About Omnisend
Omnisend is an all-in-one marketing platform tailored for busy shop owners who have enough adventure in their ecommerce business already. You will find this platform refreshingly boring, in the best way possible. Offering the powerful features of an advanced marketing tool, but without the steep learning curve, Omnisend delivers an exceptional user experience for experts and rookies alike. Omnisend empowers online merchants to grow their businesses by building strong, personalized connections with their audience. Designed to save you time and increase your sales, it integrates directly with the most popular ecommerce platforms, allowing you to create beautifully designed email campaigns, send timely SMS messages, and automate repetitive marketing tasks effortlessly. It doesn’t matter if you’re just starting your business or already have a big operation — Omnisend grows with you, offering tools to help you engage your audience, improve retention, and drive consistent sales. Try out Omnisend and see for yourself how boring and adventureless (in the best way possible) your email marketing can be. - Send newsletters and targeted campaigns Create beautiful, shoppable emails using our intuitive drag-and-drop email builder and a variety of ready-made email templates. Add coupon codes, automatically pick &amp; insert products and automatically resend campaigns to the non-openers — all without any tedious manual work! - Drive sales on autopilot with ecommerce automations Win (back) lost sales with pre-built workflows for cart abandonment, welcome series, transactional emails and more. Get pre-built, revenue-generating automations running in minutes or build your custom workflows using our no-code, drag-and-drop Automations Editor. - Improve your targeting with unlimited segmentation Segment your customers based on their shopping behavior as well as other properties to improve conversions with well-targeted, personalized emails and texts. Create segments for high-value customers, for specific category/product shoppers or those that need to be reengaged and personalize your messaging. - Combine email with SMS and more channels Add SMS and push notifications right next to your emails using the same platform and provide a consistent, omnichannel customer experience. Save time and costs — there’s no need to pay for separate email, SMS, and push apps anymore! - Build your email &amp; SMS lists Collect new subscribers using our mobile-friendly, fully customizable forms. Choose from popups, signup boxes, landing pages, or a Wheel of Fortune to seamlessly collect email and/or SMS opt-ins. Capture your visitors with exit-intent forms and improve popup engagement using form targeting options, all available within Omnisend. - Automate content, personalization &amp; targeting with AI Generate on-brand email copy, subject lines, and preheaders in seconds. Personalize messages based on behavior, recommend products automatically, and build smart segments using AI-powered tools like churn prediction, RFM analysis, and high-value customer detection – all without manual effort. - 24/7 support We give you stellar support and helpful advice anytime you need it. We’re available 24/7. Start using Omnisend for free, upgrade anytime! Omnisend invites Freelancers and Agencies to join the Omnisend partner program. This program is created to help Freelancers and Agencies accelerate their growth, win more clients and receive industry leading revenue share for referred and managed accounts. Check the link and join the program: https://www.omnisend.com/partners/



## Omnisend Pros & Cons
**What users like:**

- Users enjoy the **ease of use** of Omnisend, simplifying multichannel marketing with intuitive automation and integrations. (202 reviews)
- Users praise the **excellent support** , highlighting both AI and human assistance as invaluable resources. (115 reviews)
- Users commend the **excellent customer support** from both AI and human representatives at Omnisend. (109 reviews)
- Users appreciate the **automation and ease of use** in Omnisend, streamlining their multichannel marketing efforts effectively. (108 reviews)
- Users value the **automation capabilities** of Omnisend, enabling effortless, personalized multichannel marketing campaigns for effective customer engagement. (98 reviews)
- Intuitive (90 reviews)
- Easy Setup (85 reviews)
- Integrations (71 reviews)
- Features (70 reviews)
- Easy Integrations (65 reviews)

**What users dislike:**

- Users express frustration with the **limited features** of Omnisend, hindering their ability to fully utilize the platform. (60 reviews)
- Users find the **missing features** in Omnisend disappointing, especially in email personalization and pop-up capabilities. (60 reviews)
- Users find the pricing of Omnisend to be **expensive and inflexible** , especially during peak seasons and with accumulated contacts. (40 reviews)
- Users express frustration with **limited customization** options in Omnisend, hindering unique designs and targeted campaigns. (33 reviews)
- Users feel **limited by the templates** in Omnisend, restricting their creativity and ease of navigation. (33 reviews)
- Limitations (29 reviews)
- Users find the **learning curve challenging** , with complexities in workflow duplication and understanding automations versus forms. (28 reviews)
- Users feel there are **limitations in email customization options** , making design and integration challenging without coding skills. (27 reviews)
- Template Issues (25 reviews)
- Users find the **email editor unintuitive** and suggest improvements for features and customization options. (24 reviews)

## Omnisend Reviews
  ### 1. Excellent Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jair G. | Creative Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Omnisend?**

Omnisend is very easy to use, with templates in automations and email designs. Its interface is intuitive, the support is excellent, and the integration with my store was immediate. It is a fundamental tool for growing in e-commerce. We have had follow-up from Miss Melanie Corea Guerra, who has guided us from the beginning on how to manage the platform and how to use it in the best way for our e-commerce.

**What do you dislike about Omnisend?**

I would like you to constantly update the templates.

**What problems is Omnisend solving and how is that benefiting you?**

Automations and better implemented segmentation

**Official Response from Matija Lesko:**

> Thank you for such a detailed and thoughtful review! We’re thrilled to hear Omnisend has been easy to use, quick to integrate, and a strong foundation for growing your e-commerce. It’s wonderful to know that the automations, templates, and segmentation tools are making a difference, and that our team’s guidance has been helpful from the start. We also hear you on updating templates more frequently — your feedback helps us focus on what matters most for your experience.


  ### 2. Vicetect Merchants On Omnisend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Songezo M. | Founder &amp; CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2025

**What do you like best about Omnisend?**

I appreciate the automation features and the pop-up campaigns. The creative user interface stands out to me, and I find it very useful that I can connect multiple apps, including social media, to my campaigns.

**What do you dislike about Omnisend?**

The less than available options to send campaigns via WhatsApp

**What problems is Omnisend solving and how is that benefiting you?**

I appreciate how this tool helps me save time on email marketing. It streamlines the process, allowing me to focus on other important tasks while still reaching my audience effectively.

**Official Response from Matija Lesko:**

> Thank you for sharing such thoughtful feedback. We’re glad Omnisend is helping you save time and simplify your marketing efforts with automation and integrations. We appreciate your note on WhatsApp. Expanding our messaging channels is part of our roadmap, and we look forward to bringing more options to support your outreach strategy. Your growth is our focus, and we’re grateful to be part of your journey.

  ### 3. Confusing at first, but once I learnt how to use Omnisend it became pretty simple.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Cameron W. | Email Marketing Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2025

**What do you like best about Omnisend?**

Deliverability; speed; helpful support team

**What do you dislike about Omnisend?**

Email design tool is slightly frustrating that it defaults to 24 padding when uploading images; segmentation is confusing but it works i guess, analytics could be more insighful, I also don't like the setup of the email buttons, if you want to use more that three buttons, at least two of them have to be the same colour becuase of the way primary/secondary/tertiary buttons are set up, if each button was able to be customised that would be better.

**What problems is Omnisend solving and how is that benefiting you?**

Email deliverability and segmentation

**Official Response from Omnisend Support:**

> We’re happy to hear that once you got familiar with Omnisend, it became simple to use and that deliverability and support have stood out for you. At the same time, thank you for sharing detailed thoughts on segmentation, design padding, and button customization. Feedback like this is invaluable in helping us prioritize improvements. Please feel free to pass along any specific ideas to our support team — we’re always listening and aiming to make your workflow smoother.

  ### 4. Omnisend Delivers Ease, Features, and Fast Support—Just Missing a Built-In Countdown

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Omnisend?**

I have used quite a few email marketing sites at different jobs, but Omnisend is definitely my favorite! The ease of use and number of features included are huge bonuses. They also have wonderful customer support that gets back to us super quickly.

**What do you dislike about Omnisend?**

I don't have any major complaints about Omnisend. I do wish that it had a built in timer/countdown feature for emails, but using a third party and entering the html works fine.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps us schedule emails ahead of time and keeps track of all of the email statistics!

**Official Response from Matija Lesko:**

> Thank you for the detailed review and your trust in Omnisend! We’re so glad our ease of use, features, and responsive support are helping you manage campaigns efficiently. Your feedback on countdown timers is appreciated — continuous improvement is how we help businesses like yours grow even stronger.


  ### 5. User-Friendly Platform with Impressive Features

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2025

**What do you like best about Omnisend?**

Omnisend is quite user-friendly. I appreciate the range of options available and the helpful feedback it provides.

**What do you dislike about Omnisend?**

I haven't yet taken the time to fully explore the AI features, and my only issue so far has been with the updates that were introduced. I'm sure these changes are beneficial, but I simply haven't dedicated the time to learn about all the new features.

**What problems is Omnisend solving and how is that benefiting you?**

I appreciate that I can send promotional products in a visually appealing way, and I find the overall look to be nice and refreshing.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We’re glad Omnisend’s user-friendly setup and range of features are supporting your marketing efforts. We understand that new updates can take time to explore, and we’ll continue providing clear guidance so you can get the most value from the platform as you dive in.


  ### 6. Omnisend has grew my email list

**Rating:** 5.0/5.0 stars

**Reviewed by:** Customer C. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 19, 2025

**What do you like best about Omnisend?**

I love the many features of Omnisend, it keeps my store running smoothly with email campaigns, automation and AI generated content when I don't know how to emphasize on my email campaigns. I love the customer service and prompt responses, never switching.

**What do you dislike about Omnisend?**

The only thing I dislike about Omnisend will be that it's not mobile friendly when creating email campaigns.

**What problems is Omnisend solving and how is that benefiting you?**

It's helping me solve the ease of my website, it integrates seamlessly with Shopify which I love.

**Official Response from Matija Lesko:**

> Thank you for your review. It’s great to hear that Omnisend is supporting your store with campaigns, automation, AI content, and seamless Shopify integration. We’re also glad our support team is meeting your expectations. Your feedback about mobile editing is valuable, and we’ll continue improving to ensure the best experience across all devices.


  ### 7. Effortless Setup and Clean Interface, Minor Customization Limitations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2025

**What do you like best about Omnisend?**

It’s just really easy to use. I can set up campaigns, automations, and reports in minutes without having to dig through complicated settings. The interface feels clean and logical.

**What do you dislike about Omnisend?**

There’s nothing major to complain about—occasionally, I do wish the customization options were a bit more extensive. However, that’s a minor compromise considering how straightforward it is to set up and operate everything.

**What problems is Omnisend solving and how is that benefiting you?**

This platform really streamlines my workflow by automating emails and handling list management all in one place. I no longer need to switch between different tools or send campaigns manually - everything operates seamlessly behind the scenes.

**Official Response from Matija Lesko:**

> We’re glad to hear Omnisend is helping you work smarter and more efficiently across campaigns, automations, and reporting. Your note about customization is appreciated — our support team would love to understand your needs more deeply, as this insight helps us improve the platform for you and others. Feel free to reach out anytime via in-app chat or support@omnisend.com.


  ### 8. Omnisend is a breath of fresh air

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nay M. | Photographer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2025

**What do you like best about Omnisend?**

I've used a lot of email platforms, but Omnisend has been the easiest and most aesthetically pleasing thus far. Integration with my Shopify account and uploading contacts were fast, and I love the recommended automations. Creating campaigns has also been a breeze, and I love the ease of the drag and drop and the implementation. I've been using it every day to schedule campaigns and check the analytics of previous campaigns and active automations.

**What do you dislike about Omnisend?**

I tried to use the live chat feature when I had a quick question, but kept getting routed between logging in and the support page. I used the email option instead and received a quick response.

**What problems is Omnisend solving and how is that benefiting you?**

It solves my problem of collecting contacts who visit my site, searching for email templates, and overall automation for clients interacting with my site.

**Official Response from Omnisend Support:**

> Thank you for such a thoughtful and detailed review! We’re so glad Omnisend has been a breath of fresh air for you — easy to use, beautiful to work with, and packed with helpful features like automations and drag-and-drop editing. It’s fantastic to hear how smoothly it integrated with your Shopify store and how it’s supporting your day-to-day work.

We appreciate you pointing out the issue with accessing live chat — we’ll definitely take a closer look at that. We’re happy to hear our team got back to you quickly via email, and we’ll continue making sure help is just a click away. Thanks again for being part of the Omnisend community — we’re here whenever you need us!


  ### 9. Easy, Intuitive, and Highly Recommended

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa C.

**Reviewed Date:** December 13, 2025

**What do you like best about Omnisend?**

I like the ease of use of Omnisend and its email editor. Everything is very intuitive and it makes setting up all the email marketing much easier for me, as well as managing the campaigns. The initial setup was also very simple.

**What do you dislike about Omnisend?**

The update speed of the segments is the handicap versus Klaviyo.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend makes it very easy for us to install all the email marketing and manage the campaigns.

**Official Response from Matija Lesko:**

> Thanks for sharing this thoughtful review. It is great to hear the editor and setup made campaign creation easier and more intuitive for you. We appreciate the comparison to Klaviyo and understand the note around segment update speed. Our focus remains on reliable workflows that support consistent results and long term growth. We are glad to support your email marketing efforts.


  ### 10. Great Value for Features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael N. | Co-Founder / Fantastic Wine &amp; Fine Whiskey Ambassador, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 02, 2026

**What do you like best about Omnisend?**

Pricing (for the set of available features)

**What do you dislike about Omnisend?**

Can't combine multiple audiences into one  (useful if have multiple bsuinesses under one umbrella)

**What problems is Omnisend solving and how is that benefiting you?**

Marketing automation

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s pricing and feature set are delivering strong value for your marketing automation needs. Combining multiple audiences can often be handled effectively using tags and segmentation, and our support team would be happy to walk you through the best setup for your use case. Feel free to reach out via in-app chat or at support@omnisend.com.

  ### 11. Modern, Automated, and Perfect for E-Commerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Monika S. | Marketing Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2025

**What do you like best about Omnisend?**

Modern, oriented to e-commerce, very automated, just love to work with Omnisend :)

**What do you dislike about Omnisend?**

Hmm, something was in automation. I guess it is that i cant’t choose condition like one side would be “placed order” or “not placed order”

**What problems is Omnisend solving and how is that benefiting you?**

Many problems: landing page, pop up, automated letters

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad to hear Omnisend’s modern, ecommerce-focused automations are helping streamline your marketing. We appreciate your note about adding more flexible conditions in automation splits — feedback like this helps guide our improvements as we continue expanding automation logic.


  ### 12. Overall really good, but the designing of e-mails is too locked

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jesper Nyboe N. | DJ, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Omnisend?**

The data is really good, the automizations mostly works - although there are some places where the logic is kind of weird. 
The API works well for integration.
Otherwise really easy to use. 
Customer support usually answers pretty quick and well

**What do you dislike about Omnisend?**

The design part is not that good. Templates are locked, so you overwrite you existing content if you change templates. 

Also some of the logic in the automations are not good.

**What problems is Omnisend solving and how is that benefiting you?**

E-mail marketing, loyalty and lead collecting

**Official Response from Matija Lesko:**

> Thank you for your honest feedback and for highlighting both the strengths and areas we can improve on. We’re glad to hear the data, API, and automations have been valuable, and that our support team has been responsive when needed. At the same time, your points on design flexibility and automation logic are important to us. We’d encourage you to share more specific examples with our support team, as this helps us better prioritize fixes and enhancements that directly benefit your workflow. We’re committed to making Omnisend easier, smarter, and more flexible for you over time.


  ### 13. Feature-Rich and User-Friendly, with Outstanding Support Despite Minor Glitches

**Rating:** 4.5/5.0 stars

**Reviewed by:** Miglė J. | Marketing Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2025

**What do you like best about Omnisend?**

Excellent customer support, a lot of great features and user-friendly. Perfect for both email marketing beginners and pros.

**What do you dislike about Omnisend?**

At times, there are some small technical errors, like going through email building steps and the information isn't saved.

**What problems is Omnisend solving and how is that benefiting you?**

Automations increase our sales & return customers. Campaigns helps us present new products, special deals and seasonal offers.

**Official Response from Matija Lesko:**

> Thank you for highlighting what’s working and where we can improve. We’re glad Omnisend is delivering value with automations and campaigns that drive growth. We take technical reliability seriously, and your input helps us sharpen the experience. We’re here for your success — every step of the way.


  ### 14. Adding Webhooks to my website automation.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carolina M. | Digital Media Planner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2025

**What do you like best about Omnisend?**

The team was always willing to help to move my request forward and complete the request

**What do you dislike about Omnisend?**

The request was a bit of a challenge and it was stretched over many days so it took sometime to problem solve and fix

**What problems is Omnisend solving and how is that benefiting you?**

The problem was I needed an automation to notify me there was a new submissions in my contacts data base and there was a request to receive a sample product

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We appreciate your patience while resolving the webhook request, and we’re glad our team could support you through it. It’s great to hear that the automation is now helping you manage contact submissions and product sample requests more effectively.

  ### 15. Beginner-Friendly with Seamless Shopify Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devyne .

**Reviewed Date:** September 15, 2025

**What do you like best about Omnisend?**

I love Omnisend's user-friendly interface and its easy compatibility with my Shopify store, which makes managing email marketing campaigns seamless. The setup process is intuitive and beginner-friendly, allowing me to effortlessly create nice emails for my clients. The automation features, like those for abandoned carts and initial surveys for website visitors, significantly enhance my sales strategy.

**What do you dislike about Omnisend?**

I think the editing style for emails isn't as free as I wish it to be. I feel there should be more space for creativity.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend for effective email marketing with nice emails for my clients, driving sales through campaigns and automation. It's beginner-friendly, compatible with Shopify, and user-friendly, offering helpful cart abandonment automations.

**Official Response from Matija Lesko:**

> Thank you for your thoughtful review. We’re glad to hear Omnisend’s seamless Shopify integration and automation tools are supporting your marketing goals. Your note on editing flexibility is appreciated — feedback like this helps us prioritize improvements that empower your creativity. We’re committed to helping your business grow every step of the way.


  ### 16. Effortless Integration and Superior UI—A Clear Upgrade from Mailchimp

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff C. | Independent Business Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2025

**What do you like best about Omnisend?**

Really easy user interface. Great integration with Shopify. I also like the straightforward pricing and great customer support. I've been using it for a few monts now and it's so much better than mailchimp.

**What do you dislike about Omnisend?**

I don't have any complaints with the system.

**What problems is Omnisend solving and how is that benefiting you?**

I'm using Omnisend as my primary customer communications method. It's been a great way to keep my customers engaged. I especially like the way it integrates seamlessly with Shopify, so I can include product links in my emails.

**Official Response from Matija Lesko:**

> Thank you for the great feedback. We’re glad the intuitive interface, Shopify integration, and clear pricing are helping you stay connected with your customers. It’s wonderful to hear Omnisend has been a smooth upgrade from Mailchimp and is supporting your ongoing customer engagement.


  ### 17. Affordable, Easy-to-Use, Misses Custom Domain Simplicity

**Rating:** 4.5/5.0 stars

**Reviewed by:** rohan k.

**Reviewed Date:** September 27, 2025

**What do you like best about Omnisend?**

I find Omnisend easy to use, making the setup process simple without any issues. The customer support is helpful and responsive. I appreciate the revenue-driving emails, especially the abandoned cart automation that enhances my eCommerce strategy. The price point is reasonable and suits my needs.

**What do you dislike about Omnisend?**

I struggled with the requirement to create a custom domain for Omnisend. I find it unnecessary and frustrating, especially since with other tools like Klaviyo, this step isn’t required.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to drive and recover revenue through emails, particularly with abandoned carts and checkouts, benefiting my ecommerce brand. Its ease of use and effective automations are significant advantages.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with Omnisend. We’re glad to hear that our platform’s ease of use, effective automations, and accessible pricing are supporting your ecommerce growth — especially through features like abandoned cart recovery, which can have a big impact on revenue.

We also appreciate your honest feedback about the custom domain requirement. We understand that this step can feel like an extra hurdle, and we’re actively exploring ways to make the process smoother and more intuitive without compromising deliverability or sender reputation.

Your input helps us improve, and we’re committed to delivering tools that balance simplicity with powerful results. Thanks again for choosing Omnisend to support your business.

  ### 18. Gets the Job Done for My Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sofía L. | Marketing Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 09, 2025

**What do you like best about Omnisend?**

I’ve been using Omnisend every day for a while now. It was super straight-forward to implement and integrate with other platforms. It’s a good email service that does everything I need.

**What do you dislike about Omnisend?**

I just wish it had more modern and nicer design options, but overall it is an amazing platform. :)

**What problems is Omnisend solving and how is that benefiting you?**

It helps with marketing and talking straight to our buyers.

**Official Response from Matija Lesko:**

> Thank you for your feedback — it’s great to hear Omnisend is supporting your daily marketing needs and making integration smooth and straightforward. We appreciate the note on design options, and it’s something we’re actively working to improve. Your success is our focus, and we’re glad to be a part of your connection with buyers.


  ### 19. Fast and Helpful Support, A Bit Expensive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Anis B.

**Reviewed Date:** November 13, 2025

**What do you like best about Omnisend?**

I love using Omnisend for my email campaigns because of its exceptional speed. The support offered is also greatly appreciated, as it significantly enhances my user experience. The initial setup of Omnisend was a real pleasure, as it was very easy, which simplifies the integration of this tool into my daily activities.

**What do you dislike about Omnisend?**

I find that the Omnisend pricing is a problem.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend for email campaigns, which improves speed and provides me with excellent support.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with Omnisend. We’re glad to hear the platform’s speed, smooth setup, and support team have all made your email campaigns easier to manage day-to-day. We also appreciate your honesty about pricing — feedback like this helps us continue refining the value we deliver. Most importantly, it’s great to know Omnisend is helping you run your campaigns efficiently while giving you the support you need along the way. Thanks for choosing us to help power your communication with customers.

  ### 20. Easy Setup and Workflow Management with No Dislikes

**Rating:** 5.0/5.0 stars

**Reviewed by:** SCOTTIE D. | Founder @ Coffee Bop , Small-Business (50 or fewer emp.)

**Reviewed Date:** October 15, 2025

**What do you like best about Omnisend?**

The platform offers ease of setup, as well as straightforward writing and maintenance of workflows.

**What do you dislike about Omnisend?**

I have been super happy with this product since day one. I don't dislike anything.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend makes it easy for me to set things up and not worry about them afterward. The workflows I have created keep my customers well informed.

**Official Response from Matija Lesko:**

> No dislikes? We’re blushing 😄 Thank you for the thoughtful review. We’re glad to hear Omnisend has made setup and workflow management easy, giving you the peace of mind to focus elsewhere. Supporting your success is what we’re here for.

  ### 21. Most user friendly email marketing software

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sobhan Uddin A. | Wordpress Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2025

**What do you like best about Omnisend?**

Omnisend is my go-to solution for my email marketing needs. I always use it for my client work. It's so user-friendly and easy to use.

**What do you dislike about Omnisend?**

Not much, but I think it should introduce some advance tools to make templates more dynamic and pixel-perfect

**What problems is Omnisend solving and how is that benefiting you?**

Its helping my clients to genearte more sales, recovering their carts

**Official Response from Matija Lesko:**

> Thank you for trusting Omnisend for your client work! We’re thrilled it’s helping drive sales and recover carts effectively. Your feedback on advanced design tools is noted — we’re always evolving to give marketers more precision and creative control.


  ### 22. Perfect Email Marketing Platform for Ecommerce—Easy, Powerful, and Supportive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kristina . | Chief Ecommerce Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2025

**What do you like best about Omnisend?**

Great platform for email marketing! Powerful automation, wide integration possibilities and great customer support.

**What do you dislike about Omnisend?**

Design isn’t always as intuitive as expected. Some features feel a bit hidden, and it can take a while to get used to the navigation.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend allows me to send abandoned cart emails and collect customer feedback efficiently.

**Official Response from Matija Lesko:**

> Thank you for sharing both the positives and areas for improvement. We’re glad Omnisend is delivering results through automation and integrations, and we’re committed to refining the platform’s usability to better support your growth.

  ### 23. Excellent Support, But Missing Text Shadow Feature

**Rating:** 5.0/5.0 stars

**Reviewed by:** cristina r. | marketing assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 17, 2025

**What do you like best about Omnisend?**

I really appreciate how simple it is to get in touch with the support team. Communicating with them is always straightforward and hassle-free, which makes the whole experience much more pleasant for me.

**What do you dislike about Omnisend?**

There is no option available to add shadows to the text.

**What problems is Omnisend solving and how is that benefiting you?**

Omnised has helped us generate more revenue through our campaigns.

**Official Response from Matija Lesko:**

> We’re so glad Omnisend is helping you drive revenue and that our support team has made your experience smooth. Thanks for the feedback on text shadow capabilities — it’s a helpful insight, and we appreciate you pointing it out.


  ### 24. Reliable and Straightforward, But Needs Better Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jennifer L. | Meditation Teacher

**Reviewed Date:** October 16, 2025

**What do you like best about Omnisend?**

I appreciate Omnisend's straightforward setup process, which made the transition easy for me. The platform's capability to help clean up my email list and improve organization is incredibly valuable. I find the email and SMS features particularly useful for my business needs.

**What do you dislike about Omnisend?**

I find the software could be easier to use overall. Additionally, I am frustrated with the promises made about features, like reviews, which were later retracted. The support also needs significant improvement, as it doesn't meet my expectations.

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps me clean up my email list and get more organized.

**Official Response from Matija Lesko:**

> Thank you for your detailed feedback. We’re glad to hear that Omnisend’s setup process, email list management, and messaging tools are supporting your business needs — that’s exactly the kind of value we aim to deliver.

We also appreciate your candid thoughts on areas for improvement. We’re sorry to hear that your support experience hasn’t met expectations, and we’ll be taking this seriously as we work to strengthen that side of the platform.

Regarding the Product Reviews feature, we understand the frustration around its removal. As part of our ongoing focus on prioritizing features that bring the most value to our users, we made the decision to sunset it. 

Thank you again for sharing your experience — we’re committed to learning from it and making Omnisend better for you and your business.

  ### 25. Reasonable pricing, consistently good support, solid Shopify integration, always looking to improve

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 04, 2025

**What do you like best about Omnisend?**

Access to support and support resources is helpful and consistent.
Good data integration and flexibility

**What do you dislike about Omnisend?**

Some quality of life improvements would be great, e.g. supporting custom font uploads, email editor itself is sometimes a bit buggy when it comes to font formatting, campaign send settings don't save

**What problems is Omnisend solving and how is that benefiting you?**

Our transactional email workflows are key in helping us keep customers well-informed and updated on their order statuses. It helps use leverage custom tags centralised in Shopify to trigger vital communications based on customer-specific events, so that every client is receiving the relevant email and/or SMS communications depending on their lifecycle/order stage. 

Omnisend is also helping a lot with automated segmentation based on tags. 

We want to get to a point where our marketing comms are almost on a 1-2-1 basis - enhanced personalisation. We are confident that Omnisend can help us do this, once we can further enrich our customer data points.

**Official Response from Matija Lesko:**

> Thank you for sharing such thoughtful feedback. We’re glad Omnisend is helping streamline your transactional communications and segmentation, ensuring customers receive timely and relevant updates. Your points about editor improvements and personalization are well noted — continuous growth is a key focus for us, and your input helps guide that journey. We’re excited to continue supporting your path toward deeper personalization and stronger customer relationships.

  ### 26. Effortless Email Marketing with Comprehensive Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vanessa C.

**Reviewed Date:** December 19, 2025

**What do you like best about Omnisend?**

I find that Omnisend templates make it easy to use and they help me design useful emails to send. The initial setup was fairly easy, and the customer support team was very helpful.

**What do you dislike about Omnisend?**

havent found anything I dislike yet

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend helps me connect with customers about new products. The templates make it easy to design effective emails to send.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad the templates and simple setup make it easy to create effective emails and stay connected with your customers. It’s great to hear our support team was helpful along the way, we’re here to keep supporting your marketing as you grow.


  ### 27. Omnisend has improved my business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gabe W. | Marketing Agency Operator, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

I like how simplistic it is to create email/sms pop-up forms; they integrate with Shopify seamlessly.

**What do you dislike about Omnisend?**

I would like to see automated email campaigns sent based on contact segments. It would be a nice feature to have frequent emails sent to different types of contacts based on their stage.

**What problems is Omnisend solving and how is that benefiting you?**

I'm using the platform to handle all email and SMS marketing within my marketing agency.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience — it’s great to hear Omnisend is helping your agency simplify email and SMS marketing while integrating seamlessly with Shopify. We also appreciate your feedback on segment-based automations. Our support team would love to learn more about your specific needs and explore whether there are existing options or workarounds that could help. Please don’t hesitate to reach out — we’re here to ensure the platform keeps supporting your growth.

  ### 28. Easy to Use, But Pricey

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sophie L.

**Reviewed Date:** December 14, 2025

**What do you like best about Omnisend?**

I like that Omnisend is really easy to use and has a really easy user interface. It helps me keep all my information localized.

**What do you dislike about Omnisend?**

I think it could be more affordable. I'm thinking about leaving because it's quite expensive.

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to keep my audience updated on music releases and announcements, and it helps me keep all my information localized.

**Official Response from Matija Lesko:**

> Thanks for sharing your perspective. It’s good to hear the interface feels intuitive and helps keep everything in one place for your releases and updates. We understand pricing is an important factor and appreciate you being open about that. Our team is here to help you get the most value as your audience growth evolves.


  ### 29. By far the easiest email marketing app for ecommerce

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vehicare . | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 21, 2025

**What do you like best about Omnisend?**

I love how easy they make it to send emails to your entire email list. Everything is simplified and not too complex like other apps.

**What do you dislike about Omnisend?**

The fact there are some charges but it really is not a problem. It is affordable.

**What problems is Omnisend solving and how is that benefiting you?**

So far I have not actually had any problems.

**Official Response from Matija Lesko:**

> Thank you for recognizing the ease and value Omnisend brings to your ecommerce marketing. We’re focused on helping businesses like yours succeed without unnecessary complexity, and it’s great to hear that we’re delivering on that promise.


  ### 30. Simplicity and Efficiency with Omnisend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sabrina M.

**Reviewed Date:** December 13, 2025

**What do you like best about Omnisend?**

I love the simplicity of Omnisend, which makes it easy to use. I also appreciate the SMS features, especially for sending special promotions. The initial setup was easy and the integration with Shopify is going well. There's nothing I dislike, I love everything.

**What do you dislike about Omnisend?**

The lack of choice in design

**What problems is Omnisend solving and how is that benefiting you?**

I use Omnisend to increase conversion with marketing emails and send promotions via SMS.

**Official Response from Matija Lesko:**

> Thanks for highlighting what is working well for you. It is great to hear Omnisend has been easy to set up and fits smoothly with Shopify, especially for email and SMS promotions. We appreciate the note on design flexibility and will keep that feedback in mind. Glad we can support stronger conversions and steady growth.


  ### 31. Simple and User-Friendly, But Needs More Advanced Form Features

**Rating:** 5.0/5.0 stars

**Reviewed by:** William F. | Innovation Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 21, 2025

**What do you like best about Omnisend?**

Very easy to use and simple compared to many other competitors

**What do you dislike about Omnisend?**

It feels like  there's a lack of pop-up forms and I often find myself using additional third parties for specific forms with more advanced features like a product slot machine

**What problems is Omnisend solving and how is that benefiting you?**

Abandoned carts, weekly mailers and automations for webinars

**Official Response from Matija Lesko:**

> We’re glad Omnisend is delivering value through your automations and campaigns. Your feedback about needing more advanced form options is truly appreciated, and we’d love to better understand the specific features you’re looking for. Please reach out to our support team via in-app chat or at support@omnisend.com — your insights help us improve and build a platform that grows with your needs.

  ### 32. Outstanding Team Makes All the Difference

**Rating:** 5.0/5.0 stars

**Reviewed by:** Donata C. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Omnisend?**

The team is amazing at onboarding a new client.

**What do you dislike about Omnisend?**

The downside is the system can be more user friendly.

**What problems is Omnisend solving and how is that benefiting you?**

I can send emails to my customers at a lower cost. That is very beneficial especially in the time we live in.

**Official Response from Matija Lesko:**

> We truly appreciate your feedback and are glad our team made onboarding a great experience. It’s wonderful to hear Omnisend is helping you reach your customers efficiently and affordably. We’re committed to improving usability so you can get even more value with less effort.


  ### 33. pretty easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Harmanjit B. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

it's pretty self explanatory with the step by step guides

**What do you dislike about Omnisend?**

Chatbot isn't always available and sometimes doesn't understand what I'm asking or gicing me the correct answer

**What problems is Omnisend solving and how is that benefiting you?**

It's very easy for me to send emails to a large number of people that are already subscribed to my website. I don't have to go search and look for people. it's all synced

**Official Response from Matija Lesko:**

> Your feedback means a lot — thank you. It’s great to hear that Omnisend makes sending campaigns simple and efficient with clear guides and subscriber syncing. We also value your input on the chatbot and will continue to refine it to better support your growth.

  ### 34. Would recommend Omnisend to others

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 16, 2025

**What do you like best about Omnisend?**

Very easy to use, and the customer support is always quick and helpful

**What do you dislike about Omnisend?**

Free option would be nice to have more SMS/email credits but as I scale it wasn't viable to keep a free plan anyway

**What problems is Omnisend solving and how is that benefiting you?**

Building an audience and notifying customers when certain products drop and etc., through omnisend marketing I've gotten a few direct sales

**Official Response from Matija Lesko:**

> Thanks for the thoughtful review. We are glad Omnisend has been simple to work with and that support has been responsive along the way. Using campaigns to notify customers about product drops and generate direct sales is a strong use case. We also appreciate your honest note on pricing as your business scales and are happy to support your progress going forward.

  ### 35. Easy to use and professional looking.

**Rating:** 5.0/5.0 stars

**Reviewed by:** April Y. | Personal Assistant to Disabled Child and Adult, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Omnisend?**

It's really simple to set up the automation for my new subscribers to get their 10% off codes.

**What do you dislike about Omnisend?**

Nothing really, I am on the free plan at the moment and cannot fault it

**What problems is Omnisend solving and how is that benefiting you?**

It's really handy having all the information about my customers in one dash board and being able to see what they are viewing on my website.

**Official Response from Matija Lesko:**

> We appreciate your thoughtful feedback! It’s great to hear that Omnisend is supporting your growth by making automations simple, while also giving you a clear view of customer behavior in one place. We’ll continue to build tools that keep your marketing efficient and impactful.

  ### 36. Effortless Usability with a Simple Interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Import and Export | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2025

**What do you like best about Omnisend?**

About Omnisend i like the simple interface and usability

**What do you dislike about Omnisend?**

Some functions not yet included, such as the countdown

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend allows us to centralize and automate customer communications, improving both campaign segmentation and personalization. This helps us reduce turnaround times, increase conversion rates, and ensure a more consistent experience throughout the customer journey. This allows us to spend more time optimizing strategies and less time on manual tasks.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s simple interface and ease of use help you centralize communication, automate more of your workflow, and focus on the strategies that drive growth. We appreciate your note about wanting a countdown feature — added functionality like this is something we continue to explore as we expand the platform.


  ### 37. I LOVE Omnisend!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** ShaylaJ B. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2025

**What do you like best about Omnisend?**

Omnisend is great. It’s extremely helpful with generating quick and easy newsletter campaigns, automations, and more.

**What do you dislike about Omnisend?**

I’m not a fan of having to pay extra for customization, though I do understand why it’s necessary.

**What problems is Omnisend solving and how is that benefiting you?**

It’s helping me with email marketing, SMS marketing, and etc. which will hopefully help me generate more sales and help with cart abandonment.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience with such enthusiasm. We’re thrilled to hear that Omnisend is making it quick and easy to manage newsletters, automations, and cross-channel marketing. We also appreciate your feedback on customization options — we’ll keep working to provide the right balance of flexibility and value. Our goal is always to support your growth and help you get the most out of every campaign.

  ### 38. Effortless to Use with a Smart Dashboard

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian A. | President of Brand Development, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2025

**What do you like best about Omnisend?**

It is easy to use and has a logical dashboard layout. I cannot say we've any major issues since starting to use it back in 2022.

**What do you dislike about Omnisend?**

I am not really sure at this point. Any past issues or requested features have been fixed or added.

**What problems is Omnisend solving and how is that benefiting you?**

It is one of our primary marketing channels. It allows us to have a consistent, high-impact means to reach our audience.

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s intuitive layout and smooth experience have supported your marketing efforts since 2022. It’s great to hear the platform continues to evolve with your needs and helps you maintain a consistent, high-impact connection with your audience as you grow.


  ### 39. Very useful and simple to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giovanni G. | Ecommerce manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 17, 2025

**What do you like best about Omnisend?**

It is a very useful service for sending newsletters to customers and also transactional emails.
Additionally, the Dashboard features a Live View section where you can see live what customers are watching.

**What do you dislike about Omnisend?**

I wish there was a newsletter calendar so I could quickly find the ones sent out over time.

**What problems is Omnisend solving and how is that benefiting you?**

It's very simple to create contact forms and automations.

**Official Response from Matija Lesko:**

> Thank you for your thoughtful review. It’s great to hear Omnisend is helping you engage customers through newsletters, transactional emails, and live insights. Your suggestion about a newsletter calendar is appreciated — it’s feedback like this that helps us improve. We’re here to support your growth, every send of the way.


  ### 40. Super Easy to Use and Intuitive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Meryam Q. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2025

**What do you like best about Omnisend?**

It's very easy to use, the templates are beautifully designed too.

**What do you dislike about Omnisend?**

There isn't much I dislike, maybe the ability to create a flow that will just constantly send out new arrivals.

**What problems is Omnisend solving and how is that benefiting you?**

It allows me to have all marketing features in one platform.

**Official Response from Matija Lesko:**

> Thank you for your kind words! We’re glad Omnisend is keeping your marketing simple and unified. Your idea about creating a flow to automatically promote new arrivals is a great one. If you have a moment, we’d love for you to share your exact needs with our support team — understanding your goals more clearly helps us explore how we can better support your vision.Feedback like yours helps us grow with your needs in mind.


  ### 41. Excellent Support and AI, but Email Builder Needs Improvement

**Rating:** 3.5/5.0 stars

**Reviewed by:** Raminta D. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2025

**What do you like best about Omnisend?**

Customer service are great, easy templates are helpful, AI is superb

**What do you dislike about Omnisend?**

Long wait for an option  to buy extra email allowance. New layout of building the emails are not super great.

**What problems is Omnisend solving and how is that benefiting you?**

Many issues over past 6 years, totally are not super bad

**Official Response from Matija Lesko:**

> Thank you for sticking with us over the years — we truly value your loyalty. We’re glad our support team and AI features have been helpful. Your feedback on the email builder and email allowance options is noted and appreciated. We’re continuously working to improve and evolve the platform based on insights like yours.


  ### 42. Easy Drag & Drop, But Troubleshooting Needs Improvement

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2025

**What do you like best about Omnisend?**

Ease of use, building with drag & drop in most cases.

**What do you dislike about Omnisend?**

It's very hard to troubleshoot anything. For example we built a site abandoned flow with viewed page metric and it stopped working for months and we couldn't trigger again and see if it's working or not. Wish there could be a dev view or something to see under the hood like Klaviyo

**What problems is Omnisend solving and how is that benefiting you?**

Managing email and SMS marketing automations is generally much easier most of the time.

**Official Response from Matija Lesko:**

> Thank you for your thoughtful feedback. We’re glad Omnisend is making your email and SMS automations easier to manage. Your point about troubleshooting and visibility is well taken—we know how important it is to understand what’s happening “under the hood,” especially for more advanced flows. Feedback like this helps us build a better platform, and we truly appreciate you sharing it.


  ### 43. Simple and Immediate Solution for Email Marketing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Antonella M. | Impiegato, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2025

**What do you like best about Omnisend?**

Omnisend it's simple and immediate, very intuitive

**What do you dislike about Omnisend?**

Least Helpful is the fact that is external to wordpress

**What problems is Omnisend solving and how is that benefiting you?**

Omnisend it's amazing to communicate with our clients

**Official Response from Matija Lesko:**

> Thank you for the feedback. We’re glad Omnisend’s simple and intuitive design makes it easy for you to communicate with your customers. We appreciate your note about using it alongside WordPress — and we’ll keep working to make cross-platform workflows even smoother as you grow.


  ### 44. New to Omnisend but I love it. I have used many email systems. I find it very easy to navigate.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2025

**What do you like best about Omnisend?**

I have been on many tools ranging from expensive (Hubspot, Pardot) to  reasonable for small business (Klaviyo, Mailchimp) for 15+ years and what I have noticed is that it has been hard to find inexpensive tools that have the same ease of use, features and support as the more expensive ones until now. I stumbled on Omnisend this year and so far I love everything about it. I find it easy to understand, easy to set-up, it has advanced functionality that I need and excellent customer support when I can't figure it out on my own. The integration was unbelievably easy, but for me finding a tool that I would want to work in, integrated SMS easily and connected with Shopify was key. I believe Omnisend is what I have been looking for quite a while!

**What do you dislike about Omnisend?**

Omnisend has all the info I need to set things up between the onboarding info, the webinars and resource area, but I would love an online checklist lists the things you need to do to get started in a checklist format so you can remember what is done and what should still be done. I signed up for Omnisend awhile ago but have been implementing slowly. I am losing track at times where I left off. I have used this kind of checklist with my clients in Hubspot and Pardot. I am new to Omnisend so maybe you have one. If so, let me know. I need it!

**What problems is Omnisend solving and how is that benefiting you?**

I honestly could not stand working in Klaviyo. I find it very cumbersome. I was looking for a tool that had functionality that was similar to Hubspot, but was cheaper and made for retail. I find Omnisend to be very easy to work in which solves my problem of ignoring outreach which is what I have been doing with my retail store. I only send about 6 emails a year and SMS wasn't working as I expected so nothing was happening. I can already tell it is going to be much easier in Omnisend. I also want to set-up drip campaigns to try to drive repeat business from existing customers. I'm not doing that now.

**Official Response from Omnisend Support:**

> Finding the perfect balance between affordability, functionality, and ease of use isn’t always easy — but we’re so glad Omnisend is delivering exactly what you’ve been looking for! Your experience with other platforms makes this feedback extra meaningful, and it’s great to hear that our Shopify integration, SMS, and automation features are making a real difference for you.

We also love your idea about an onboarding checklist! ✅ Staying on top of setup can be tricky, and we always appreciate insights that help us improve. We’ll make sure this feedback reaches our team!

Excited to see how Omnisend helps you take your email and SMS marketing to the next level — thanks for sharing your experience!

  ### 45. Easy to use, easy to design with. We love it

**Rating:** 4.5/5.0 stars

**Reviewed by:** infinityONE 3. | Small business, Consumer Goods, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 05, 2025

**What do you like best about Omnisend?**

We've been using it for years in another store, and two years ago we trusted Omnisend again as our newsletter service. It's easy to use, the design is intuitive, the support is pretty good, and overall, we're happy with it.

**What do you dislike about Omnisend?**

We’d love to see features like a built-in countdown timer without needing third-party HTML, automatic language detection based on the customer’s browser geolocation at signup, and more affordable pricing — especially since we only use it about three times a month and still pay a significant amount.

**What problems is Omnisend solving and how is that benefiting you?**

We really like the automation for order confirmation emails, the discount codes, the analytics, and the abandoned cart feature.

**Official Response from Omnisend Support:**

> Thank you for your continued trust over the years — it means the world to us! We're so glad to hear Omnisend has been easy to use and intuitive for your team, and that features like automations, analytics, and discount codes are adding real value to your workflow.

We also really appreciate the thoughtful feedback around pricing and feature suggestions like a built-in countdown timer and automatic language detection. That kind of input helps us improve, and we'll make sure your ideas are shared with our product team.

Thanks again for choosing Omnisend — we’re proud to support your business! 

  ### 46. Great email tool with outstanding support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Florian G. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 07, 2025

**What do you like best about Omnisend?**

The ux and the support is really good. Also the price is reasonable for the options and features offered.

**What do you dislike about Omnisend?**

From the integration side it is not so popular like Klaviyo but still very strong.

**What problems is Omnisend solving and how is that benefiting you?**

I'am using it for newsletters and automations. Both easy to use!

**Official Response from Matija Lesko:**

> What a joy to read this — thank you! We’re thrilled to hear you’re enjoying Omnisend’s UX, support, and value. It’s great to know our tools make your newsletters and automations simple and effective. We appreciate your note about integrations — our team is continuously expanding partnerships to make Omnisend even more connected and convenient for you.

  ### 47. Omnisend: Perfect All-in-One Marketing Platform with Seamless Usability

**Rating:** 5.0/5.0 stars

**Reviewed by:** Murrad Ali Z. | Foreign Trade Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 17, 2025

**What do you like best about Omnisend?**

The best platform for me to do Email Marketing, Automations, SMS Marketing and Form for Data-collecting. 10/10 Platform with ease of use.

**What do you dislike about Omnisend?**

Absolutely nothing. Omnisend keeps optimizing the platform for our ease and comfort.

**What problems is Omnisend solving and how is that benefiting you?**

My marketing reach with my customers.

**Official Response from Matija Lesko:**

> Thank you for the glowing review! We’re honored to support your marketing efforts across email, SMS, automations, and data collection — all in one place. It’s great to hear Omnisend is helping you extend your customer reach with ease. Here’s to continued growth together!


  ### 48. Very robust, yet easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Omnisend?**

While Omnisend has all the advanced features I look for in an email marketing platform, it remains very simple and easy to use. From designing email templates, lead capture forms, or full email marketing campaigns to tracking audience growth, Omnisend has been a great resource for our company.

**What do you dislike about Omnisend?**

I wish it was easier to customize templates and forms for mobile devices so that they matched the desktop versions.

**What problems is Omnisend solving and how is that benefiting you?**

It helps us in every aspect of email marketing from lead capture forms to email automation.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. We’re glad Omnisend has been able to support your company across all aspects of email marketing while remaining easy to use. We also appreciate your feedback on mobile customization — it’s valuable input that helps us continue improving. We’re committed to making sure you can keep growing your audience with less effort and more impact.

  ### 49. Fast, User-Friendly Support with Instant Feature Updates

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2025

**What do you like best about Omnisend?**

Easy to use, I really like that the robot responds quickly when I need help, but I can also get immediate access to a human consultant if I want. I really like that everything is clear and that you introduce new features right away.

**What do you dislike about Omnisend?**

I don't like that when we shorten links, no data about SMS messages is displayed.

**What problems is Omnisend solving and how is that benefiting you?**

CSM helps with everything, which is great.

**Official Response from Matija Lesko:**

> We appreciate your thoughtful feedback. It’s great to hear that Omnisend’s support team and quick feature updates make your work easier. Thank you for pointing out the SMS link tracking limitation — feedback like yours helps us continue improving the platform to deliver even more value.


  ### 50. Exceptionally User-Friendly CRM with Outstanding Customer Service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Erika . | Head of E-marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 03, 2025

**What do you like best about Omnisend?**

This is one of the most user-friendly tools I have encountered for CRM systems.
They also have a fantastic customer service.

**What do you dislike about Omnisend?**

I would like to have more personalised options when creating campaigns and flows.

**What problems is Omnisend solving and how is that benefiting you?**

A lot of them. For example how to build language versions for our different markets in our automtions.

**Official Response from Matija Lesko:**

> Thank you for sharing your experience. It’s great to hear the platform feels easy to use and that our support team has been helpful. Your feedback on needing deeper personalization in campaigns and automations is valuable, and it helps guide us as we continue refining the tools that support your growth.



## Omnisend Discussions
  - [Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?](https://www.g2.com/discussions/is-there-a-way-like-drip-tracking-pixel-to-track-my-squarespace-website-activity-in-omnisend) - 2 comments, 1 upvote
  - [How to unsubscribe properly](https://www.g2.com/discussions/how-to-unsubscribe-properly) - 1 comment, 1 upvote
  - [How do I create landing pages with products on it?](https://www.g2.com/discussions/how-do-i-create-landing-pages-with-products-on-it) - 1 comment, 1 upvote
  - [Whats the best way to use the Lifecycle stage map?](https://www.g2.com/discussions/51972-whats-the-best-way-to-use-the-lifecycle-stage-map) - 1 comment, 1 upvote
  - [Can I use the spin to win feature to increase sales?](https://www.g2.com/discussions/51486-can-i-use-the-spin-to-win-feature-to-increase-sales) - 1 comment, 1 upvote

- [View Omnisend pricing details and edition comparison](https://www.g2.com/products/omnisend/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-07-21+13%3A45%3A06+-0500&secure%5Bsession_id%5D=9a63d8ed-975f-447c-933f-236af452ddb9&secure%5Btoken%5D=6dd9df0dec72f57df3a47a6216a21551150f75adca468815769987f162b2dca0&format=llm_user)
## Omnisend Integrations
  - [Appstle](https://www.g2.com/products/appstle/reviews)
  - [Attentive](https://www.g2.com/products/attentive/reviews)
  - [Big Cartel](https://www.g2.com/products/big-cartel/reviews)
  - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews)
  - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews)
  - [Customers.ai](https://www.g2.com/products/customers-ai/reviews)
  - [Ecwid](https://www.g2.com/products/ecwid/reviews)
  - [Facebook](https://www.g2.com/products/facebook/reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)
  - [Loox](https://www.g2.com/products/loox/reviews)
  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews)
  - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews)
  - [PrestaShop](https://www.g2.com/products/prestashop/reviews)
  - [Re:amaze](https://www.g2.com/products/re-amaze/reviews)
  - [Recharge Subscriptions](https://www.g2.com/products/recharge-subscriptions/reviews)
  - [Sendtric](https://www.g2.com/products/sendtric/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews)
  - [Shopify POS](https://www.g2.com/products/shopify-shopify-pos/reviews)
  - [Sitejet](https://www.g2.com/products/sitejet/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [Squarespace](https://www.g2.com/products/squarespace/reviews)
  - [Triple Whale](https://www.g2.com/products/triple-whale/reviews)
  - [Typeform](https://www.g2.com/products/typeform/reviews)
  - [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews)
  - [Wix Studio](https://www.g2.com/products/wix-studio/reviews)
  - [WooCommerce](https://www.g2.com/products/woocommerce/reviews)
  - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  - [Yotpo](https://www.g2.com/products/yotpo/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)

## Omnisend Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Administration**
- Template Creation
- Preset Template Availability
- Custom Unsubscribe
- Email Segmentation
- Detailed Server Logs
- Notifications

**Campaigns**
- Customize
- Scheduling
- Retarget
- Segmentation
- Triggered Notifications

**Templates**
- Text and Themes
- Stock Images
- Proofing
- Mobile Responsive

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Design and Customization**
- Pre-Designed Templates
- Pop-Up Types
- No-Code Customization
- Mobile Optimized

**Page Customization**
- Drag and Drop
- Templates
- Advanced Customization
- Content Library

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Integrations**
- Webhooks
- Event Tracking API
- Mail Send API
- Spam Filter Testing

**Analytics**
- Campaign Performance
- Audience Insights

**Edit**
- Pre-Made
- Build
- HTML

**Campaigns**
- Targeting
- Triggered Campaigns
- A/B Testing
- Analytics

**Page Optimization**
- A/B Testing
- Mobile Responsive
- Web Analytics
- SEO

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Platform**
- Custom Tracking Domain
- Multiple Domains
- Dedicated IP
- Documentation
- Sender Reputation Management
- Tracking & Reporting
- Enterprise Scalability
- Performance and Reliability

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**Optimization**
- A/B Testing
- Personalization
- Rich Notifications
- Integrations

**Integrations**
- CRM/Email Integrations
- WCM Integrations
- E-Commerce Integrations
- Social Media Integrations

**Integrations**
- E-Commerce Integration
- Email Marketing Integration
- Domain Integration

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**SMS Platform**
- Reporting
- Automation
- Short Codes
- API Integration

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation

**Agentic AI - Push Notification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance

**Agentic AI - Vulnerability Scanner**
- Autonomous Task Execution
- Proactive Assistance

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Agentic AI - Landing Page Builders**
- Cross-system Integration

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Email Template Builder**
- Autonomous Task Execution
- Cross-system Integration

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**AI Automation - SMS Marketing**
- AI SMS

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**AI Content Generation - SMS Marketing**
- AI SMS

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

## Top Omnisend Alternatives
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,189 reviews)
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,467 reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.5/5.0 (1,311 reviews)

