--- title: Omniconvert Reviews meta_title: 'Omniconvert Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 183 reviews by the users' company size, role or industry to find out how Omniconvert works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 183 scale: '5' date_modified: '2026-07-12' parent_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Omniconvert Reviews **Vendor:** Omniconvert **Category:** [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools) **Average Rating:** 4.6/5.0 **Total Reviews:** 183 ## About Omniconvert Omniconvert Explore is an advanced experimentation tool designed to assist agencies, development and product teams, as well as marketers who may have limited IT support. This software solution empowers users to launch experiments that can enhance decision-making and optimize user experiences across various digital platforms. By providing a comprehensive suite of features, Omniconvert Explore caters to a diverse audience looking to leverage data-driven insights for improved performance. The software enables users to design and run A/B tests, personalize on-site experiences, collect customer feedback, and segment audiences, all from one interface. Omniconvert Explore is used by e-commerce managers, CRO specialists, and digital marketers to identify friction points in the buying journey, test improvement ideas, and implement validated changes without relying heavily on developers. Typical use cases include: - improving add-to-cart rates - reducing checkout abandonment - increasing average order value through personalization and experimentation. Omniconvert Explore integrates with major e-commerce platforms such as Shopify, Magento, WooCommerce, and custom online stores. Key capabilities: -Visual A/B and split testing tools for website elements and user flows - Audience segmentation based on behavior, traffic source, and attributes - On-site personalization with dynamic content and recommendations - Integrated survey and feedback widgets to capture customer insights - Real-time performance tracking and experiment analytics - Integrations with analytics, CRM, and marketing platforms By combining testing, personalization, and customer research in a single tool, Omniconvert Explore helps teams make objective, measurable improvements to the user experience. It is designed to support data-driven decision making and continuous experimentation across e-commerce touchpoints. Why Users Choose Omniconvert E-commerce and CRO professionals choose Omniconvert Explore because it unifies A/B testing, on-site personalization, and customer feedback tools into a single workspace. This helps teams move faster from insight to action and validate ideas through experimentation. Users report that Omniconvert Explore’s visual editor, audience segmentation, and reporting dashboards make it easy to design experiments and track performance without extensive technical setup. The platform’s integrations with major e-commerce systems and analytics tools allow for consistent measurement across marketing and user experience initiatives. ## Omniconvert Pros & Cons **What users like:** - Users praise the **excellent customer support** from Omniconvert, highlighting their responsiveness and helpful guidance for teams. (41 reviews) - Users find Omniconvert **easy to use** with quick setup, showcasing features that enhance their overall experience. (37 reviews) - Users appreciate the **fantastic support and intuitive design** of Omniconvert, making it easy to use and navigate. (35 reviews) - Users find Omniconvert's interface to be **intuitive and user-friendly** , simplifying A/B testing and enhancing the overall experience. (21 reviews) - Users value the **testing efficiency** of Omniconvert, appreciating its intuitive setup and outstanding customer support throughout the process. (21 reviews) - Users commend the **ease of A/B testing** with Omniconvert, benefiting from intuitive features and outstanding customer support. (19 reviews) - Users love the **quick setup** of Omniconvert, enabling fast and easy A/B tests within minutes. (16 reviews) - Easy Setup (13 reviews) - Experimentation (11 reviews) - Flexibility (11 reviews) **What users dislike:** - Users find the **learning curve steep** , as understanding and navigating Omniconvert can be challenging without technical skills. (11 reviews) - Users find that Omniconvert lacks **essential features** for testing and metrics, limiting experiment capabilities. (7 reviews) - Users experience **poor customer support** due to insufficient help center information, complicating their overall usage of Omniconvert. (7 reviews) - Users face **editing issues** with the visual editor, experiencing lag, bugs, and limited styling options, reducing usability. (6 reviews) - Users find the platform **not intuitive** , making it challenging to navigate and set up experiments effectively. (6 reviews) - Users report **bug issues** with Omniconvert, particularly with page speed and script performance hindering the experience. (5 reviews) - Users experience a **high developer dependency** for complex changes, which can hinder the ease of use of Omniconvert. (5 reviews) - Limited Features (5 reviews) - Users find the **interface confusing** , with frequent changes that hinder effective use and understanding. (4 reviews) - Design Issues (4 reviews) ## Omniconvert Reviews ### 1. Effortless to use with an intuitive interface and great customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Mid-Market (51-1000 emp.) **Reviewed Date:** January 09, 2026 **What do you like best about Omniconvert?** The software is very easy to use, with an interface that is simple to navigate. The customer support team is a major advantage—they are always ready to assist, no matter what issue arises, and their helpfulness stands out. Implementation was also extremely quick and straightforward. **What do you dislike about Omniconvert?** In some cases, the types of testing we needed required extra support. I recommend consulting with your developers or relevant teams to ensure they have the necessary capabilities for these requirements, and to verify whether the platform can handle such experiments in advance. I am confident that, over time, these features will be added. **What problems is Omniconvert solving and how is that benefiting you?** At the company where I work, one of the major advantages has been the extensive range of personalisations we can implement. This allows our users to enjoy a truly personalised experience. Additionally, the ability to thoroughly test our lead generation has been another significant benefit. ### 2. Beginner-Friendly and Easy to Use, with Great Support and a Strong Dashboard **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Fine Art | Small-Business (50 or fewer emp.) **Reviewed Date:** April 27, 2026 **What do you like best about Omniconvert?** Customer support is helpful, the dashboard is clear, and the live editor works well. Overall, it’s easy to use and very beginner-friendly. **What do you dislike about Omniconvert?** Some features aren’t fully developed yet, but they’re continuing to work on the software. **What problems is Omniconvert solving and how is that benefiting you?** It provides an easy solution for A/B testing, even if you don’t have much experience. ### 3. Excellent Support and Easy Test Implementation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Furniture | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Omniconvert?** customer support, easy test implementation **What do you dislike about Omniconvert?** visual editor could be better, clearer timeframe calculation **What problems is Omniconvert solving and how is that benefiting you?** We struggle with conversion rate, and it helps us find best variations of our pdps with regard to CRO. ### 4. Flexible and Powerful Testing Platform for Technical Users **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** November 26, 2025 **What do you like best about Omniconvert?** Omniconvert is flexible enough for a technical user to implement a test with minimal fuss. While many competitors obscure the most powerful features in the name of approachability, Omniconvert lets one configure a test entirely through code if desired (the the WYSIWYG editor also seems fully featured for those who would like to use it). **What do you dislike about Omniconvert?** Help documentation is limited in scope, hard to search, and lacking in technical detail. I reach out to support more often than I would like because the existing documentation does not answer my question. Thankfully the support staff are knowledgeable and helpful, so this is a minor annoyance at worst. **What problems is Omniconvert solving and how is that benefiting you?** A/B testing for UX improvements and conversion rate optimization. ### 5. Simple A/B Testing with an amazing support team **Rating:** 4.5/5.0 stars **Reviewed by:** Yishai F. | Head of Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Omniconvert?** I like the simplicity of Omniconvert and how it works smoothly. The initial setup was very easy, which I appreciate. **What do you dislike about Omniconvert?** The visual editor can be better, and as a result we have to rely on code writing **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert adds the functionality to run A/B tests with simple and clear result reporting, which we didn't have before. ### 6. Outstanding Customer Service Sets Omniconvert Apart **Rating:** 5.0/5.0 stars **Reviewed by:** susan s. | Ecommerce Merchandising Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Omniconvert?** I've been using Omniconvert for over a year and have nothing but positive things to say. What sets them apart is their customer service. Whenever I've had any question or issue, I've received near immediate assistance and resolution. **What do you dislike about Omniconvert?** At this point of usage, I do not have anything negative callouts. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert helps our ecomm and marketing teams test content, layouts, messaging and more in order to increase purchase conversion, enhance the user experience, and learn what engages users the most. ### 7. Outstanding Support and Powerful, User-Friendly Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Eduardo G. | Group Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2025 **What do you like best about Omniconvert?** The platform is very complete, easy to use and quite powerful, but the customer service is outstanding and a differentiating factor. **What do you dislike about Omniconvert?** It does need a bit of technical know how that some marketing teams might have trouble with. Still, the team over at Omniconvert will help at each step. **What problems is Omniconvert solving and how is that benefiting you?** It's helping us hone our conversion strategy by giving us the tools we need to test each hypothesis we think of. **Official Response from Sorin Enache:** > Thank you for your kind words! We're glad to hear that you find our platform easy to use and powerful. Our team is committed to providing exceptional customer service, and we're pleased to hear that it has made a positive impact for you. ### 8. Love the free version - cool insights! **Rating:** 4.5/5.0 stars **Reviewed by:** Florens B. | Senior Ecommerce Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** January 26, 2026 **What do you like best about Omniconvert?** I love the free version with up to 50.000 sessions a month! Ideal for us to test some things over the longer period of time until we get to larger amouints of traffic. **What do you dislike about Omniconvert?** Iam missing some benchmarks for typical experiments or a library of applicable tests for my store. **What problems is Omniconvert solving and how is that benefiting you?** We can solve to test some functionalities without needing to rework the entire theme and test what we want for a better user experience. ### 9. Strong Value and Very Helpful Support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** June 22, 2026 **What do you like best about Omniconvert?** Strong, low cost gets you very far ancd very helpful support . **What do you dislike about Omniconvert?** Some technical difficulties with implementation on a bespoke Shopify theme. **What problems is Omniconvert solving and how is that benefiting you?** It's allowing me to A/B test my Shopify storefront with much more velocity. ### 10. Exceptional level of expertise, structure and collaboration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** October 31, 2025 **What do you like best about Omniconvert?** Omniconvert team represents a genuine partner — strategic, proactive and fully invested in our business success. Their implementation approach is impressively detailed and methodical. From planning to execution, every step is supported by data tracking, hypothesis validation and A/B testing. Keeping a close eye on performance, continous monitor ongoing experiments and ensure that every insight is translated into tangible results. It never feels like a one-time project — it’s a continuous, thoughtful process. They’re also very adaptive. Even when our priorities changed or we introduced new requirements, they handled it effortlessly. Their ability to pivot without losing focus is something that really sets them apart. In the dynamic of retail it is crucial to oversee the next 10 steps ahead, that's why the team demonstrated their ability to create an complete and well organized backlog of optimization ideas. Everything was clearly prioritized, explained, and easy to follow. **What do you dislike about Omniconvert?** After almost 2 years, nothing in particular to add as a dislike. **What problems is Omniconvert solving and how is that benefiting you?** Helped us build a full backlog of CRO ideas — not just random tests, but well-structured, data-driven initiatives that oversee the main goal - improve our conversion rate. Micro-surveys are very helpful in uncover the "why" behind user behaviour - something that analytics alone can't tell us.These insights are a great indicator of new opportunities. **Official Response from Sorin Enache:** > Wow, this is such a thoughtful review, thank you! It means a lot to hear how much you value the partnership and our strategic approach. The way you described our process is exactly what we aim for: a mix of structure, adaptability, and long-term impact. We really appreciate your trust over these past two years and love seeing the results we’ve achieved together. Here’s to even more wins ahead! ### 11. Outstanding Support That Goes Above and Beyond **Rating:** 4.5/5.0 stars **Reviewed by:** Kim J. | Ecoms Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2026 **What do you like best about Omniconvert?** All staff/support at Omnicreate are super helpful and go above and beyond to help you achieve your goals **What do you dislike about Omniconvert?** Site can be difficult to understand and get working correctly **What problems is Omniconvert solving and how is that benefiting you?** Helping make sure experiments display to the correct audiences ### 12. A great platform for conversion optimization with A/B tests, surveys, and overlays **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Fund-Raising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 02, 2025 **What do you like best about Omniconvert?** Omniconvert shines through the combination of multiple conversion optimization tools in one platform. From A/B testing to personalization and surveys to overlay deployment. Setting up experiments is straightforward, integrations run smoothly, and the reports provide clear insights. The support team is truly excellent – always approachable and ready to help with both technical questions and topics like test ideas and conversion strategy. **What do you dislike about Omniconvert?** For more advanced experiments, you sometimes need custom code, which can be a challenge for users without a technical background. Initially, there is a small learning curve, but once you get the hang of it, the platform is extremely powerful. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert helps us increase the conversion rate and create personalized customer experiences. With A/B testing and segmentation, we can quickly test ideas and implement strategies that actually work. It turns data into actionable insights, thus facilitating decisions that drive growth. ### 13. Simple, Functional, and Affordable—Just Needs a Bit More **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 07, 2026 **What do you like best about Omniconvert?** simplicity, functionality, and price :)) **What do you dislike about Omniconvert?** integrations that aren't entirely clear; preview mode not working quite right **What problems is Omniconvert solving and how is that benefiting you?** improving CRO, landing page effectiveness, and overall website performance ### 14. Effortless Platform and Outstanding Personal Support **Rating:** 5.0/5.0 stars **Reviewed by:** Jordan S. | Optimization and Digital Merchandising Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2025 **What do you like best about Omniconvert?** Ease of use on the platform and help if needed with our personal rep, Bogdan **What do you dislike about Omniconvert?** I think the visual editor is a lagging and hard to use at times. I think this could be improved greatly. **What problems is Omniconvert solving and how is that benefiting you?** A/B Testing and personalization on the website. ### 15. Consistent, Data-Driven Partner Delivering Real Results **Rating:** 5.0/5.0 stars **Reviewed by:** Alyssa L. | Content Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 03, 2025 **What do you like best about Omniconvert?** We have been collaborating with Omniconvert for years, and we truly wouldn’t want it any other way. Their team stands out for being consistent, data-driven, and solution-oriented, always approaching each step of our process with great care and thoughtfulness. No challenge has ever been too great for them to handle. Most importantly, we see real results—not just endless rounds of testing. **What do you dislike about Omniconvert?** I have nothing negative to mention. They have been excellent partners to us over the years. **What problems is Omniconvert solving and how is that benefiting you?** We are primarily focused on optimizing conversions on our site and providing the best user experience for our customers. **Official Response from Sorin Enache:** > This is such an amazing message to read, Alyssa, thank you! It’s been a real pleasure working with your team over the years, and we’re so glad the collaboration continues to bring real, measurable results. We truly appreciate your trust and partnership. It’s feedback like this that keeps us motivated to keep improving and delivering even more value together. ### 16. Top customer service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Omniconvert?** The customer service has been outstanding, always responsive and helpful. I also appreciate the monthly meetings, where we receive valuable suggestions on how to enhance our pages. Additionally, the tool itself is user-friendly and offers great flexibility, making it easy to adapt to our needs. **What do you dislike about Omniconvert?** The script noticeably slows down our page load times, which is expected with client-side A/B testing tools, but it's still disappointing. Additionally, the script relies on JavaScript eval() functions, which causes problems with the strict security header policies implemented on our website. **What problems is Omniconvert solving and how is that benefiting you?** It helps us improve user experience and increase number of prospects that we receive from our website. **Official Response from Sorin Enache:** > Thanks for sharing this! We’re always improving performance; our latest async code with an anti-flicker solution keeps pages fast while running tests smoothly. Most users see little to no slowdown. Also, for a stricter security setup, we just launched our server-side testing, which fully removes the need for eval(), so it provides 100% CSP-compliance. If you need more details about it just reach out to our CS team, they're always happy to help. ### 17. Omni convert review for CRO experiments **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2026 **What do you like best about Omniconvert?** Ease of use and setup and free of cost for 50k users **What do you dislike about Omniconvert?** None of the matters , I like everything about the tool **What problems is Omniconvert solving and how is that benefiting you?** It is helping me run a CRO experiment to evaluate the best variants of my web pages ### 18. Excellent tool that continues to grow and improve **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2025 **What do you like best about Omniconvert?** Omniconvert has been an exceptional partner - they offer a truly remarkable software that is easy to use, that they improve and grow ongoing, it is easy to integrate with the sites that I work on and the data is invaluable. Bogdan is a very helpful support that loves to assist and goes out of his way to ensure our testing is a success. We use Omni daily, and for that reason we really did need a tool that is intuitive and easy to implement. **What do you dislike about Omniconvert?** I'd love separate sign-ins for different team members, but other than that, its truly a well-designed tool, and constantly improving. **What problems is Omniconvert solving and how is that benefiting you?** It helps us make data-backed decisions and improvements across out sites. **Official Response from Sorin Enache:** > We’re thrilled to hear how much value you’re getting from Omniconvert and that our tool has become part of your daily workflow. Bogdan will be so happy to read your kind words! We also appreciate your suggestion about separate team sign-ins. It’s a great point and something we’re actively exploring to make collaboration even smoother. Thanks for being such a dedicated user! ### 19. Practical, quickly integrated tool and great support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Renewables & Environment | Enterprise (> 1000 emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Omniconvert?** Especially for the initial testing phase, the integration capability via Google Tag Manager is very useful. The tool offers all the functions that are relevant for us in the first step, and the operation is very simple and intuitive even without deep technical knowledge. The testing phase is not time-limited but is based on a session quota, which allows more flexibility in trying out the tool. The support was very quick and helpful with all questions (even more technically complex ones). **What do you dislike about Omniconvert?** The integration of Goals is somewhat more complex, especially because embedding through the HTML code directly in the tool does not always seem to work. **What problems is Omniconvert solving and how is that benefiting you?** Quick testing of overlays and landing page variants without requiring development resources. ### 20. Intuitive and Effortless Testing Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Omniconvert?** Omniconvert is very intuitive and easy to implement. The interface is straightforward, and getting tests set up is quick and simple. **What do you dislike about Omniconvert?** Nothing to dislike at the moment. Things have been smooth with them. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert helps us improve our conversion rate, which directly leads to more sales and supports us in hitting our sales goals. ### 21. Easy Integration and Powerful Segmentation for A/B Testing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** November 26, 2025 **What do you like best about Omniconvert?** Omniconvert integrates well with other platforms, allowing for detailed segmentation and analysis. **What do you dislike about Omniconvert?** There's not much I dislike - I see it as the best overall option for A/B testing. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert allows us to constantly iterate on the user experience throughout the conversion funnel. ### 22. Easy to use and implement a/b tests **Rating:** 5.0/5.0 stars **Reviewed by:** Razvan S. | Customer Success Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2024 **What do you like best about Omniconvert?** That it takes only few minutes to launch an a/b test with 2 variants. **What do you dislike about Omniconvert?** Cant really find reasons for dislike the tool. **What problems is Omniconvert solving and how is that benefiting you?** We use the tool to test how our product is helping our customers. The results of the tests clearily help customers take a decision. ### 23. Outstanding Support **Rating:** 4.5/5.0 stars **Reviewed by:** Emiliano B. | CRO lead, Mid-Market (51-1000 emp.) **Reviewed Date:** October 22, 2025 **What do you like best about Omniconvert?** Customer support they rock. They are always ready to help you **What do you dislike about Omniconvert?** They missed some metrics to understand if your experiment is working. It will be great also to allow multiple filters for experiments **What problems is Omniconvert solving and how is that benefiting you?** Try new experiments and validate hypothesis **Official Response from Sorin Enache:** > Thanks a lot for the kind words, Emiliano! Our support team will be really happy to hear that you enjoy working with them. Regarding the metrics and filters, I'd love to learn more about what you’re missing so we can make it better. Drop us a quick note at support@omniconvert.com with a few more details, we’d really appreciate your input! ### 24. Simple, User-Friendly, and Excellent Support **Rating:** 5.0/5.0 stars **Reviewed by:** Hesh F. | president, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2025 **What do you like best about Omniconvert?** Much simpler and easier to use than other competitors. Great support and visualization of test results. **What do you dislike about Omniconvert?** Not too much considering our level of testing. **What problems is Omniconvert solving and how is that benefiting you?** Easily manage and run AB tests on our website without development **Official Response from Sorin Enache:** > Thanks a lot for your great feedback, Hesh! We’re really happy to hear that you find Omniconvert easy to use and that our support and reporting features make testing smoother. Glad to know it’s been a good fit for your needs! ### 25. Easy system - good customer service! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2025 **What do you like best about Omniconvert?** theres a chat available for any quick questions as well as support via email. They always answered super quickly and could resolve our issues. **What do you dislike about Omniconvert?** The interface changes quite often and more explanations for functions would be appreciated. **What problems is Omniconvert solving and how is that benefiting you?** trying out different variations of the website as welll as changing the user experience. **Official Response from Sorin Enache:** > Thanks for your feedback! We’re glad to hear you’ve had a great experience with our support team and quick chat responses. We appreciate your note about the interface updates. We’re improving the product regularly and working on adding more in-app explanations and guides to make every change clearer and easier to follow. Thanks for helping us get better! ### 26. Effortless setup and intuitive design, with a few quirks **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 05, 2025 **What do you like best about Omniconvert?** Easy to set up, easy to understand the product. **What do you dislike about Omniconvert?** Small things here and there, for example when you go in and try to add a new subaccount, it's not possible to add an existing user. Need to create a new one, and write in a password by hand (not very common these days). **What problems is Omniconvert solving and how is that benefiting you?** AB testing mostly, server-side testing yet to be explored **Official Response from Sorin Enache:** > Thanks for sharing your feedback! Glad to hear you found Omniconvert easy to set up and use, that’s exactly what we aim for. Good point about adding existing users when creating subaccounts. That’s a really helpful suggestion, and we’ll share it with the product team as we keep improving the workflow. Appreciate you taking the time to share your feedback! ### 27. Great tool with a lot of great features, but support is great **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2025 **What do you like best about Omniconvert?** Overall, the tool is solid, but what has set them apart is that they've listened when our team has reached out about bugs with their support team. Their support is responsive and thorough and goes above and beyond to help resolve issues or answer questions. **What do you dislike about Omniconvert?** Depending on your site, you might need more design support to help variants present perfectly. But I find their visual editor easy to use, but just something to keep in mind depending on your needs. **What problems is Omniconvert solving and how is that benefiting you?** helping to deploy and report on a/b tests ### 28. Efficient and Reliable A/B testing Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2024 **What do you like best about Omniconvert?** I like the fact that a multitude of metrics are available by default in the dashboard. Their Customer support is very fast to answer any questions. **What do you dislike about Omniconvert?** We had some duplication problems in one of our experiments, but they were promptly solved. **What problems is Omniconvert solving and how is that benefiting you?** A/B testing for different Recommender System Performance ### 29. Outstanding Support Team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Omniconvert?** Great support staff. We have regular meetings and they always listen to my requests. **What do you dislike about Omniconvert?** Analytics could be more detailled out of the box, although you can configure them more deeply yourself. **What problems is Omniconvert solving and how is that benefiting you?** Testing solution. ### 30. A robust CRO / Segmentation / Personalization toolset **Rating:** 5.0/5.0 stars **Reviewed by:** Max E. S. | Professional Development in Ecommerce Product & Digital Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2024 **What do you like best about Omniconvert?** A robust toolset to control and take your digital operations to the next level with an easy to implement workflow. It has a highly intuitive and easy to use interface, providing your operation with critical marketing optimization tactics like RFM and NPS, which go hand in hand with more advanced techniques such as A/B Testing (at ALL levels) and granular segmentation/ personalization features which seriously lift the yield of your online channel in the short term. It integrates easily with your website, particularly if you are working in a Shopify environment, but it is open to be applicable in any other website development environment. Most importantly, the onboarding support leaded by Costin Floricel is top of the line, making sure your adoption cycle run smoothly. Great documentation as well. I have compared them with all other similar tools out there, and this one really hits the mark for completeness, stability and support (strategic AND technical). HIGHLY RECOMMENDED! **What do you dislike about Omniconvert?** Not for the faint of heart. This is made for PM´s / ecommerce channel managers who take their CRO seriously. **What problems is Omniconvert solving and how is that benefiting you?** - Understanding online channel customer behavior - UX evaluation via NPS - Customer experience optimization via A/B Testing - UX personalization via RFM segmentation ### 31. Best Testing Tool On The Market **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2024 **What do you like best about Omniconvert?** Omniconvert is a comprehensive conversion rate optimization (CRO) and customer value optimization (CVO) platform. It offers tools like A/B testing, website personalization, advanced segmentation, and customer surveys to enhance user experience, increase conversions, and retain customers. The platform helps businesses improve their customer lifetime value by using data-driven insights to tailor marketing strategies and optimize the entire customer journey, from acquisition to retention. **What do you dislike about Omniconvert?** One drawback of Omniconvert is that it may have a steeper learning curve for beginners due to its advanced features and data-driven approach. If you are not familiar with Digital Marketing and Analytics might be a little work to get started. However, on the other side, there is tremendous upside when you do learn. **What problems is Omniconvert solving and how is that benefiting you?** For us and our clients it helps them understand customers better and tailor their marketing efforts. This leads to improved user experiences, higher conversion rates, and increased customer lifetime value. ### 32. Great tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Nichele T. | Sr growth marketing manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2024 **What do you like best about Omniconvert?** What I like best about Omniconvert is its user-friendly interface combined with powerful analytical tools. The platform makes it easy to set up A/B tests and gather insights, allowing me to make data-driven decisions quickly. I also appreciate the personalized customer support; the team is knowledgeable and always ready to help. Additionally, the range of features, from surveys to segmentation tools, gives me a comprehensive view of my customers’ behavior, which has significantly improved my conversion rates. Overall, it’s a fantastic resource for any business looking to optimize their marketing efforts! **What do you dislike about Omniconvert?** One downside of Omniconvert is that some advanced features may have a steeper learning curve for users who are new to analytics tools. **What problems is Omniconvert solving and how is that benefiting you?** Slit testing and personalization ### 33. Overall, a pleasant experience, especially with Costin, our support rep **Rating:** 4.0/5.0 stars **Reviewed by:** Eliza E. | Technical Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 13, 2024 **What do you like best about Omniconvert?** The interface is great - I feel like it's easy to find what I need to. The reporting for testing is very clear and laid out nicely. I've been very pleased with my interactions with Costin, our rep, who is always eager to help and knows what he is talking about **What do you dislike about Omniconvert?** When setting up surveys, we ran into a lot of issues with the set up and actually getting it to launch and follow the targeting. For A/B testing, it would be nice to have a better way to find the preview links and share them for both mobile and desktop. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert is supporting us and our client with their a/b testing platform. We've been pleased for the most part with the overall experience with the site and our tests. ### 34. Great A/B Testing Platform! **Rating:** 5.0/5.0 stars **Reviewed by:** Chloe C. | Frontend Web Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 04, 2024 **What do you like best about Omniconvert?** Omniconvert has had the best customer support - alway's super responsive and willing to resolve things for us quickly whenever we had issues! **What do you dislike about Omniconvert?** The extension tool was a bit buggy at first but the new version is sooo much better. **What problems is Omniconvert solving and how is that benefiting you?** Allows us to test messaging we use across our DTC website. So far, it has improved our conversion rates and sales. ### 35. Easy to implement with smart features for developers **Rating:** 4.5/5.0 stars **Reviewed by:** Hubert C. | Senior Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Omniconvert?** The code editor within the visual editor is great and I think it's awesome that it does linting in the editor. The custom goals were also very easy to create and implement. **What do you dislike about Omniconvert?** For a developer, it'd be great if we could easily reference Omniconvert specific variables or functions from the code editor. Also, it wasn't intuitive for us where to find the preview links for Variations. **What problems is Omniconvert solving and how is that benefiting you?** Once Google Optimize was deprecated, we need a solution that would allow quick and easy implemention. Omniconvert filled this gap and allowed for our developers to implement solutions in a similar manner. ### 36. A game changer for increasing conversion rates and understanding users! **Rating:** 5.0/5.0 stars **Reviewed by:** Alina M. | Digital Activation & Customer Care Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 01, 2024 **What do you like best about Omniconvert?** I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increase CTR and CR and allowed us to confidently make data-based decisions. Customizing and targeting the customer experience, from dynamically changing site content to custom pop-ups, has significantly improved user engagement. To all this we have added On-Site Surveys for the understanding of our customers, visitors and potentials. Throughout the learning process and beyond, whenever we had questions or needed assistance, the support team was prompt and helpful and went above and beyond to make sure we got the most out of the tool. BONUS Seamless integration **What do you dislike about Omniconvert?** Navigating the reporting interface can be a bit cumbersome, especially for users new to the platform. But the availability of the support team to guide us through any issues made the learning curve more manageable. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert has been an essentioal tool in addressing critical challenges in our CRO efforts, offering significant benefits for our CLV optimization strategies. ### 37. Competitive Tool with Robust Features **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** June 10, 2024 **What do you like best about Omniconvert?** There are no limitations based on traffic or how many tests you're currently running. Omniconvert does a great job of showcasing all of their features within the platform. The platform is easy to use and is a quick setup. **What do you dislike about Omniconvert?** There are some challenges within the visual editor that make building a test without a developer more complex. Their customer support is not always state-side so getting answers quickly becomes a little more challenging. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert has solved a big problem in the CRO industry when Google Optimize went away. They have some of the most competitive prices that allow businesses with no experience to get in the door and expand once results are proven. Omniconvert also has robust platform features that every level receives no matter where you are in maturity. ### 38. Omniconvert is solving the problem of conversion rate optimization for us **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Program Development | Small-Business (50 or fewer emp.) **Reviewed Date:** June 26, 2024 **What do you like best about Omniconvert?** The A/B testing is straightforward to set up, and the insights it provides have been helpful in understanding what resonates with our audience. With the segmentation options we can create highly targeted experiments, and deliver personalized experiences to different user groups. The ability to tailor messages and offers in real time based on user behavior has significantly increased our engagement rates. **What do you dislike about Omniconvert?** The user interface could be more intuitive. It took some time to get accustomed to all the features and settings. The reporting can be a bit overwhelming as well. Simplifying the reports or offering more guided insights would be a great improvement. **What problems is Omniconvert solving and how is that benefiting you?** The tool's advanced targeting options allow us to create customized experiences for different user segments, making our marketing efforts more effective. The platform's user-friendly interface for creating and managing pop-ups, surveys, and overlays has streamlined our workflow, enabling us to quickly implement changes and see results. ### 39. A good option to optimize conversions for growing businesses **Rating:** 3.5/5.0 stars **Reviewed by:** hakima K. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 04, 2024 **What do you like best about Omniconvert?** Easy to Use: The interface is really user-friendly. The WYSIWYG editor makes it easy to see exactly what your changes will look like before you publish them. Great Support: The support team is responsive and always willing to help you out when you have a question about a feature or troubles using the platform. **What do you dislike about Omniconvert?** Occasional Bugs: I've run into a few bugs like pages not loading properly in the editor, which was frustrating. WYSIWYG editor is limited : There are limited options for advanced CSS styling, which might be a turnoff for users who want more control over the look and feel of their edits. **What problems is Omniconvert solving and how is that benefiting you?** -Launching AB tests -Displaying pop-ups and banners -Creating surveys ### 40. An accessible Tool for increasing conversion, understunding user's preferences and, personalisation **Rating:** 5.0/5.0 stars **Reviewed by:** Hasnaa K. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Omniconvert?** They take care about there customers and have a good support, we can use the tool to make user research, personalisation and AB testing with a satisfaction of using it. What i like more is the quick answers of the support and we have always a pleasure to work with their account manager. We used the tool since 2019. Really a good friendly tool and support **What do you dislike about Omniconvert?** For some tests we can't use the Editor as a WYSIWYG but we can do it quickely by using the code **What problems is Omniconvert solving and how is that benefiting you?** Making AB Testing ### 41. Awesome A/B testing tool! **Rating:** 3.5/5.0 stars **Reviewed by:** Kamila W. | User Experience Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2024 **What do you like best about Omniconvert?** From my perspective, monitoring a/b tests and experiments is very easy. One of my favourite features is the KPI's timeline where you can set the conversion as any metric. **What do you dislike about Omniconvert?** A hard bummer is the unability to select precise time intervals on the dashboard, as of now they only go back to 3 months prior. **What problems is Omniconvert solving and how is that benefiting you?** The A/B testing is a good decision helper. ### 42. Executive Director **Rating:** 5.0/5.0 stars **Reviewed by:** AMine B. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 03, 2024 **What do you like best about Omniconvert?** quick solution to master, easy to integrate, with many plugins that can be configured for our clients for simple, fast, and frequent use. The customer support is top-notch and they are always responsive, even supporting you in client meetings. **What do you dislike about Omniconvert?** the generation of reporting, remember to integrate the test hypotheses and especially the generation of visual renderings for each variant **What problems is Omniconvert solving and how is that benefiting you?** Avoid hard-coded development, and test improvement ideas to be more user-centered (customer-centric) ### 43. Intuitive and useful tool for A/B testing **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Omniconvert?** What I love about this tool is how you can set various test goals. The process of creating a test is very intuitive and straightforward. Additionally, the KPI timeline is extremely useful, allowing you to switch between goals. **What do you dislike about Omniconvert?** It would be great if the visual editor was more user-friendly. For instance, having an undo and redo option would be very useful. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert helps me optimize websites through A/B testing. ### 44. Simplifies conversion optimization with its user-friendly interface and exceptional support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** April 11, 2024 **What do you like best about Omniconvert?** Let's begin with the outstanding support – the response time is impressively short, and the assistance we've received has been amazing. We've efficiently conducted multiple AB tests, gaining valuable insights to enhance our conversion rates. Moreover, the user interface is remarkably friendly and intuitive. Implementation is incredibly straightforward – setting up our first AB test took us less than 10 minutes. Additionally, the platform offers a high level of customization, allowing us to tailor experiments to our specific needs effortlessly. **What do you dislike about Omniconvert?** So far, we haven't encountered any drawbacks. **What problems is Omniconvert solving and how is that benefiting you?** We can better understand our website visitors, optimize the conversions, identify bottlenecks and improve user experience. ### 45. Great service and testing tool. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** April 19, 2024 **What do you like best about Omniconvert?** Omniconvert makes it easy to code, review and test our A/B experiments. We were able to integrate easily with other measurement tools like Google and Content Square. The service has been great. Support is quick to respond and our account rep and our testing account manager have been great to work with. **What do you dislike about Omniconvert?** As a testing manager, I have been very happy with the tool. **What problems is Omniconvert solving and how is that benefiting you?** Omniconvert allows us to easily test new designs and personalize web pages that we aren't able to scale quickly with our development team. ### 46. Very helpful & supportive data team **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** April 26, 2024 **What do you like best about Omniconvert?** OmniConvert were very repsonsive to queries and questions and went above and beyond to meet tight deadlines. They also provided key advice for internal teams to help them learn and develop their own expertise. **What do you dislike about Omniconvert?** The AB testing platform wasn't as user friendly as we were hoping for and this meant we couldn't roll this out as widely as we wished. However the advice for setting up the tests was very useful and helped with the team's learning. **What problems is Omniconvert solving and how is that benefiting you?** OmniConvert helped us develop and improve our data capture to give us better insight into user behaviour. The advice when setting up the AB testing tool was very useful and gave the team lots of learning opportunities. ### 47. Great A/B testing tool for CRO Agencies **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Omniconvert?** Their support is fantastic; quick, competent and personal. Being able to choose between frequentist and bayesian. Very small impact on our client’s page performance and the tool it self is great and intuitive **What do you dislike about Omniconvert?** Overall reporting could be done better (wider data window avaiable). Split URLs are limited to only one page - could be done better to accomodate dynamic structure of URLs. **What problems is Omniconvert solving and how is that benefiting you?** Thanks to it we are able to deliver value to our clinets constantly by methodological A/B testing. ### 48. Best from available tools **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Omniconvert?** Ease of use and clarity of data presentation in UI. **What do you dislike about Omniconvert?** Would love to see more suggestions and insights based on the analysis. **What problems is Omniconvert solving and how is that benefiting you?** It provides a friendly, and performance-efficient alternative to discontinued tools. I don't experience any immediate need for other tools. ### 49. OmniConvet is great **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** April 19, 2024 **What do you like best about Omniconvert?** It's super easy to use and is robuts. Has all the features i need. **What do you dislike about Omniconvert?** The code field can be finicky; you'll need a linter to paste your code in and have your test work. The error messages aren't helpful in that instance. It should just be built into the editor so it runs the linter when you save. **What problems is Omniconvert solving and how is that benefiting you?** We use it to develop A/B tests and it works wonferfully for that. ### 50. Easy & complete A/B testing tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2024 **What do you like best about Omniconvert?** We use Omniconvert to run multiple A/B tests multiple times per month, and it is easy to set up. They have great support, and the integration is very easy. **What do you dislike about Omniconvert?** Reporting is very comprehensive, but can be a little complex at times. **What problems is Omniconvert solving and how is that benefiting you?** We are able to quickly and effectively run A/B tests. ## Omniconvert Discussions - [Can Omniconvert be used for any platform?](https://www.g2.com/discussions/omniconvert-for-various-platforms) - 2 comments, 1 upvote - [I am a marketing person, not a technical guy. Can I handle Omniconvert on my own?](https://www.g2.com/discussions/omniconvert-for-non-technical-users) - 2 comments, 1 upvote - [How do Omniconvert with other tools?](https://www.g2.com/discussions/omniconvert-points-of-difference) - 1 comment, 1 upvote - [Are you able to embed videos or images into the questionnaire to help explain/educate before you ask a particular question?](https://www.g2.com/discussions/embedding-videos-images) - 1 comment, 1 upvote - [What is Omniconvert used for?](https://www.g2.com/discussions/what-is-omniconvert-used-for) - 1 comment - [View Omniconvert pricing details and edition comparison](https://www.g2.com/products/omniconvert/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-13+11%3A43%3A14+-0500&secure%5Bsession_id%5D=e4db3984-a6c6-41b5-a261-31c18654deac&secure%5Btoken%5D=68d294b8cec81a34cbc146d7b87896075156364f1ec50e2b407d82615429c09d&format=llm_user) ## Omniconvert Integrations - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) - [Campaign Monitor Commerce](https://www.g2.com/products/campaign-monitor-commerce/reviews) - [Clarity](https://www.g2.com/products/broadcom-clarity/reviews) - [Cloze](https://www.g2.com/products/cloze/reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - [Contentsquare](https://www.g2.com/products/contentsquare/reviews) - [Fullstory](https://www.g2.com/products/fullstory/reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) - [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Inspectlet](https://www.g2.com/products/inspectlet/reviews) - [Kissmetrics](https://www.g2.com/products/kissmetrics/reviews) - [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) - [MailerLite](https://www.g2.com/products/mailerlite/reviews) - [Microsoft Clarity](https://www.g2.com/products/microsoft-microsoft-clarity/reviews) - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) - [Nosto](https://www.g2.com/products/nosto/reviews) - [REVEAL](https://www.g2.com/products/omniconvert-reveal/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) - [Yandex.Direct](https://www.g2.com/products/yandex-direct/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Omniconvert Features **Visitor Behavior** - Monitoring - Targeting - Guided Selling **Authoring Tools** - Ad Templates - HTML5 Authoring - Automated Ad Creation - Lanugage Translation **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Computing** - WYSIWYG - AI/Machine Learning - Little to No Coding **Agentic AI - Creative Management Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Templates** - Library - Customization - Optimization **Testing Tools** - Dynamic Versioning - A/B Testing **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Experimental Design** - Concurrent Testing - Mobile Testing - AI Assisted Testing - AI Generated Variations **Personalization** - Content - Cart Abandonment - Personalization Engine - A/B Testing - Personalized Messaging **Publishing Tools** - Demand Side Platform Built-in - Demand Side Platform Integration - Campaign Scheduling **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Analytics** - Reporting and Analytics - Heatmaps **Multichannel** - Web - Mobile **Agentic AI - A/B Testing** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making **Administration ** - Reports & Analytics - User Data - Integrations **Agentic AI - E-Commerce Personalization** - Natural Language Interaction - Proactive Assistance ## Top Omniconvert Alternatives - [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) - 4.4/5.0 (915 reviews) - [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) - 4.2/5.0 (401 reviews) - [Monetate](https://www.g2.com/products/monetate/reviews) - 4.1/5.0 (127 reviews)