Video Reviews
274 Muck Rack Reviews
Overall Review Sentiment for Muck Rack
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MuckRack is my secret ingredient when it comes to building strong PR campaigns. My favourite feature is the comprehensive database since I do PR in 5 countries. Review collected by and hosted on G2.com.
I'd love the ability to find podcast and radio opportunities. Review collected by and hosted on G2.com.
I think it has a very accurate database, I also like that I can see if a reporter is relevant to me based on their past articles and social media profiles. Review collected by and hosted on G2.com.
I wish the database was a bit bigger and had more reporters that wrote for local/regional publications. Review collected by and hosted on G2.com.
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Muck Rack is, as it says on its website, a new standard in PR Software. As an avid user in my previous companies and as a freelancer, I have found Muck Rack to provide easy sharing capabilities and gathering info as well. I have establish many relationships from blind pitching and responding to inquiries. It's definitely a step up from HARO in my opinion. Review collected by and hosted on G2.com.
Pricing. I feel like for small companies under 5 employees or just freelancers, like myself, it can be better priced As a freelancer, it took me a bit to to see ROI in a month. Review collected by and hosted on G2.com.
Muck Rack has been a great tool for me to use to find information on journalists and website UVMs. Review collected by and hosted on G2.com.
Sometimes it's not as updated with new jobs or a change in position or email. Review collected by and hosted on G2.com.
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The huge amount of people registered and the media lists that show this. It really is a one-stop shop, so you won't have to go searching LinkedIn or personal websites, except for additional information. The search feature brings up people, articles, topics, etc. Review collected by and hosted on G2.com.
I have not run into anything I disliked yet. Review collected by and hosted on G2.com.
- The ability to find any information needed about reporters, like their beat, email and recent articles.
- The ability to track words and phrases that have to do with my clients.
- The ability to send batches of pitches to journalists.
- Creating media lists inside the site. Review collected by and hosted on G2.com.
- Reporters who change outlets or emails are not often updated unless specifically requested.
- Word tracking often leads to too many emails or updates not thorough enough to catch the important articles
- Can't download previously created media lists into the website, must start from scratch. Review collected by and hosted on G2.com.
It's very easy to find journalists within specific regions and with specific beats/areas of interest. It's also great for discovering new media within topic areas. Review collected by and hosted on G2.com.
I don't like that building media lists isn't super intuitive -- it takes a little work. Overall, though, it's fine - just takes a little bit to figure out. Review collected by and hosted on G2.com.
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This is a very comprehensive aggregation product that allows you to see either yours or another journalist's body of work in one place, or to search a publication. Review collected by and hosted on G2.com.
Journalists don't seem to be updated all that well. This may be a passive feature in which someone has to report that a journalist is no longer at the publication, but many of them seem out of date. Review collected by and hosted on G2.com.
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I like how easy it is to find reporters from any outlet and any beat- it only takes seconds and the search process breaks it down really well. Review collected by and hosted on G2.com.
I dislike how sometimes the reporter information isn't always the most up to date. Also, there should be more beat categories. For example, I was looking for immigration reporters in certain towns and immigration was not a beat. I then had to scroll through reporters and read their bios to see if they covered immigration- that took a long time! Add more beats and categories. Review collected by and hosted on G2.com.
It is such a reliable source for contacts. Often times when using other databases, they are outdated or do not have certain contacts. Muckrack on the other hand has every contact I could ever need and also list out their recent work which is a really great help when researching new outlets. Review collected by and hosted on G2.com.
I like basically everything about Muckrack and wish that my company used this program as our main source for finding contacts. Review collected by and hosted on G2.com.