[ MoEngage Reviews ](https://www.g2.com/products/moengage/reviews) [ MoEngage Reviews ](https://www.g2.com/products/moengage/reviews) # MoEngage Pricing Overview [Editedit](https://my.g2.com/moengage/pricings) Growth Contact Us Request Demo Everything B2C marketing and product teams need to engage, analyze, and personalize customer journeys across channels. - Cross‑channel messaging: Engage customers via Mobile Push, Web Push, Email, SMS, In‑app, On‑site messages, web personalization, webhooks, and ad audience sync (Facebook & Google). - Behavioral segmentation: Build precise audience segments using attributes, behaviors, RFM, affinity, and offline uploads. - Campaign management: Send broadcast, event‑triggered, or location‑triggered campaigns with A/B testing and control groups. - Cross‑channel journey builder: Visually design multi-step customer journeys with conditional splits, wait steps, Flow versioning, Flow templates, and performance analytics. - Personalization engine: Personalize messages using user & event attributes, Content API, and coupon management. - Campaign analytics: Track acquisition, engagement, campaign performance, attribution, and uninstalls. - AI-powered marketing tools: Use Merlin AI for copywriting, design, segmentation assistance, and dynamic message content. - Delivery optimization: Improve performance with Push Amplification+, localization, delivery controls, and frequency capping. - Data management: Import customer data, unify identities, and segment user exports. - Security and access controls: Single Sign-On (SSO), OTP verification, 2‑step authentication, and PII masking. - Customer support: Online documentation, helpdesk support, and access to MoEngage Academy resources. Show More Enterprise Contact Us Request Demo Everything in Growth, plus advanced capabilities, governance, and AI intelligence for large‑scale customer engagement. - Launch device‑triggered and business event‑triggered campaigns. - Campaign governance: Use approval workflows, template managers, and reusable content blocks. - Debug flows: Understand how customers are navigating a published flow to diagnose issues. - AI‑driven customer engagement intelligence: Auto-identify the best time to send, most preferred channels, next best action, and the best converting paths. - Catalog‑based personalization: Personalize messages using product catalog filters and catalog alerts. - Deliver personalized AI product recommendations (add‑on). - Enterprise security & compliance: Access roles, audit logs, firewall protection, PII data encryption, and team management. Show More MoEngage pricing is designed for growth-focused and enterprise B2C marketing and product teams that need to understand customer behavior, act on it in real-time, and orchestrate journeys across every channel from a single platform. Based on Monthly Tracked Users (MTUs), our customer engagement platform pricing scales with your active audience while giving access to a full omnichannel engagement stack. It includes push notifications, email, SMS, in‑app messaging, automation workflows, AI‑powered optimization, and advanced analytics. Two tiers — Growth and Enterprise — scale with your team’s complexity. The Growth plan supports rapidly scaling brands, while MoEngage’s Enterprise plan adds advanced governance and security for large organizations managing millions of users and complex engagement programs. Customer journey analytics, real-time transactional alerts, and AI offer decisioning are currently available as add-ons. Unlike platforms like Braze or Salesforce Marketing Cloud, which often require costly professional services to get started, MoEngage is built for faster time-to-value with AI-led insights and no-code tools your team can actually use. MoEngage has 2 pricing editions. Look at different pricing editions below and see what edition and features meet your budget and needs. Pricing information for MoEngage is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase MoEngage must be conducted with the seller. Pricing information was last updated on April 09, 2026 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 13 months ### Average Discount 12% ### Perceived Cost $$$$$ ## Top-Rated Alternatives [ ![Netcore Customer Engagement Platform](https://images.g2crowd.com/uploads/product/hd_favicon/cf3a69264b02d10f58ece214fa68a597/netcore-customer-engagement-platform.svg "Netcore Customer Engagement Platform") Netcore Customer Engagement Platform 4.5/5 (564) ](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) [ ![WebEngage](https://images.g2crowd.com/uploads/product/hd_favicon/037a48e05d1db50732f495775864004e/webengage.svg "WebEngage") WebEngage 4.5/5 (752) ](https://www.g2.com/products/webengage/reviews) [ ![SAP Engagement Cloud (formerly SAP Emarsys)](https://images.g2crowd.com/uploads/product/hd_favicon/7e22a3a53aebe6a46a3bb1904e3c644c/sap-engagement-cloud-formerly-sap-emarsys.svg "SAP Engagement Cloud (formerly SAP Emarsys)") SAP Engagement Cloud (formerly SAP Emarsys) 4.2/5 (603) ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) [ View All Alternatives ](https://www.g2.com/products/moengage/competitors/alternatives) ## MoEngage Pricing Reviews (2) ![Sahil Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sahil Y.") SY Sahil Y. Cloud Engineer | Cloud Solutions Architect Enterprise (\> 1000 emp.) 7/30/2025 More Options - - [Respond as MoEngage](https://www.g2.com/survey_responses/moengage-review-11453060/official_response/new) "MoEngage : Intelligent customer engagement for multi channel ets" 4.5/5 What do you like best about MoEngage? The personalized brand orchestration along with multichannel messaging from web , email and sms which helps to engage with customer on every front Review collected by and hosted on G2.com. What do you dislike about MoEngage? The interface can be a bit overwhelming for new user and pricing is something that team can work on Review collected by and hosted on G2.com. What problems is MoEngage solving and how is that benefiting you? It helps us work on better user engagement along with personalize the message as per the user needs Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Vaivhav K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vaivhav K.") VK Vaivhav K. Head of Growth Small-Business (50 or fewer emp.) 1/14/2026 More Options - - [Respond as MoEngage](https://www.g2.com/survey_responses/moengage-review-12211594/official_response/new) "Clean UI, Effective CRM, But Slow Loading at Times" 3.5/5 What do you like best about MoEngage? I like the clean UI and UX of MoEngage.. Review collected by and hosted on G2.com. What do you dislike about MoEngage? Sometimes browsers load slowly. Multiple times it had happen in the past. Review collected by and hosted on G2.com. What problems is MoEngage solving and how is that benefiting you? I use MoEngage for CRM and segmentation in marketing automation, solving multiple cases. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite MoEngage Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6b767338df58a3b0ccd60e0f9434b5b7/clevertap.png "Product Avatar Image") CleverTap 4.6/5 (664) [ Compare Now ](https://www.g2.com/compare/clevertap-vs-moengage) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c5eaa3c924d805ec84037adc0b148f56/insider-one.png "Product Avatar Image") Insider One 4.8/5 (1,376) [ Compare Now ](https://www.g2.com/compare/insider-one-vs-moengage) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_152556b476c2bc3b957aaa3b1f6b445a/webengage.png "Product Avatar Image") WebEngage 4.5/5 (764) [ Compare Now ](https://www.g2.com/compare/moengage-vs-webengage) ##### Categories on G2 [ Marketing Automation ](https://www.g2.com/categories/marketing-automation)[ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Marketing Analytics ](https://www.g2.com/categories/marketing-analytics) [ Customer Journey Analytics ](https://www.g2.com/categories/customer-journey-analytics)[ Customer Journey Mapping ](https://www.g2.com/categories/customer-journey-mapping)[ Personalization ](https://www.g2.com/categories/personalization)[ E-Commerce Personalization ](https://www.g2.com/categories/e-commerce-personalization)[ Mobile Marketing ](https://www.g2.com/categories/mobile-marketing)[ WhatsApp Marketing ](https://www.g2.com/categories/whatsapp-marketing)[ Transactional Email ](https://www.g2.com/categories/transactional-email)[ Mobile App Analytics ](https://www.g2.com/categories/mobile-app-analytics)[ Push Notification ](https://www.g2.com/categories/push-notification)[ Proactive Notification ](https://www.g2.com/categories/proactive-notification)[ Personalization Engines ](https://www.g2.com/categories/personalization-engines)[ A/B Testing ](https://www.g2.com/categories/a-b-testing-tools)[ Notification Infrastructure ](https://www.g2.com/categories/notification-infrastructure) Show More ##### Explore More [ Best platforms for tracking company equipment and inventory ](https://www.g2.com/discussions/best-platforms-for-tracking-company-equipment-and-inventory)[ What is the highest-rated encryption software platform for regulated industries and compliance audit success? ](https://www.g2.com/discussions/what-is-the-highest-rated-encryption-software-platform-for-regulated-industries-and-compliance-audit-success)[ Leading sales training platforms for software firms ](https://www.g2.com/discussions/leading-sales-training-platforms-for-software-firms) [ What platform provides multi-location property portfolio management? ](https://www.g2.com/discussions/what-platform-provides-multi-location-property-portfolio-management)[ What is the top-rated service desk software for large enterprises? ](https://www.g2.com/discussions/what-is-the-top-rated-service-desk-software-for-large-enterprises)[ Pros and Cons Details ](https://www.g2.com/products/moengage/reviews?qs=pros-and-cons) Show More [ Best platforms for tracking company equipment and inventory ](https://www.g2.com/discussions/best-platforms-for-tracking-company-equipment-and-inventory)[ What is the highest-rated encryption software platform for regulated industries and compliance audit success? ](https://www.g2.com/discussions/what-is-the-highest-rated-encryption-software-platform-for-regulated-industries-and-compliance-audit-success)[ Leading sales training platforms for software firms ](https://www.g2.com/discussions/leading-sales-training-platforms-for-software-firms) [ What platform provides multi-location property portfolio management? ](https://www.g2.com/discussions/what-platform-provides-multi-location-property-portfolio-management)[ What is the top-rated service desk software for large enterprises? ](https://www.g2.com/discussions/what-is-the-top-rated-service-desk-software-for-large-enterprises)[ Pros and Cons Details ](https://www.g2.com/products/moengage/reviews?qs=pros-and-cons)