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Mobly Reviews & Product Details

Mobly is a B2B event technology platform built to help go-to-market teams actually get value out of in-person events. Events create some of the most meaningful moments in the buyer journey, but the data that comes out of them is often messy, delayed, or incomplete. Leads get stuck in spreadsheets, follow-up loses context, and what should be high-intent conversations turn into generic outreach. Mobly exists to fix that. With Mobly, teams can capture lead information on-site using a mobile app designed for real event conditions. That includes scanning badges, business cards, and other attendee identifiers, even when Wi-Fi is spotty or nonexistent. From there, leads are enriched through a hybrid process that combines automation with human verification, helping ensure the data is accurate and ready to use. Mobly integrates with existing CRM and marketing automation systems so leads flow directly into the tools teams already rely on. Event conversations are tied back to specific events, enriched with context, and made available for fast, relevant follow-up. No manual uploads. No post-event scramble. The platform is built for event and field marketers, demand generation teams, and revenue operations leaders who need consistency, speed, and trust in their event data. Mobly works across conferences, trade shows, field events, and hosted experiences, making it easy to standardize how in-person engagement is captured and measured. At the end of the day, Mobly treats in-person interactions like the high-quality signals they are. Less cleanup. Better follow-up. More value from every conversation that happens face to face.

Product Website

Seller

Mobly

Discussions

Mobly Community

Overview by

Kris Jenkins

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

View More Pricing Information

Mobly Media

Take a photo of anything. A Badge, business card, or hand written note. Optical character recognition extracts the name and company and sends it to an AI-powered enrichment waterfall.

All leads captured with Mobly enter into a lead enrichment waterfall with 20+ data providers. Mobly finds phone numbers, emails, social profiles, and company information. With a 97% email rate, Mobly validates all emails for deliverability.

Mobly Demo - Create Events for Your Field Team

Create and assign team members to your upcoming events. Create an event for any in-person settings where you want to capture and act upon face-to-face business interactions.

Mobly Demo - Sync Captured Leads to your CRM

Manage & view your captured leads with all enriched contact info, descriptions, and tagging directly within a Mobly Hub. Integrate your CRM to automatically have these leads sync to your systems with robust in-person data.

Learn the basics of Mobly in 30 seconds!

Watch how Mobly has helped publicly traded company, Pattern.

Watch how Mobly has helped the leading ed-tech company, School.ai

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Sierra B.

Senior Business Development Representative

Mid-Market (51-1000 emp.)

9/12/2024

"Improved leads from conferences!"

4.5/5

What do you like best about Mobly?

Mobly has really helped our team streamline our process for scanning leads at conferences, meaning that none of those valuable connections slip through the cracks! This is a huge improvement over our pre-existing processes. Review collected by and hosted on G2.com.

What do you dislike about Mobly?

Sometimes the phone number info for leads can be outdated or inaccurate. Review collected by and hosted on G2.com.

Mike W.

Mid-Market (51-1000 emp.)

2/16/2024

"Conference Leads Made Easy"

5/5

What do you like best about Mobly?

In the past we have used QR codes for prospects to fill out when at conferences and it's always a bit of a chore to get it to work and for them to fill out the different fields. I was able to use Mobly at a recent conference and it was so smooth to just take a picture of their conference badge and let Mobly do the rest. There's also a field to add quick notes so you can go back to them later after things have calmed down and you can remember who you've talked to. Prospects were impressed with how easy it was and that they didn't have to do anything at all! Review collected by and hosted on G2.com.

What do you dislike about Mobly?

I would like to see a version for the iPad that fits the screen. We use the iPads sometimes during our conferences to show off some of our materials and while you can use Mobly on the iPad it's the same size as an iPhone screen. Not the end of the world but it would be nice to have a bigger option if on an iPad. Review collected by and hosted on G2.com.

What problems is Mobly solving and how is that benefiting you?

Mobly is making it so much easier to capture leads at conferences that we attend. It's fast and a lot of the major work happens behind the scenes so I don't have to worry about it. I can focus on the people I'm meeting and not so much on getting all the details. I'd much rather worry about how I can help them and connect with them and Mobly made that pretty easy. It's really easy for prospects to be willing to share their info when they don't have to fill anything out so that is a win-win for both parties. Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

2/11/2025

"Good for conferences"

5/5

What do you like best about Mobly?

no more conference spreadsheets at places we don't have scanners. Very responsive to feedback Review collected by and hosted on G2.com.

What do you dislike about Mobly?

nothing- does what it needs to do and keeps me organized Review collected by and hosted on G2.com.

Carly W.

Mid-Market Account Executive

Enterprise (> 1000 emp.)

9/5/2024

"So easy to use!"

4.5/5

What do you like best about Mobly?

Mobly was very user friendly and incredibly easy to use Review collected by and hosted on G2.com.

What do you dislike about Mobly?

Mobly made it incredibly easy to connect with people at the event and saved time writing down contact details. Review collected by and hosted on G2.com.

Verified User in Real Estate

Enterprise (> 1000 emp.)

9/24/2024

"Prospect scanning made easy!"

5/5

What do you like best about Mobly?

Mobly made prospect scanning at a large convention easy and accessible on all of our attendees phones. It was effortless to set up. We could quickly scan and prospects could continue to move along. Review collected by and hosted on G2.com.

What do you dislike about Mobly?

There was not anything I disliked about Mobly. Review collected by and hosted on G2.com.

Michael B.

Alliance Executive

Mid-Market (51-1000 emp.)

9/24/2024

"Easiest lead scan app to use"

5/5

What do you like best about Mobly?

Super compatible with pictures & easy to use Review collected by and hosted on G2.com.

What do you dislike about Mobly?

Can be slow to update in Hubspot - slow turnaround on leads Review collected by and hosted on G2.com.

Richard P.

Sales Development Representative

Enterprise (> 1000 emp.)

5/9/2024

"Gamechanger"

5/5

What do you like best about Mobly?

The UI is super intuitive, the tech is reliable and the amount of time that it saved our time while at events/conferences cannot be understated. Review collected by and hosted on G2.com.

What do you dislike about Mobly?

I truly cannot think of anything that I would change about Mobly at the moment. Review collected by and hosted on G2.com.

What problems is Mobly solving and how is that benefiting you?

As a salesperson, time is a very valuable resource, especially when you need to be as efficient as possible while at conferences and events. Mobly was able to take away the tedious process of capturing and retrieving leads while filtering out the unqualified leads that come with an automated list of registrees. Review collected by and hosted on G2.com.

Whitney O.

Enterprise (> 1000 emp.)

5/9/2024

"Once you go Mobly, you won't go back!"

5/5

What do you like best about Mobly?

Everything about this app is easy and fast. Super convenient and easy to customize. The power of the enriching is incredibly accurate. The immediate access to leads is game changing, vs. waiting until after the conference is over to receive lists from the conference organizers. I can't recommend this product more; we look forward to useing it at all of our conferences. Review collected by and hosted on G2.com.

What do you dislike about Mobly?

So far the few recommendations we had for the UX, the developers implimented and we working perfectly. Review collected by and hosted on G2.com.

Kevin M.

Mid-Market (51-1000 emp.)

5/9/2024

"A good lead retrieval app, with room for improvement"

4/5

What do you like best about Mobly?

Mobly is easy to understand and navigate, so it was a snap to learn. I love the ability to customize certain fields within the app that makes it relevant to our market and individual personnas. Review collected by and hosted on G2.com.

What do you dislike about Mobly?

I noticed it takes quite a while for the app to populate captured leads within the conference list. I know there is probably some behind the scenes verification of information prior to making it available, but hoping it improves soon. Also, it would be great to have QR code functionality, as most conference badges now have the codes available for this purpose. Review collected by and hosted on G2.com.

Katie S.

Mid-Market (51-1000 emp.)

5/9/2024

"Quick and easy to use during a busy conference!"

5/5

What do you like best about Mobly?

At past conferences, it has been difficult to manage recording names/roles/emails of booth attendees while trying to talk with them. I've often had to manually add this information after the conference. With Mobly, this has become a much easier process! I can simply scan the badge and Mobly does the rest! Review collected by and hosted on G2.com.

What do you dislike about Mobly?

It takes some time for the lead information to generate, it would be helpful if this was a faster process. Review collected by and hosted on G2.com.