Microsoft Marketing Reviews - Page 2

The deep connection with other Microsoft programs is what I like best about utilizing Dynamics 365 Marketing. The integration of Dynamics 365 Marketing with tools such as Microsoft 365 and Power BI creates a unified platform for marketing management. Furthermore, its emphasis on personalization and automation boosts advertising efficacy, providing a full and coherent experience. Review collected by and hosted on G2.com.

The part of Dynamics 365 Marketing that I dislike the most is the steep learning curve. Although the platform is powerful, it might be confusing for new users. The requirement for time to become thoroughly acquainted with all of the features could be an impediment. However, after this phase is complete, the platform's effectiveness compensates for the initial adaption period. Review collected by and hosted on G2.com.

The best part is the integration with other Microsoft Products. We were able to run campaigns automatically. It also helped us track potential clients. It also provides information on how well the campaign is doing. Review collected by and hosted on G2.com.

Dynamics 365 Marketing is on the expensive side. Smaller clients might find it a bit expensive. Review collected by and hosted on G2.com.

It is most useful to keep track of a client's campaign (when it starts, the internal processing of the contract, updates after a campaign launches). also SUPER helpful for highlighting target items of what a client wants for future campaigns as well as tracking the amount of times I've had a meeting /email with said client Review collected by and hosted on G2.com.

THe amout of data that I had to figure out how to enter in the beggining was a bit overwhelming; however, after going through the site thoroughly and receiving a guided tour, I understood how to use the site more effectively. Review collected by and hosted on G2.com.

I like that Dynamics 365 allows social listening and social media integration. Its analytics and reports/dashboards are quite user friendly. Moreover, it is quite internationalized and can be used globally by multiple teams. API integation hasnt been a challenge either. Review collected by and hosted on G2.com.

Pricing -- it's too expensive for long-term use for small companies Review collected by and hosted on G2.com.

Dynamic 365 marketing is the best tool for guiding our prospects and clients through a funnel of automated messages, fine filters and key datapoints. It gives us an entire picture of how eah of our prospect/client wants. Review collected by and hosted on G2.com.

It takes a village to get started on and have all the integrations done for Dynamics 356 Marketing. Although for us its not a problem, small and medium enterprices may find the pricing to be unviable. Review collected by and hosted on G2.com.

Dynamics 365 Marketing is a customer engagement and marketing automation solution offered by Microsoft. Some aspects that users often appreciate about Dynamics 365 Marketing include:

Integration: It seamlessly integrates with other Microsoft Dynamics 365 applications, allowing for better data sharing and a more comprehensive view of customer interactions.

Automation: The platform offers robust marketing automation capabilities, enabling users to create and manage multi-channel marketing campaigns, including email, social media, webinars, events, and more.

Personalization: Dynamics 365 Marketing supports targeted and personalized communication, which is crucial for engaging customers effectively. It allows marketers to segment their audience and deliver tailored content and messages based on customer preferences and behaviours.

Lead Management: The solution helps manage leads throughout their lifecycle, from capturing them to nurturing and ultimately converting them into customers. It provides insights into lead behaviour and engagement to help optimize campaigns.

Analytics and Reporting: Users can track the performance of their marketing efforts through detailed analytics and reporting. This allows marketers to measure the success of campaigns, identify areas for improvement, and make data-driven decisions.

Event Management: The platform enables the planning and execution of both physical and virtual events, such as webinars and conferences. It offers tools for registration, attendee management, session scheduling, and post-event follow-up.

Social Media Integration: Dynamics 365 Marketing integrates with social media platforms, allowing users to manage and monitor their social media presence, engage with audiences, and analyze social media performance.

Customer Journey Mapping: Marketers can create and visualize customer journeys to understand how customers interact with their brands across different touchpoints. This helps in designing more effective and engaging campaigns.

Scalability: Dynamics 365 Marketing is designed to cater to businesses of varying sizes, from small businesses to large enterprises. It can scale as your organization grows and your marketing needs evolve. Review collected by and hosted on G2.com.

Complexity: Some users have found the platform to be complex and may require a learning curve, especially for those who are new to marketing automation tools or the Dynamics 365 ecosystem.

Customization: While Dynamics 365 Marketing offers a range of features, some users might find limitations in terms of customization options. Depending on specific business needs, there might be instances where certain customizations are not easily achievable.

Cost: Dynamics 365 Marketing is a premium solution, and the cost might be a concern for smaller businesses or organizations with tight budgets. The pricing structure might include licensing fees, implementation costs, and ongoing maintenance expenses.

Integration Challenges: While Dynamics 365 Marketing is designed to integrate well with other Microsoft applications, users might face integration challenges when trying to connect with third-party tools or platforms outside of the Microsoft ecosystem.

Technical Requirements: Setting up and maintaining Dynamics 365 Marketing might require dedicated IT resources, which could be a challenge for smaller businesses with limited technical support.

Performance: Some users have reported instances of performance issues or delays, particularly when dealing with larger datasets or complex marketing campaigns.

Dependence on Microsoft Ecosystem: While the integration with other Microsoft tools can be beneficial, it can also be limiting if your organization prefers or relies heavily on non-Microsoft solutions.

User Interface: While Dynamics 365 Marketing has seen improvements in its user interface over time, some users might still find certain aspects of the interface less intuitive or clunky compared to other marketing automation tools. Review collected by and hosted on G2.com.

I like that it is Microsoft of course but it helps collect and analyze information and great to use Review collected by and hosted on G2.com.

I would say nothing has been missing or wrong with this product. Everything works properly. I cannot think of anything that would make it better at the moment. Review collected by and hosted on G2.com.

The thing I like best about dynamics is the ability to move clients along in the various stages of a sales transaction. Review collected by and hosted on G2.com.

I dislike that we are unable to have visibility on the same client file between departments. Review collected by and hosted on G2.com.

Easy to use for managing my contacts and leads. I can use different channels for emails, forum, text messages and in activities I can manage and keep track on all the activities. Review collected by and hosted on G2.com.

There is nothing to be dislike at this moment but yeah will defenately update soon if something to be given as a feedback. Review collected by and hosted on G2.com.

Dynamics 365 Marketing auto-generated posters and promotional messages are amazing and one of the best platforms. It is very easy to implement and easy to integrate. Their customer support is also very nice and you can use it frequently. Review collected by and hosted on G2.com.

There is nothing to dislike all features are very nice. They can add a variety of language parts. As we also have a variety of customers using our. Review collected by and hosted on G2.com.