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MarketMuse Reviews & Product Details - Page 18

MarketMuse Overview

What is MarketMuse?

MarketMuse accelerates content creation, reinventing how marketers improve organic search rankings, drive expertise in their industry and impact revenue. MarketMuse Suite, an AI-powered Content Intelligence and Strategy Platform, analyzes millions of articles on demand, uncovering gaps and opportunities to empower marketers to craft high-quality content their audience loves and search engines reward. Schedule a customized demo today at https://www.marketmuse.com/book-demo/

MarketMuse Details
Product Website
Languages Supported
English, Spanish
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Product Description

Build your target keyword list for organic search. Use MarketMuse Site Anaysis to identify gaps in the content on your site. Use your primary keywords and Topic suggestions (secondary keywords) to create content.

How do you position yourself against your competitors?

Other tools provide great insight into your content metrics and what keywords to target, but they can't tell you how to write content that will rank for those terms. MarketMuse zeros in on what it means to have comprehensive coverage of a given topic, and provides the information you need to create content that not only ranks for your target keywords, but any queries related to them.


Seller Details
Company Website
Year Founded
2013
HQ Location
Boston, MA
Twitter
@MarketMuseCo
2,416 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®
Description

MarketMuse is an advanced content optimization platform designed to help marketers and content creators improve their content strategy and performance. By leveraging artificial intelligence, MarketMuse analyzes content quality, relevance, and comprehensiveness, providing insights and recommendations to enhance SEO and drive organic traffic. The platform offers tools for topic modeling, content planning, and competitive analysis, enabling users to create data-driven content that resonates with their target audience. For more information, visit their website at https://www.marketmuse.com.


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Overview Provided by:

Recent MarketMuse Reviews

Serg V.
SV
Serg V.Enterprise (> 1000 emp.)
5.0 out of 5
"A content creation ally"
The whole suite of apps within MarketMuse gives a different set of tools to create comprehensive content for people and SEO.
Miguel R.
MR
Miguel R.Small-Business (50 or fewer emp.)
5.0 out of 5
"An indispensable tool for SEO"
Marketmuse helps to understand the most relevant topics for a search, gives you an overview of how to create truly useful and quality content for t...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"MarketMuse Has Transformed My Content Creation"
The Optimize section of MarketMuse is a game-changer. I can run a query and get feedback for my content creation. This feedback includes a target w...

MarketMuse Pricing

Exclusive savings on MarketMuse through G2 Deals

Make better content decisions faster with MarketMuse Standard. Inspect the structure of the top SERPs, investigate competitive pages and clusters, find the right topics to pursue, and optimize prior to publication.

How to claim this offer

Click "Claim offer" on G2, Click "Create account" on the following page. Start with the free version and use code G2SAVE20 during checkout when you are ready to buy.

Deals
$119/month or $1200/year
$149/month or $1500/year
20% off
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MarketMuse Media

MarketMuse Demo - See priorities and opportunities in your inventory
Quickly discover the best opportunities for optimizing existing content or creating something new. MarketMuse is the only place you can analyze your content with personalized metrics while researching topics. You determine what to create and update based on topic value and your content’s performa...
MarketMuse Demo - Go head-to-head with your competitors
Simplify competitive research. Evaluate the top SERPs by topical relevance, gaps, and must-haves. Plus, filter websites to deep dive into their content and clusters.
MarketMuse Demo - Research topic opportunities
MarketMuse simplifies and removes the subjectivity from keyword research. Sort and prioritize based on your existing clusters for the best chance at ranking.
MarketMuse Demo - Know the right structure to rank
SERP X-ray shows you the structure of the top SERPs and why they’re ranking. Know how many images, H2’s, hyperlinks, and keywords to include to win on the web.
MarketMuse Demo - Optimize your content in real-time
Increase the search impact of your content with our in-line, data-driven suggestions. Make sure you never miss a thing and publish expert-level content every time.
Play MarketMuse Video
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Official Interactive Demo

MarketMuse demo available

Try an interactive demo created by the software seller (right here on G2).

Official Downloads

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Video Reviews

214 MarketMuse Reviews

4.6 out of 5
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214 MarketMuse Reviews
4.6 out of 5
214 MarketMuse Reviews
4.6 out of 5

MarketMuse Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MarketMuseQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Suganthan M.
SM
SEO Consultant
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

Having used Marketmuse for one of my clients for the past six months, I can confidently say it's by far the best and advanced AI-driven content marketing tool in the market. The tool has some unique features you usually don't find in other similar tools. One of my favourite features is the AI-based content brief generation. The tool can give you a detailed brief which includes headings, subheadings, wordcount, semantic keyword suggestions and a 'target score' which you need to hit for 'maximum optimization' for a given topic/keyword. The module has a built-in content editor which makes content creation and optimization an easy task. The tool focuses on topics rather than keywords which is what search engines prefer nowadays. MM can take a topic and breakdown it into semantically related keywords. So if you want to rank and own a topic, the tool can tell you what to write, how to write and even give you a blueprint. It's like having an SEO analyst. Another cool feature is the personalized difficulty score which considers the authority of your site when calculating the difficulty score of a given topic/keyword. I see excellent results across the board after starting to use Marketmuse for sure. The support and training are outstanding, and they have fantastic leadership and passionate team members. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The optimize module lacks the autosave feature. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Topic modelling and semantic optimisation in SEO. Review collected by and hosted on G2.com.

Jenny S.
JS
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

Marketmuse allows you a bird's eye view of your competitor's and their content. In a world where content is key, Marketmuse is a superb aid to ensure your article or post covers all the essential areas and keywords within a topic.

When I used Marketmuse to create website posts for a large medical health site the results were astonishing. In a very competitive and saturated health field, we managed to get a post ranking in the top three within two weeks of publishing. Our performance on Google rocketed after introducing Marketmuse to our content creation.

Furthermore, Marketmuse makes creating a content plan an absolute breeze by identifying content gaps on your site.

The most progressive and useful SEO tool on the market today. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

There really is nothing to dislike about Marketmuse. Once your business starts to make a profit this program is a very worthwhile investment. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

Would not hesitate to recommend Marketmuse Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Marketmuse helps you to not only compete with your competitors but to overtake them in rankings.

I feel that Marketmuse is an ethical tool, in that it aids creators to actually improve the quality of content both on individual posts and throughout the whole of a website.

Better content quality equals better rankings, better rankings equal more visitors, more visitors equal higher conversion rates - and that is it in a nutshell. Review collected by and hosted on G2.com.

AP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

The range of data-driven insights offered; the way, when I think I've exhausted my own abilities to maximize content strengths, MarketMuse always has additional insights to offer; the easy-to-use, intuitive interface. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

I know it's because of the volume of data being handled, but there can be some delays until the results of whatever function I'm trying to carry out (Questions, Optimize, etc.) are available. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Again, because MarketMuse is based on real data, I am able to make decisions regarding content strategy based not just on experience and logic, but on real-world results. I can be strategic with my testing as well, prioritizing what to experiment with in content—again, based on big data.

Time and time again, these decisions have yielded real-world content performance. I've seen rankings improve over time. Review collected by and hosted on G2.com.

MD
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

It's a fast, one-of-a-kind solution. It's like no other content strategy out there. It's about so much more than keywords—it's an amazing blend of ingenuity and AI. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The learning curve—it's unique, but you have to give it time. At first, it's not the same cookie-cutter content strategy, and it can take time to trust the process. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

Incredible support, knowledgeable staff, unique product. Give them a try! Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

The software enables us to create high-volume, high-quality content for a variety of clients at scale. Review collected by and hosted on G2.com.

Greg M.
GM
Intern
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

It's a pleasure to work with the MarketMuse team. When they combine their diverse individual expertise with ours to solve a problem, great things always happen! Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

Absolutely nothing—I can't at present think of anything I dislike about working with MarketMuse. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

Don't be afraid to reach out with questions! The team is agile and will respond quickly. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

The MarketMuse team collaborates efficiently and creatively with its content partners to develop tailored, scalable processes that work for each client's unique content goals. Review collected by and hosted on G2.com.

Madison M.
MM
Owner, Life Coach, Life Strategist
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

Fast, strong insights that lead to action. I know why SERPS are ranking my competitors and can implement strategies to overtake them. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

Having an app for the phone or iPad would be awesome. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

How to breach the holy grail of SERPs, page 1. So far MarketMuse has increased the ranking of all of my sites and whenever I have a problem, their team has been willing to assist me. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
AL
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

This tool is the best at taking a deep look at the content you are creating and the content you have already created to make it more attractive to your users. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

Marketmuse tool is expensive and you have to purchase it by the year. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

This has helped our writers write our content more on point to the topic we give them. Review collected by and hosted on G2.com.

Angela V.
AV
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

MarketMuse makes it very easy to create professional, targeted content briefs that are ready for a writer's use. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

The MarketMuse Suite sometimes has bugs, but problems are resolved quickly. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

The MarketMuse Suite is absolutely worth trying for at least a handful of content briefs. Once you get at least five to ten briefs in hand, you should be able to decide whether it is the right solution for your content goals. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

MarketMuse has helped us with the creation of different content strategies. The product makes it possible to set a content goal and take all the necessary steps to meet this goal. Review collected by and hosted on G2.com.

Laurie M.
LM
Founder, Mega Consulting LLC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about MarketMuse?

MarketMuse truly cares about quality content on the web. Their tools and resources help digital marketers create the most effective content that is the most useful to their audience. They teach marketers how to identify useful topics and cover them thoroughly to become the got-to source for their audience. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

I can't say there's anything I don't like about MarketMuse. Review collected by and hosted on G2.com.

Recommendations to others considering MarketMuse:

MarketMuse is a great tool for those who are just starting out in content, or those who need to audit their existing content. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

In writing for MarketMuse, I gained a wealth of knowledge on every step of the content creation and SEO process. Review collected by and hosted on G2.com.

GF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MarketMuse?

It's straightforward and uncomplicated. You just log in and start working on your content. Review collected by and hosted on G2.com.

What do you dislike about MarketMuse?

Onboarding is a little unclear. I needed to reach out to the team to learn how to use it. But they were very responsive and got me going. Review collected by and hosted on G2.com.

What problems is MarketMuse solving and how is that benefiting you?

Optimizing existing content for SEO and then figuring out what new pieces we need to write Review collected by and hosted on G2.com.