By applying a more holistic, commercially-focused approach to marketing mix modeling, marketing driven analytic organizations can get a much more accurate read on the ROI of their marketing investments. Applying fact-based marketing mix ROI optimization solutions to marketing investments can drive 40% improvements in your marketing effectiveness. When users leave Marketing Mix Modeling & ROI reviews, G2 also collects common questions about the day-to-day use of Marketing Mix Modeling & ROI. These questions are then answered by our community of 850k professionals. Submit your question below and join in on the G2 Discussion.
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