---
title: Marketing Insider Group Reviews
meta_title: 'Marketing Insider Group Reviews 2026: Details, Pricing, & Features |
  G2'
meta_description: Filter 30 reviews by the users' company size, role or industry to
  find out how Marketing Insider Group works for a business like yours.
aggregate_rating:
  rating_value: 4.9
  review_count: 30
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Inbound Marketing
  url: https://www.g2.com/categories/inbound-marketing
---

# Marketing Insider Group Reviews
**Vendor:** Marketing Insider Group  
**Category:** [Content Marketing Agencies ](https://www.g2.com/categories/content-marketing-agencies)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 30
## About Marketing Insider Group
Marketing Insider Group helps companies get more traffic and leads on their website traffic through strategic content marketing plans that include SEO strategy, focus keywords, a year&#39;s worth of blog content, monthly measurement, and guaranteed results. We take care of your website content so you can focus on growing your business. Our clients see 138% year-over-year growth in traffic (~10% per month after the first few months) and 7x ROI - that&#39;s $8 in revenue for dollar spent (by year 2). Our PRO plan includes a detailed Technical SEO audit, external link building, long form content, demand generation offers and landing pages and paid content promotion or re-targeting that beats industry averages in CPC (-80%) and CTR (+ 110%). Contact sales@marketinginsidergroup.com for more details.



## Marketing Insider Group Pros & Cons
**What users like:**

- Users value the **excellent communication** from Marketing Insider Group, finding them responsive and supportive in collaboration. (2 reviews)
- Users value the **open feedback reception** from Marketing Insider Group, feeling supported as true partners. (1 reviews)
- Users value the **supportive partnership** of Marketing Insider Group, appreciating their openness to feedback and availability. (1 reviews)
- Users admire the **super responsive support** of Marketing Insider Group, highlighting their quick and friendly assistance. (1 reviews)

## Marketing Insider Group Reviews
  ### 1. Great job planning blog strategy and helping to grow SEO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris S. | Enterprise (> 1000 emp.)

**Reviewed Date:** June 17, 2025

**What do you like best about Marketing Insider Group?**

Super responsive and quick to answer our questions. Always friendly and easy to work with.

**What do you dislike about Marketing Insider Group?**

Nothing really stands out at this moment.

**Recommendations to others considering Marketing Insider Group:**

If you're looking for a team who's skilled at developing content plans, always there when you have questions, and delivers results, MIG is a great place to find just that.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Marketing Insider Group has been super helpful in helping us plan and execute a focused informational blog strategy.

  ### 2. Content Delivery Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2025

**What do you like best about Marketing Insider Group?**

They are a true partner, open to feedback, and there when we need them.

**What do you dislike about Marketing Insider Group?**

One of my colleagues says the blogs are long & hard to read, but they are strategically SEO-optimized.

**Recommendations to others considering Marketing Insider Group:**

Provide briefing content, share feedback when the content/direction isn't quite right (quickly fixed and well-supported). This is a partnership - you are the expert of your product/service, so you know best, despite all the briefing in the world.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Brainstorm, research, and draft SEO-optimized content to support our products and services.

  ### 3. Best content marketing agency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Drew N. | Founder & CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2023

**What do you like best about Marketing Insider Group?**

They really know our industry and most importantly, how to write long-form content that our audience wants to read.  The generated 60 pieces of content for us in under one month including human-only, human and bot and bot only. While the human-only content also read better, the human and bot content was also up to our exacting standards.

**What do you dislike about Marketing Insider Group?**

None that we've found. They are responsive, thoughtful and pleasant people to work with. They deliver on their promises including budget, timing and deliverables.

**Recommendations to others considering Marketing Insider Group:**

Spend 1/2 hour with Michael Brenner the founder of Marketing Insider Group and your approach to content marketing will never be the same.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We were looking for a partner to help dramitically increase our rankings for certain keywords while also testing the relative effectiveness of human-created content versus bot generated. Not only did our keyword rankings improve but also we proved the superior ROI of human-created content versus bot-only created content.

  ### 4. High Recommended Content Marketing Services

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian S. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 24, 2023

**What do you like best about Marketing Insider Group?**

Michael and his team are extremely reliable and accessible. Backed by a proven track record, their insights and expertise are invaluable. Furthermore, they have created an unbiased monthly reporting process that quantifies results and is easy to understand. Don't waste your time and money with lower-cost alternatives.

**What do you dislike about Marketing Insider Group?**

We had a few issues with consistency from a couple of writers. However, they promptly addressed the issues when we raised concerns. Perhaps a more formalized process could help resolve these issues.

**Recommendations to others considering Marketing Insider Group:**

Schedule a call with Micheal! Unlike the alternatives, he emanates trust and professionalism and has deep expertise in Content Marketing. He and his team are very hands-on, have excellent insights, and have never missed a single deadline or commitment.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

MIG helped us develop and execute a consistent content marketing program for our company. While we focused on our clients, they helped provide additional bandwidth focused on Content Marketing.

  ### 5. Awesome Content Team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michelle S. | Content Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2022

**Describe the project or task Marketing Insider Group helped with:**

Marketing Insider Group is helping us beef up our blog content.

**What do you like best about Marketing Insider Group?**

They made everything so easy. Every single person we've talked to there has been friendly and down-to-earth. If there are any questions we have, responses are prompt and helpful.

**What do you dislike about Marketing Insider Group?**

It's hard to find anything to complain about because they truly are fantastic.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

With MIG, we're working on getting more organic traffic to our website with weekly blog articles. These articles are also beneficial to us in our marketing and sales campaigns.

  ### 6. The MIG Team is the best!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jessica Cara B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 28, 2023

**What do you like best about Marketing Insider Group?**

The team is friendly and super collaborative. I appreciated all the knowledge and insight they shared behind our SEO strategy and what actions we could take to make our brand more searchable and seen.

I also loved Giana's fun and GIF-filled emails!

**What do you dislike about Marketing Insider Group?**

Nothing to dislike—unless you're not a fan of helpful insights and delightful delivery emails.

**Recommendations to others considering Marketing Insider Group:**

You'll never know how effective MIG can be unless you try them. We saw great results in just a short period of time!

**What problems is Marketing Insider Group solving and how is that benefiting you?**

MIG provides thoughtful and carefully crafted SEO content that drives results.

  ### 7. By far, the best SEO/content partner I've ever worked with in B2B/tech!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 14, 2022

**What do you like best about Marketing Insider Group?**

They're incredibly great at what they do but they were also willing to dig into some curious findings on keywords we were seeing with another buyer intent tool.

**What do you dislike about Marketing Insider Group?**

I can't say that I have a dislike for MIG - they're great!

**Recommendations to others considering Marketing Insider Group:**

You'll want to invest some time in working with them to get the best outcome for your strategy.  They came out of the gate quick with content and we fell behind in our reviews but what they produce is valuable so prepare to get focused and assign specific resources if you need to.  Also, throw some challenges at them -- they're very good at digging in and uncovering opportunities to win with content and search strategies.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We are breaking through a long-standing industry with new technology, so the keywords we're focused on have pretty low volume, but MIG has helped us create a solid strategy, and it's working!

  ### 8. Great SEO and traffic results in short time

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2022

**What do you like best about Marketing Insider Group?**

They are organized and stick to the promised schedule, but occasionally we were the ones who fell behind.  Provide valuable insights on SEO/ what will drive results.  They were always very flexible and willing to rework things if we found something we did not like (which was not too often).

**What do you dislike about Marketing Insider Group?**

Not sure if there was a downside.  I suggest having regular reviews of industry terms and your target audience to make sure you are targeting the right people.  We were getting good results from the start and then did a review session and brought in additional knowledge to MIG, and the results essentially tripled.  The results will be based on what you can supply to them.

**Recommendations to others considering Marketing Insider Group:**

As with any other substantial project, I get multiple proposals and ask many questions.  MIG was overall the best value before any work was started.  As stated above, they will only be as good as the information you provide them about your industry and products (we are a product company).  There will be some back and forth as things get dialed in. Initially, we started small before expanding the program.  I find it hard to believe you would be disappointed.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We needed more content to drive our content marketing strategy.  Marketing Insider Group delivered on that.  Part of the deliverables included SEO strategy and research.  Saw significant gains in SEO performance.

  ### 9. Knowledgeable, Dependable, Flexible

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matthew  G. | Director Content Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about Marketing Insider Group?**

I appreciate Marketing Insider Group's knowledge of best practices, flexibility when it comes to the topics we need covered, and responsiveness when we have questions.

**What do you dislike about Marketing Insider Group?**

Nothing jumps out at me, frankly, they offer great customer service and advice.

**Recommendations to others considering Marketing Insider Group:**

If you need support when it comes to both strategic planning and execution, Marketing Insider Group can do both.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

I needed support increasing the publishing cadence on our blog with an emphasis on increasing traffic for long-tail keywords. We have seen steady growth in visits and ranking for targeted terms.

  ### 10. Great content, delivered on time and is always insightful.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jordan H. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 26, 2022

**What do you like best about Marketing Insider Group?**

Great quality content, is fun to read, insightful and has a great cadence of delivery.

**What do you dislike about Marketing Insider Group?**

Nothing. Nothing. Nothing. Nothing. Nothing.

**Recommendations to others considering Marketing Insider Group:**

Highly recommend. They make a great deal of effort in knowing the products and what the customers want to know.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Creating a great voice for the brand and educating our consumers.

  ### 11. All around excellent!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2022

**What do you like best about Marketing Insider Group?**

The team's approach made marketing feel incredibly less daunting. The entire process it felt like we were one big team with the same goal!

**What do you dislike about Marketing Insider Group?**

I could see potential for MIG to grow once they can span across all timezones

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Working with MIG has not only proved successful in the content marketing front and improved our Google rankings, but has supported our efforts cross-departmentally due to the wide variety of content they're able to provide. Their onboarding process is strategic and streamlined and their expert writers were quick to adjust to our brand voice and tone. Efficient, effective, supportive, timely. They're like an extension of our team!

  ### 12. Content Marketing That Works for You from Day 1

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dipti P. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2022

**Describe the project or task Marketing Insider Group helped with:**

We're in an agency-to-agency partnership with MIG where they provide blog content for end clients.

**What do you like best about Marketing Insider Group?**

For every client, MIG has a smooth, pre-defined process that includes content strategy, ideation, writing, editing, and publishing for the whole year -- right from the outset. The quality of content is unparalleled. MIG goes above and beyond things like "minimum word count" with their blog content and actually make sure that each piece is meeting its objectives. That's not all, they proactively analyze supporting channels such as social media, SEO and PPC to make sure the overall marketing strategy is integrated and working to plan.

Michael makes no compromises on the campaign goals and he always manages to find a clear way forward in every situation. Most of all, he is passionate about transparency and client education. He makes clients understand the "why" and "how" of each task and objective.

**What do you dislike about Marketing Insider Group?**

Absolutely nothing. In four years of our association, we haven't found ONE thing to dislike. It's fun working with anyone and everyone at MIG.

**Recommendations to others considering Marketing Insider Group:**

Just go along with their advice. You'll never go wrong.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

B2B clients are hard-pressed to create blog content that differentiates their brand or product from the competition. With so much content all around, it's very hard to rise above the noise. Michael is one of the top content marketers in the industry (recognized by Forbes, Huffington Post and others) and the depth of his experience is amazing. He can identify exactly how to grow sales and profits from the website for pretty much any industry or business.

  ### 13. Record traffic growth since working with Marketing Insider Group!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brock S. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2022

**Describe the project or task Marketing Insider Group helped with:**

We’ve been working with Marketing Insider Group for the last three years. They are our dedicated content marketing agency that helps with our content strategy, content creation, and SEO. We use Marketing Insider Group to improve our brand presence, search engine rankings, website traffic, and increase our lead volume. Since working with their team, we’ve had record growth when it comes to our organic website traffic, blog visits, and overall website traffic. Our search rankings have also increased drastically.

**What do you like best about Marketing Insider Group?**

We couldn’t ask for a better team. They have a tremendous reputation and are true experts when it comes to content creation, SEO, and how to increase your brand’s visibility online. The Marketing Insider Group team is super responsive, reliable, fun, and just so dang easy to work with. Not only are they great at coming up with ideas and creative growth strategies, but they can flat out execute (which is what matters most). The work they do for us and the content they create is top-notch! 

They have built a proven process and unique model that creates results. They are a data-driven agency and constantly share their progress with us. We never feel left in the dark. On a scheduled basis, they share detailed reports/data so we can see exactly what’s working or what’s not and what adjustments we need to make.

**What do you dislike about Marketing Insider Group?**

Honestly nothing. We couldn’t be happier.

**Recommendations to others considering Marketing Insider Group:**

Their team is as good as it gets. We’ve recommended MIG to countless people. I wouldn’t think twice about hiring them.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We needed a reliable team to help us scale our content marketing efforts, which they’ve done. As mentioned above, we’ve seen tremendous growth in our search traffic, keyword rankings, blog traffic, and overall website traffic. We’ve also seen the quality of our leads increase as a result of the high-quality and targeted content they create for us.

  ### 14. Content marketing that drives results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Charlotte Z. | Member, Enterprise (> 1000 emp.)

**Reviewed Date:** March 23, 2022

**Describe the project or task Marketing Insider Group helped with:**

I've brought Michael and his team into two different companies, both of which benefited from his Content Builder service. For a reasonable price, we received two blogs a month, SEO keyword strategy and SEMRush training, metrics, and then ultimately the paid promotion service. All increased traffic to the blog sites considerably, helped my content team understand the value of SEO optimization, and helped both companies appreciate the value of "outside-in" content. 

Michael's team was great--always delivered, always available, great partners, and they delivered spot on thought leadership blog content that was helpful for our audiences. We also had him deliver a half-day content strategy training to the broader company, which was well received. I'd recommend him in a heart beat!

**What do you like best about Marketing Insider Group?**

Loved getting the steady, consistent stream of well-written, SEO-optimized blogs, as well as the monthly metrics and ideas that Michael had for constantly improving

**What do you dislike about Marketing Insider Group?**

I don't think anything is missing from Michael's service--there was nothing I disliked. Michael was also always open to switching up the mix of deliverables to try new approaches.

**Recommendations to others considering Marketing Insider Group:**

Don't hesitate to hire Michael and his team!

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Helped solve the business problem of "inside-out" marketing, in which the content is all about the product but not necessarily about what prospects are searching for or want to learn. Drove traffic to the blog and on to the website.

  ### 15. Innovative and Driven Content Marketing Agency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nico B. | Content Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**Describe the project or task Marketing Insider Group helped with:**

They are our dedicated content marketing agency for the company I work with currently. They have been a crucial part of our content marketing efforts since they were hired.

**What do you like best about Marketing Insider Group?**

Not only is Marketing Insider Group easy to communicate with, they are deeply kind, forward-thinking, and flexible. (Big emphasis on flexible here!) They are just all around great people who care a lot about ensuring that their clients are happy and that their content marketing objectives are being met.

**What do you dislike about Marketing Insider Group?**

I don't have anything at this time that I would say I dislike about them. I don't personally deal with any frictions, fractures, or issues with deadlines/ communication.

**Recommendations to others considering Marketing Insider Group:**

If you're looking to beef up your content marketing efforts, definitely go with Marketing Insider Group.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We are solving a lot of our SEO and thought leadership content problems. I've realized that Marketing Insider Group brings the amazing benefit of writing high level, thought leadership, SEO-driven content.

  ### 16. The Best Content Marketing Team !

**Rating:** 5.0/5.0 stars

**Reviewed by:** David P. | Vice President of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2022

**Describe the project or task Marketing Insider Group helped with:**

Michael and the Marketing Insider Group provide us content marketing support including help with content development, SEO and other valuable content insights and advice.

**What do you like best about Marketing Insider Group?**

The entire team is extremely knowledgeable and the quality of work is top-notch. They are always on time with deliverables and very receptive and actionable about feedback. They are great about proactively sharing ideas about new content projects. Michael, Haley and Giana are awesome and MIG has become a true partner.

**What do you dislike about Marketing Insider Group?**

Nothing. They were able to quickly get up to speed on our topics and positioning to begin delivering great content marketing support.

**Recommendations to others considering Marketing Insider Group:**

Whether you are looking to start or scale your content marketing efforts, MIG is a great choice.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Marketing Insider Group has become a true extension and partner to our marketing organization. They've helped us ramp and scale our content marketing efforts to deliver valuable and impactful content that helps with SEO and lead generation.

  ### 17. Top notch content with true partnership and results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**Describe the project or task Marketing Insider Group helped with:**

I worked with Marketing Insider Group to help create SEO-aligned content to increase both website traffic as well as relevancy of content for my audiences.  The goal was not just to boost traffic but to ensure that the content was valuable and impactful for my audiences to give them the right call to action associated with their needs.  Marketing Insider Group exceeded the goals and produced rich content and really became a trusted partner adding additional value by really aligning with our overall marketing and content strategy and helping my team interlock all elements.  They exceeded the website traffic goals by 60+% and supported an increased customer experience score due to the richness and relevance of the content.

**What do you like best about Marketing Insider Group?**

Great content, true partnership and amazing people.

**What do you dislike about Marketing Insider Group?**

There is nothing to dislike.  If you want to achieve your content goals with real experts at your fingertips, Marketing Insider Group is your go to.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Low website traffic, high abandonment rates, low customer satisfaction with the content being provided.  Benefits:  Exceeded website traffic goals by 60+% and supported an increased customer experience score due to the richness and relevance of the content.

  ### 18. Great partners for getting SEO up and ranked

**Rating:** 4.5/5.0 stars

**Reviewed by:** David P. | Director, Product Marketing

**Reviewed Date:** March 22, 2022

**What do you like best about Marketing Insider Group?**

They work very closely with you to get the style and substance of their writing aligned with your brand and value proposition.  They encourage and set the expectations of iteration to get to the production pipeline.

**What do you dislike about Marketing Insider Group?**

Would like more dynamic review of keywords that matter to drive more traffic to the site.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We are trying to drive more traffic to our website and increase our SEO profile to appear in search engines.  We have realized that our keywords and phrases are not prominent in search engines, but we have been able to use the content created in a number of other contexts to drive traffic and engagement.

  ### 19. Love MIG!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eric B. | CEO, Internet, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**Describe the project or task Marketing Insider Group helped with:**

We've been a Marketing Insider Group client for ~6 months or so -- our content engine and organic traffic have both improved dramatically.  Great service and even better people

**What do you like best about Marketing Insider Group?**

Weekly calls with a team that truly understands our business and cares about delivering resules.

**What do you dislike about Marketing Insider Group?**

It felt like on-boarding was a little slow, but not abnormally so.  The process has been smooth and seamless ever since.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

It's time consuming to develop, staff, and manage a content / SEO team in-house, so we decided to partner with MIG to make it happen.  We're getting great content and great traffic.

  ### 20. Customized & Effective Content Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Traci B. | Director of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 13, 2021

**Describe the project or task Marketing Insider Group helped with:**

We partnered with MIG to help grow our organic search visibility through consistent, tailored content marketing.

**What do you like best about Marketing Insider Group?**

The team at MIG is professional, helpful, and responsive. The quality of the content we get from MIG, along with the ability to customize content to better fit our audience/voice, makes this a valuable partnership.

**What do you dislike about Marketing Insider Group?**

There is nothing I dislike about this partnership.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

The boost in organic traffic and engagement we've seen through the partnership has far exceeded our expectations.

  ### 21. MIG

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 22, 2022

**Describe the project or task Marketing Insider Group helped with:**

We've partnered with MIG to help with our content marketing efforts. Their writers, editors, and project managers have checked all of the boxes for us and have been a great partner from the beginning.

**What do you like best about Marketing Insider Group?**

Communication and transparency. MIG regularly gives status updates and action items.

**What do you dislike about Marketing Insider Group?**

Can't think of anything that I dislike. MIG checks all the boxes for us a partner.

**Recommendations to others considering Marketing Insider Group:**

n/a

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Content marketing. Our Google and general SEO performance has demonstrably improved since our relationship started with MIG.

  ### 22. THE Experts on Content Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Len H. | Chief Brand Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2020

**Describe the project or task Marketing Insider Group helped with:**

We have worked directly with Michael Brenner for several Brand ManageCamp marketing conference speeches. Each time, Michael brings with him a wealth of knowledge gleaned from his eternal search for content marketing perfection. Our attendees walk away with a treasure-trove of actionable insights they can use right away in their content marketing endeavors.

**What do you like best about Marketing Insider Group?**

Michael Brenner understands that, in Content Marketing, the end line is ALWAYS moving. He expertly navigates both the art and the science to map out real-world solutions to how to better reach consumers/customers with messages that connect and generate actions. He is also incredibly responsive in his own communications.

**What do you dislike about Marketing Insider Group?**

There is nothing that I dislike about the Marketing Insider Group or Michael Brenner.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

We produce an annual brand marketing conference (the Brand ManageCamp Conference) that is geared towards senior-level brand marketers from a wide range of geographies, industries, and categories. Each of them come to the event because they are looking for better ways to connect with their customers/consumers, build/manage/grow more profitable brands, and become more effective marketing leaders. An enormous part of their ability to be successful resides in their ability to effectively communicate with their audiences in engaging, dynamic, informative, relevant, and impactful ways. The knowledge and data on how to do that often comes from Michael Brenner and the Marketing Insider Group - drawn from their real-world successes with real brands and businesses.

  ### 23. Marketing Insider Group is a fantastic partner!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jody V. | Head of Demand Generation, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 25, 2021

**Describe the project or task Marketing Insider Group helped with:**

MIG helps my company with content creation and our organic search visibility.

**What do you like best about Marketing Insider Group?**

The success metrics we've seen! They have been successful increasing our visibility and rank month over month.

**What do you dislike about Marketing Insider Group?**

There is nothing I dislike about this trusted partner.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Organic search rank and website traffic. Year over year website traffic in general has skyrocketed.

  ### 24. Trusted Leader Who Points The Way To Content Success

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ken K. | Executive Editor, iQ by Intel, Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** January 12, 2019

**Describe the project or task Marketing Insider Group helped with:**

Michael consulted the iQ by Intel team in 2018, in an effort to redefine the six-year-old publication's value proposition for upper management. The company's evolution into more of a B2B company required a renewed strategy and set of tactics. This new strategy needed to integrate across marketing initiatives, while building on an established audience and publishing tools.

**What do you like best about Marketing Insider Group?**

Michael is a great listener, researcher and pathfinder. He gives excellent examples/anecdotes that help define a clear way forward. His advice around content marketing is tried and true. He's relentless about putting audiences first without forgetting business needs. He did a great job of managing group dynamics and strong personalities, resulting in agreement on a new direction. Michael gave us insights then defined a set of steps necessary to achieve our new value proposition. On top of that, Michael is a pleasure to be with because he's kind and whip smart. 

**What do you dislike about Marketing Insider Group?**

I didn't dislike anything. When working with groups, it must become challenging to get consensus needed to crystalize a truly effective strategy. Michael was patient yet persistent when it was time to wrap. One thing that might help is having a polished report and collection of tools/tips to help client put new plans into action.

**Recommendations to others considering Marketing Insider Group:**

Work with Michael with you need to find the right balance of audience and business needs.

  ### 25. Effective and enjoyable content marketing consulting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Frank T. | Director Digital - Corporate Communication, Sporting Goods, Enterprise (> 1000 emp.)

**Reviewed Date:** March 25, 2019

**Describe the project or task Marketing Insider Group helped with:**

Strategy Consulting & Workshops

**What do you like best about Marketing Insider Group?**

I had the chance to work with and learn from Michael on various occasions. He combines great expertise and thought-leadership with humbleness; persuasiveness with empathy; reliability with elements of surprise. In short: Michael makes working with him feel super effective and enjoyable. Hiring him usually means to get more than you asked for.

**What do you dislike about Marketing Insider Group?**

There's nothing to mention here as I liked the entire experience. Michael always puts his clients' needs first and is a true inspiration.

**What problems is Marketing Insider Group solving and how is that benefiting you?**

Closing knowledge gaps fast and sustainably and create buy-in

  ### 26. Michael Brenner is the rare combo of genuine passion to excite teams and the skills to execute! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph I. | Director, Global Marketing , Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** January 08, 2019

**Describe the project or task Marketing Insider Group helped with:**

I chose to partner with Michael and kickoff GE Healthcare's digital transformation journey with a mission to provide robust and unique content marketing strategies to increase our ability to have efficient and effective customer conversations and conversions.

**What do you like best about Marketing Insider Group?**

Michael helped inspire the cross functional team while educating everyone to a level capable of executing best practices in today's changing marketing environment. We partnered to take something that can seem overwhelming to an organization and created a manageable project plan and process to demonstrate growth and success.

**What do you dislike about Marketing Insider Group?**

The challenge we faced was practicing patience while building the foundation. Michael has many amazing success stories of varying maturity levels and at times we had to focus on our level and grow into the "really cool" stuff we were hearing about.

  ### 27. Brenner Is the Best in The Business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Molly K. | Marketing Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 06, 2019

**Describe the project or task Marketing Insider Group helped with:**

Michael Brenner immediately helped our team understand the value of content marketing when establishing our startup. His process in working with us began with an in-person workshop with the CEO, VP of Sales and the business development team. Michael provided case studies—even pulling from his own work experience at SAP—to demonstrate the possibilities available to us with a solid content marketing strategy and plan. I could see eyes literally light up during Michael's presentation. He was able to effectively educate and inspire the entire team in less than a few hours. A week or so following the workshop, Michael provided the content marketing road map for the year. He and his team of writers then generated two articles a week for us, so brilliantly written minimal edits were required. 

Hiring Marketing Insider Group is like adding an All-Star to your team. After working with Michael, it is understandable why he is a renowned expert and sought-after speaker on content marketing. He is simply the best in the business.

**What do you like best about Marketing Insider Group?**

Michael is strategic, experienced, and given his personality--just ideal to work with. He was always accessible and responsive to any questions or new requests. 

**What do you dislike about Marketing Insider Group?**

The only thing I can comment on as a "dislike" is not having Michael and his writers located full-time in our office!

**Recommendations to others considering Marketing Insider Group:**

Start the process of working with Marketing Insider Group now by scheduling an in-person workshop with Michael and the key stakeholders within your organization. 

  ### 28. Personalized and Strategic Consultant 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Luke K. | Head of Publishing, Intel iQ, Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** January 30, 2019

**Describe the project or task Marketing Insider Group helped with:**

Helped conduct a strategic audit of our content marketing program,, and a recommendation for optimization. 

**What do you like best about Marketing Insider Group?**

Michael does a great job combing data and stories to reinforce his recommendations. He also is able to position his insights through a lens of how your boss or upper management will buy-in. 

**What do you dislike about Marketing Insider Group?**

Nothing worthy of noting. Can't say I have any big concerns. 

  ### 29. Excellent experience working with Michael

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica A. | Global Social Lead, IBM Services, Enterprise (> 1000 emp.)

**Reviewed Date:** January 07, 2019

**Describe the project or task Marketing Insider Group helped with:**

We asked Michael to come up with a strategy to improve the visibility of our most senior global leaders. This involved creating a personalized plan for 8 individuals that included devising a narrative, speakers bio, social media presence and blog posts. In addition to coaching, he delivered expertly written articles for each leader to post. He worked with them one-on-one for 6 months.

**What do you like best about Marketing Insider Group?**

Michael is an absolute professional. We have a wide range of personalities in our leadership and he handled each of them with grace and patience. He easily adapted to ever-changing demands and expectations and got to know our business intimately. 

**What do you dislike about Marketing Insider Group?**

I have nothing negative to say about Michael!

  ### 30. Content Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Neel D. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 14, 2019

**Describe the project or task Marketing Insider Group helped with:**

I had the pleasure of working with Michael Brenner 2 years ago.  Michael, explained to my team the importance of content marketing and "story telling".   We implemented the suggested strategy by Michael Brenner and shortly after we started seeing the positive results.  

**What do you like best about Marketing Insider Group?**

Michael's ability to explain marketing plans in a simplistic way. 

**What do you dislike about Marketing Insider Group?**

No dislikes.  Michael Brenner provided excellent service. 


## Marketing Insider Group Discussions
  - [What is Marketing Insider Group used for?](https://www.g2.com/discussions/what-is-marketing-insider-group-used-for)

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## Marketing Insider Group Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

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