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Lytho Digital Asset Management Reviews & Product Details

Lytho Digital Asset Management Overview

What is Lytho Digital Asset Management?

Lytho DAM is an award-winning Digital Asset Management solution designed to help you create, manage and publish marketing content. Store images, videos, texts and other assets in a media library, locate them using filters, search or tags. Lytho DAM includes a waiting room, which lets administrators configure an approval workflow for adding any new asset to the media library. Businesses can create roles for users, assign specific rules to each role and set up permission groups to control visibility across assets. Sharing content externally has never been easier than with Lytho DAM. Share select assets, collections or brand guides with external parties, and feel comfortable knowing they only access what you want them to. Lytho DAM has integrations with multiple applications, such as Microsoft Powerpoint, Adobe Photoshop CC, Illustrator CC, WordPress and more. Lytho also has an open API, allowing you to build custom integrations with your tech stack. Lytho's Brand Guidelines ensure everyone has access to the most updated brand guides, ensuring a consistent brand experience across all channels and touchpoints. Theres more! Easily create new collateral through Lytho Tempo, our creative templating tool. A single Smart Template can create hundreds of variants without taking up valuable time from your designers. Keep an eye on what'g going on through the statistics dashboard. Here supervisors can gain insights into the performance of active users, template usage, frequently used assets and more. Lytho DAM is the number one digital asset management solution for you!

Lytho Digital Asset Management Details
Languages Supported
German, English, French, Dutch, Spanish
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Product Description

Lytho is the single source to manage, create, and publish all marketing content.


Seller Details
Seller
Lytho
Year Founded
1999
HQ Location
Morrisville, NC
Twitter
@discover_lytho
2,071 Twitter followers
LinkedIn® Page
www.linkedin.com
79 employees on LinkedIn®
Description

Marketing and Creative teams face a rising tide of needs and expectations from their customers and co-workers. It’s hard enough just to keep up – but to drive exceptional outcomes, you need a platform that gives you visibility, control, and coordination across complex teams and processes. We help you get everything – projects, feedback, assets, and more – in one place, so your team can do great work instead of managing tasks, chasing stakeholders, and clicking through folders to chase assets. In short, we give your team back the power to create. We aren’t your average asset management or project management tool. We’re built for creative and marketing teams, so you’ll never be forced into a rigid workflow. Instead, we configure our systems to fit the way your team works.


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Overview Provided by:

Recent Lytho Digital Asset Management Reviews

Julie B.
JB
Julie B.Mid-Market (51-1000 emp.)
4.5 out of 5
"A Game Changer for Our Organization"
Since using the Lytho DAM, our office can now quickly search for, tag, and download assets at our convenience. Departments requesting photos can ea...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Great growth opportunity"
Keeping assets accessible to everyone in the company, able to easily share assets with partners while integrating with other products.
BB
Brandon B.Small-Business (50 or fewer emp.)
5.0 out of 5
"Lytho rocks"
Everything. I am so excited to get our new brand in there :)
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Lytho Digital Asset Management Media

Lytho Digital Asset Management Demo - Create + Publish
The Create + Publish Module of Lytho DAM, where you can edit and publish your content.
Lytho Digital Asset Management Demo - Asset Collections
The asset collection of Lytho DAM.
Lytho Digital Asset Management Demo - Asset Manager Home
The home search menu of Lytho DAM.
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18 Lytho Digital Asset Management Reviews

4.5 out of 5
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18 Lytho Digital Asset Management Reviews
4.5 out of 5
18 Lytho Digital Asset Management Reviews
4.5 out of 5

Lytho Digital Asset Management Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Lytho Digital Asset ManagementQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
RT
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

The DAM is so easy to use and our team uses it for so many things. In about a year and a half, we have added almost 32,000 assets and have shared more than 15,000. We frequently send out collections of photos to event participants and always have a high click-rate. We have built a resources brand guide to help new employees through their Lytho training. We also use brand guides for toolkits to distribute branded content to campus partners. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

The reporting features in the DAM are basically nonexistent, especially compared to the Workflow side. Having reporting on the DAM will allow our team to really sell the value to our leadership team for how our stakeholders and outside customers use it and the assets we provide. Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

We recently got rid of our organzaiton's photo shelter account and have been using the DAM for photos storage instead. The DAM provides an easy way for us to share these photos with event participants. Review collected by and hosted on G2.com.

Julie B.
JB
Assistant Director of Marketing and Communications
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Lytho Digital Asset Management?

Since using the Lytho DAM, our office can now quickly search for, tag, and download assets at our convenience. Departments requesting photos can easily search for photos themselves with a Lytho account, or we can create collections and provide links for them to use (and control whether they can simply view or download). Tagging photos has made our jobs so much easier.

Some other things we love:

- Sending upload requests to our photographers for images that can be pre-tagged

- Presets that allow us to automatically downsize hi-res images

- Pulling photos directly from the DAM into Lytho workflow (and other integrated features)

- Easily create new tags when needed

- Can be accessed anywhere, anytime

- Awesome customer support that listens to our feedback and is always trying to improve features Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

- Title is not visible when sending requests for upload, only the description (this has created confusion with our photographer several times) Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

Easily sharing assets within our organization, searching for the right photos to use in collateral without wasting time Review collected by and hosted on G2.com.

BB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Lytho Digital Asset Management?

Everything. I am so excited to get our new brand in there :) Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

Need a better way to upload stock images and them have the ability to carry over those keyword tagging similar to how they show in Getty images or whatever image source you are using Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

Just being able to stay organized Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

Keeping assets accessible to everyone in the company, able to easily share assets with partners while integrating with other products. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

That's it's not mobile friendly; though I know it's in the works.;) Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

API- sharing assets in a large way Review collected by and hosted on G2.com.

Verified User in Graphic Design
UG
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Lytho Digital Asset Management?

I love the capabilities lytho. It eliminates the needs for other various programs and platforms such as monday, Canva, brandfolder... one stop shop for creative and management. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

Seems intimidating to learn because there are so many features Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

Streamlines the process to get things done.takes the little tasks out of the big picture making the end more achievable Review collected by and hosted on G2.com.

DB
Brand Strategist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

Lytho DAM is so easy to use, both on the administrative side and the user side. My favorite part is how fast everything works. It saves our team so much time searching for assets because of how quickly it loads, and because of the robust search and tag features. We used to spend hours digging around for a particular asset, and now we can find what we're looking for in seconds. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

I don't have anything that I generally dislike about the platform. Creating a tag taxonomy is required and takes a lot of time if you don't have one in place, but it's a lifesaver once you start using the system. Review collected by and hosted on G2.com.

Recommendations to others considering Lytho Digital Asset Management:

I recommend Lytho DAM for any team that needs to better organize their digital assets. Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

Lytho DAM helps our team organize our assets, find assets quickly, share and distribute assets internally and externally, offer role-/permissions-based DAM access to individuals with whom we need to collaborate, share digitally hosted brand guides to enforce brand standards and share information, and allow stakeholders with no design experience to customize their own collateral in a controlled fashion. Review collected by and hosted on G2.com.

VD
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

Lytho has been implemented for our business. We have provided our distributors with on-brand material and content.

We use Lytho to provide branded templates which can be easily customized to promote our brands locally.

We also use the DAM to either store images which can be used in templates and to provide other fixed marketing materials like commercials (both audio and video), banners, packshots. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

Some minor features we missed, but those where added very quickly in one of the next sprints. We really like their agile approach.

Overall the templates are quite fixed, like the size is not flexible. But depending on what you are producing it will not necessarily be a problem. Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

Our brand was not always consistent across countries, and we didn't have enough control over the production of visuals by our partners. We also had several places for our assets, and it was not centralized.

Lytho allows us to have all the assets in one place, easily filtered, and we can check what is being created by our partners. This is making our brand more consistent and more recognized by consumers in the end. Review collected by and hosted on G2.com.

Josephine P.
JP
Marketing Communications & PR Manager - EMEA region
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

We have worked with Lytho’s team for many years now and have achieved better efficiency, brand consistency and smoother operations with their solution, especially as we are working with external partners who need our assets regularly. Lytho is a user-friendly, scalable, and powerful central location for us to store all our digital assets in. The DAM has been key for our expansion globally. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

I don't have many cons about Lytho, besides maybe the template builder (which is very convenient) which was a bit difficult to manage at first but they are working on a new easy and smoother solution ! Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

As we are working with many external partners and in order to keep the brand consistency, Lytho is definitely the solution: we save time for both our company and our external partners by avoiding many emails (we can notify via Lytho that new assets are available), it is easy to use, our users can easily download in HR if needed, etc. Review collected by and hosted on G2.com.

Kevin G. M. B.
KB
Lead Generation Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

The easy implementation, modern solution and pleasant customer experience. Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

Nothing so far. Lytho satisfies all our requirements. Review collected by and hosted on G2.com.

Recommendations to others considering Lytho Digital Asset Management:

Relatively new company and thus very open to implement new features based on input. Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

We chose Lytho because they took into account all our wishes when it came to trying out their tool, because of the speedy implementation and because their tool is modern and easy to use. We were struggling to have consistent branding throughout the organization, which led to a lack of overview of what is being done and how.

Lytho is helping us in organizing our digital assets making it easier to work together. I would recommend this solution to any organization that is looking to get more organized. Lytho will be a big help in making your branding efforts more consistent and efficient. Review collected by and hosted on G2.com.

Lotte S.
LS
Brand Guardian
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lytho Digital Asset Management?

AVA has two priorities when it comes to a DAM solution: getting better organized and scaling content. Lytho is a great tool for us to store all our images and videos so that they are both secure and easy to find again. Before implementing Lytho, all our files were scattered in many locations. We chose Lytho because of the user-friendliness and easy searching within the platform, and for the smooth integration with adobe programs (this is also a must have for us to work efficiently). Review collected by and hosted on G2.com.

What do you dislike about Lytho Digital Asset Management?

We had to wait a while before the plugin for Indesign also became available for Illustrator and Photoshop. But now it's launched and we're very pleased with it. Review collected by and hosted on G2.com.

What problems is Lytho Digital Asset Management solving and how is that benefiting you?

The easy searching through all of our assets has become a massive help in working efficiently. Review collected by and hosted on G2.com.