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As a general practitioner, for me AdWords (or now Google Ads) is overwhelming and the documentation Google provide is not intuitive. WordStream software and articles finally made sense to me. It had been years since I had actually implemented an AdWords program, rather than manage the efforts as part of a whole campaign. That meant I basically knew how to login and enter a credit card number. It's a whole new science and now as a marketing team of one is difficult to tackle and devote the time necessary to understand the nuances of PPC. Wordstream makes it possible for a one person team to get this running and running optimally.
Outsourcing to an agency was not really an option. One, because our spend level wasn't enough to appeal to an agency with a proven record. Two, because of the time getting an agency to understand our business. I added the consulting where I have 30 minutes twice a month to walk through challenges and setup with a PPC expert. If you don't have time to learn every nuance of PPC, it is completely worth the minimal cost for this service. You will spend more time (money) figuring out what the platform can do for you when that time is better spent optimizing your spend and producing results for the business.
Review collected by and hosted on G2.com.
There's not much I dislike. I do think without the consulting I would be slightly frustrated and lost. I think there are some future enhancements needed. One of those being to incorporate A/B testing or Experiments as a function within the platform. Also, I think there is room for improvement on the reporting functions in terms of incorporating historical data and changes as well custom report functionality. Review collected by and hosted on G2.com.
Video Reviews
1,017 out of 1,018 Total Reviews for LocaliQ
Overall Review Sentiment for LocaliQ
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The software they utilize is helpful for follow ups Review collected by and hosted on G2.com.
1) ad spend versus sales
2) poor response to emails
3) lack of communication
4) failed to optimize keywords
5) often requesting larger budget Review collected by and hosted on G2.com.
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They are extremely knowledgeable about the digital marketing industry and support us in ensuring that we're making our dollars go as far as possible. Rick, Kate, and team are great to work with and very responsive to any of our questions. We would recommend LocaliQ to anyone who asks! Review collected by and hosted on G2.com.
I don't see any downsides working with LocaliQ. Review collected by and hosted on G2.com.
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You get the expertise of a large national organization with the focus of a smaller local agency.
They really partner with you to understand you needs and how best to deliver a campaign to accomplish your goals. Review collected by and hosted on G2.com.
Because of the affiliation with USA Today, there was some restrictions on where we could advertise. It wasn't a big hurdle but I do remember a couple of places that were "nice to haves" not being available. Review collected by and hosted on G2.com.
I love that the team I work with responds the same day, if it's an emergency they are on top of it immediately Review collected by and hosted on G2.com.
I haven't found anything that I dislike with LocaliQ Review collected by and hosted on G2.com.
What I like best is our account representatives. The local people we deal with that manage our website, advertisements, etc. They are so personable and have become family. They know our business and know what we expect out of a service. Review collected by and hosted on G2.com.
What I dislike is the way we are billed. Billing is extremely confusing and I can never make sense of what we are actually being charged. Review collected by and hosted on G2.com.
It uses social media platforms to market products. It has a user-friendly interface. I like it because they do all the marketing for us. Review collected by and hosted on G2.com.
It has been the most dependable platform for marketing product's and it has no dislikes. Review collected by and hosted on G2.com.
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The implementation and onboarding experience left us feeling good about this decision, We had a good account team that listened to our needs and explained their processes Review collected by and hosted on G2.com.
Overall we were displeased with ad performance but the LocalIQ team was able to work through the analytics with us and move forward. The issue may have been related to their AI engine not having enough time to spin up to full potential which takes upwards of 90 days. We didn't have that amount of time to wait and we didn't feel like that spin-up period was clearly communicated. Just something to be aware of. Review collected by and hosted on G2.com.
I love ReachEdge! It's transformed my digital marketing efforts. The Lead generation software is powerful, helping me turn visitors into customers. The digital advertising web presence solution works together seamlessly. ReachEdge has boosted my online presence and helped my business grow. Review collected by and hosted on G2.com.
I have no complaints about ReachEdge. It has generated great results, maximizing my return on investment. ReachEdge has exceeded my expectations and I highly recommend it for small businesses. Review collected by and hosted on G2.com.