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Video Reviews
Excellent Product and Even Better Support Team
277 Listrak Reviews
Overall Review Sentiment for Listrak
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I mostly use the Segmentation features to build customer lists we can use on all our different marketing platforms. Review collected by and hosted on G2.com.
Every once in a while there's a bug that makes our lists not able to pull that we have to get their tech team to fix. Review collected by and hosted on G2.com.
It's a strong ESP. They're knowledgable and I liked having a direct account rep. We specifically appreciate their yearend reports, analysis, and knowledge of best practices and industry standards. Review collected by and hosted on G2.com.
It's expensive and making changes isn't easy. It requires coding experience or additional fees for a Listrak rep to help. Review collected by and hosted on G2.com.
There isn't a whole lot at the moment that I truly like about Listrak other than the ease at which I can run A/B tests. Review collected by and hosted on G2.com.
The platform's inability to deliver emails to my full database which is being attributed to spam alerts. The lack to support and follow through to resolve the deliverability issues. Review collected by and hosted on G2.com.
Analytics were ok. A/B testing was easy to run. Other than that, there wasn't much we enjoyed. Review collected by and hosted on G2.com.
Interface is extremely clunky, slow and doesn't allow much in the way of customization. Templates look extremely dated. Importing email lists is a huge hassle. HTML editing is also a problem - window is not able to be resized. Pricing model is very expensive - much higher than competitors. Review collected by and hosted on G2.com.
Listrak is the leader in automated campaigns, such as shopping cart abandonment campaigns, post purchase campaigns, etc. They not only provide an easy-to-use solution, but also offer the guidance and best practice to get the most out of the solution. This was the original reason we employed them as our email vendor.
In addition to the standard functionality that any email vendor provides, Listrak does a great job at making critical tasks like A/B testing a breeze. Listrak's competitive pricing and great support makes it easy to recommend them to others. Review collected by and hosted on G2.com.
As Listrak is a growing company, our account will get a new account manager frequently. This can be difficult, as getting the new manager up to speed can take time. The upside to that is that sometimes the new manager can bring fresh ideas to the account. Review collected by and hosted on G2.com.
I have have helped set up Listrak for several different organizations as my role as Director of Ecommerce or Marketing. They are my go-to option for email services because they ensure that the on-boarding and implementation process is done correctly - every time. Their account management and technical support are top-notch. Review collected by and hosted on G2.com.
Their pricing and billing services seem over-done and complicated. It makes things very difficult to forecast what budget and expenses will be month to month. It goes beyond what the cost is for sending email, the additional fees for hosting, add-on services, etc. as well as corresponding credits make it difficult to manage. Review collected by and hosted on G2.com.
Right tools, right support, and right provider. As we work through decisions like an email service provider, those are some key decision criteria I look for. in a partner.
Listrak provides a platform that is easy to use, powerful, and consistently improves the tool at no extra charge to their clients. It provides reporting so we can react to the campaign results to make a better impact with future email initiatives.
Listrak provides superior support, the best on the market. Not only do they assist us to solve any problems promptly, they also meet with us regularly to review our activity and offer valid and helpful actions steps to improve our business.
I recommend Listrak for any business looking to grow their business. My wish for my other vendors would be to take a page out of Listrak's playbook! Thanks Listrak! Review collected by and hosted on G2.com.
The need to know HTML in order to develop effective email campaigns. Review collected by and hosted on G2.com.
I love the user-friendliness of the platform and the customization that comes along with it. The customer service is personalized and our account manager is available any time and is very thorough and attentive to our needs. Suggestions are made for ROI improvements and what steps need to be taken to increase sales through a variety of channels. Review collected by and hosted on G2.com.
I with the platform had better mobile capability. Review collected by and hosted on G2.com.
