# Leanplum Reviews
**Vendor:** Leanplum  
**Category:** [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 97
## About Leanplum
For app-first companies, Leanplum, a CleverTap company is the only solution that helps personalize and optimize all customer touch points, both inside and outside the app. Leanplum combines multi-channel Lifecycle Marketing with the ability to A/B test the Product Experience for a complete, end-to-end personalization of the mobile journey. Break down organizational silos and eliminate point solutions to enable rapid growth. Founded in San Francisco, Leanplum a CleverTap company has offices across North America, Europe, and Asia, and has received more than $125 Million in funding from leading Silicon Valley venture capital firms. Leanplum a CleverTap company has also been recognized as one of Fortune's Best Companies to Work For and Entrepreneur's Best Entrepreneurial Companies in America.





## Leanplum Discussions
  - [When was Leanplum founded?](https://www.g2.com/discussions/when-was-leanplum-founded) - 2 comments
  - [What is Leanplum used for?](https://www.g2.com/discussions/what-is-leanplum-used-for) - 2 comments

- [View Leanplum pricing details and edition comparison](https://www.g2.com/products/leanplum/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-05-30+17%3A08%3A34+-0500&secure%5Bsession_id%5D=edb116eb-ea7e-40a2-ba85-2d30f3f62fb2&secure%5Btoken%5D=e4fbff345c62d82d53a7b87ecbae0f2af9f25ac94c3dac067d97164be448b93b&format=llm_user)

## Leanplum Features
**Campaigns**
- Customize
- Scheduling
- Retarget
- Segmentation
- Triggered Notifications

**Analysis**
- Application Attribution
- Campaign Analysis
- Uninstall Tracking
- Custom Dashboards

**Analytics**
- Campaign Performance
- Audience Insights

**Campaigns**
- Proximity Marketing
- Push Notifications
- Bulk SMS
- Two-Way Text Messaging
- Email Campaigns
- Audience Segmentation

**Optimization**
- A/B Testing
- Personalization
- Rich Notifications
- Integrations

**Engagement**
- Coupons and Promotions

**Agentic AI - Push Notification**
- Autonomous Task Execution
- Adaptive Learning
- Proactive Assistance

**Platform**
- Optimization
- Integrations - Mobile Marketing
- Internationalization

**Agentic AI - Mobile Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Variation Testing**
- A/B Testing
- WYSIWYG Editor
- Conversion Goal
- Percentage of Traffic
- Confidence Level
- Multivariant Testing

**Reporting**
- Segmentation
- Reports and Dashboards

**Personalization**
- Standard Targeting
- Custom Targeting
- Data Segmentation

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

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