# Lead Onion Reviews **Vendor:** Zymplify Limited **Category:** [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers) **Average Rating:** 4.2/5.0 **Total Reviews:** 31 ## About Lead Onion Lead Onion analyzes over 20 distinct sources of intent data, all under one roof. Our advanced system identifies who is researching what and when, giving you a competitive edge. By importing unstructured intent data, categorizing it by source, and pinpointing intent spikes, we highlight research surges, allowing you to engage directly with potential customers before your competition even knows they exist. Our automated AI driven cadences provide seamless connections, ensuring that you never miss a beat in your pursuit of new opportunities. Try out the world's first AI-powered Buyer Intent Agent and find in-market buyers that match your ICP in 3 minutes! ## Lead Onion Pros & Cons **What users like:** - Users highly value the **effective lead generation** capabilities of Lead Onion, streamlining prospect identification and enhancing sales efficiency. (4 reviews) - Users value Lead Onion's **comprehensive contact information** and exceptional support, enhancing their sales and outreach efficiency. (3 reviews) - Users highlight the **ease of use** of Lead Onion, making navigation and lead management efficient and straightforward. (3 reviews) - Users enjoy the **easy access and fast usability** of Lead Onion, enhancing efficiency in managing sales leads. (3 reviews) - Users find Lead Onion's **intent data invaluable** for targeted lead generation, enhancing sales and marketing effectiveness. (3 reviews) - Automation (2 reviews) - Buyer Intent (2 reviews) - Effective (2 reviews) - Efficiency (2 reviews) - Users value the **exceptional customer service** of Lead Onion, appreciating the responsiveness and support for achieving their goals. (2 reviews) **What users dislike:** - Users find the **onboarding process complex** and challenging, impacting the overall user experience with Lead Onion. (2 reviews) - Users find the **learning difficulty** of Lead Onion challenging, especially during onboarding and initial setup phases. (2 reviews) - Users find the **complex filtering** experience in Lead Onion challenging and suggest improvements for better usability. (1 reviews) - Users face a **difficult setup** process in Lead Onion, which complicates initial use despite eventual familiarity. (1 reviews) - Users find the **complex filtering experience** in Lead Onion challenging and suggest improvements for better usability. (1 reviews) - Users find the **complex filtering experience** in Lead Onion challenging, suggesting improvements for better usability. (1 reviews) - Frustrating User Experience (1 reviews) - Layout Issues (1 reviews) - Learning Curve (1 reviews) - Setup Difficulty (1 reviews) ## Lead Onion Reviews ### 1. User-Friendly with Powerful Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Akash K. | Senior Supplier Engineer **Reviewed Date:** November 20, 2025 **What do you like best about Lead Onion?** I find Lead Onion incredibly user-friendly, which enhances my experience by making navigation and operation straightforward. Its intent-based prospecting feature is particularly beneficial, as it utilizes real-time intent signals from multiple sources, making my lead generation efforts more targeted and efficient. This feature significantly boosts our sales and marketing strategies by enabling faster growth through automation. Additionally, switching to Lead Onion was motivated by the desire for a better experience and quicker execution, which it successfully delivers. **What do you dislike about Lead Onion?** I find the complex filtering experience in Lead Onion challenging, and I believe it could be improved by tweaking the user experience. Additionally, I experienced some difficulty during the initial setup phase, although it became easier to manage once familiar with the system. **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion accelerates growth through automation, provides user-friendly features, and uses real-time intent signals for effective B2B sales and marketing. ### 2. Simplifies Prospecting with Some Onboarding Hiccups **Rating:** 4.0/5.0 stars **Reviewed by:** Mohamed H. | Growth Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** December 08, 2025 **What do you like best about Lead Onion?** I find Lead Onion valuable because it gives the entire details and prospects when selling or buying a product. It makes my work easy by sorting high intent leads for my sales team. I enjoy how this tool handles data, contacts, and signals, and it offers scaling opportunities with minimal effort. The automated lead prospecting and sales outreach workflows add value to my experience. **What do you dislike about Lead Onion?** The onboarding process felt a little hectic and complicated for the sales agents. **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion simplifies sorting high intent leads, streamlining my sales team's process with automated lead prospecting and outreach workflows. It manages data, contacts, and signals efficiently, offering scaling opportunities with minimal effort. ### 3. Automated Access to Business Opportunities with Powerful Data Insights and Top-Notch Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 11, 2025 **What do you like best about Lead Onion?** We leverage Lead Onion for market insights and ability to uncover potential prospects with contact info based on defined personas. Lead Onion's customer service is also exceptional. They maintain regular touchpoints to ensure the product meets expectations and always go above and beyond to help us achieve our goals. **What do you dislike about Lead Onion?** There's nothing we dislike overall. It would be helpful to have more advanced segmentation options as we are within a very niche market, but the team is very open to feedback and has worked closely with us since contract signature to ensure the product meets our needs. They are also actively adding new features to the roadmap based on user input. **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion helps us to identify market opportunities by leveraging company-level market intent data. It helps us to capture target persona data, including contact information. This helps us to connect with the right people quickly, ultimately driving business growth. ### 4. It was a good experience but still need some improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Omkar S. | Team lead, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2025 **What do you like best about Lead Onion?** It’s fast access and speed plus the ease of usability of the application **What do you dislike about Lead Onion?** I think the UI is pretty dull, it can be improved more **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion helps me to identify high-intent leads by tracking buyer behavior, saving time on cold outreach and improving sales and marketing targeting so yeah makes my day better ### 5. insights into intent data are great! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Human Resources | Mid-Market (51-1000 emp.) **Reviewed Date:** January 21, 2025 **What do you like best about Lead Onion?** The intent data that is available in relation to our company website and who is visiting what pages is incredibly valuable. There is a huge amount of data to look at and go after! Our contact at Lead Onion is also super helpful, incredibly responsive and always on hand to answer any questions or queries straight away! **What do you dislike about Lead Onion?** There are sometimes system issues but the team are always very quick to respond and help solve any issues asap! **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion helps us map out accounts with the relevant contacts who we need to speak too and it also tells us intent data of who is visiting our website. ### 6. Amazing experience throughout both times we have used the platform, always good communication. **Rating:** 5.0/5.0 stars **Reviewed by:** Ailis C. | Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** May 22, 2024 **What do you like best about Lead Onion?** The platform is so easy to use. Great weekly support from Becky, she is always there to help with anything needed. A lot of the heavy lifting work is done by Lead Onion themselves making it even easier for us to get to fully utilising the product how we want to. **What do you dislike about Lead Onion?** The only thing I can think of is more personal, finding the time each day to go through prospects & revealing. However, this is more due to my own busy schedule! **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion has given us a great insight into finding new marketing and sales leads. Throughout the time using Lead Onion and talking to leads it has given insight into their specific problems allowing us to understand our market better. ### 7. AVOID. Buggy, nonintuitive product and customer support is a joke **Rating:** 0.0/5.0 stars **Reviewed by:** Erica T. | Senior Manager, Demand Generation Marketing, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** May 03, 2024 **What do you like best about Lead Onion?** Cheap contact data, if you're into purchasing lists **What do you dislike about Lead Onion?** I've waited literally months to review, hoping they would turn things around, but here we go: We engaged with Lead Onion for a 3-month trial contract, during which I explored intent, workflows, outreach cadences, auto-reveal, and CRM (called the CDP). This is almost verbatim product feedback that I sent to their head of CS (edited for clarity for non-users): - Prioritization of workflows (and therefore cadence entry) is based solely on creation date! This was a huge blocker for us, ultimately preventing our use of cadences at all. We needed more sophistication, so we could guarantee contacts would go into the cadence we wanted them to. - Several cadence replies were "left the company" auto-replies, and Lead Onion treated them as interested replies. - Editing cadence email copy when not in "content view" doesn't save changes. I found this out the hard way... - Platform organization/terminology doesn't make sense to us (What does CDP mean? Why are mailbox settings under "cadences" instead of "users" where I connected those mailboxes?) - Filtering has to be done in Prospecting > Contact Search > Contacts instead of the CDP, which I thought was the centralized bank of all revealed contacts. - Can't filter web intent by "url contains" -- meaning you can't segment visitors to your career page from visitors to your pricing page. - Chatbot isn't specific to Lead Onion, just a ChatGPT passthrough? I was expecting to search the knowledge base for product help. We have no attributable results to using this product for 3 months. The icing on the cake was after we indicated non-renewal. We reloaded our data credits with the intent to reveal a bunch of contacts to use in outbound prospecting (trying to find some value!), but I couldn't get bulk reveal to work. The platform would error out almost every time, so I emailed the head of CS (who was my regular contact after we indicated churn) and didn't hear back. I tried loosening auto-reveal settings instead, knowing our contract was expiring in a couple weeks and we would lose access to the data we'd purchased, but couldn't reveal contacts fast enough that way either. Still nothing from CS, so I tried emailing tech support, who just looped back in CS to no avail. Finally I gave into bursts of manual reveals, knowing I'd never make it through 6200 contacts, but trying to make use of our funds before someone turned off my access. And eventually, that did happen, which was when I heard from CS again. One back and forth before I just asked to be refunded for the data credits so we could part ways. Finally got CS on a call, where Lead Onion agreed to export our entire CDP and refund us for the data credits we weren't able to use. That was in late March, and we still have not received a refund. As usual, CS is not replying to my email. **What problems is Lead Onion solving and how is that benefiting you?** It did not solve problems or benefit us. We've lost a lot of time and money trying to get value from this company. ### 8. Very impressed by product, and even more impressed with customer support. **Rating:** 5.0/5.0 stars **Reviewed by:** Darren S. | Chief Marketing Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 14, 2024 **What do you like best about Lead Onion?** It does what is says on the tin - find new bus opportunities. **What do you dislike about Lead Onion?** If there was one thing I would suggest it might be "prompts" from Lead Onion to gmail/whatsapp to tap into surge opportunities. **What problems is Lead Onion solving and how is that benefiting you?** Our challenge is always matching up our bsuiness unique capabilities with orgs opporrtunities and challenges. Lead Onion is introducing new business opportunities, and helping our brand increase its visibility. ### 9. Exceptional data, outstanding customer service, reliable and current information **Rating:** 5.0/5.0 stars **Reviewed by:** Ros R. | Digital Media Director, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2024 **What do you like best about Lead Onion?** The team are knowledgeable, responsive and always go the extra mile to support me and clients with our learning journey. The ease of implementation, ease of use and additional features opened new opportunities that we hadn't factored previously. **What do you dislike about Lead Onion?** No real dislikes - the team have been so supportive in onboarding. **What problems is Lead Onion solving and how is that benefiting you?** The data helps us create large and relevant audiences for targeting. ### 10. Fantastic Platform with brilliant customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Chris F. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2023 **What do you like best about Lead Onion?** The amount of data and the options on what you can do with it are amazing. We, and our clients, are getting great value from the platform. The customer service is fabulous - regular online meetings take place to work on our accounts and the staff are brilliant. Once everything is set up, the vast majority of the tasks are automated, which saves time. And the data we receive is great - our sales team love it. **What do you dislike about Lead Onion?** The system could be a bit more user-friendly and intuitive to use, but Lead Onion is constantly making improvements to address this. Plus, their support is very good and they have always explained things clearly when I need them to. **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion is generating quality data for our sales team to act on, and generating leads. The sales team use this for both email and telemarketing purposes, as well as networking on social platforms like LinkedIn. ### 11. Early days, but so far so good. **Rating:** 4.0/5.0 stars **Reviewed by:** Martin S. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 12, 2023 **What do you like best about Lead Onion?** The product is intuitive and easy to use, I've been able to successfully develop much more targeted email campaigns than I would have been able to otherwise. The team are very helpful. **What do you dislike about Lead Onion?** I've had to invest a decent portion of my time over the past couple of weeks to the setup. It feels like a young product, which in my case (targeting by industry and insight) has meant a lot of repetitive copy paste activities when I want to apply a change. I'm sure this could be improved. **What problems is Lead Onion solving and how is that benefiting you?** We are a small, fast growing business. Whist we scale, I need targeted, value generating outreach engine which is self sustaining. ### 12. It's one of the best software I've used in the past years! **Rating:** 5.0/5.0 stars **Reviewed by:** Brunna T. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2023 **What do you like best about Lead Onion?** Lead Onion is a great marketing and sales tool. It combines what every Marketing person wants to see with the kind of that every Sales person wants to get. It's the first tool I access every morning. The implementation took no time at all and they helped us with all the integration and support we needed. **What do you dislike about Lead Onion?** I feel like the user flow could be different, the UI is great, but sometimes I get lost in the menu and dropdown options. But if I have a question or need help, the team is always there for me. **What problems is Lead Onion solving and how is that benefiting you?** Is cutting my time short when looking for a lead. I can understand the company that is interested in my services rather than fishing around. ### 13. Very Powerful System **Rating:** 5.0/5.0 stars **Reviewed by:** Lee R. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2023 **What do you like best about Lead Onion?** Getting customer information, being able to get upto date email addresses. The AI part is very helpfull. **What do you dislike about Lead Onion?** If I dont go on for a week I do forget certain things so you need to start using it every day but it does save things for you so its not that bad, **What problems is Lead Onion solving and how is that benefiting you?** Cold calling to cleanse data. ### 14. Excellent System & Outstanding Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Kathren M. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Lead Onion?** Our account manager Serena is really helpful when it comes to simplifying Lead Onion and the different elements of our subscription. She really goes the extra mile to ensure that we are getting what we need and maximising our ROI. Hugh was also very helpful in our initial discussions and with demonstrating how Lead Onion works. **What do you dislike about Lead Onion?** I have nothing negative to say about Lead Onion thus far. **What problems is Lead Onion solving and how is that benefiting you?** We are getting the contact numbers and email addresses that we need in order to excel in our sales and marketing strategy. ### 15. Comprehensive intent data, and great customer support **Rating:** 4.0/5.0 stars **Reviewed by:** Charles T. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2023 **What do you like best about Lead Onion?** Great customer support, regular AM meetings, any issue gets sorted very qucikly Comprehensive intent data Good integration with Hubspot and easy to use Constantly new updates and new feautures coming on to the platform **What do you dislike about Lead Onion?** Small issues happen now and again which can be frustrating, ie unable to reveal contacts. However, these issues get sorted very quickly once reported. **What problems is Lead Onion solving and how is that benefiting you?** Identifying which companies are showing the higest intent, helping me to choose where to put my energy Providing accurate contact details for my prospects ### 16. Good, but not there yet. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 12, 2023 **What do you like best about Lead Onion?** After we have gotten some kinks worked out, it seems like the platform is flowing new leads into my CRM well. **What do you dislike about Lead Onion?** It was frustratiing trying to get everything set up. I understand it's a very comprehensive tool, but I feel like a lot of time was spent trying to get everything to work correctly. **What problems is Lead Onion solving and how is that benefiting you?** Lead Onion provides my team with good leads that help us get our foot in the door at our target companies. ### 17. Great tool to automate outreach **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2023 **What do you like best about Lead Onion?** Lead Onion is easy to use and understand. The reporting is very through and their support is incredible. **What do you dislike about Lead Onion?** Having to manually manage "unsubscribe" requests **What problems is Lead Onion solving and how is that benefiting you?** Getting to people who are already showing interest in your company and/or services in a scalable way. ### 18. Customisable and actionable Intent Data **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2023 **What do you like best about Lead Onion?** The platform ensures multiple possibilities by giving easily discoverable intent data and the ability to act on it quickly. The team works hard to ensure that the customer can get the best from the information and share their own experiences. **What do you dislike about Lead Onion?** The speed of development can often introduce small issues as they are often not tested quick enough. **What problems is Lead Onion solving and how is that benefiting you?** Quickly navigating to organisations and individuals that are looking at issues and topics that you might have solutions. ### 19. Easy to use and quickly improving, early stage sales enablement platform. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2023 **What do you like best about Lead Onion?** Intent leads being pulled from multiple sources. **What do you dislike about Lead Onion?** So far lack of industry diversification in the intent leads we have revelead. Definitely hoping to see chnages in this area. I want to be able to prospect in multiple verticals simultaniusly at relatively similar volumes. **What problems is Lead Onion solving and how is that benefiting you?** I am testing if Lead Onion can improve our outbound demand generation. Still too ealry to talk abount benefits. ### 20. Innovative lead generation software **Rating:** 4.5/5.0 stars **Reviewed by:** Helen M. | Co-Founder & CEO Diversely.io, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2022 **What do you like best about Lead Onion?** Such a clever way to gain insights, data and outreach to generate leads, awareness and interest with those in the market looking for or talking about the problems we solve. The team at LeadOnion are fantastic - helpful, knowledgeable and able to think with you - they are a large part of why I decided to use the software and I feel we've extended our brand reach considerably since using the platform. **What do you dislike about Lead Onion?** We had a couple of issues in arriving at the 'right' people to target or reveal, but the team were always on hand to support and escalate where necessary. **What problems is Lead Onion solving and how is that benefiting you?** Helped us to understand who's interested in our problem area and specifically looking to solve that problem in the market. We discovered some vital insights on our ideal target and connected with some valuable people because of it. ### 21. Great lead generator **Rating:** 4.5/5.0 stars **Reviewed by:** Emma G. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2022 **What do you like best about Lead Onion?** Ease of use, the ability to find leads that are relevant to our sales personas and only paying for leads revealed is a game-changer, we have been able to build marketing campaigns around relevant leads and put in place a sales process that delivers results, taking away all the hard work of lead generation. **What do you dislike about Lead Onion?** Can't think of anything I dislike, some leads may be out of date but I feel that is more to do with companies/individuals not updating details on the likes of Linkedin so not an issue with the platform. **What problems is Lead Onion solving and how is that benefiting you?** As stated above Lead Onion enables us to find and source leads relevant to our market, removing the time consuming and previously costly task of either scouring LinkedIn for hours or buying in out of date and often unreliable lead lists. We can narrow down our lead generation searches and devise specific targeted marketing campaigns. ### 22. I have had a very positive experience with LeadOnion **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2022 **What do you like best about Lead Onion?** We have been using LeadOnion platforms for about a year now and we have generated a wide range of leads over that course both inbound and outbound. **What do you dislike about Lead Onion?** I truly don't think there is much to dislike about lead onion, it is a very simple platform to use **What problems is Lead Onion solving and how is that benefiting you?** We sometimes struggle to find data to cold call/cold email or even cadence in general. Lead Onion solves this issue ### 23. A key part of our marketing tech stack and outbound initiatives **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2022 **What do you like best about Lead Onion?** There are a lot of intent data solutions on the market, but very few provide the depth or breadth of information that Lead Onion does. Where other providers often make you pick which types of intent you want to prioritize, Lead Onion ensures that you have access to social, topic and website intent all under one roof, ensuring that our marketing and sales teams leave no stone unturned. The support we have received from the Lead Onion team has also been first-rate. Product developments and advancements are shared regularly, with an AM on hand to guide us and answer any questions. While we've only used the platform for a short time, we're seeing some really positive results, and have used our findings to inform our messaging and outreach strategies. **What do you dislike about Lead Onion?** Nothing immediately springs to mind for negatives. There are features we would like to see but that tends to be the case with most vendors. Needless to say, our AM has done a great job at communicating the roadmap with us, and it's great to see a lot of our suggestions being taken on board for future product development. **What problems is Lead Onion solving and how is that benefiting you?** As a marketer, you want to be able to identify in-market prospects and connect with them at the right time, in the right way. Lead Onion helps us to solve this issue and drive efficiency across our marketing and sales channels to ensure that we're aligned in our endeavours. ### 24. User-friendly platform for finding prospects **Rating:** 3.5/5.0 stars **Reviewed by:** Anastasia E. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2022 **What do you like best about Lead Onion?** - Support. Becky and the team are extremely proactive in responding to questions, providing solutions to challenges and listening to feedback. - Easy of use. Most of the functionality of the platform is straightforward. After the initial intro to the platform, you can come to grips with it by just playing around. **What do you dislike about Lead Onion?** - A number of handy functionalities of the product are still being built, which is understandable but sometimes you just wish the solution to your problem already existed. **What problems is Lead Onion solving and how is that benefiting you?** - Finding emails for prospects - Identifying and analysing intent signals from prospects and similar companies we have not engaged with in the past - Monitoring social and public intent around specific keywords ### 25. Great tool to narrow down your total addressable market **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Lead Onion?** The integration with Hubspot makes it easy to sync contact data from the Lead Onion platform to outreach and nurture campaigns. The Social tool in the intent section delivers great insight into what companies are interacting with our competitors, industry conferences and tracked keywords. **What do you dislike about Lead Onion?** The intent data is high level where you can only see what company is showing intent. It would be great to have a better way to help narrow down which contacts to reach add nurture campaigns and reach out to. **What problems is Lead Onion solving and how is that benefiting you?** We're able to track which companies and industries are looking for solutions related to our product offerings. Lead Onion helps deliver intelligence to the sales team on how to cast a more narrow net on who they actively reach out to. ### 26. Amazing support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Human Resources | Small-Business (50 or fewer emp.) **Reviewed Date:** May 17, 2022 **What do you like best about Lead Onion?** In the intent section, I love the surge data and cadence **What do you dislike about Lead Onion?** The technical issues that have been going on with the platform **Recommendations to others considering Lead Onion:** Never used a platform like this before and I have been in B2B marketing for most of my career. Wish I had long ago. It is easy to use and gives you amazing insight all in one platform. **What problems is Lead Onion solving and how is that benefiting you?** Lead generation and reach. With this platform I am able to pull as much data as I like and all within my target audience. ### 27. Good system but a few bugs **Rating:** 3.0/5.0 stars **Reviewed by:** Matthew C. | Marketing Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Lead Onion?** The system integrates with our website really well, the Topic intent function works well too! Exporting data in small chunks is easy. **What do you dislike about Lead Onion?** The system is quite clunky, on more than several occasions we have had to get in touch with the support team to sort out bugs. the filtering is quite clunky too. There is currently no integration with our CRM (Zoho). There are very few numbers being found for contacts within the UK, you really do have to look quite intensively. **What problems is Lead Onion solving and how is that benefiting you?** We have managed to get new names in different industries, this saves time and effort from the sales team. ### 28. Lead Onion Partnership **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah S. | Group Marketing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Lead Onion?** Proven results. Our engaged lead rates have seen notable increases since using Leads Onion. **What do you dislike about Lead Onion?** There are some growing pains with some of the dashboard components. **Recommendations to others considering Lead Onion:** Spend the time to learn the full scope of the tool. It requires a decent amount of time on the front end but it's worth it. **What problems is Lead Onion solving and how is that benefiting you?** We were looking for new lead sources and ways to get more focused with targeting. With Lead Onion we have grown our overall audience counts, engagements, and conversions. ### 29. Great data in abundance that will blow your mind **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Lead Onion?** Intent data that can be used for the sales team, provides encouragement and intent data that sales people can stay motivated whilst finding leads. **What do you dislike about Lead Onion?** the CRM tools, the dashboard can at times be slow but typically this does not take away from the overall usefulness of the data. **Recommendations to others considering Lead Onion:** Trial Lead Onion if you want your sales to improve. **What problems is Lead Onion solving and how is that benefiting you?** lead generation that results in targeted individuals or companies that are interested in your products. the ability to see the competitors and overall allowing the business to operate effectively ### 30. Reliable Intent Data Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Lakshmi S. | Business Development, Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2022 **What do you like best about Lead Onion?** Lead Onion is one of the most reliable platform as the emails and contact details revealed were accurate. The most unique feature which interests me is that the Surge Data they provide that helps me to evaluate my prospects. **What do you dislike about Lead Onion?** Not to many to suggest for the moment towards dislikes. **What problems is Lead Onion solving and how is that benefiting you?** Quality of leads improved with the Intent Data. Lead Onion save's a lot of time in indentifying the contact informations of my prospects. ### 31. Simple, efficient way to find leads for your company **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** January 18, 2022 **What do you like best about Lead Onion?** Ease of use, the amount of different features available to find many different leads, the credit usage, the ability to export the leads easily and quickly, amount of information available **What do you dislike about Lead Onion?** Nothing to dislike about Lead Onion yet, if anything, I'd say some more instructions when you first enter the program would be useful for first timers users it, otherwise, I like it so far **What problems is Lead Onion solving and how is that benefiting you?** Problems - new leads, new names, creating lists, working with our team more efficiently Benefits - how many more leads there are out there than we have, always updating ## Lead Onion Discussions - [What is Lead Onion used for?](https://www.g2.com/discussions/what-is-lead-onion-used-for) - [View Lead Onion pricing details and edition comparison](https://www.g2.com/products/lead-onion/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-31+02%3A30%3A22+-0500&secure%5Bsession_id%5D=ecfcabf4-550e-401b-b601-55bd8cc940bb&secure%5Btoken%5D=f66b694b6ef4148a9d8f9f74a2dd77e4803e633674107cfd9405e655d50eacef&format=llm_user) ## Lead Onion Features **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data **Lead Intelligence** - Lead Validation - Lead Enrichment - Lead Quality - Lead Analysis - Browser Extension **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Platform Additional Functionality** - Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Agentic AI - Lead Intelligence** - Cross-system Integration **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - Mobile User Support - APIs **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Campaign Execution** - Website Personalization - Prioritized Accounts - Trending Accounts - Email Campaigns **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Cleaning/Enrichment - Data Segmentation/Filtering - Search - News/People Alerts - Connections - Reporting - Messaging ## Top Lead Onion Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,864 reviews) - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - 4.7/5.0 (9,326 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) - 4.7/5.0 (805 reviews)