--- title: Lavender Reviews meta_title: 'Lavender Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 63 reviews by the users' company size, role or industry to find out how Lavender works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 63 scale: '5' date_modified: '2026-07-07' parent_category: name: Artificial Intelligence url: https://www.g2.com/categories/artificial-intelligence --- # Lavender Reviews **Vendor:** Lavender **Category:** [AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant) **Average Rating:** 4.8/5.0 **Total Reviews:** 63 ## About Lavender The most helpful email assistant on the planet. Lavender helps you write better emails faster. It’s a browser extension that combines writing AI, social data, and inbox productivity tools. AI analyzes and helps you improve your emails and replies, social data helps you build rapport, and tools like Mobile Preview, Email Verification, GIFs, and Spam Stopper help you be awesome at email. ## Lavender Pros & Cons **What users like:** - Users value the **accuracy** of Lavender's email scoring, enabling them to communicate efficiently and effectively. (1 reviews) - Users love the **speed** of Lavender's email scoring, enabling them to be quick and concise in communication. (1 reviews) - Users find that Lavender's **time-saving capabilities** help them communicate efficiently and stay focused. (1 reviews) ## Lavender Reviews ### 1. 24/7 email coach **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** May 08, 2022 **What do you like best about Lavender?** Unlike any other writing assistant. I love how easy it is to get immediate feedback on emails. Favorite feature hands down is the live coaching-- I can see right away what to change without having to think. My open and response rates improved right after downloading the plugin! Added bonus-- seeing your insights. I'm always aiming to get an A-grade email, and it's interesting to see my improvement over time. **What do you dislike about Lavender?** No dislikes here. The only thing is I wish I could use it on mobile! It'd be super helpful for emailing on the go. Also wish I could save templates and see the effectiveness of each. But other than that... this is hands down one of my favorite tools in the stack. **What problems is Lavender solving and how is that benefiting you?** I'm an SDR, and this really helps with cold emails. Many other tools out there just help with grammar. Lavender helps with grammar AND effectiveness of your outreach. Sure, you can have a manager or team member look over your emails... but that takes up quite a bit of time. Lavenders a real time, 24/7 sales email coach. ### 2. I save time and book more meetings because of this app **Rating:** 5.0/5.0 stars **Reviewed by:** Joshua N. | Commercial Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2022 **What do you like best about Lavender?** Lavender compiles research data for me. I no longer have to spend time researching prospects individually. **What do you dislike about Lavender?** They're a small startup building fast, so some bumps are to be expected. For example, their Outreach integration can be cumbersome at times. It barely slows me down, though, and they make frequent improvements. **Recommendations to others considering Lavender:** I mean, it has a free trial. Might as well try it. **What problems is Lavender solving and how is that benefiting you?** Almost eliminated research time. Email readability is improved. Time spent writing emails is down. I receive constant training from their user data. Read rates are up. Reply rates are up. Meetings booked are up. ### 3. Best email tool **Rating:** 5.0/5.0 stars **Reviewed by:** Sherlyn E. | General Coordinator of Corporate Relations, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2022 **What do you like best about Lavender?** Lavender has helped me to create better and impactful emails in English. As native in spanish lavender has make the experience of writing emails so easy and makes me feel confident that it is well written and structured. Also, Iove the features that come with it, it makes the whole experience more complete. **What do you dislike about Lavender?** I can't really find anything I dislike about it !! I truly recommended to everyone! **What problems is Lavender solving and how is that benefiting you?** Definitely, it's being able to save time and be sure that the emails I write are being written in the best possible way. ### 4. Great Email Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Jake S. | Account Development Representative, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2022 **What do you like best about Lavender?** I like the email tips and the scoring rubric that Lavendar provides to make sure you're sending out the best email possible **What do you dislike about Lavender?** Sometime it can take a little while for your email to update in the Lavendar interface after you make changes, but this is a very minor issue. **What problems is Lavender solving and how is that benefiting you?** Lavendar is helping my team to compose better emails in order to improve our read and response rate ### 5. Lavender + You = Quota **Rating:** 5.0/5.0 stars **Reviewed by:** Dorothy H. | Sr. Account Development Rep, Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2022 **What do you like best about Lavender?** My favorite part is the email scoring. 1. Seeing the score each time turns it into a game. What's the best score I can get in the least amount of writing time? 2. I know this score has my back and as I work through the coaching/suggestions - I'm learning how to write better emails. **What do you dislike about Lavender?** None - if there's a bug/glitch, customer support is on it. **What problems is Lavender solving and how is that benefiting you?** Lavender helps me hit quota. I have some of the highest email conversion rates and top-performing sequences on my team. ### 6. Ground Breaking! **Rating:** 5.0/5.0 stars **Reviewed by:** Samrat G. | Senior Manager-Sales and Customer Success (Contract), Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2022 **What do you like best about Lavender?** The idea of bringing Personality Insights into everyday Sales emailing is just groundbreaking! **What do you dislike about Lavender?** I kinda like where they are headed so yeah not much that I dislike. **What problems is Lavender solving and how is that benefiting you?** I get to know what to write to whom and how to go about it. The benefits are mind boggling. ### 7. Lavender truly makes email writing stress free! **Rating:** 5.0/5.0 stars **Reviewed by:** Cindy S. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** May 03, 2022 **What do you like best about Lavender?** It's intuitive. It gives me great feedback in real-time. It also suggests wording I never would have thought of that has led to a higher response rate on my cold emails! **What do you dislike about Lavender?** I do wish there was a way to exclude a portion of it (like signature as someone else mentioned) to avoid a lower score, but otherwise, I really can't think of anything else. **What problems is Lavender solving and how is that benefiting you?** Just getting higher response rates, not spending so much time crafting emails because it does a lot of the work for you. ### 8. A must-have tool for anybody who sends external emails **Rating:** 5.0/5.0 stars **Reviewed by:** Leslie V. | Founder **Reviewed Date:** May 04, 2022 **What do you like best about Lavender?** Lavender is an essential tool for anybody who sends emails externally. Learn how to communicate better with one simple plug-in. **What do you dislike about Lavender?** There are no downsides to using Lavender. It will only help you write better emails that people actually read and reply to. **What problems is Lavender solving and how is that benefiting you?** Lavender is a MUST for anybody who writes external emails. If you are communicating with prospects in a sales or marketing role, it's an essential tool. It's so reasonably priced and there is no reason you shouldn't already be using it. ### 9. Table Stakes for B2B SaaS SDR Orgs **Rating:** 5.0/5.0 stars **Reviewed by:** Sam S. | Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2022 **What do you like best about Lavender?** Lavender is the first tool I've used/implemented that reinforces best practices for outbound emails. Most tools optimize for efficiency, which is dangerous without hands-on training. **What do you dislike about Lavender?** Handful of normal bugs, but the team is super receptive to feedback and very responsive as issues pop up. **Recommendations to others considering Lavender:** Lock it in. **What problems is Lavender solving and how is that benefiting you?** #1 Training junior, external AEs without B2B experience on how to send quality outbound emails #2 SDRs can take a "first stab" at a sequence and it's almost always serviceable ### 10. Lavender took this English class failure to a self proclaimed email writing all star. **Rating:** 5.0/5.0 stars **Reviewed by:** 🐨 Daniel R. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** December 03, 2021 **What do you like best about Lavender?** Where to start!? I love that it follows me around where ever I need it. The email verification is super handy, having clear instructions on how to improve my emails also is clutch. Seeing the mobile view is also super helpful. **What do you dislike about Lavender?** That this tool isn't used by all sellers. Seriously, the sales profession would have less of a bad reputation of everyone used this tool. **What problems is Lavender solving and how is that benefiting you?** My email open rates are higher, my responses are up. I am not wasting hours on writing emails anymore. ### 11. Lavender Wins Email **Rating:** 5.0/5.0 stars **Reviewed by:** Jack R. | Paralyzed to Peaks, Small-Business (50 or fewer emp.) **Reviewed Date:** April 21, 2022 **What do you like best about Lavender?** Write better emails w Lavender; helped m **What do you dislike about Lavender?** I can't really find anything I dislike about it. **What problems is Lavender solving and how is that benefiting you?** Outbound sales motions. Have done $3m in sales in 11 months all through outbound, cold email w/ Lavender. ### 12. Sendoso - Lavender review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 03, 2022 **What do you like best about Lavender?** Lavender has been an essential tool that enables SDRs to write simple and concise emails! **What do you dislike about Lavender?** No complaints with Lavender. Been a great tool for us! **What problems is Lavender solving and how is that benefiting you?** Lavender gives great writing assistance to SDRs who are just beginning in their sales careers. It allows them to see in real time what the prospect will see and can help minimize email fluff! ### 13. Real time saver, very efficient and easy to use! **Rating:** 5.0/5.0 stars **Reviewed by:** Seha O. | Business Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 24, 2021 **What do you like best about Lavender?** I like the fact that lavender is not just a tool that helps you to write killer sales emails. It also teaches you how to do it! Also, technical support was super great, solved my problem real quick. **What do you dislike about Lavender?** Nothing I dislike. Seriously, every salesperson should try it. **What problems is Lavender solving and how is that benefiting you?** I am contacting potential customers with killer emails. We have increased the demo booking rate and email response rate by at least %30 in a short period. ## Lavender Discussions - [What is Lavender used for?](https://www.g2.com/discussions/what-is-lavender-used-for) - [View Lavender pricing details and edition comparison](https://www.g2.com/products/lavender/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-10+00%3A16%3A21+-0500&secure%5Bsession_id%5D=163ddda6-1da6-4291-9978-e646936bba80&secure%5Btoken%5D=83eb5a89cacb9dbec4423f22aff2b9505b7d14ff65a14930e6047a2099ebf53b&format=llm_user) ## Lavender Features **Lead Facilitation** - Customer-facing Chatbot - Lead Qualification - Lead Follow-up - Meeting Scheduling **Grammar** - Grammar Check - Tone Check - Sentence Formatting **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Organization** - Opportunity and Pipeline Management - Data Entry - Integrations / APIs **Formatting** - Style Editor **Performance Analysis** - Coaching - Peformance Tracking **Content ** - Idea Recommendation - Content Generation **Sales Analysis** - ROI Forecasting - Sales Forecasting **Product Type** - Standalone Application - Plugin **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - AI Sales Assistant** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Lavender Alternatives - [Regie.ai](https://www.g2.com/products/regie-ai/reviews) - 4.4/5.0 (353 reviews) - [Jasper](https://www.g2.com/products/jasper-ai/reviews) - 4.7/5.0 (1,247 reviews) - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - 4.7/5.0 (9,351 reviews)