Verified User in Computer Software
AC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Great platform for organising and sharing competitive intel"
5/5
What do you like best about Klue?

It's easy to collect and organise intel in one place without it getting lost in random docs or channels. The battlecards are clean, customisable, and actually get used by sales. I also like that we can push the latest competitive intel through digests so the right people see them fast. The team is responsive, and the product keeps improving. Review collected by and hosted on G2.com.

What do you dislike about Klue?

Nothing major comes to mind. No platform is perfect, but overall Klue does what we need it to do. Review collected by and hosted on G2.com.

Response from Jenn Delconte of Klue

Thanks for the great review.

Seeing that your sales team is not just aware of the battlecards but actively using them is exactly what we love to hear.

We’re also glad that the digests are making it easier to get the right intel to the right people fast. Expect even more improvements on that front as we continue to refine how teams can more easily access insights where they matter most.

Thanks for trusting Klue to help you scale your competitive intel. We’re here if you ever need anything.

Verified User in Information Technology and Services
EI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"From Org-Wide Win-Loss to PMM Pet Project"
1/5
What do you like best about Klue?

Battlecards are their core strength I hear from Marketing, but we've yet to see or use any of them. Review collected by and hosted on G2.com.

What do you dislike about Klue?

Win-loss has become invisible now in our org. Theres almost zero understanding in the company now about why we are winning and losing and with which buyers. Slow to implement and get traction. Not used by nearly as many people, nor as often. Hard to find anything. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Amazing product and after sales support"
4.5/5
What do you like best about Klue?

Klue is a fantastic tool for competitive intelligence and for distributing battlecards and competitive newsletters within the company. I appreciate its user-friendly interface, which makes it easy to navigate and find relevant information quickly. The real-time updates ensure that I always have the latest data on my competitors, helping me stay ahead in the market. The platform’s ability to aggregate and analyze data from various sources is impressive, providing comprehensive insights that are crucial for strategic decision-making.

I also need to highlight the effort and resources they provide to customers to ensure they can use the platform successfully. I would highly recommend Klue. Review collected by and hosted on G2.com.

What do you dislike about Klue?

Klue's lanes take a bit getting used to. But I suppose the learning curve is common to any technology that gets adopted by companies. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Robust and comprehensive CI platform"
4.5/5
What do you like best about Klue?

I particularly like that Klue makes it easy to centralise every piece of information about a particular competitor, with the flexibility to add different types of Boards and different formats of Battlecards to support different audiences. It's easy to see how different products from overarching companies fit together, saving time and keeping the UI easy to navigate for end users.

The support offered by the team is excellent, and they are very committed to making the project a success - both operationally and strategically; our Klue CSM Harry has been very supportive to ensure we are on track. Review collected by and hosted on G2.com.

What do you dislike about Klue?

The UI can be a little frustrating to use as a Curator, particularly for editing content and applying formatting consistently. It would be great to be able to set up card templates, and to add more colours and formats to text. I'd also like to have a more open-ended style format for a battlecard to make it easier to transition content into Klue without needing to lift everything into a specific battlecard format.

It would also be great to let everyone (not just curators) contribute intel directly from the web to Klue - it's something I assumed was the case, and is frustrating to continue being a bottleneck. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"The Best Competitive Intelligence Platform"
5/5
What do you like best about Klue?

The platform is very user friendly, making it extremely easy to use and drives adoption and engagement. The Salesforce and Slack integrations are very beneficial. The customer support is fantastic - Klue are experts when it comes to customer success. The built in Klue reports are also a huge win! Review collected by and hosted on G2.com.

What do you dislike about Klue?

The browser extention integrations (Microsoft Edge, Google Chrome, etc.) only allows curators to submit intel directly from web-pages. Extending this capability to all users would be beneficial. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Delivers a lot of value for Sales & Marketing and works so well it makes me look great internally =)"
4.5/5
What do you like best about Klue?

I'm in charge of Klue and all CI at my company and lead the process of evaluating, selecting and implementing the tool. I use Klue almost every day.

-Everyone I've dealt with from sales, to onboarding, to tech to CSM have been incredibly friendly and helpful

-Their onboarding process was relatively quick and easy

-Their support importing and setting up all your existing CI content into Klue is amazing! The amount of time it saves having them sort through it, structure it and turn it all into boards and cards is insane. It means I could jump right into doing work in Klue vs. spending all my time building templates and copy/pasting. The value of this really cannot be underestimated. It made me productive on day one vs. weeks of ramp up time.

-Hubspot integration seems basic at first but actually allows a lot of flexibility, much more than Crayon and is actually quite easy to setup yourself.

-"Insights" is incredibly powerful and an underappreciated feature

-UX is simple, the "logic" of how things are setup makes sense

-My Customer success manager is great, regularly checks in with me and is super responsive when I have an issue or question

-They have offices and CSM people in EMEA! Their main competitor did not. Review collected by and hosted on G2.com.

What do you dislike about Klue?

There are no substantial or deal-breaker dislikes, only minor UX things that could be improved, but nothing that kept me from purchasing (or would keep me from purchasing again).

-Content formating for cards is too basic, unable to highlight and change multiple cells in a a table. I wish it were like Gsuite

-Had a scrolling bug in Alerts, which I ultimately fixed myself by finding faulty CSS and reporting it to them.

-Wish the lanes in each board had individual scroll bars

-Hubspot integration via iFrame is more powerful than it seems, but if you open a "Card within a card" you're taken outside to Klue in a new tab, vs. staying in Hubspot. Review collected by and hosted on G2.com.

Sheryl F.
SF
Sheryl F.
Mid-Market (51-1000 emp.)
"Team of awesomeness"
5/5
What do you like best about Klue?

I can't believe how much support we have from the Klue team. From the sales process through onboarding and getting use out of the product, we have benefited greatly from Klue's team regarding best practices and execution.

I have loved the templates and frameworks that were recommended and am super pumped to bring this to life with all of our team.

Klue is also easy to use yet robust to filter and sort information that you want to see and review.

I also can't believe how amazing it is to have someone help upload content and provide that extra set of hands to get intel live into the platform! Review collected by and hosted on G2.com.

What do you dislike about Klue?

Still looking for specific monitors and intel that will benefit us. Our industry is quite niche. So getting enough intel on our competitors is a challenge at times. But we are working on it--and the team has been helpful in helping me identify sources/getting other sources of intel into the platform. Review collected by and hosted on G2.com.

Verified User in Human Resources
AH
Verified User in Human Resources
Mid-Market (51-1000 emp.)
"Outstanding service and support"
5/5
What do you like best about Klue?

Our partners at Klue have taken the time to truly understand our business and support our market insights program with a strategic, collaborative approach. Their collaboration, project management, and focused content efforts set them apart from other competitive intel providers. They focus on the needs of their clients and their success. They help to keep us on task, meet their timelines, and pull in support from other areas if needed. They above all else are kind, listen, and help us to meet our competitive intel goals. Review collected by and hosted on G2.com.

What do you dislike about Klue?

I wish the monitors offered more value. It is a small window of time it captures and it would be great to filter out changes in cookies, etc that aren't helpful and focus on more significant web page content changes. Review collected by and hosted on G2.com.

Abhinay G.
AG
Abhinay G.
Sr. EHS Product Specialist / Manager
Mid-Market (51-1000 emp.)
"Great tool for Competitor Intelligence Program"
5/5
What do you like best about Klue?

Klue is an easy-to-use tool for tracking competitor intelligence. Its intuitive features, like Digest and competitor analytics, have significantly improved our ability to publish impactful sales battlecards and empower our sales team to win more competitive deals. The Digest feature provides timely and relevant insights, keeping our team well-informed, while the competitor analytics offer invaluable data to refine our strategies. Klue's Customer Success and Support teams have been outstanding, providing prompt assistance and ensuring that we're maximizing the platform's potential. Overall, Klue has proven to be an essential asset in strengthening our competitive edge. Review collected by and hosted on G2.com.

What do you dislike about Klue?

Klue is working on bring more integrations. I would like to see Chorus integration soon so that I can start tracking competitor mentions. Review collected by and hosted on G2.com.

Conor D.
CD
Conor D.
Account Executive
Small-Business (50 or fewer emp.)
"Great product which I use every day as its very practical and their customer service was brilliant"
4/5
What do you like best about Klue?

I most like the insights taht I was able to get for marketing and building sales pipelines Review collected by and hosted on G2.com.

What do you dislike about Klue?

I least liked the layout of the system as it took me a little bit of time to get use to Review collected by and hosted on G2.com.