# Kartra Reviews
**Vendor:** Genesis Digital  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 3.9/5.0  
**Total Reviews:** 62
## About Kartra
Kartra is the all-in-one business platform for experienced creators, coaches, and experts to monetize their knowledge and services online. The platform includes everything you need to market and sell digital products–like email marketing, membership sites, pages, and checkouts. Forecast, automate, and optimize your sales with A/B testing, Funnel Simulator, and Real-Time Funnel Analytics.



## Kartra Pros & Cons
**What users like:**

- Users appreciate the **affordable pricing** of Kartra, allowing access to quality features without breaking the bank. (1 reviews)
- Users commend Kartra&#39;s **excellent customer support** , appreciating its affordability and user-friendly interface for managing social presence. (1 reviews)
- Users love the **user-friendly interface** of Kartra, making social presence management simple and enjoyable. (1 reviews)
- Users highlight the **excellent customer support** of Kartra, appreciating its helpfulness and affordability. (1 reviews)
- Users value the **user-friendly interface** of Kartra, enhancing ease of use for managing social presence. (1 reviews)
- Interface Intuitiveness (1 reviews)
- User-Friendly Interface (1 reviews)
- User Interface (1 reviews)

**What users dislike:**

- Users often face **mobile app limitations** with Kartra, which hinder its functionality on the go. (1 reviews)
- Users note the **mobile app limitations** in Kartra, which hinder usability and functionality on the go. (1 reviews)
- Users report **mobile app limitations** in Kartra, which hinder functionality and user experience on mobile devices. (1 reviews)
- Users feel that the **mobile app limitations** of Kartra hinder their productivity and overall experience. (1 reviews)
- Users notice significant **mobile app limitations** with Kartra that hinder their overall user experience and productivity. (1 reviews)
- Platform Limitations (1 reviews)

## Kartra Reviews
  ### 1. Simplified My Marketing Needs, But Slow Page Loads

**Rating:** 4.0/5.0 stars

**Reviewed by:** ROHIT Y. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 24, 2026

**What do you like best about Kartra?**

I use Kartra as my primary business hub to manage everything, from lead generation and email marketing to hosting my online courses, replacing the need for separate email tools, page builders, and checkout systems. The automation sequences are my favorite part, allowing me to use if/then logic based on user interactions with videos or emails, creating a personalized experience for every lead without manual management. This saves me time by eliminating the need to manually segment lists or check course completions. Once the logic is set, it runs flawlessly, freeing me to focus on high-level strategy and content creation. The transition from Kajabi to Kartra was surprisingly smooth, with the migration of our email list and lead data being straightforward. We actually found Kartra's sequence builder more intuitive once we got started.

**What do you dislike about Kartra?**

I have noticed that the page editor and the live landing pages can sometimes be a bit slow to load compared to dedicated, lightweight page builders. Improving the backend speed and optimizing the code for faster mobile load times would be a great upgrade.

**What problems is Kartra solving and how is that benefiting you?**

Kartra is my business hub that handles lead generation, email marketing, and online courses. It solved my integration issues by consolidating tools, eliminating the need for third-party integrations like Zapier. Automation sequences save me time by handling tasks automatically, allowing me to focus on strategy.

  ### 2. Kartra finally killed my frankenstack

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2026

**What do you like best about Kartra?**

Honestly, the biggest win for me is having everything under one roof. Before Kartra, I was stitching together a course platform, a separate checkout tool, an email provider, and a membership plugin—and they’d constantly fall out of sync. With Kartra, my courses, memberships, and checkout flows all talk to each other natively. When someone buys, they’re automatically tagged, added to the right sequence, and given access to the right content. No Zapier hacks, no broken webhooks at 2am.

The checkout pages have been a quiet standout, too. The built-in order bumps and upsell flows took me maybe an hour to set up, and they’ve added a noticeable bump to my average order value without needing any extra tools.

Email automations are genuinely powerful once you wrap your head around them. The behavioral tagging system (open this, click that, visited this page) lets you get pretty surgical with follow-up sequences.

It’s not perfect—the UI has a learning curve, and some pages feel like they haven’t been touched since 2025—but once you know where everything lives, the workflow becomes pretty smooth. For anyone running a real digital product business, it removes a lot of the “duct tape and prayer” that comes with piecing together five different tools.

**What do you dislike about Kartra?**

The UI is the biggest friction point. It works, but it feels dated in places and some screens haven't been modernized in a while. Navigating between pages, funnels, and products can get clunky when your account starts filling up. There's no quick global search, so finding a specific email or page buried in your account becomes more annoying than it should be.

The learning curve is real. I wouldn't call it beginner-friendly. It took me a few weeks before things clicked and the documentation doesn't always cover the less obvious stuff. Some workflows require more steps than feel necessary, like there are just a few too many clicks to get to where you're going.

Video hosting is functional but basic. If you're serious about delivering course content with any kind of analytics on viewing behavior, you'll probably want to host elsewhere and embed.

Pricing is on the higher side, especially if you're in an earlier stage. The entry plan has limits that push you toward upgrading sooner than feels fair. Things like the number of contacts or pages can sneak up on you.

And the mobile experience, both for builders and members, is not great. It's clearly built desktop-first, which is fine for setup, but your students or customers accessing content on their phones will notice.

**What problems is Kartra solving and how is that benefiting you?**

The main thing it solved for me was tool sprawl. Running a digital product business means you're constantly managing courses, emails, checkouts, and memberships and before Kartra I had all of that spread across different platforms. The time I spent maintaining integrations and troubleshooting sync issues between tools was genuinely eating into time I should've been spending on the actual business.

Kartra consolidates all of that into one place and the benefit is less about any single feature and more about everything just working together. A new member buys, gets the right access, enters the right email sequence, and shows up correctly in my reporting without me touching anything. That kind of automation reliability adds up over time.

It's also helped with conversions in a pretty direct way. Having order bumps and upsells built into the checkout natively, without needing a separate tool, made it easy to test and keep running without any maintenance overhead.

From an ROI standpoint it's not cheap, but when I actually added up what I was paying across five other tools, Kartra came out close to even and in some months cheaper. The bigger benefit though is just the hours saved not managing a frankenstack of integrations every time something breaks or an API changes.

It's not a perfect platform but for anyone selling courses or memberships at any real volume, the consolidation alone is worth serious consideration.

  ### 3. Autoresponder to the max

**Rating:** 4.0/5.0 stars

**Reviewed by:** Johnny W. | Founder and CEO, Professional Training & Coaching, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 15, 2020

**What do you like best about Kartra?**

The done for you template sequences and funnels from the brilliant Frank Kern...massive time saver, massive conversion booster.

**What do you dislike about Kartra?**

Not much - we're moving off Active Campaign to Kartra because we were so impressed. When they can match Upviral for viral campaigns I'll be in heaven!

**Recommendations to others considering Kartra:**

If you're serious about building a high performance. high converting marketing-led business, this is well worth the consideration.

**What problems is Kartra solving and how is that benefiting you?**

email sequencing, running a 5-day challenge, content hosting, including videos...we're running a multi-six figure business that is growing rapidly and still not found the edges of Kartra's capacity...

  ### 4. Customizable Funnels with Easy Setup, Needs Email Improvement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Danny M. | Owner - Chief Marketing Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2026

**What do you like best about Kartra?**

I like that I can build my funnels customized to my niche. I appreciate that I can build a funnel from the beginning, from the landing page to a sales page, to a checkout page, and then I can use the same template so I don't have to start from scratch.

**What do you dislike about Kartra?**

The email marketing drip campaigns. I wish that I could have better click through rates or open rates.

**What problems is Kartra solving and how is that benefiting you?**

I use Kartra for lead generation, nurturing, and sales, which helps me build customized funnels from the landing page to checkout without starting from scratch.

  ### 5. Kartra’s Wizard-Style Setup Makes It Incredibly Easy to Use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2026

**What do you like best about Kartra?**

I loved the ease of use with Kartra. Its very hard to make a mistake when all setup is in a wizard style or iterative approach.

**What do you dislike about Kartra?**

There were some stats and tracking errors here and there, but there were very few issues.

**What problems is Kartra solving and how is that benefiting you?**

It was solving the need ot have multiple different platforms to achieve everything you need to achieve within your business.

  ### 6. Kartra: versatile, complete, and solid for managing funnels from start to finish

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2026

**What do you like best about Kartra?**

What I like most about Kartra is how versatile and complete it is. I love that it can manage entire funnels from start to finish and that, moreover, it has a really solid structure.

**What do you dislike about Kartra?**

What I don't like so much about Kartra is that it has quite a steep learning curve; it is not a tool for beginners and can be a bit challenging at the start.

**What problems is Kartra solving and how is that benefiting you?**

Solve without problems the entire funnel of any online service company. Also, it allows you to do email marketing and configure automated actions.

  ### 7. Outstanding business growth.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Iqra S. | Graphic Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about Kartra?**

Its really a good product to manage your social presence. I really like its excellent customer support in affordable price. And one of the best thing is its user friendly interface.

**What do you dislike about Kartra?**

Just one thing that should be update that is its mobile app limitations.

**What problems is Kartra solving and how is that benefiting you?**

It helps me to save my time by doing work smarter to achieve my business goals.

  ### 8. The Machine Behind My Business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica S. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 12, 2024

**What do you like best about Kartra?**

I like that Kartra is a most in one platform  and most of my business needs can be housed in one platform. This saves me time, and money every month. I like that the team is improving and adding new features to the platform at least a few time a year.

**What do you dislike about Kartra?**

Some of the filter features could be more robust, and I'd personally love a "save filter" feature to make things easier to find.

**What problems is Kartra solving and how is that benefiting you?**

Kartra is solving my need to have many tools in my business toolbox, by combining features into one platform this saves cost and time.

  ### 9. Not as great as it seems at first glance

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2023

**What do you like best about Kartra?**

Allows for several users and has semi-granular permission categories.
The Calendars component is great for scheduling paid appointments.
The chat support is decent, available from midnight to 4am PST and 8am to Noon PST weekdays.

**What do you dislike about Kartra?**

The page redirection feature presented as a solution to protect content is cookie-based, meaning it will function correctly for maybe 30% of visitors. Even if a user is logged into one of your memberships that is hosted by Kartra, Kartra does not look at the tags they have associated with their contact record to determine if they are allowed access to one of your pages in Kartra. 100% cookie-based. So every visitor would be required to allow third-party cookies in their browser settings for this to have a chance at functioning. Third-party cookies are disabled by default for almost all browsers.
There are bugs in the email builder, page builder and membership builder that should have been worked out by the beta release. Working within these builders is very tedious and time-consuming as a result.
They do host videos for use in your memberships, but they must be uploaded and processed in real-time. The size restriction per video file is 999MB, which is not great if you have high-resolution videos.  Be prepared to split them into several files. The media upload tool has the option to queue up videos for upload, but in my experience, it is smarter to do one at a time because the queue has a tendency to fail and all videos in the queue are lost when that happens. So you must upload the video and then wait for it to process which takes 5, 10, 15 minutes each.
There is no functionality for creating reports and the analytics are basic.
The Funnels function they seem to be super proud of is nothing more than a mock representation of what might happen if you built out the pretend model that you can create in their Funnels function. It has no real use, it is all make-believe.

**What problems is Kartra solving and how is that benefiting you?**

I have been able to create some automations that have improved some of our processes, but honestly, nothing I couldn't have built with most other all-in-one SaaS solutions.

  ### 10. Professional and Honest review about Kartra

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gonzalo J. | Business and Funnel Strategist, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2023

**What do you like best about Kartra?**

The payment management system. Nobody talks about it, but it is by far the best feature Kartra has.

You can manage payments, cancelations, refunds, recurrent payments (including changing dates) all inside Kartra, not need to go to any of your payment processors.

**What do you dislike about Kartra?**

I don't like that Kartra needs to use re-directions when you use custom domains. This slows down page load speed.

**What problems is Kartra solving and how is that benefiting you?**

Having all my marketing tools in one place simplifies running operations. Being able to easily charge my clients online for my services is necesary for my business.

  ### 11. The best all-in-one platform available

**Rating:** 4.0/5.0 stars

**Reviewed by:** Major Syed Aftab Mehmood Z. | GM HR, Admin & Security, Warehousing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 03, 2023

**What do you like best about Kartra?**

Kartra is an all-in-one marketing platform that offers a range of features and tools for businesses. Some potential pros of Kartra include:

- Ease of use: Kartra is designed to be user-friendly and easy to navigate, making it accessible for businesses of all sizes and levels of technical expertise.
- Comprehensive feature set: Kartra offers a wide range of marketing tools, including email marketing, landing page builder, membership site builder, and more, which can help businesses streamline their marketing efforts and save time.
- Integration with other tools: Kartra integrates with a variety of other tools and platforms, such as payment gateways and webinar software, which can help businesses streamline their workflow and automate certain tasks.
- Customer support: Kartra provides access to a team of customer support representatives who are available to help users with any issues or questions they may have.

**What do you dislike about Kartra?**

There are a few potential cons to consider when evaluating Kartra as a marketing platform:

- Cost: Kartra is a paid platform, and the cost can be relatively high depending on the features and tools that a business needs. This may not be feasible for businesses with a limited budget.
- Limited customization: While Kartra offers a wide range of features and tools, some users may find that the level of customization is limited compared to other platforms.

**What problems is Kartra solving and how is that benefiting you?**

Following problems have been resolved by Kartra:

- Affiliate management: Kartra includes an affiliate management system that allows businesses to easily set up and manage an affiliate program to promote their products or services.
-Marketing automation: Kartra includes marketing automation tools that allow businesses to set up automated campaigns and workflows, which can help save time and improve the efficiency of their marketing efforts.

  ### 12. Everyone has a platform that they love

**Rating:** 3.5/5.0 stars

**Reviewed by:** Lauren P. | marketing consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2022

**What do you like best about Kartra?**

Having everything in one place is so handy. I love that my membership, my affiliate, my products, and my cart are all on the same platform. Yes many all-in-ones do this, but I like the flow of kartra.  i also like the built-in page builder.  It is a time saver.  I also love having the analytics right there.

**What do you dislike about Kartra?**

It took a minute to learn the order in which to create the components in a campaign. Having the product be the last thing you build seemed counterintuitive, but once I had the order in my head that actual building is very easy.

**What problems is Kartra solving and how is that benefiting you?**

Ease of use and having everything in one place.  It has also saved me time and money managing (and paying for) multiple platforms to run my business.

  ### 13. Kartra-So much more than a Shopping Cart...or so I thought.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Robin L. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Aside from the all-inclusive, email marketing, list building, web hosting, page building & so much more business management platform, the best feature I like best is knowing if you need help or support for anything, that Kartra is there for you. They give you every advantage under the sun to be successful in your business through their features and individualized customer support.

**What do you dislike about Kartra?**

Well since my first review. Alot happened. Shortly after I did this review, something very strange happened.  
I woke up, did my thing and sat down in front of my laptop to login to my Kartra account. 
Everything seemed normal, entered my username & password then clicked login.
Next thing i know, a popup appears telling me I have been blocked and to contact chat support.
Now aside from trying to figure out why i was blocked, I now needed to find a way to contact chat support, from the outside of my Kartra account. 
Not an easy thing to do. My only option was to wait until I was in a different IP and try and login. 
When all of those methods failed , days had turned into weeks, and weeks into months. 
I had an associate who I iknew also had a Kartra account forward a message for me to Kartra support, explaining the situation. 
Another few weeks later, I was finally contacted by someone at Kartra, who never really told me anything. Just that I was no longer welcome at Kartra.
This sudden lockout, cost me an entire years worth of commissions. Because as soon as I was locked out, everything in my account failed to renew, failed to re-activate and so on. None of my optin pages worked, my funnels were no more and basically my entire online business dissolved.
To this very day, I have never been told WHY this happened, or anything. You would think that for something to end like this, the way it ended, that you would want to let this customer/client know exactly what happened. So they may learn and gain a better understanding of what happened.
Kartra in this matter chose to ignore me, lock me out of everything, blacklist me. Totally breaking my online into tiny scattered pieces that I couldnt rebuild quite the same and it never did gain traction again. 
I wish I had more to tell you but even I dont know and will never know why , out of the blue, i was locked out, never to return to Kartra.

**Recommendations to others considering Kartra:**

My advice. If you are serious about your business, and are looking for a platform that will give you the most solid foundation to grow and provide outstanding value to your clients and customers, then you owe it yourself & your business to make Kartra your home.

While the product itself is excellent, if you are unsure about something or dont have much experience with a funnel builder service like this, i would shy away cause as soon as something goes wrong, youll get shut out, shut down and out of business before you even know what happened.

**What problems is Kartra solving and how is that benefiting you?**

The major problem that I had was being able to see exactly what I had as far as campaign 'pieces'.  You'll wonder how your business ran without Kartra because when you dont have to log into separate websites for software, autoresponder's, Domain & Hosting vendors and page builders, are able to address ALL those aspects and more under 1 roof, you'll never want to use any other platform for your business.

  ### 14. Kartra Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Riley W. | Search Engine Optimization Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2022

**What do you like best about Kartra?**

I love that cartra allows for such a debt

**What do you dislike about Kartra?**

I love that kartra allows for such a depth and breath of cloud storage and I can easily store anything related to business practices at the touch of a button/upload. It's simple and affordable and useful for marketing automation as well.

**Recommendations to others considering Kartra:**

Kartra could ultimately stand to have better better training modules on how to use the platform. It can be a little bit difficult initially to acclamate to using the platform and training new employees on how best to utalize its tools and features.

**What problems is Kartra solving and how is that benefiting you?**

Prior to using Kartra we would store a or our important business related materials on a traditional hard drive period of period this allows us to ultimately save time and money by using the cloud storage instead. We also use Kartra to implement marketing tactics to better reach our audience.

  ### 15. Best Sales and Marketing Tool I've Ever Used!

**Rating:** 5.0/5.0 stars

**Reviewed by:** B.A. I. | Executive, Consulting, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 22, 2021

**What do you like best about Kartra?**

The most helpful thing about Kartra is that it allows you to integrate your website, sales, marketing, and communication systems all into one. Not only have I been able to reduce costs but eliminate all these separate systems, I have been able to brand all my sites across all funnels.

**What do you dislike about Kartra?**

My only dislike at the moment is with some of the customizations currently unavailable. I want the ability to customize the login screen for specific content exclusive to members only. However, the default login screen is uncustomizable at the moment. Also, I'd like to see a little more robustness when setting wait states within the Sequence builder for minute increments instead of the default of 1 hour.

**Recommendations to others considering Kartra:**

Understand that Kartra is not a Blog tool like a WordPress site! Although you can build a blog and website, if you are looking to integrate your blog site to use with Kartra, consider keeping your website just for the blog and add Kartra for your primary website. Otherwise, you will be a bit dissapointed there are no RSS feeds available currently, and there is much setup necessary to get a blog site up and to run using Kartra.

**What problems is Kartra solving and how is that benefiting you?**

Kartra solved the problem of having multiple systems for my marketing, sales, communication, and website to provide a single solution. Additionally, it allows me to have a calendar for appointment setting and scheduling. I also like that I can build a training portal to offer memberships for my training and teaching video products and services. With the addition of Quizzes and Surveys, I can add them to my classes or send them out as lead magnets or reviews. The benefits to my business are simplified processes and offerings all under oneproduct.

  ### 16. Best all-in-one platform on the market

**Rating:** 4.0/5.0 stars

**Reviewed by:** romain O. | marketing consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 15, 2022

**What do you like best about Kartra?**

The advantages with kartra is the availability to do everything directly on it no more need of several site or software for our tasks with kartra everything is done on site

**What do you dislike about Kartra?**

the disadvantage that I find in kartra is in their price plan, they should try to review their prices so that more users explore the advantages and potential that offers.

**What problems is Kartra solving and how is that benefiting you?**

kartra allows me to be more productive on my daily and especially monthly tasks, with all the tools they put at our disposal I am 100% profitable in my business and its boost our online activities.

  ### 17. Best all-in-one marketing, sales, email, membership, Helpdesk and CRM - BUSINESS solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jena A. | Owner, Chief Warfare Marketing Strategist, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 28, 2021

**What do you like best about Kartra?**

With most systems, you send out an email and know who opened it and how many clicks. Kartra's dashboard and the interconnected system will tell me exactly how much money sending that email out made me. Website pages are easy to create and trackable with no additional coding or setup. Full helpdesk to make for happy customers and clients. Membership to train internally and clients. Quizes! CRM that is constantly gathering information FOR ME. I have no idea how ClickFunnels and its poor competitors even begin to compete.

**What do you dislike about Kartra?**

It is not yet prepared to sell software on group deal sites like AppSumo with a limitation of manually creating one coupon code at a time. And they are so overprotective of email quality.... many emails are blacklisted with no way to change that.

**Recommendations to others considering Kartra:**

Try the 14 day trial and start to fully implement the system. If you only use the landing pages, you just won't understand the power of system-wide tracking and data building.

**What problems is Kartra solving and how is that benefiting you?**

Website creation, running my business, making money, building affiliate and sales teams, email broadcasts, video hosting and more

  ### 18. The Only Solution For Your Checkouts,Pages,Leads,Funnels And Memberships

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jaydeep C. | Digital Marketing Intern, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2022

**What do you like best about Kartra?**

- The main benefit of kartra is that it is very easy to intergrate any of your marketing tools into one.

- Kartra is very good with memberships, the only tool i use for my clients to host their course videos

- A very easy to use and best UI of the sales funnel builder

- Analytics overview is bestest i have seen so far in any tool

**What do you dislike about Kartra?**

- The membership login page needs to be customizable 

- UI/UX needs of the whole tool needs an improvement

- Need Improvement in the checkout pages

- Need to have a better customer support

**Recommendations to others considering Kartra:**

Great for course creators who wants to set up and lauch.

**What problems is Kartra solving and how is that benefiting you?**

- Solving problems for my course creating clients by helping them with memberships,landing pages,payment integrations,email automation and helping them get more and more students by using kartra

  ### 19. Kartra has been an awesome tool for my business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Addison W. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2021

**What do you like best about Kartra?**

Kartra is a one-stop-shop for all of my marketing and sales campaigns.  Not only that, they have a phenomenal affiliate program. I love their customer service, astronaut academy (Kartracademy), their templates and designs, and the functionality of the interface and back office.  Everything is clean and works very well.  The way the leads are classified and able to be tagged are definitely awesome!

**What do you dislike about Kartra?**

There are some downsides to Kartra, as with any software.  One is the functionality of getting to emails and editing them.  Within a sequence or automation, you have to click through very tediously to get to the email, open the email, edit the email and save the email.  I would also mention some API integrations are not evident, and there are some hindrances in their checkout processes (minimal products). However, they are always working and improving.

**What problems is Kartra solving and how is that benefiting you?**

I am an affiliate marketer, so I love the aspect of being able to promote a product I love and use every day.  I've realized I don't need a lot of third-party integrations (there are some still lacking), but overall, it is a great setup for someone looking to capitalize on their website, landing pages, funnels, and marketing!

  ### 20. Is the UX nightmare a good trade for functionality?

**Rating:** 2.0/5.0 stars

**Reviewed by:** Chris R. | Principal Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 10, 2022

**What do you like best about Kartra?**

The all-in-one promise and pricing-value is attractive

**What do you dislike about Kartra?**

Really obvious there isn't a modern UX / CX team on this app. Tons of user tasks that on some tools might take two clicks take eight or more (they force you through wizards for settings on multiple features and there's no way to bypass it). You'll find some incredibly detailed functionality and then terrible admin implementation. 

Right now trying to decide if good functionality is worth being mad at the interface all the time.

**What problems is Kartra solving and how is that benefiting you?**

Building an online course that I may also link with some digital product sales in the future.

  ### 21. Kartra is a multi tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 19, 2022

**What do you like best about Kartra?**

Contains all aspects needed to run online business.  Fairly easy to use.  Feature rich.

**What do you dislike about Kartra?**

Some changes take longer because of watered down easy to use interface.

**What problems is Kartra solving and how is that benefiting you?**

Online sales, email list, CRM

  ### 22. Kartra has been amazing sales funnel builder

**Rating:** 5.0/5.0 stars

**Reviewed by:** foster s. | Dental Marketing Consultant @ searchenginegeneral.com, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 15, 2021

**What do you like best about Kartra?**

1. Kartra is in my case, the best all in one marketing automation tool. 
2. Thier sales funnel builder has proven to be a unicorn.
3. Unlike other sales funnel design tool, it's in tegration in to Wordpress is very easy
4. Kartra has multiple explainer video on how to use it efficiently
5. Has insane analytics and email automation system

**What do you dislike about Kartra?**

1. You have to pay $1 to go on their 14 days free trial

**What problems is Kartra solving and how is that benefiting you?**

I'm building a highly converting marketing sales funnel for my clients. I saw an increase in 7.9% conversion in the first month of using Kartra

  ### 23. Kartra Review from a VA

**Rating:** 4.0/5.0 stars

**Reviewed by:** Katrina B. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 23, 2021

**What do you like best about Kartra?**

I like being to clone previous broadcasts to send out to subscribers for recurring events. I also like being able to create different types of forms (applications, surveys, sign-ups, etc.) in the app.

**What do you dislike about Kartra?**

I think Kartra can be a bit bulky and there is definitely a learning curve. However, once you learn how to use and set up the features it can be a great business tool.

**What problems is Kartra solving and how is that benefiting you?**

I use Kartra for one of my clients as a virtual assistant. I schedule broadcasts and newsletters, create forms, update landing pages, and follow up with client membership orders.

  ### 24. Horrible!

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2021

**What do you like best about Kartra?**

Nothing. Do not use Kartra.  It claims to be an easy all in one. 
I had many seasoned professionals working with me that had trouble with it.

**What do you dislike about Kartra?**

1. It's supposed to be an all in one but my affiliates had trouble using it, hence my products and event were not promoted as they would have been which meant low attendance, low sales and some affiliates just gave up. My assistant spent hours trying to help them imput their info and retreive the seipe files.  I ended up having to email each and every affiliate to copy and images and promotion schedule because the interface made no sense. 

2.  It does not allow you to register people for a free event.
You are forced to create a Product for people to register. Even if you set the dollar amount to zero, registrants are still required to provide payment information. that was a real dealbreaker. Again result: low attendance and LOTS of complaints and suspicion as to why they needed to enter payment info for a free online event. 

3.  Support was useless.

**What problems is Kartra solving and how is that benefiting you?**

NONE! It caused a disaster and cost me a lot of money and ruined my launch. . I will never use it again.

I had to buy other programs at the last minute to do what I needed.

  ### 25. It's ok

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2021

**What do you like best about Kartra?**

It keeps track of memberships and allows for custom content for specific tiers of members.

**What do you dislike about Kartra?**

The web pages and email creation is rather clunky and not user-friendly. It also doesn't integrate with MailChimp.

**What problems is Kartra solving and how is that benefiting you?**

Karta allows us to have a membership platform without having to build a custom website.

  ### 26. Not very user friendly

**Rating:** 3.0/5.0 stars

**Reviewed by:** Elesha J. | Freelancer, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 17, 2021

**What do you like best about Kartra?**

I liked that it was easy to set up landing pages and send emails

**What do you dislike about Kartra?**

I feel like Active Campaign is much easier to use and offers way more options for creating marketing funnels

**What problems is Kartra solving and how is that benefiting you?**

contacting clients

  ### 27. Really User friendly

**Rating:** 4.0/5.0 stars

**Reviewed by:** Antoinette B. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 28, 2020

**What do you like best about Kartra?**

I like they guide me to use their platform. It has everything in one, email, funnels, memberships, and so much more. I really like on the side of the platform it tells you the percentage of how far you are to completing your task that you want to do. It also has step by step instructions which are super easy to follow.

**What do you dislike about Kartra?**

Not much but how the email is set up. It doesn't flow as well as other platforms. When editing emails it's a little bit more cumbersome because it has a pop-up that you put your info in if your copy and pasting, which I can't stand.

**Recommendations to others considering Kartra:**

It's a great platform if you want to have one place for your online business. You will get your email, memberships, forms, funnels, and more. Plus they guide you each time you want help, and the help is simplified and easily broken down so anyone can follow it easily.

**What problems is Kartra solving and how is that benefiting you?**

I turned to Kartra because I just wanted a one-stop-shop and cut out using different platforms which I use to use, click funnels, active campaign  and they where great but I like to make my life easy and have everything on one platform plus one payment.

  ### 28. Could Be Better

**Rating:** 2.0/5.0 stars

**Reviewed by:** Melinda S. | Correspondence Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2020

**What do you like best about Kartra?**

It's very easy to navigate and allows you to store all customer information for the company. Support is quick to respond.

**What do you dislike about Kartra?**

There's a lot. Tasks that should be easily done, like removing a url is a total run around. Even when removing a customer from your database, it still stores within the internal system so the customer isn't actually deleted preventing you from using any of the old information. We've also had issues where email blasts have only gone to half our selected group and instead of it then sending to the rest, we have to manually find who didn't receive it - which could be tens of thousands of people.

**Recommendations to others considering Kartra:**

Really look into if this will fit your companies needs prior to investing all the time

**What problems is Kartra solving and how is that benefiting you?**

In all honesty, right now it seems to be causing more problems than it is solving them for our company.

  ### 29. Kartra - All in One Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alan N. | Strategic Advisor and Business Coach, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 15, 2019

**What do you like best about Kartra?**

Kartra is a wonderful platform for anybody who wants to build a digital business. Many tools are integrated together: email marketing platform, marketing automation platform (lets you build and automate sales funnels), marketing page builders (landing pages, squeeze pages, sales pages, thank you pages, product launch pages, checkout pages, video sales letter pages, etc), membership portal builders, shopping carts, online form builders, split testing and link tracking software,
calendar and appointment scheduling software, helpdesk ticketing systems, video hosting (with advanced marketing features), affiliate management system, and campaign analytics platform. 
Not only are the tools integrated together but the cost is lower than purchasing them all separately.


**What do you dislike about Kartra?**

Although the user interface is fairly intuitive, it takes time to get used to the workflow and making sure we continuously save our work (manually) so we don't lose anything. 
The membership site needs to have quizzes so we can run courses and certifications.

**Recommendations to others considering Kartra:**

If you are looking at an affordable platform to run your digital business from managing customer emails, automating marketing, creating sales funnels, hosting membership sites/products, collecting payments, and support customers with a helpdesk, this is an amazing way to get started. Although I have not contacted support often, they have been responsive and there is plenty of online content and weekly live sessions to support customers with questions and issues.

**What problems is Kartra solving and how is that benefiting you?**

Kartra helps us take our business to a digital platform without having to purchase multiple tools separately and connecting them together to work ourselves. We have also saved costs in having multiple subscriptions.

  ### 30. Great all in one system

**Rating:** 4.5/5.0 stars

**Reviewed by:** LaMeshia C. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 17, 2021

**What do you like best about Kartra?**

I like its a one stop shop for all marketing and CRM and lead generation needs.

**What do you dislike about Kartra?**

I dont like itz not white label or customisable

**What problems is Kartra solving and how is that benefiting you?**

Email communication, membership site, and CRM.

  ### 31. Good entry level automation

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2021

**What do you like best about Kartra?**

Analytics for such a basic program are pretty good and sequencing emails is straightforward

**What do you dislike about Kartra?**

Could go a bit more in depth for personalization and report/dashboard creation

**What problems is Kartra solving and how is that benefiting you?**

Marketing automation for TikTok sales funnel.  Helps keep track of all new sales and campaigns

  ### 32. Not intuitive for email, but powerful for courses

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 02, 2021

**What do you like best about Kartra?**

The memberships and pages are just what we need for our course set-up.

**What do you dislike about Kartra?**

Trying to send emails, find customer lists, etc. is not intuitive.

**What problems is Kartra solving and how is that benefiting you?**

Having a membership, payments, renewals all in one program is helpful here.

  ### 33. Kartra is a very powerful platform with many tools.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Fabio F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Have a good user interface, which makes our lives easier.

**What do you dislike about Kartra?**

- Kartra branding on emails should be removed and should be able to reduce the size of the information on the bottom (Unsubscribe and Address)
- Should have an easier way to monitor links clicked on broadcast sent. (Right now it’s very complicated, specially if have more the one link on a single email)
- Unpublish a page
- Should have “Undo” on broadcasts (if by accident delete something, have to do it all again - “Confirm Delete" popup )
- Coupon for “Extra Month”, "Extra week" or specific time period 
- On “Sales” at Dashboard homepage, should have the option to see monthly sales (not only the last 7 days)
- For no reason, many users have been blacklisted (should have a way to fix it)

**Recommendations to others considering Kartra:**

Kartra is a great all in one marketing and management system.

**What problems is Kartra solving and how is that benefiting you?**

- Easy to create landing pages
- Membership
- payment integration
- Monitoring
- Automation

  ### 34. The easiest software out there to get your business online

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michele P. | Founder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Everything is easy to learn and straightforward to use.

**What do you dislike about Kartra?**

Because we use it so much, we get really random problems with it. When we reach out for customer support, the answer is YUP, that's a problem.

Also, the billing and recurring payments system is poorly thought out. You don't get notified when someone misses a payment, which seems pretty odd.

**Recommendations to others considering Kartra:**

Invest in the learning curve. Don't rely on the "done for you campaigns" at the start because they are ridiculously complex. Understand how to build a funnel backwards. Allow frustration, trial and error. I can now launch a landing page and associated tags, emails and stuff in 4 hours.

**What problems is Kartra solving and how is that benefiting you?**

I have moved a great deal of my business online because of Kartra. It's allowed me to grow a recurring revenue stream in my business that has solved a lot of business problems.

  ### 35. Kartra is so much more thanit says on the tin

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony S. | Test Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2020

**What do you like best about Kartra?**

I think I like the 'Done For You'  campaigns, and pages best. I love the training videos that go with each and they certainly help me move forward much quicker than if I was trying to work this all out myself from scratch.

**What do you dislike about Kartra?**

I tend to end up with many started but not finished campaigns and that can get confusing

**Recommendations to others considering Kartra:**

Dont forget the incredible free training sessions that go with this tool, not just about the tool, but about marketing,

**What problems is Kartra solving and how is that benefiting you?**

I have a one-stop-shop for my product, marketing followup and sales with much more segmenting, tagging and analytics that I could ever hope to make full use of. AND.... I am able to handle the intricate and complex integration of all the elements  easily as the tool stitches it all together seamlessly

  ### 36. Everything you need for your online presence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bevan James  E. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Kartra has everything you need for your online marketing in one place. While there are other products that do this the beauty of Kartra is that it all works together in a simple and easy to apply system.

**What do you dislike about Kartra?**

Not a huge amount. There's a couple little minor things but they are always evolving the product so these things seem to get fixed.

**Recommendations to others considering Kartra:**

I would highly recommend it. It saves you money, it works well, and it allows you to focus on building your business, not solving tech problems.

**What problems is Kartra solving and how is that benefiting you?**

I can quickly put together products and test them to the market. This is with webpages, email follow ups, online education products and so on. Here's an example, I created this page and the back end within 2 weeks: https://www.my5kdream.com

  ### 37. Great software for online marketers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bryant J. | Internet Marketing Consultant PPC | SEO | SEM | Lead Generation, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 07, 2020

**What do you like best about Kartra?**

All-in-one solution for online businesses

**What do you dislike about Kartra?**

Not much to dislike, they have a lot to love though

**What problems is Kartra solving and how is that benefiting you?**

CRM, Sales pages, Email provider, Leads capture

  ### 38. Kartra is not there yet. Many features, little mastery.

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Kartra is an all-in-one solution that will potentially take the place of many separate providers.

The email marketing system is simple to use and an email blast can be sent out rapidly and efficiently compared to my experience with Mailchimp.

**What do you dislike about Kartra?**

The calendar system, in particular, is repetitive and cannot be cloned to create additional classes. Rescheduling classes is difficult, adding text in certain areas for instruction while booking is not intuitive and if you add these instructions where it allows space, those instructions are also used on a second page, after the reservation is made, where it looks like an error because it's completely inappropriate placement after booking. There are so many little issues like this throughout the system. 

With customising the content, some areas us RGB color scheme, others use HEX and yet others cannot be customised at all and you need to select one of the colors in the array given.  

The membership areas are not nearly as customisable as the pages, which is a disappointment because the  flashy sales pages may bring in the customers, but the membership area is what the audience pays for.

Importing an email list that was collected from Mailchimp or other source can be difficult to impossible and I have had several lists not approved. 

I understand that Kartra is a very complex system, but it is far from ideal and the requested upgrades are painfully slow. I've been using Kartra for 10 months now and I have two memberships built, numerous pages, and over 10 classes on two calendars. It's been a frustrating system and difficult company to work with.

**Recommendations to others considering Kartra:**

Be willing to put up with quirks and slow upgrades of Kartra. Calendars/scheduling is the newest feature and the most troublesome, in my opinion. 

I have great hopes that Kartra will work on more rapid upgrades and really listen to the needs of the people who are paying for their platform.

**What problems is Kartra solving and how is that benefiting you?**

Email marketing is easier so my clients are hearing from me more often. 

I am not impressed with the quirks and complexity of much of the rest of Kartra. Hopefully this will improve with time.

  ### 39. Gives me all I need and more and  They are dedicated to continuous improvement.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Scott L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

Like any platform, it may take a bit to learn everything.  Kartra's training is great, and I went through the beginning.   Once I started using it, it became so easy because they are consistent in their presentation of functionality across different functional areas.   

I like Kartra the most because I can tie all my business components together.   I used to have 4 different autoresponders, 2 different funnel builders and was going to have to pay to add on a calendar and helpdesk and other functionality that is standard in Kartra.

**What do you dislike about Kartra?**

I have a problem because I cannot export the reports.   The reporting is very good but I like to see keep track of things in my spreadsheets and I cannot export the data from my reports to excel or a CSV.

**Recommendations to others considering Kartra:**

I looked at clickfunnels, builderall,

**What problems is Kartra solving and how is that benefiting you?**

I have great insights into my lists and how they perform.   It is easy to filter the right people into my broadcast emails and eliminate those who I want to omit.   It brings almost all my online business functions in one place.

  ### 40. Okay all-in-one internet marketing software, but extremely slow UI and terrible customer support

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Alternative Medicine | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

It's convenient to have page builder, membership site, automations, affiliates, autoresponders, video content all in one place and be able to tag people based on behaviors.

**What do you dislike about Kartra?**

The UI takes forever to build anything, their pop-up checkout form is so slow it doesn't even work. We have screen recordings of customers waiting over 7 minutes for checkout form to load. It cost us alot of money in lost sales. Customer support was absolutely awful and incompetent, when I tried to get help from the Facebook community they deleted my post and directed me to customer support who was useless. Found out later they know it's an issue and were hiding it. Knowing what we know now, we would not have signed up for Kartra; it's a pain to leave once things are built there though. We will eventually migrate away, all of our new campaigns are being built outside of Kartra

**Recommendations to others considering Kartra:**

Might be good to get your feet wet if you're new to internet marketing, but if you're doing significant business, I would not go with Kartra

**What problems is Kartra solving and how is that benefiting you?**

Automated online marketing and broadcast emails

  ### 41. All-in-one solution for marketers, with a few things missing.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

1) Having a complete solution for all my needs
2) Done for you campaigns (saves a TON of time)
3) Templates are nicely done
4) Support is helpful and present

**What do you dislike about Kartra?**

1) Checkout forms: they are very limited (for example, you can't insert custom fields nor make them mandatory); this is a big problem as it doesn't allow me to gather all the data I need to comply with the Italian law. 
2) Not listening enough to customer's opinions/needs: there are some feature requests created 1-2 years ago, that have not been implemented
3) Bandwith: I believe it's very limited. The vast majority of companies don't have such strict bandwidths. 
4) Some things in general with the interface are not that straightforward: for example, if you close the browser windows where you've been working but haven't saved, no message will pop-up telling you that you haven't saved.  Or, if you save, and right after you exit from the editor, a message will pop-up telling you that you'll lose all the unsaved work (it doesn't make sense having this if you have indeed saved).

**What problems is Kartra solving and how is that benefiting you?**

Creating my membership site + all the funnel for my course.

  ### 42. Great platform but challenging to learn for the lessexperienced 

**Rating:** 3.5/5.0 stars

**Reviewed by:** MARIBEL A. | Former Owner and Principal Direct Primary Care Physician, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2019

**What do you like best about Kartra?**

Kartra does many of the things that my virtual assistant loves for summits and webinars. It looks clean on the receiver (emails, etc) and colors are easy on the eyes when you are the user.

**What do you dislike about Kartra?**

I love learning in a simple way, but Kartra does not make it simple for the regular user to learn the platform even with the Kartraverse Training portal. It will require too much of my time to dig and start working it.   I am a physician who would like to have the ease to start doing my own summits without the help of a virtual assistant but it would take me tooooo long!
Also the price point is high.  Now I have gone for a $99/month to a $199, so I am seriously consider to change.
Categories to find what you want to do are not simple and as a person who would use it less than often for now, I is time wasting to go through each category to find the place I need to go and complete a specific job.

**Recommendations to others considering Kartra:**

There are easier platforms that are less expensive, so you must consider value vs time of learning among others

**What problems is Kartra solving and how is that benefiting you?**

I am starting an online school and do virtual summits.  They have good templates and their platform is robust once you know how to use it, I guess.  My assistant can put a summit funnel in no time, but not mE!!

  ### 43. Amazing al-in-one business platform!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laurie M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

All of the integrations. I like that it includes my email service provider and my payment processor.

**What do you dislike about Kartra?**

I would like to see a more straightforward and clear training program for using the system.

**Recommendations to others considering Kartra:**

Be willing to spend time learning the system to take advantage of all of its benefits.

**What problems is Kartra solving and how is that benefiting you?**

I am managing my clients better with Kartra. It has helped to have everything in one place.

  ### 44. Everything you need in order to manage your online business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roi S. | Digital Marketing Expert / Business Growth / Mentoria de negocios, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 05, 2020

**What do you like best about Kartra?**

it deals with everything. since all is done within kartra, no need to use and integrate other platforms

**What do you dislike about Kartra?**

they could redo the scheduling options, its not the best

**Recommendations to others considering Kartra:**

pass the leaning curve, you wont regret it

**What problems is Kartra solving and how is that benefiting you?**

all my sales funnel and (digital) product delivery

  ### 45. So, So Good But Lacks In The User-Friendly Department

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dana R. | Chief Photographer, Photography, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2019

**What do you like best about Kartra?**

There are a lot of things to like about Kartra, specifically the absolute all-in-one platform they have. It goes far beyond just designing a website/landing page or sending an email. They cover all the bases - from websites, landing pages, email marketing/automation with sequences and tagging, funnels, simple e-commerce, digital downloads, membership sites, help desk, scheduling, forms, affiliates and now an agency solution. If you'd like to consolidate the many platforms you use, Kartra can handle 95% of everything you throw at it.

Their support group on Facebook is second to none. They truly care about their people and it shows; it's like a family. 

**What do you dislike about Kartra?**

Learning the platform was a long, complicated process. They have people lined up that will help "onboard" you and while that's extremely helpful and effective, I think it's always beneficial to know your platform inside and out so you can make necessary changes as needed and not have to depend on the support team, or others. Because of the complexity, there's a time-consuming process you'll have to undertake before you can "go live". I mean, it makes sense due to the fullness and depth of their platform, just be sure to go into it knowing: (1), the trial is not nearly long enough to know if it's a right fit for your business, and (2), it'll take time to setup your workflows and make sense of how everything is integrated, and (3), host your videos elsewhere or you'll get eaten alive in bandwith overcharges. 

Kartra has what they call Kartraverse, which is like a step-by-step training course on how to use their platform. It's superb and very informative; however, it's still in its infancy and you have to wait until they create the next lesson before you can do in-depth with whatever topic they decide, and that was often frustrating. With that said, however, they also do a lot of webinars that are in-depth and full of insight, but sitting through a webinar to find one answer is a bit defeating when you're in a hurry or just not really sure what exactly you're even looking for. Their documentation leaves a little to be needed.

Their page designer is also a bit on the clunky side without a lot of flexibility, and that's one place where they lost me. I don't like being held to rigid flows, templates and outlines. There's also not a way to remove their branding from emails, just so you know, in case that's a big turn-off for you. Kartra requires a lot of back and forth and in the beginning that can be extra confusing and frustrating. Once you get to know their method, it definitely makes sense, but it just seems that there has to be a better way of doing it so it's more user friendly.

PS:  Make sure you save your work... and save often! 

**Recommendations to others considering Kartra:**

It's definitely a platform everyone should try, as it has so much untapped potential, just go into it knowing that there's a lengthy and often difficult setup process. 

**What problems is Kartra solving and how is that benefiting you?**

I no longer use Kartra but when I did, the best thing I found was the fact that it was all-in-one. I really liked being able to login to one platform and it was all there, even analytics and in-depth reports based on product, emails, link tracking, etc. It truly was full-service.

  ### 46. A comprehensive All-in-One business solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex B. | Workshop Facilitator, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 08, 2019

**What do you like best about Kartra?**

So many aspects of my business can be addressed through Kartra. It saves me from having to subscribe to many different service providers. I truly love the (almost) All-in-One approach. There are many training videos and the Facebook group is an awesome resource for extra tips and immediate help. I am happy with Kartra, because it allowed me to really upgrade the online presence of my business, and to automate my sales and the communication with my clients. It enhances my ability to have a detailed database of my clients, their purchase activity and browsing behaviors. Once I learned how to utilize the different modules, it became very easy to duplicate existing segments or modify templates. I also appreciate, that Karta continues to work on the integration of even more features.

**What do you dislike about Kartra?**

There are new features added frequently. That is in itself a good thing. But it requires keeping up with the changes. A couple of times it resulted in me having to redo things. So sometimes the many different levels of complexity interfere with each other and create a bit extra work. Also, the initial learning was pretty time consuming.

**Recommendations to others considering Kartra:**

It is a great product with high ambitions. For me signing up with Kartra was the right decision and has already paid off. 

**What problems is Kartra solving and how is that benefiting you?**

I use Kartra to create and host my main web-presence, it is my client database and my main communication platform to keep m students/clients in the loop. Kartra enables me to have various membership sites with e-learning modules. 

  ### 47. One platform that has it all!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2020

**What do you like best about Kartra?**

All the features that work together seamlessly.

**What do you dislike about Kartra?**

I cannot wait for a survey feature to be added so I can gather more information about my clients!

**Recommendations to others considering Kartra:**

Test it out!

**What problems is Kartra solving and how is that benefiting you?**

Website creation, product + service sales, webinars, funnels, membership platform.

  ### 48. Truly excellent all-in-one marketing automation solution

**Rating:** 4.5/5.0 stars

**Reviewed by:** Matthew N. | Brand Positioning &amp; Communications Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2019

**What do you like best about Kartra?**

I love how well it covers the bases and fits together, eliminating the need for all the usual collection of various software solutions (that you end up working hard to get talking to each other and continuing to do so smoothly).

**What do you dislike about Kartra?**

I'd like to see a more mature page builder. But Thrive Architect is peerless in that respect, and I doubt if Kartra will catch up to that level. In fairness, I use Kartra for most things and Thrive Architect for my actual web pages, and that's a great match.

**Recommendations to others considering Kartra:**

Try it out if you truly have the need for its functionality. And if you do, invest in the Udemy course that really walks you through how to use it in practice.

**What problems is Kartra solving and how is that benefiting you?**

We use Kartra for lead capture, for product setup, shopping cart and payments, and our membership areas. Plus we use it for email campaigns and communicating with our members.

  ### 49. Very Powerful and Capable but Steep Learning Curve

**Rating:** 3.5/5.0 stars

**Reviewed by:** Andy M. | Chief Technology Officer & CFO, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2019

**What do you like best about Kartra?**

The flexibility and numerous configuration options make this a very capable CRM and auto-mailer system.  It seems like the OEM has really though through the use cases and the result is a very robust feature set

**What do you dislike about Kartra?**

The learning curve is not a curve, it's more like a 90-degree wall.  In spite of the videos and online Wiki, this is a very complicated system to configure.  All of the power and flexibility (and there is a whole lot of both) has translated into a system that is not intuitive in the least.

**What problems is Kartra solving and how is that benefiting you?**

My entire business is online and global so a system like Kartra is a must for our company.  Kartra delivers on all fronts - very strong auto-mailer and campaign management, good CRM capability and VERY powerful web development platform.

  ### 50. Amazing platform for online business. I wish I would have grabbed it at the beta rate.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rikki P. | Business Operations Analyst, Professional Training & Coaching, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 21, 2019

**What do you like best about Kartra?**

Kartra is awesome for coaches/course creators/consultants and those with a need for a membership platform. The payoff once everything is set up is that it's mostly hands-off and runs itself. It's super easy to attach your payment processor(s) and create different payment options for your products. Setting up each area is accompanied by inline, easy to understand instruction that even self-professed non-techies can conquer.

**What do you dislike about Kartra?**

One issue I had with Kartra was that each element had to be published before it could be attached/linked to another, which means a lot of back and forth when you have a product that has multiple parts: product, landing page, membership portal + all the little pieces that made each of those up.

The other issue, which was an issue for me as an advanced WordPress designer, was the restrictions and  having to format each block of the design repeatedly. Admittedly, given time constraints of the project, I was unable to search around for landing page customization tutorials which may have helped to iron out the issues we were having with how images appeared on mobile if even the tiniest modification was made to a preset content block. 

The saving grace with that part of the cons was that it was super easy for me to create the landing pages we wanted in WordPress and have CTA buttons connect to the checkout page and subsequent automations in Kartra, so it wasn't a total loss.

**Recommendations to others considering Kartra:**

If total control of the design of elements like landing pages is important to you, you may want to host those pages elsewhere. Outside of that, things move a lot smoother when you have your content together, including payment terms, return policies, pricing options and canned email text.

**What problems is Kartra solving and how is that benefiting you?**

My experiences with Kartra came by way of my role as Consultant and Designer, assisting one client with making the decision to move ahead with Kartra, and another with the setup and rollout of her programs.


## Kartra Discussions
  - [How do I learn the platform with ease?](https://www.g2.com/discussions/how-do-i-learn-the-platform-with-ease) - 6 comments, 1 upvote
  - [Does Kartra have a CRM?](https://www.g2.com/discussions/does-kartra-have-a-crm) - 1 comment
  - [What does Kartra cost?](https://www.g2.com/discussions/what-does-kartra-cost) - 1 comment
  - [What is Kartra used for?](https://www.g2.com/discussions/what-is-kartra-used-for) - 1 comment

- [View Kartra pricing details and edition comparison](https://www.g2.com/products/kartra/reviews?source=search&section=pricing&secure%5Bexpires_at%5D=2026-05-23+18%3A29%3A15+-0500&secure%5Bsession_id%5D=77d99629-0149-4417-9cc1-759aef19bb04&secure%5Btoken%5D=588be8299e7bb71529212cb01f743fd0345bac048ca98e18a6d4cee43785f07f&format=llm_user)
## Kartra Integrations
  - [WebinarJam](https://www.g2.com/products/webinarjam/reviews)
  - [Zoom Workplace](https://www.g2.com/products/zoom-workplace/reviews)

## Kartra Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Templates**
- Text and Themes
- Mobile Responsive

**Design and Customization**
- Pre-Designed Templates
- Pop-Up Types
- No-Code Customization
- Mobile Optimized

**Page Customization**
- Drag and Drop
- Templates
- Advanced Customization
- Content Library

**Lead Monitoring**
- Features
- Performance
- Identification

**Customization**
- Custom Fields
- Conditional Logic
- Multi-page Forms
- Design

**Computing**
- WYSIWYG
- AI/Machine Learning
- Little to No Coding

**Agentic AI - Lead Scoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Decision Making

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Attribution**
- Lead Opportunity
- Lead Assignment
- Pipeline Acceleration

**Communication**
- Pop-up Chat
- Notifications
- Targeted Emails
- In-App Messaging
- Co-Browsing

**Customizations**
- Templates
- Drag and Drop
- HTML Input
- Domain Name

**Edit**
- Pre-Made
- Build
- HTML

**Campaigns**
- Targeting
- Triggered Campaigns
- A/B Testing
- Analytics

**Page Optimization**
- A/B Testing
- Mobile Responsive
- Web Analytics
- SEO

**Data Capture**
- Websites
- Social Media
- Data

**Additional Functionality**
- Embedded Forms
- Offline Capability
- Notifications
- Payments
- Mobile Forms

**Experimental Design**
- Multivariate testing capacities
- Concurrent Testing
- Mobile Testing

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Discovery**
- Lead Management
- Scoring/Ranking
- Lead Context

** Internal Use**
- Customization 
- Conversation Archiving
- Lead Development
- Knowledge Base
- Team Inbox 
- Customer Profiles

**Growth**
- SEO
- Site Analytics
- Marketing Tools
- E-Commerce

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**Integrations**
- CRM/Email Integrations
- WCM Integrations
- E-Commerce Integrations
- Social Media Integrations

**Integrations**
- E-Commerce Integration
- Email Marketing Integration
- Domain Integration

**Analytics**
- Export/Import
- Reporting

**Analytics**
- Reporting and Analytics

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Management**
- Conversion Viability
- Workflow

**Content**
- Email Integrations
- Content Management
- Permissions
- WordPress Tool

**Customization**
- Forms
- Personalization
- Templates
- Integration

**Support**
- Customer Support

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation

**Agentic AI - A/B Testing**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Agentic AI - Vulnerability Scanner**
- Autonomous Task Execution
- Proactive Assistance

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Platform**
- Data Synchronization
- Analysis

**Agentic AI - Landing Page Builders**
- Cross-system Integration

**Agentic AI - Email Template Builder**
- Autonomous Task Execution
- Cross-system Integration

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

## Top Kartra Alternatives
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,147 reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,093 reviews)
  - [GetResponse](https://www.g2.com/products/getresponse/reviews) - 4.3/5.0 (1,097 reviews)

