Kantar Advertising Insights
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Kantar Advertising Insights
By Kantar
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4.2 out of 5 stars
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Kantar Advertising Insights Reviews & Product Details - Page 2

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Kantar Advertising Insights Overview

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What is Kantar Advertising Insights?

With Kantar Advertising Insights, make the best media decisions, deliver performance and increase sales opportunities. It is your competitive advertising intelligence platform to understand the dynamics shaping the media landscape, through meaningful data and personalised actionable insights. Access to the most comprehensive advertising intelligence in the market with a coverage of all paid media channels : TV, Print, Radio, Outdoor, Online, Mobile, Video, Social, and Search. Get a complete view from creatives (visual, format, lengths…), occurrences, impressions, and spend estimations. Kantar helps the world’s top agencies, brands, and publishers to optimize their Advertising strategy.

Kantar Advertising Insights Details
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Product Description

With Kantar Advertising Insights, make the best media decisions, deliver performance and increase sales opportunities. It is your competitive advertising intelligence platform to understand the dynamics shaping the media landscape, through meaningful data and personalised actionable insights. Access to the most comprehensive advertising intelligence in the market with a coverage of all paid media channels : TV, Print, Radio, Outdoor, Online, Mobile, Video, Social, and Search. Get a complete view from creatives (visual, format, lengths…), occurrences, impressions, and spend estimations. Kantar helps the world’s top agencies, brands, and publishers to optimize their Advertising strategy.

Seller Details
Seller
Kantar
Year Founded
1992
HQ Location
London, GB
LinkedIn® Page
www.linkedin.com
35,057 employees on LinkedIn®
VN
Overview Provided by:
Violaine Normand

Recent Kantar Advertising Insights Reviews

Bhaskar S.
BS
Bhaskar S.Mid-Market (51-1000 emp.)
4.0 out of 5
"KANTAR:Smart Advertising and media solution"
They help our conpany since years in planing the way of advertisement and providing insight of the market (people thinking) Their data are so acc...
Read more
Saish S.
SS
Saish S.Mid-Market (51-1000 emp.)
4.0 out of 5
"Relevant Insights that help you take important decisions effectively"
The relevance of the insights is something totally different from the other products in the market. The reports are also detail-oriented and are ma...
Read more
Krystle J.
KJ
Krystle J.Mid-Market (51-1000 emp.)
3.5 out of 5
"Useful Studies and Media Planning"
I've worked with Kantar across multiple accounts and agencies. They have great insights into what's happening in the industry and help with pivotin...
Read more
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14 Kantar Advertising Insights Reviews

4.2 out of 5
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G2 reviews are authentic and verified.
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LM
President and Owner
Small-Business(50 or fewer emp.)
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Review source: G2 invite
Incentivized Review
What do you like best about Kantar Advertising Insights?

Helpful insights to direct media planning Review collected by and hosted on G2.com.

What do you dislike about Kantar Advertising Insights?

Nothing really but had to dig deep to find the methodology Review collected by and hosted on G2.com.

What problems is Kantar Advertising Insights solving and how is that benefiting you?

Better understanding of my target audience and the best way to reach them Review collected by and hosted on G2.com.

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Verified User in Telecommunications
UT
Mid-Market(51-1000 emp.)
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Review source: G2 invite
Incentivized Review
What do you like best about Kantar Advertising Insights?

Competitive spend

Keyword suggestions

Identify missed keyword opportunities Review collected by and hosted on G2.com.

What do you dislike about Kantar Advertising Insights?

Slow performance

Ranking options are not detailed enough Review collected by and hosted on G2.com.

What problems is Kantar Advertising Insights solving and how is that benefiting you?

Allow to access and customize SEM data Review collected by and hosted on G2.com.

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Verified User in Internet
II
Mid-Market(51-1000 emp.)
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Review source: G2 invite
Incentivized Review
What do you like best about Kantar Advertising Insights?

With this too I can unlock insights in real time and get all information on advertising performance faster, to stay ahead of my competitors. Review collected by and hosted on G2.com.

What do you dislike about Kantar Advertising Insights?

The industry I am in now (Legal) doesn't have so much insights so far. Review collected by and hosted on G2.com.

What problems is Kantar Advertising Insights solving and how is that benefiting you?

Searching insights about competitors. Review collected by and hosted on G2.com.

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Verified User in Broadcast Media
UB
Small-Business(50 or fewer emp.)
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Incentivized Review
What do you like best about Kantar Advertising Insights?

Love the reporting options and data available and how that data can be layered Review collected by and hosted on G2.com.

What do you dislike about Kantar Advertising Insights?

It's clunky and not user friendly or intuitive to pull reports. Also some data is not available quickly Review collected by and hosted on G2.com.

What problems is Kantar Advertising Insights solving and how is that benefiting you?

Pulling competitive data and other insights Review collected by and hosted on G2.com.

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Kantar Advertising Insights Categories on G2
Digital Advertising Intelligence
Digital Advertising Intelligence

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