I also like Mailchimp’s analytics, audience segmentation, and automation features, which help improve campaign performance. The drag-and-drop editor and ready-made templates save time and make email creation easy. Overall, it’s a reliable all-in-one marketing platform for growing businesses. Review collected by and hosted on G2.com.

Again, I'd say the same thing...the free plan is very limited when comparing to other email marketing platforms such as Brevo, Sender, and Kit which I have been using recently. Review collected by and hosted on G2.com.

Very user-friendly for a non technical person who does emails as only part of my job. It is afforable and the availability of ready support is wonderful. The performance is as good or better than other products we considered for a more reasonable price. IT has been very easy to set up. Review collected by and hosted on G2.com.

Our email performance is down and I wish it was easier to understand why Review collected by and hosted on G2.com.

I like that Intuit Mailchimp All-in-One Marketing Platform is easy and quick to use. It's very effective for reaching all my customers quickly. I also appreciate that it's very easy to set up. I make customer and product videos every week, and I like that I can get them out to all my customers effectively. And there's even a repeat function. Review collected by and hosted on G2.com.

It's not free. Maybe collecting new contacts could be easier. Review collected by and hosted on G2.com.

It's not only automation tool but also we can create funnels so that people can sit back and relax, and we can direclty assign it to a bot. Review collected by and hosted on G2.com.

i guess only interface can be improved as it's old and people like sorted things, rest everything is wonderfull about mailchimp Review collected by and hosted on G2.com.

What I like most is the balance between ease of use and functional depth. The interface is intuitive, which makes campaign creation, segmentation, and automation straightforward even without technical resources. At the same time, it offers enough advanced features (automations, tagging, basic CRM capabilities, landing pages, reporting) to run structured marketing activities without needing multiple tools.

Implementation was smooth, integrations are reliable, and the platform allows me to move from idea to live campaign quickly. It reduces operational friction and makes recurring email marketing manageable and scalable. Review collected by and hosted on G2.com.

While the platform is strong overall, pricing can scale quickly as contact lists grow, which makes forecasting costs more challenging. Some advanced automations and segmentation features feel slightly limited compared to more specialized tools, especially for complex funnel logic.

Reporting is solid for standard campaigns but could offer deeper behavioral analytics without requiring external tools. Additionally, certain settings and backend configurations are not always as intuitive as the front-end campaign builder.

And the survey system is not so good... it is limited and not practical for collecting structured feedback in a professional way. The experience isn’t smooth and it doesn’t integrate cleanly into segmentation and automation workflows the way you would expect in an “all-in-one” marketing platform. Review collected by and hosted on G2.com.

The predictive insights help me target users based on their engagement patterns, which makes my campaigns more relevant. The campaign builder and scheduling tools also allow me to plan promotions ahead of time and keep everything running consistently, without requiring as much manual effort. Review collected by and hosted on G2.com.

Some layout adjustments in the email builder still require a bit of extra tweaking to achieve perfect alignment. Review collected by and hosted on G2.com.

Mailchimp is great for small business, and the start-ups who want to keep their customer relationship management in one place, but the platform is based on how many contacts you grow, and the cost is not friendly for small business today.

The platform does offer a great customer service, and they usually provide real-time support, which explains why the cost. Review collected by and hosted on G2.com.

We need to integrate our registration system with our website, which typically involves working with a third-party provider. However, integrating with their API is challenging if you don't have detailed documentation or information about the technology stack involved. It would be helpful if they provided updates or at least included information about API usage in their reports, but unfortunately, none of this is made available on the platform. Review collected by and hosted on G2.com.

I really appreciate how Intuit Mailchimp All-in-One Marketing Platform genuinely delivers on its 'all-in-one' promise without sacrificing ease of use. It's not just a bunch of tools stuck together—it's a cohesive platform that lets a small or mid-sized team run professional, full-funnel marketing without needing a big budget, a developer, or a whole martech stack. The Customer Journey Builder is my absolute favorite feature. It's a visual, drag-and-drop automation builder that lets me create complex workflows—like welcome series, abandoned cart, re-engagement, and post-purchase follow-ups—without any coding or technical help. It runs 24/7, increases conversions automatically, and saves hours of manual work each week. Plus, the overall onboarding experience was one of the most beginner-friendly and low-friction I've had with a full marketing platform. We went from zero to sending our first live campaign in a single afternoon, which was a huge time-saver for our small team. Review collected by and hosted on G2.com.

I find the email builder's design limits a bit annoying. While the drag‑and‑drop builder is user-friendly, it doesn't allow for full customization of spacing, mobile padding, or column layouts without custom code. Some elements are locked into preset styles, making it harder to match exact brand guidelines. The strict, inflexible layout and column constraints are also frustrating. The email builder uses a fixed, block-based grid that doesn't let you create custom column widths or overlapping elements. We can't do custom asymmetrical layouts that match our brand website design. We also can't place text over images without using pre-made, limited 'image + text' blocks. This forces us to stick to generic-looking emails that don't stand out or spend extra time designing images in Photoshop/Canva first, then upload them as full graphics. This slows down our workflow and makes emails feel less unique compared to our website. Review collected by and hosted on G2.com.

Just as the name suggests, Intuit Mailchimp truly feels like an all-in-one marketing toolkit. Everything we need, like email campaigns, automations, audience management, and reporting, lives in one place, which makes execution incredibly streamlined.

In my role, where we’re constantly communicating updates, onboarding information, and product enhancements to real estate professionals, having a platform that’s both powerful and easy to use is essential. What I appreciate most is how user-friendly it is. The interface is intuitive, and setting up automations doesn’t require a technical background. I can quickly build journeys that nurture users without spending hours figuring out complicated workflows.

The automations are simple yet effective, whether it’s onboarding sequences, feature announcements, or engagement follow-ups, everything can be set up in a structured, organized way. It saves time, reduces manual effort, and allows us to focus more on strategy rather than execution.

Overall, Mailchimp feels like a reliable, easy-to-manage marketing hub that supports both efficiency and scalability, especially when you’re juggling multiple client communications and product updates. Review collected by and hosted on G2.com.

I personally don't have any cons to point out about Intuit Mailchimp. Review collected by and hosted on G2.com.

I find Intuit Mailchimp All-in-One Marketing Platform very user-friendly, and I enjoy how easy it is to create emails and see analytics. I also like the ability to segment our audiences, track performance, and the ease of design. The initial setup was very easy too. Review collected by and hosted on G2.com.

I don't like archiving contacts and not being able to easily unarchive them. We archive them when they aren't active, but then when we need to unarchive them, the only way we can do this is by reuploading the list. Review collected by and hosted on G2.com.