What problems is Insider One solving and how is that benefiting you?
Initially, our goal for this collaboration was to increase our conversion rate and sales through our mobile application. Having understood our requirement, Insider team recommended we leverage their Web Push channel that enabled us to run multiple campaigns at the same time and reach wider target audience. As we were failing to drive sales through our mobile application, Insider's Growth Management team advised us that we use their Mobile App suite.
With this implementation, we were able to improve the UI/UX of our application and provide our users with personalized customer experience. With the help of the tool, we were able to keep a tab on the unique user behavior and purchase intent. This further enabled us to enhance product discovery on our mobile app for our customers and nudge them to make a purchase.
As a result, our conversion rates were increased by 8.6% and the ROI shot up by an impressive 42 times. Review collected by and hosted on G2.com.