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There are a lot of of e-mail marketing platforms (and I've used most of them). Hands down, iContact provides the best value, functionality and most importantly, great service for their users. Whatever your industry category, organization size or target audience, the iContact platform can deliver. Review collected by and hosted on G2.com.
I do wish there were more pre-designed templates to choose from. The new message builder is really great and the templates are increasing, but a focus on increasing the number of high-quality, well-designed templates for users would be greatly appreciated. Review collected by and hosted on G2.com.
It is a user friendly platform that allows for easy email creation and tracking send performance Review collected by and hosted on G2.com.
I dislike that for larger scale businesses, it does not have all the tools to keep large scale email campaigns on track Review collected by and hosted on G2.com.
I like how it allowed my team and I to connect with people very quickly and easily. Review collected by and hosted on G2.com.
There’s a lot of information and tabs to use, most I don’t ever find myself using. Review collected by and hosted on G2.com.
There are many features that are useful while still simple-to-use. For example, it is easy to organize contacts and to have multiple lists. Likewise, the creation of an e-mail for distribution allows for many advanced features like pictures, multiple fonts and colors, various links, etc. while still being straight-forward. Also, very importantly, the iContact service people are easy to reach if I have questions. I can count on hearing from them within one day, and they are very knowledgeable. Review collected by and hosted on G2.com.
What's to dislike? I don't have anything to say about this product that is negative. Review collected by and hosted on G2.com.
Icontact integrates well with Salesforce, which we use for our donor database. We can segment email target lists by giving history or amount. Review collected by and hosted on G2.com.
Design options are fairly limited. When we’ve used the design services that come with our license, the results are no better than we can do on our own. Review collected by and hosted on G2.com.
The platform is super user friendly and flexible making email marketing less cumbersome and reducing the amount of time we have to spend creating, deploying, and tracking the results from our campaigns. Review collected by and hosted on G2.com.
I've been using the iContact platform for two of our brands for over 8 years and haven't found anything that I've disliked. Over the years there are a lot of new features being added. Half the time I don't know what they are but our Rep. is always checking in and explaining them. Review collected by and hosted on G2.com.
Simple interface, very nice automation, excellent email builder tools/templates, and I can't say enough good things about our account rep and her level of diligence and knowledge. Review collected by and hosted on G2.com.
I want to be fair - I feel like we're just scratching the surface, but we get proactive emails from competitive sites that give me new ideas or a new course to pursue. I take those to our iContact account and we can implement most of them, but it would be nice if that stuff was coming from iContact in the first place. Review collected by and hosted on G2.com.
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I love their analytics on the emails sent. It is helpful to see what emails do best, and how we can improve. The template are very easy to use and very versatile. It has been interesting to see how the analytics change based on the content and what it is that gets them to sign up to receive our emails. Plus, it give me something to report back and justify the cost of using the program. Review collected by and hosted on G2.com.
I wish there was better social media integration. There is basic integration for a few of the social media sites, but I would like it to be able to do so much more. I would like to see some kind of integration with snapchat and instagram, as well as better integration with Linked in Business pages. It would also be great if we could send out mailers, making icontact a one stop shop. Review collected by and hosted on G2.com.
I like the new drag and drop template builder, I like the highly attentive nature of iContact. Our customer service representative is very helpful and accessible to us. Review collected by and hosted on G2.com.
I would prefer that it was easier to remove the hard code for drag and drop emails. I also dislike the limits on subscriber count. Review collected by and hosted on G2.com.
I would best describe it as "ok" it gets the job done but it's not my favorite Review collected by and hosted on G2.com.
Missing some features I prefer I used it for a little bit and it was fine but i needed something a little better Review collected by and hosted on G2.com.