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iContact Reviews & Product Details

TF
CEO
Health, Wellness and Fitness
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

It has a lot of features that allow a user to create an email campaign and track the results. It also has a very good customer survey program that allows a user to get important feedback from their customers. It's also very easy to add clients to the contact lists. All prior emails are very easy to located and reuse if needed. Review collected by and hosted on G2.com.

What do you dislike about iContact?

It really needs more template choices and the templates need to be updated and changed more frequently. Review collected by and hosted on G2.com.

Recommendations to others considering iContact:

Make sure your contacts are opt-in. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Our primary purpose is to inform customers of sales. We use a lot of flash sales. The major benefit is that the emails allow us to stay in front of the customer. Review collected by and hosted on G2.com.

iContact Overview

What is iContact?

Get iContact Free by visiting iContact.com (link in bio), no credit card required! Professional email marketing from iContact helps businesses of all stages and sizes get results. From the small business just getting started to the professional marketer looking for strategies to maximize campaigns to the high-volume sender with 15,000 to 5 million+ subscribers, iContact offers a plan to meet every need. ***ICONTACT INCLUDES***: DRAG AND DROP EDITING Our modern and intuitive interface simplifies message creation LIST MANAGEMENT All the tools you need to manage a growing and healthy email list PERSONAL COACHING From personal calls to videos to webinars, we’re here to help when you need us TECHNICAL SUPPORT Got questions? Our award-winning support team is ready with the answers and the help you need AUTOMATION Schedule automated messages to engage and nurture subscribers over time SPAMCHECK Every message is reviewed to ensure your email reaches inboxes REPORTS Easily track campaign results for more profitable data-driven marketing TECHNICAL SUPPORT Got questions? Our award-winning support team is ready with the answers and the help you need ***ICONTACT BENEFITS*** A HEALTHY LIST Every marketer knows: it’s all about the subscriber list. Our list management tools let you quickly add new contacts the right way. From sign-up forms on your website or Facebook page to easy tools to import subscriber lists, you’ll be building a great list in no time. Plus, enjoy the ease of bounceback handling and automatic subscription management. CUSTOMER CARE Life gets hectic when you’re growing a business. Whether you’re new to email, or have previous experience, we know a busy marketer doesn’t have time to waste — we make sure you don’t have to. Our Customer Success Managers get you up to speed in your first 30 days. And, only iContact gives every customer unlimited technical support, for the lifetime of their account. BEAUTIFUL EMAILS iContact’s sleek, modern interface helps you easily create an email experience that beautifully reflects your brand. With our fully customizable drag and drop theme editor, you can perfect and save row layouts, color palettes, typography, and content blocks to uniquely transform your brand marketing into responsive and compelling email messages. THE PERSONAL TOUCH An email address is a gateway to personal communication with your audience. Learn more about your contacts by identifying their preferences at sign up. Then, build better engagement with personalized, tailored messages — or even create a series of custom messages that allow you to communicate and nurture customer relationships over time. We call these autoresponders. You’ll call them amazing. CONFIDENT SENDING When you work hard on a message, you want it to reach the inbox. Email sent through iContact doesn’t take detours: your messages won’t fall into spam traps or earn you a spot on ISP blacklists. We deliver your email when other service providers can’t. For additional confidence, we provide tracking data for your messages, so you can clearly see great email delivery in action, every time. CLEAR REPORTING Tracking your messages shouldn’t be a chore. From big picture tracking, to keeping an eye on just one individual’s click behavior, our tools make understanding your vital stats simple. And our reports give you all the real-time data you need to create messages that convert — and boost the bottom line.

iContact Details
Languages Supported
English
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Product Description

Professional email marketing from iContact helps businesses of all stages and sizes get results. From the small business just getting started to the professional marketer looking for strategies to maximize campaigns to the high-volume sender with 15,000 to 5 million+ subscribers, iContact offers a plan to meet every need.

How do you position yourself against your competitors?

In addition to our robust Marketing Automation platform, iContact differentiates itself in the market by every customer with:

A dedicated success manager
Unlimited access to award-winning technical support
The ability to hire a Strategic Advisor as personal email marketing consultant at a fraction of the cost
A 98% email deliverability rate so you are confident your emails make it to your subscribers inbox
The ability to grow with you since the application is powerful enough for lists of ANY size


Seller Details
Seller
iContact
Year Founded
2003
HQ Location
Morrisville, NC
Twitter
@iContact
22,563 Twitter followers
LinkedIn® Page
www.linkedin.com
152 employees on LinkedIn®
Description

We believe powerful connections propel business growth. So iContact designed intuitive tools for time-pressed professionals to send engaging messages in minutes. Because in today’s world, you need the “WOW” factor to break through the clutter and connect, and with iContact, WOW, you’ve got this!


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Overview Provided by:

Recent iContact Reviews

JC
Jennifer C.Small-Business (50 or fewer emp.)
4.5 out of 5
"Easy Peasy"
Like the ease of use to create and send.
MH
Mike H.Enterprise (> 1000 emp.)
4.5 out of 5
"Eunique Paths via Automation"
We do make special days even more special by automating personalized that triggers specific dates.
Aerel R.
AR
Aerel R.Small-Business (50 or fewer emp.)
4.5 out of 5
"Pretty good so far"
Email template controls and formatting, templates.
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0 people requested security information

iContact Media

iContact Demo - Easily Create Beautiful Emails
Sleek application design that’s simple and easy-to-learn, because we know you’re busy. Our drag-and-drop functionality let's you easily create a unique email experience that matches your brand.
iContact Demo - Campaign Dashboard
Easily track campaign results for more profitable data-driven marketing
iContact Demo - Grow Your List with Customized Forms
Increase list size with custom sign up forms for website, landing pages, or social media pages. Manage new contacts through segmentation or clean up existing campaign lists.
iContact Demo - High Volume Sending
No matter your email marketing sending volume, we work with you to manage and maintain healthy lists. Shared whitelisted IP addresses enable iContact users to send hundreds of thousands of emails in seconds.
iContact Demo - Testing Made Easy with Split Testing
Compare subject line, offers, design, time of day, day of week, and more to see which variable works best for your audience. Email isn’t a one-size-fits-all solution; your marketing should be fine tuned to provide the most value to your subscribers.
iContact Demo - Create Powerful Landing Pages
Create informative landing pages for products, events, and services. Add sign up forms to help nurture and convert sales.
Answer a few questions to help the iContact community
Have you used iContact before?
Yes

Video Reviews

1,235 out of 1,236 Total Reviews for iContact

4.1 out of 5
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1,235 out of 1,236 Total Reviews for iContact
4.1 out of 5
1,235 out of 1,236 Total Reviews for iContact
4.1 out of 5

iContact Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for iContactQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Jared C.
JC
Business Development Coordinator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about iContact?

Creating beautiful emails is super easy with iContact. You can choose to start from a blank canvas and use your creativity (and brand guidelines) to create a high conversion email, or you can choose from many available templates. Saving your templates is also easy to make those weekly newsletters a breeze. Review collected by and hosted on G2.com.

What do you dislike about iContact?

The reporting features could use some work. iContact provides a great overview on an email campaign but there is no way to export that overview! I simply just take a screenshot, but I wish I could beable to format that report to my needs. Don't get me wrong, exporting data is possible, but only in a messy spreadsheet that takes hours to understand and sort through. There's a huge potential to improve in this area. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Customer engagement outside of our business. Keeping our patients informed and engaged increases their trust and loyalty. Review collected by and hosted on G2.com.

CC
Acquisitions Lead
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

I really rate its user-friendly interface that allows connection through the entire reach, contact and engagement process of a campaign. Love how it makes use of its feature-set including stunning email templates that attract like wow! Since implementation its been amazing for real, assisting me tangibly acquire business developing leads and prospects superbly. Where's there's been the need for, its been integrating with complimentary technology to get me across the line. The kind of platform i needed to make contact with for sure. Review collected by and hosted on G2.com.

What do you dislike about iContact?

It was a bit of hassle navigating at first, but user support came in just following fine, very responsive and on top of things. After frequent use i can actually vouch for iContact. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

For me, its an avenue for reaching out, making positive contacts, connecting and interacting with business development and acquisition in mind. And its been doing that, helping broaden my contact and client portfolio, convert leads, maintain tangible engagements. Review collected by and hosted on G2.com.

EM
Marketing Lead
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

iContact is exactly what i was looking for as a Marketer. A platform that doesn't dilly dally when it senses leads. It arranges itself superbly, reaches out with beautiful crafted emails, contacts precisely who you are especially targeting, helps get business onboard. A leading solution for us since implementation for sure. I've cone to appreciate how it conveniently integrates with client engagement tools too with frequent use. Review collected by and hosted on G2.com.

What do you dislike about iContact?

Occasionally it's got hitches since its internet dependent. But that comes with the territory i guess. Either way, customer support is always there to keep me focused. Much appreciated. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

I needed a solution that actively automates a contact base that it then precisely contacts leading prospects effectively. Its been doing that exceptionally well, with very beautiful approach, stunning results. Review collected by and hosted on G2.com.

JH
Travel Consultant
Leisure, Travel & Tourism
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

If you've been having problems with your emails standing out, then its time you made contact with iContact. A solution i pleasantly discovered able to automate stunning emails with the kind of oomph you need to get noticed online. It's done a lot in terms of growing our target market since we set it up. Lot's of pre designed templates, funky drag and drop. Make contact if you haven't! Review collected by and hosted on G2.com.

What do you dislike about iContact?

Nothing to dislike. For me, its pleasantly easy-to-use, lots of amazing features. Integrates well with various applications we use in our line of work like Facebook, WhatsApp. Customer Support is better than most as well. I definitely recommend it. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

It creates, automates, and sends outstanding emails that help us stand out and grow our target matket. Really empowering and value for money. Review collected by and hosted on G2.com.

BF
Marketing Consultant
Real Estate
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

Its a much loved, user-friendly, easy-to-implement drag & drop email builder with very intentional marketing tools designed for you to precisely target, reach, contact, engage and sell. It sends unique communication relevant to each prospect! Every time i use it, it impresses me with its capabilities for attraction thanks to aesthetic templates and stunning outreach capacity. Review collected by and hosted on G2.com.

What do you dislike about iContact?

Can't say its disappointed me. Its has good support every time ive used it, good complimentary integration where its been short. its okay. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

With iContact, we have an email marketing platform that incorporates attention to detail very tangibly to help reach, contact, engage and convert prospects. Its doing that very well and we're grateful. Review collected by and hosted on G2.com.

Patrick G.
PG
Raconteur
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about iContact?

As a previous popcorn user, I found iContact to be much more intuitive and easier to use, which is beneficial for training non-technical users. This is a must in many organizations and makes the implementation easy in some organizations with a large number of non-technical members such as academia.

The ease of use made it a tool to lean on frequently and allowed nontechnical users to take over the reins.

iContact has a fantastic number of useful templates and, with unlimited emails, is a great value for the money! Customer support also seems strong! Review collected by and hosted on G2.com.

What do you dislike about iContact?

Pages load somewhat slowly.

Weak options for scheduling.

Limited integration with Access.

More expensive than popcorn or Mail Chlmp for what we needed it for. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Marketing custom communications for an event with many attendees! Review collected by and hosted on G2.com.

TM
DIGITAL MARKETER AND MEDIA SPECIALIST
Publishing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic Review from User Profile
Incentivized Review
What do you like best about iContact?

The best thing i like about iContact is the great customer service it offers 24/7

I also like how it's easy to use and amount of features it offers me to maximize my email marketing effort

It's a good software to have. It saves time and money Review collected by and hosted on G2.com.

What do you dislike about iContact?

I can't think anything to dislike about iICONTACT. It's a great platform for managing email campaigns and building relationship with customers Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Email marketing optimization has been at breeze with iContact Review collected by and hosted on G2.com.

DG
Content Advisor
Consulting
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

Totally love its easy-to-use tools that help design beautiful contact emails with personalized communication. Tools that help me attract potential clients, help me grow the business. It is a special marketing solution, easy-to-set up, with exceptional drag and integrates well with relevant technology. I intended to frequently use it! Review collected by and hosted on G2.com.

What do you dislike about iContact?

User support is sometimes underwhelming. So they should improve. Otherwise i rate it. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

It has pleasantly been an outlet for online reach, contact and marketing. Availed an empowering avenue for effective collaboration and communication via aesthetic outreach. Which has been helping with attracting clients. Review collected by and hosted on G2.com.

Brittany M.
BM
Internet Safety Evaluator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Incentivized Review
What do you like best about iContact?

The ease in which we deployed iContact's system was terrific. Only made better by the ease in which it was to use the software, keep our user database safe and secure, and the analytics from our marketing emails -- all made incredibly easy to use and reach thousands of clients, customers, and alumni. Review collected by and hosted on G2.com.

What do you dislike about iContact?

The analytical offerings when we first used iContact were a bit of a letdown. Though those seem to have been added on to, we could have used a bit more about open rate, user search intent inside of our emails, and a few more analytical tools around our campaigns. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Reaching our alumni and potential donors was made completely easy with iContact. It benefited us greatly to be able to seasmlessly send our multiple campaigns to different subsets of our databases. Review collected by and hosted on G2.com.

Emily M.
EM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about iContact?

Unlike most of email marketing programs like Emma, iContact offers mobile applications for iOS and Android. It enables me to create, personalize and send high volume outbound marketing emails. Review collected by and hosted on G2.com.

What do you dislike about iContact?

Unavailability of freemium version is the only issue, but payment strategy is okay since it is based on pay per click (PPC). Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

Create, customize and send high volume outbound marketing emails.

Manage email deliverability after each send. Review collected by and hosted on G2.com.