Higher Logic Thrive Features
What are the features of Higher Logic Thrive?
Platform
- User, Role, and Access Management
- Performance and Reliability
Email Marketing
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
Online Marketing
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization
Lead Management
- Data Quality Management
- Segmentation
- Online Behavior Tracking
Reporting & Analytics
- Basic Reporting
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Integration
Data Import & Export Tools | Based on 62 Higher Logic Thrive reviews. Ability to input, modify and extract data from the application in bulk through a structured file. | 84% (Based on 62 reviews) | |
Integration APIs | As reported in 49 Higher Logic Thrive reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications. | 83% (Based on 49 reviews) | |
Breadth of Partner Applications | To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product. 33 reviewers of Higher Logic Thrive have provided feedback on this feature. | 82% (Based on 33 reviews) |
Platform
Customization | As reported in 60 Higher Logic Thrive reviews. System provides sufficient customization to meet business requirements | 83% (Based on 60 reviews) | |
Workflow Capability | Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 53 Higher Logic Thrive reviews. | 82% (Based on 53 reviews) | |
User, Role, and Access Management | Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 66 Higher Logic Thrive reviews. | 89% (Based on 66 reviews) | |
Internationalization | As reported in 26 Higher Logic Thrive reviews. Enables users to view and transact business with the same content in multiple languages and currencies. | 85% (Based on 26 reviews) | |
Sandbox / Test Environments | Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment. 29 reviewers of Higher Logic Thrive have provided feedback on this feature. | 80% (Based on 29 reviews) | |
Performance and Reliability | Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. This feature was mentioned in 68 Higher Logic Thrive reviews. | 89% (Based on 68 reviews) | |
Output Document Generation | Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application. This feature was mentioned in 33 Higher Logic Thrive reviews. | 80% (Based on 33 reviews) |
Email Marketing
Building and Personalizing Emails | Create and design emails with an editor; manage templates; personalize dynamically 151 reviewers of Higher Logic Thrive have provided feedback on this feature. | 87% (Based on 151 reviews) | |
Sending Outbound Emails | Based on 153 Higher Logic Thrive reviews. Create targeted lists, schedule and manage bulk email sending. | 90% (Based on 153 reviews) | |
Manage Email Deliverability | Based on 150 Higher Logic Thrive reviews. Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring. | 86% (Based on 150 reviews) | |
Automated Email Responses | Based on 84 Higher Logic Thrive reviews. Set up automated nurturing emails based on events, online activities, and lead scores | 84% (Based on 84 reviews) |
Online Marketing
Landing Pages and Forms | Build customized landing pages and lead capture forms for specific marketing campaigns to maximize conversion and to capture the right qualifying information. 83 reviewers of Higher Logic Thrive have provided feedback on this feature. | 78% (Based on 83 reviews) | |
Dynamic Content | Based on 82 Higher Logic Thrive reviews. Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects. | 82% (Based on 82 reviews) | |
A/B Testing | Based on 106 Higher Logic Thrive reviews. Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion. | 87% (Based on 106 reviews) | |
Mobile Optimized | Support mobile-optimized emails, online forms, and landing pages. This feature was mentioned in 127 Higher Logic Thrive reviews. | 82% (Based on 127 reviews) | |
Search Tracking and Optimization | As reported in 76 Higher Logic Thrive reviews. Track performance of keywords and links in major search engines. Measure search rankings and performance. Improve page-level SEO with tools to diagnose and improve page performance. Integrate with Google AdWords. | 84% (Based on 76 reviews) |
Lead Management
Marketing Lead Database | A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history. This feature was mentioned in 57 Higher Logic Thrive reviews. | 79% (Based on 57 reviews) | |
Data Quality Management | Data quality consists of deduplication, cleansing, and appending your marketing database. 67 reviewers of Higher Logic Thrive have provided feedback on this feature. | 81% (Based on 67 reviews) | |
Segmentation | As reported in 75 Higher Logic Thrive reviews. Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information. | 86% (Based on 75 reviews) | |
Lead Scoring and Grading | As reported in 41 Higher Logic Thrive reviews. Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization. | 85% (Based on 41 reviews) | |
Lead Nurturing | Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps. 41 reviewers of Higher Logic Thrive have provided feedback on this feature. | 83% (Based on 41 reviews) | |
Online Behavior Tracking | Based on 63 Higher Logic Thrive reviews. Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks. | 85% (Based on 63 reviews) | |
Automated Alerts and Tasks | Create tasks automatically and provide real-time sales alerts over email, RSS or mobile device. 41 reviewers of Higher Logic Thrive have provided feedback on this feature. | 83% (Based on 41 reviews) | |
CRM Lead Integration | Sync lead, contact, account, and opportunity information with your CRM system. 50 reviewers of Higher Logic Thrive have provided feedback on this feature. | 79% (Based on 50 reviews) |
Campaign Management
Event / Webinar Marketing | As reported in 59 Higher Logic Thrive reviews. Streamline the entire event process, including personalized invitations, registration, reminders, and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar. | 84% (Based on 59 reviews) |
Reporting & Analytics
Basic Reporting | As reported in 144 Higher Logic Thrive reviews. Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives. | 85% (Based on 144 reviews) | |
ROI Analytics | Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward. This feature was mentioned in 55 Higher Logic Thrive reviews. | 76% (Based on 55 reviews) |
Community Building
Social Network Integration | Provides tools for content distribution across multiple social networks. This feature was mentioned in 24 Higher Logic Thrive reviews. | 71% (Based on 24 reviews) | |
Contacts Sync | As reported in 52 Higher Logic Thrive reviews. Uploads contacts directly into the company database and assists with managing contacts. | 78% (Based on 52 reviews) | |
Email Integration | Seamlessly integrates email with company databases (mail merge). | Not enough data | |
Social Network Integration | Provides tools for content distribution across multiple social networks. | Not enough data | |
Qualitative Solutions | Solutions that help drive conversation, such as live chat, topic generation, and idea boards. | Not enough data | |
Advanced Portal Features | Tools that help enhance community portals, such as reminders, engagement tools, and analytics. | Not enough data |
Community Improvement
Gamification | Helps engage users with gamification such as point systems, rewards, engagement meters, etc. | Not enough data | |
Survey Customization | Allows for unique, brand-specific survey creation and management. | Not enough data | |
Branching/Skip Logic | Helps create more intelligent surveys based on users actions and answers. | Not enough data | |
Multilingual Surveys | Allows for creation of surveys in different languages and advanced survey translation. | Not enough data |
Customer Analytics
Customer Intelligence | As reported in 40 Higher Logic Thrive reviews. Helps establish target markets, improve the user experience, identify market demands, and stay up-to-date. | 78% (Based on 40 reviews) | |
Customer Engagement | As reported in 52 Higher Logic Thrive reviews. Provides tools focused on building customer trust, achieving brand loyalty, and enhancing customer engagement. | 81% (Based on 52 reviews) | |
Downloadable Reports | Based on 55 Higher Logic Thrive reviews. Provides functionality to dowload reports in multiple formats. | 78% (Based on 55 reviews) | |
ROI | As reported in 22 Higher Logic Thrive reviews. Able to track return on investment, which can include increased sales, retention rates, upsell and cross-sell opportunities, and lower service costs. | 73% (Based on 22 reviews) |
Community Management
Qualitative Solutions | As reported in 38 Higher Logic Thrive reviews. Solutions that help drive conversation, such as live chat, topic generation, and idea boards. | 75% (Based on 38 reviews) | |
All-in-one Dashboard | Helps create efficientcy by delegating data viewing access and report generation to specific users. 43 reviewers of Higher Logic Thrive have provided feedback on this feature. | 72% (Based on 43 reviews) | |
All-in-one Dashboard | Helps create efficientcy by delegating data viewing access and report generation to specific users. | Not enough data |
Community Analytics
Customer Intelligence | Helps establish target markets, improve the user experience, identify market demands, and stay up-to-date. | Not enough data | |
ROI | Able to track return on investment, which can include increased sales, retention rates, upsell and cross-sell opportunities, and lower service costs. | Not enough data | |
Downloadable Reports | Provides functionality to dowload reports in multiple formats. | Not enough data | |
Customer Engagement | Provides tools focused on building customer trust, achieving brand loyalty, and enhancing customer engagement. | Not enough data |
