
I use this product almost every day when reviewing and analyzing qualitative data from our projects and building out insight reports. I love how much functionality heymarvin has built out for analyzing qualitative data from various sources, creating a catalogued repository for data, as well as building out a research panel for use across teams. I find it very easy to import my research from various sources, add participants to my research panel automatically, catalogue the research, create notes and analyze it for use in my insight reports. It's easy to use, and fun to dig into. It's made research analyses accessible for our team without a dedicated UX researcher and saved so much time in analyzing data and in preventing duplicate research efforts in areas we have already been researched and catalogued across our organization. My experience with customer support has been very positive and they are very receptive to feedback and improvement suggestions, and have taken the time to train my team to better use the software several times. Review collected by and hosted on G2.com.
I think the insights report builder has a lot of potential. It has some very cool features but it definitely could be improved to be more on-par with other document editors, and some bugs could be worked out. The quantitative insights analysis could better complement the qualitative analysis features, even if the product is not meant for analyzing this type of data. Review collected by and hosted on G2.com.