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Heap | by Contentsquare Reviews & Product Details - Page 3

Heap | by Contentsquare Overview

What is Heap | by Contentsquare?

Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight. - Improve customer experience: Pinpoint exactly where users are struggling and quickly make improvements to the customer experience, ensuring an intuitive, enjoyable user experience. - Speed time-to-market and optimize the impact of product and business teams: Rather than relying purely on gut instinct, leverage digital engagement data to test hypotheses and answer questions as they arise. With data-driven insights, confidently bring new features & experiences to market. - Build increasingly valuable features and experiences: Leverage data to build consensus on engineering investments that can be clearly tied to business outcomes. -Understand the full user journey: With native session replay, a complete data foundation, and automated data science, only Heap can surface the insights teams need to win. Over 8,000 businesses use Heap to drive business impact by delivering better experiences and better products. Customers include companies in B2B SaaS, eCommerce, and Financial Services such as Twilio, Logitech, Snapfish, Eventbrite, Esurance, Northwestern Mutual, and e*Trade.

Heap | by Contentsquare Details
Languages Supported
English
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Product Description

Heap’s mission is to power business decisions with truth. We empower product teams to focus on what matters — building the best products — not wrestling with their analytics platform.

How do you position yourself against your competitors?

Heap's Key Differentiators:

- Data Foundation: Unlike manual tracking, Heap Autocapture provides complete granularity into every single digital interaction along the customer journey without additional engineering or administrative burdens. To manage this streaming data, the data engine delivers instant access to high quality, trusted data at virtually any scale.

-Session Replay: Heap’s One-Click Session Replay brings instant context to your analytics so your teams can immediately find friction, fully understand user behavior, and quickly identify solutions to your biggest challenges.

- Proactive Insights: Data science applied to complete, retroactive digital engagement data from Heap Autocapture enables users to uncover blind spots (unknown unknowns) in their business, while exploring and analyzing all their data in real-time.

- Automated Action: Users can quickly answer questions and act on their insights in their chosen tools or data warehouse via streamlined workflows and fully automated data pipelines.


Seller Details
Seller
Heap
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@heap
5,880 Twitter followers
LinkedIn® Page
www.linkedin.com
199 employees on LinkedIn®
Description

Instant, retroactive analytics for web and iOS. No code required.


Suzi H.
SH
Overview Provided by:

Recent Heap | by Contentsquare Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
2.0 out of 5
"Price is what you pay. Value is what you get."
Intuative UI, the new AI tool is really awesome
Mitali C.
MC
Mitali C.Mid-Market (51-1000 emp.)
5.0 out of 5
"Easy to use analytics tool"
Very easy to use and implement Has a lot of features to analyze the data effectively.
CJ
Charlie J.Enterprise (> 1000 emp.)
4.5 out of 5
"Data Science to Remove Blindspot"
Am comfortable with it's advanced data science capabilities to alert me in key moments of friction and opportunities in my digital experience.
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Heap | by Contentsquare Media

Heap | by Contentsquare Demo - Dashboards (Gather insights via dashboards)
Dashboards allow you to collect reports that tell stories across your organization in a single place!
Heap | by Contentsquare Demo - Top Events
Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.
Heap | by Contentsquare Demo - Path Comparisons
From Top Events you can then choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.
Heap | by Contentsquare Demo - Effort Analysis
Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow in your digital experience.
Heap | by Contentsquare Demo - Playbooks
Playbooks condense insights from thousands of customers to provide curated dashboards that help you standardize on key metrics.
Heap | by Contentsquare Demo - Integrations
Create unforgettable user experiences by connecting digital insights with a complete network of best-of-breed tools like Marketo as shown above.
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Video Reviews

1,089 Heap | by Contentsquare Reviews

4.4 out of 5
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1,089 Heap | by Contentsquare Reviews
4.4 out of 5
1,089 Heap | by Contentsquare Reviews
4.4 out of 5

Heap | by Contentsquare Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Heap | by ContentsquareQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
KN
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

I love how Heap can provide so many insights and when you think it has all the features, there is something new introduced in Beta and we get the first opportunity to use it! Also, it is very user friendly. It has amazing customer support and love that it can integrate with other tools like Medallia etc. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Need to better define events and get them validated so we don't create duplicates and teams have lesser confusion. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Customer journey and understand their pain points

Integration with Medallia helps to pin point a customer's issue and help to resolve better and faster Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap has been an excellent tool to understand our client's journe and identify the improvements needed in our conversion funnel to achieve better results. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Some components of the set up are not simple and require in-depth research on how to perform them. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Heap has helped my team to understand which steps need to be modified to achieve higher conversions. It has also helped us to understand the overall customer behavior in our app in order to design marketing and commercial strategies. Review collected by and hosted on G2.com.

Kathy V.
KV
Communications Program Manager Associate at Apple
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap is so simple. It makes it really easy to get up and running with our reports without the extra development time required with other technologies, which can complicate and slow down product innovation by requiring the integration of analytics tools to bring data insights into the process. In addition, there are many options available with Heap, and I appreciate how well they keep users informed of new features or important updates through clear communication methods such as tutorials and training sessions - this allows us to quickly take full advantage of all its capabilities! Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

I find the interface for creating segments in the heap cumbersome and tedious. Having to rebuild it every time I want to make a simple adjustment is particularly frustrating, especially when analyzing multiple areas at once. In addition, while its unique API was initially intriguing, its incompatibility with single-page applications meant that I had to solve various problems that caused me undue stress during data analysis projects. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

I've been able to use Heap's data analysis capabilities to help my business grow. With the customer feedback we've received and our ability to track and measure sales leads generated online, I'm more informed than ever about how well our marketing strategies are working. Review collected by and hosted on G2.com.

MK
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

The way that it gathers all data in comprehensive charts, which allows you to make analysis by different view points, thus discover the pain points and strenghts of your product.

A tool to use every day, that can reviel potential bugs as well.

Prompt replies in the support cases opened. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Questionable compatibility with iOS devices - some events may be lost (or the configuration for those cases is tricky)

Session replays/heatmaps too expensive. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Identify potential pain points/bugs of the product

Reveal room to move for improvement - valuable for the product roadmap building process

Evaluate features/functionalities

Provide sales teams valuable insights about their market Review collected by and hosted on G2.com.

Mandeep S.
MS
Customer Success Manager for US West
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap is helping us understand a deeper analysis of the website without much effort to create a roadmap for future changes. It helps validate the data Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Data mismatch issue is something we have been observing sometimes Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

It is helping us do a deeper user behavior analysis and understand where the visitors are struggling. We can also see the impact of the changes we are doing through Testing. Review collected by and hosted on G2.com.

Verified User in Manufacturing
UM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

I'm a Product Researcher and I recently participated in a Heap training. I liked that Rage clicks were automatically set because I didn't know that it was an available feature. I also like the verification feature, because it allows for a better management of events. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

When an user first opens the product, it's not really clear what are the actions that should be taken and what are the most important things to be set before starting an analysis. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

I want to know how often my users are using my products and how they navigate. Review collected by and hosted on G2.com.

Marta K.
MK
Data Analyst & Growth Marketer
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

- Straightforward event tagging and editing based on direct interactions with the app.

- Almost self-explanatory way to create user segments.

- Life view of user interactions with the app. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Additional set-up was needed. For a hybrid web-based app, a lot of extra set-up was required, which was slightly tedious. It's also not possible (afaik) to directly track/pull our sales data from the app stores, which means we can only use proxy metrics for the revenue-related KPIs. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

It's our replacement solution for Google Analytics. We are monitoring all user interactions with the app to guide product decisions (product design) and optimising user journeys through the app (intake, sales). Review collected by and hosted on G2.com.

Veronica S.
VS
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

I learned to use it fairly quickly and run queries for my A/B tests. I love that it is mostly "drag and drop," and no coding knowledge is required to use the platform. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

The trainings were a little longer than I had hoped for. It would be best to have short 20-30 minute onboarding videos tailored to new users' use cases. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

I've used heap primarily to run queries on product performance and A/B tests when we are testing new initiatives. As a new PM, Heap was the least intimidating data visualization tool. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Heap | by Contentsquare?

UI gives us insights about customer activities, and usage of the platform, and is user friendly Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

limited configurations, limited data vizualisation Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

heap gives us insights on how the customer got stuck in a technical issue, without them explaining it to us Review collected by and hosted on G2.com.

Kelsey P.
KP
Social Media Specialist
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

I like the sheer * amount * of information I can access with Heap. I can parse out a lot of data and gain a ton of insight by using this tool. I also enjoy the dashboards, and that I can create my own for the charts and funnels that are relevant to my work. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Two things come to mind: first, I don't find it overly intuitive to use. As someone who works primarily in social media and copywriting, running data analyses isn't my #1 skill, but it's still a necessary part of my job; so some of the more technical aspects of the tool make it seem unnecessarily complicated (and a lot of times, I feel like I need to confirm my queries with people who are more well-versed in the tool). Second, I've been hamstringed by queries simply... not loading the data I need it to. I've reached out to CX about this and their response has been that there's simply too much data for the query to run successfully, which is unacceptable. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Heap helps me determine how much traffic our social media posts are driving to our marketplace, and therefore how much of an impact our work is having on GMV. I can also analyze a specific post through our UTM links. Review collected by and hosted on G2.com.