Cleansed data sets built on privacy-friendly mobile location data. Gravy Data-as-a-Service (Gravy DaaS) delivers observations, verified visits, consumer personas, and consumer market trend data to leading companies looking to use intelligence for a wide range of industry-specific applications. All data is optimized with Location Data Forensics – filtering and categorizing inaccurate and even fraudulent location signals. The final result? A comprehensive suite of cleansed, high-quality location data products that drive real results.