# Grata Reviews
**Vendor:** Grata  
**Category:** [Deal Sourcing](https://www.g2.com/categories/deal-sourcing)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 81
## About Grata
The private markets have a visibility problem. Dealmakers today have access to more data than ever, yet the bottleneck has shifted from access to accuracy. The result isn&#39;t insight, it’s noise. Grata is the private market intelligence platform that solves this. Made for investors, bankers, and corporate acquirers, Grata delivers complete, verified visibility across every company, relationship, and opportunity that matters. M&amp;A-trained AI agents synthesize dozens of disparate sources into decision-ready foundational intelligence, continuously validated by a dedicated human research team. A second layer captures information that is structurally inaccessible to other providers: gated European financial filings, unreported valuations, private conference attendee lists, and deal dynamics captured at the moment of transaction. At the top sits exclusive data that exists only in Grata: live deals submitted directly by investment bankers, verified advisor relationships through MergerLinks, and Datasite ecosystem intelligence. The output is a view of the private market that doesn&#39;t exist anywhere else, with 22M+ companies, 10M+ executive contacts, 1M+ financial transactions, and 99% data accuracy. Not because of a better algorithm, but because Grata has the infrastructure, relationships, and operational discipline to see what others can&#39;t, and verify what others guess at. Grata&#39;s verified intelligence is available however your team works: through Grata&#39;s platform, via API in your custom systems, or synced directly into the CRMs you already use.



## Grata Pros & Cons
**What users like:**

- Users love the **efficient search functionality** of Grata, making business sourcing quick and convenient. (25 reviews)
- Users love Grata for its **ease of use** , experiencing a seamless and enjoyable platform for locating businesses. (24 reviews)
- Users value the **granular filtering features** of Grata, enhancing their ability to gather detailed company information. (19 reviews)
- Users praise Grata&#39;s **phenomenal support team** for being responsive and valuing feedback, enhancing user experience. (17 reviews)
- Users value the **exceptional functionality** of Grata, notably for its AI capabilities and efficient CRM integration. (16 reviews)
- Data Accuracy (15 reviews)
- Users commend Grata for its **superior user interface** , proactive support, and comprehensive, granular search functionalities. (15 reviews)
- Business Acquisition (12 reviews)
- Helpful (11 reviews)
- User Interface (11 reviews)

**What users dislike:**

- Users find the **data inaccuracy** in Grata frustrating, impacting reliability and consistency in results. (17 reviews)
- Users report **inaccuracy issues** with Grata&#39;s data, especially after initial results, affecting reliability and consistency. (8 reviews)
- Users find **limited data access** challenging, particularly for specific lists and integrations with other tools. (8 reviews)
- Users find the **company exclusion** frustrating, highlighting the need for better global data coverage and improved event updates. (6 reviews)
- Users note **data incompleteness** , with occasional gaps in contact information and accuracy affected by the AI component. (5 reviews)
- Inadequate Search Functionality (5 reviews)
- Missing Contacts (5 reviews)
- Expensive (4 reviews)
- Search Functionality (4 reviews)
- Improvement Needed (3 reviews)

## Grata Reviews
  ### 1. Powerful, Efficient Company Discovery for Market Mapping and Prospecting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marin T. | M&amp;A Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2026

**What do you like best about Grata?**

What I like best about Grata is how powerful and efficient it is for discovering relevant companies. The platform makes it much easier to identify businesses that fit very specific criteria, uncover similar companies, and build high-quality target lists quickly. Instead of spending hours manually searching across different sources, Grata helps streamline the research process and surfaces companies that might otherwise be missed. It is especially valuable for market mapping, prospecting, and M&A-style research where accuracy, speed, and breadth of company discovery really matter.

**What do you dislike about Grata?**

Sometimes the keyword-based search can surface companies that are not fully relevant to the intended criteria. This means results occasionally require additional manual filtering and review to remove less relevant targets. That said, it is a relatively small issue compared to the overall value of the platform, and with more precise keywords and filters, the search results usually become much stronger.

**What problems is Grata solving and how is that benefiting you?**

Grata helps solve the challenge of finding and identifying relevant companies in a much faster and more structured way. It makes it easier to discover businesses that match specific criteria, explore similar companies, and build targeted lists for research, outreach, or market mapping. This saves a significant amount of time compared to manual searching and helps uncover companies that may not appear through standard search methods. Overall, it improves the efficiency and quality of company research.

  ### 2. Precisely targeted, global coverage - and clean HubSpot integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Investment Banking | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 20, 2026

**What do you like best about Grata?**

The combination of global coverage, accurate decision-maker identification, and the HubSpot integration is what sets Grata apart for us.

We're an M&A advisory firm operating across North America, Europe, India, Singapore, and Australia, so US-centric or Europe-only tools were a non-starter. Grata is the only platform we evaluated with proper global sector coverage — when we're researching a fragmented niche like cyber services or engineering boutiques in DACH or APAC, the companies are actually there.

The keyword-based search and website synthesis is the standout feature. I can describe a micro-niche in plain English, surface the right companies, and reliably get to the founder or senior decision maker — not a junior contact. That's transformed our outbound: instead of spray-and-pray to 10,000 tech services companies, we send a health tech report to ~100 verified health tech companies. Open rates and deliverability both improved.

The HubSpot integration saves significant CRM hygiene work — new companies and contacts flow into our pipeline without manual rekeying.

Unexpected benefit: Grata has become an onboarding accelerator. When we hired a senior specialist recently, we used it to surround them with target companies beyond their own network — they were productive on origination weeks earlier than they otherwise would have been.

**What do you dislike about Grata?**

HubSpot sync is solid but it's sometimes hard to manage complexities around domain names and changes to company status. It'd be neat to be able to define some additional rules to manage the integration

**What problems is Grata solving and how is that benefiting you?**

Before Grata, our origination engine was running on a US-centric data tool that wasn't a fit. Data quality was inconsistent, identifying the actual decision maker among hundreds of contacts per company was nearly impossible, and coverage gaps across our non-US markets were a constant drag - a real problem for a firm operating across four continents.

The core problems Grata solves for us:

Decision-maker accuracy. We struggled to identify founders reliably, but now we get closer to the right person on the first attempt, which means our outbound actually reaches people who can engage on an M&A conversation.

Global sector coverage. We couldn't research fragmented niches outside the US, but now we dive into micro-niches across four continents with the same precision, which has materially expanded our addressable universe.

Targeting precision. We can, for example, send a health tech report to ~100 verified health tech companies, which has improved open rates and email deliverability.

New hire ramp-up. Senior hires used to take time to get productive on origination, but now we use Grata to surround them with relevant targets beyond their network, which has shortened their time-to-productivity by weeks.

Bottom line: if we weren't using Grata, we wouldn't be growing as fast.

  ### 3. The Most Important Resource for My Deal Generation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Graham B. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2024

**What do you like best about Grata?**

The ability to filter for a number of criteria allowed me to only focus on only the companies that are highly relevant for me, which greatly increased efficiency.

It is also great for teams because each team member is able to use Grata while not duplicating efforts across team members because you can filter out any companies that other team members have researched.

**What do you dislike about Grata?**

The email data is very good, but there is a small percentage of companies in the database that do not have email data.

**What problems is Grata solving and how is that benefiting you?**

In my search to acquire a company, 90% of my deal flow came from direct email outreach.  Grata is the primary database tool I use to find quality companies as well as contact information for the company owners.  It is absolutely critical to my operations as a search fund.  

Grata allows me to filter for companies that are highly relevant to me and provides the key information I need to assess whether or not the company could be a good target.  I reviewed several options when choosing my database tool and Grata was the best tool out there compared to the ones I tested.

I highly recommend Grata for anybody or organization that is looking to source a deal opportunity.

  ### 4. Super helpful for industry research prior to raising a search fund

**Rating:** 5.0/5.0 stars

**Reviewed by:** Coty N. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 25, 2024

**What do you like best about Grata?**

Grata's database of private companies has been instrumental as I have evaluated target industries prior to launching a search fund. The easy filters, including revenue estimates, employee estimates, funding, and NAICS codes, have made it easy for me to find examples of target companies in different industries and identify new industry niches to consider. It has also been helpful to search the investor database and look at transaction history to understand the recent M&A activity in different industries.

**What do you dislike about Grata?**

The cost can be prohibitive in the early stages of research for search funds before capital has been raised, although the value it has brought me has been immense.

**What problems is Grata solving and how is that benefiting you?**

Grata is becoming the go to source for private company data in the US. No other platforms that I have found have been able to provide the same level of information on private companies. This has helped me as I am in the process of determining which industries I would like to search within to make an acquisition.

  ### 5. The absolute best proprietary deal sourcing platform money can buy

**Rating:** 5.0/5.0 stars

**Reviewed by:** daniel k. | Software Investor, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 12, 2024

**What do you like best about Grata?**

UI/UX is incomparable - having used almost every provider on the market in the past, it is unmatched. Keyboard shortcuts to flip through companies, 2-click add to lists,  etc. Also - being able to filter out companies I have seen already or that my team has already exported - massive time saver, prevents us from going over lists multiple times.

AI find similar is among the best out there (try to use Pitchbook or Sourcescrub to find actually relevant competitors... I'll wait).

CRM integration with DealCloud is miles ahead of others (have used Sourcescrub previously, which feels like using a carrier pigeon to update your CRM in comparison to Grata).

No other data provider understands vertical software like Grata. To a Pitchbook or Sourcescrub, if it's a software company, it's a software company. To Grata - what KIND of software company are you? If you're a CRM for commercial contractors, there's a vertical for that. State/local government software company? There's a vertical for that.

Phenomenal support team, takes my feature suggestions seriously, asks for feedback often, constantly adds to the platform and makes it easier to use.

When I got recruited to join a new firm, I made it a prerequisite for them to adopt Grata before I stepped foot in the door. Seriously. I use it every day, even when I don't even need to. It's that enjoyable of an experience.

**What do you dislike about Grata?**

I used to dislike not knowing where employees of companies were located at a glance (then they fixed that). I used to not like how saved searches and tags were mixed up (then they fixed that). I also used to not like how their software verticals were murky (then they fixed that).

So... I guess my only dislike is that they took away dark mode.

**What problems is Grata solving and how is that benefiting you?**

Grata helps me find companies that may be the right investment target fit.

  ### 6. Grata has been immensely valuable as a private company database

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 10, 2024

**What do you like best about Grata?**

Grata enables you to search and discover private companies based on a variety of specific filters. The data source also provides important information such as geography, ownership dynamics, contact information, direct links to website, LinkedIn, etc.

**What do you dislike about Grata?**

When conducting a private company search, you have to be careful with being too tight or broad with your filters so that the results are as accurate as possible.

**What problems is Grata solving and how is that benefiting you?**

Scaled discovery of private companies in the lower middle-market that might otherwise be difficult to find via Google or LinkedIn.

  ### 7. Best sourcing platform available!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Derek T. | Investment Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 24, 2024

**What do you like best about Grata?**

Grata is an incredibly comprehensive and intuitive sourcing tool! My favorite aspect of the software is the "AI Find Similar" feature. This tool allows me to quickly find similar companies and it allows me to filter by a myriad of constraints to ensure I'm finding the exact company profiles I'm looking for. In addition, the chrome add-in allows me to pull up an overview of any company with all the important metrics within seconds.

**What do you dislike about Grata?**

I have no complaints. Grata is constantly adding new features, enhancing pre-existing features and providing an easy to use platform.

**What problems is Grata solving and how is that benefiting you?**

Grata is helping my sourcing efforts for new investments. Grata's database, UI, and avaibale features are second to none and provides me everything I need to source.

  ### 8. Highly appreciate their continuous commitment to improve the product. Customer success is great too!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2024

**What do you like best about Grata?**

The comprehensiveness and accuracy of data provided by the product. Features are easy to utilize; and what I love the most is the AI Core Focus function. As for their customer service, the promptness and how eager they are to solve the issues I have is exceptionally commendable.

**What do you dislike about Grata?**

Not a dislike but something that could be helpful is a "sample company" space in when researching companies.

**What problems is Grata solving and how is that benefiting you?**

Lead Generation

  ### 9. Best UX of any alternative data provider out there

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 04, 2022

**What do you like best about Grata?**

Mouse-less navigation of search, quality business description content, integration with CRM, one-click list assignments of individual results. UI/UX blows Sourcescrub and Pitchbook out of the water (I use those too... Sourcescrub tried and only made things worse somehow). Faster than any other data platform out there, and I routinely look through dozens if not hundreds of companies per day. Really phenomenal product, support team/account management team are fantastic people to work with.

**What do you dislike about Grata?**

Not too many cons - only minor dislike is sometimes inaccurate company HQ locations or domiciles of employees
EDIT: They've since changed this. Unbelievable. Really, really solid implementation of employee data and has made my life that much easier.

**Recommendations to others considering Grata:**

Funding data from Crunchbase is not always accurate (not Grata's fault - that's on Crunchbase), but qualitative business information and search/categorization/list building is miles ahead of competitors

**What problems is Grata solving and how is that benefiting you?**

Major benefit when used in addition to a funding-specific data source liike Pitchbook. Major UI benefits over other competitors like Sourcescrub. Really easy to use and highly reliable dataset. Saved searches takes only 2 clicks to run, unlike the competitors.

**Official Response from Rachel Brissette:**

> Thank you! We're happy that Grata's user-friendly design is the best out there!

  ### 10. Great for discovery & market mapping

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ethan B. | Treasurer & Cofounder, Enterprise (> 1000 emp.)

**Reviewed Date:** July 15, 2024

**What do you like best about Grata?**

Really great global coverage. The AI find similar feature is valuable for discovery.

**What do you dislike about Grata?**

No real issues to speak of. It does what it needs to do, and does it well.

**What problems is Grata solving and how is that benefiting you?**

Grata helps keep up with a high rate of change, dynamic market. With AI driving down development time cycles, new MVPs are hitting the market more rapidly. You need a robust search solution to keep up, and Grata helps that.

  ### 11. great for Deal origination!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2024

**What do you like best about Grata?**

I love the support and the accuracy of the data.

**What do you dislike about Grata?**

It can be a bit pricey but you pay for what you gen.

**What problems is Grata solving and how is that benefiting you?**

Grata is helping me find information on business owners to help in deal origination.

  ### 12. Easy, Efficient, and Effective Platform for Sourcing and Due Diligence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew M. | Soccer Referee, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 29, 2024

**What do you like best about Grata?**

Grata offers a simple to use platform that is an essential tool when looking for prospective companies. Additionally, the usage of AI in their platform allows for specific results that fit exactly what you are looking for. Finally, whenever I had an issue using the platform it was easily resolved.

**What do you dislike about Grata?**

Sometimes the companies shown are extremely small and might not even exist.

**What problems is Grata solving and how is that benefiting you?**

Grata solved the problem of finding prospective companies by having a database of thousands of companies for me. This database was tailored to my searches and solved my issue of finding prospective companies.

  ### 13. Quality Platform Backed by Talented and Thoughtful People

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2024

**What do you like best about Grata?**

Grata is a highly functional platform that allows us to easily gain insights into privately held companies with an impressive ability to create highly targeted lists across very specific characteristics. Grata employees are incredibly helpful with ad-hoc requests.

**What do you dislike about Grata?**

I am excited to see the new features Grata continues to roll out, which I believe will continue to help us as we dig in.

**What problems is Grata solving and how is that benefiting you?**

Finding info about private companies quickly and creating lists.

  ### 14. Good service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2024

**What do you like best about Grata?**

Helpful way to quickly look up and analyze businesses

**What do you dislike about Grata?**

Sometimes it's not fully up to date. Also, there are a lot of companies missing contact information

**What problems is Grata solving and how is that benefiting you?**

Grata helps me find businesses and their owners

  ### 15. VP, Head of Corporate Development

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Enterprise (> 1000 emp.)

**Reviewed Date:** May 24, 2024

**What do you like best about Grata?**

Grata is a very valuable tool in my M&A sourcing workflow. The Chrome add-in allows me to quickly identify comparable companies . We've closed on one acquisition and are in conversations with another, all from opportunities identified using Grata.

**What do you dislike about Grata?**

In my 6 months using them I've seen valuable updates to the product that i find myself using.

**What problems is Grata solving and how is that benefiting you?**

Identifying M&A target.

  ### 16. Exception Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 05, 2024

**What do you like best about Grata?**

Grata is great for sourcing new entreprenuerial teams and customers within a certain vertical. Their NAICS code matching is extremely accurate, and Grata has all the filters necessary to make sure you're finding perfect ICP matches. I use Grata every day.

**What do you dislike about Grata?**

Grata's contact information is slightly constrained and only has information on the CEO. That information can easily be enhanced though using a service like People Data Labs.

**What problems is Grata solving and how is that benefiting you?**

Grata helps us size the TAM of a given market, find the ideal customers for our companies in a given vertical, and ultimately source new investment opportunities.

  ### 17. Great platform for preliminary deal sourcing research

**Rating:** 5.0/5.0 stars

**Reviewed by:** Akshat S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 30, 2024

**What do you like best about Grata?**

Super convenient and user-friendly way of researching companies

**What do you dislike about Grata?**

Lacks precision with data sometimes but understandable considering the nature of the companies

**What problems is Grata solving and how is that benefiting you?**

Providing users with accessibility to important deal sourcing information, especially in the private sector

  ### 18. Positive Grata experience as a college finance student

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 25, 2024

**What do you like best about Grata?**

What I like most about Grata was that i was easily able to pull up information about different companies, no matter the size, and information about them.

**What do you dislike about Grata?**

Nothing really at all. The platform was wonderful to use.

**What problems is Grata solving and how is that benefiting you?**

Grata is solving the issues of transparency in the industry. Oftentimes it's hard to know which sources to go to to learn more about a company's dealflow, but Grata provides a perfect central place.

**Official Response from Rachel Brissette:**

> Thanks for letting us know! We're happy that you find Grata to be easy to use when it comes to finding information about different companies. 

  ### 19. Best Deal Sourcing Tool Available

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dave B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2023

**What do you like best about Grata?**

Grata consistently helps us get a clear picture of the addressable market in specific indudstries.  Their ability to help us map a particular market is unparalleled compared to the other technology we've accessed in the past.  They have a great repository of executive contacts that helps us get a quick start on outreach.

**What do you dislike about Grata?**

We'd like it if their pipeline management feature was a bit more built out so we can manage everything in one place.  In their defense, it has gotten better since we started, and the team has let me know that they're continuing to work on it.

**What problems is Grata solving and how is that benefiting you?**

Grata is consistently helping us map out our key markets, get a headstart on the contact info of the executives and get a brief look into each company's financials.  Without Grata, we would surely be missing a large chunk of each market AND having to piece it together from a few other sources.

  ### 20. Best I've found and still getting better all the time

**Rating:** 4.0/5.0 stars

**Reviewed by:** Caleb W. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 13, 2023

**What do you like best about Grata?**

Key word filtering and search logic for narrowing down to the right set of companies.

**What do you dislike about Grata?**

Contact enrichment still a new feature but also a much needed addition with runway to get better.

**What problems is Grata solving and how is that benefiting you?**

Organizing the universe of private company information in a way that's easy to understand and useful.

**Official Response from Rachel Brissette:**

> Thanks for the review, Caleb! We're thrilled that you're able to narrow down to the right companies with our keyword filtering and search logic.

  ### 21. Grata Scholar Feedback

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2024

**What do you like best about Grata?**

I really enjoyed the thorough curriculum and extensive learning opportunity provided by the Grata team. I have enjoyed using the software since then and have found it be very useful through many aspects of my universtity career.

**What do you dislike about Grata?**

There honestly isn't much to dislike! I love the software!

**What problems is Grata solving and how is that benefiting you?**

It helped me source companies through my work in school.

  ### 22. Central to our research

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sam P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 28, 2023

**What do you like best about Grata?**

Being able to filter prospects using the many available filters on Grata allows me to be incredibly granular with information from a variety of sources. 

It is almost always the final step for data export for my analysis.

**What do you dislike about Grata?**

It can be hard to learn, and some of the features are hidden/hard to find, but are some of the most important (like setting default filters). 

Making these more front and center will help new users + improve ease of use for existing ones.

**What problems is Grata solving and how is that benefiting you?**

Filtering the prospects I find from disparate sources like review sites or market maps is much easier due to the filtering and tagging features of Grata. 

I can easily filter for bootstrapped companies, of a certain size, in a certain sub category... from any data source. All l need is the domain.

**Official Response from Rachel Brissette:**

> Thanks for your feedback, Sam! It's great that Grata allows you to be incredibly granular with information from a variety of sources, and that market mapping is much easier with our filters and labels.

  ### 23. Powerful tool, easy interface, and aligned with our workflow

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 11, 2023

**What do you like best about Grata?**

Grata emulates how we function.  We seek to engage clients that align well with our firm, and Grata is excellent at capturing complete and accurate information for us to evaluate potential fit.  And it's great that Grata covers conferences since we attend so many; we like to curate a list for meeting interesting companies before attending and Grata is a great tool for this.

**What do you dislike about Grata?**

We're not seeing many drawbacks with Grata.  We like that they are integrating capabilities to manage pipeline and track companies, and we are excited to see further development in this area.

**What problems is Grata solving and how is that benefiting you?**

Our main reason to use Grata is to find companies that are not well tracked in other tools, e.g. if they have not had a major financial transaction like investment or acquisition.

**Official Response from Rachel Brissette:**

> It's fantastic to hear that Grata emulates how you function, and allows you to capture complete and accurate information. Thanks for the review, Michael!

  ### 24. Sr. Associate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Drew S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Grata?**

Grata has been an essential tool for our firm. We use it daily and have not come across another tool as powerful and search capabilities (google on steroids) . The scraping tool and similar companies function is by far the best on the market. The team is always open to feedback and we are in continuous contact with them on how we utilize the platform. Katerina has been extremely helpful and quick to respond when we have questions. The platform is intuitive, self-serviceable, always improving, easy to navigate and able to narrow targeted searches. We have used other platforms in the past but nothing compares to Grata.

**What do you dislike about Grata?**

The only function that we see could improve is increased visibility to investment companies (PE, Public companies, VC, etc) and their portfolios showing where they have been acquisitive. Other than that we have no complaints and will continue utilizing the platform.

**What problems is Grata solving and how is that benefiting you?**

Sourcing, strategic acquirers, industry analysis, and internal analysis when comparing companies.

**Official Response from Rachel Brissette:**

> Thank you Drew, we're happy to hear that Grata is an essential tool for your firm, and that you haven't come across another tool as powerful. We're also glad to hear that Kat has been extremely helpful and quick to respond - we think she's great too!

  ### 25. AMAZING EXPERIENCE WITH GRATA - I love the software for lead generation and deal sourcing purposes

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adi P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2023

**What do you like best about Grata?**

The database is massive, and has ALL of the information that we need for lead generation. The search functionality is top class, second to none. You can get very creative with it. Conference and list features are also cool

**What do you dislike about Grata?**

I think the team can do a better job of the Salesforce integration. Sometimes there's records that Grata says are not in our database, but in reality they are.

**What problems is Grata solving and how is that benefiting you?**

I was using other platforms and they were running out of companies that I can add (we have a very specific criteria). But with Grata, I am finding LOTS of new companies. Also, Grata's Customer Support team is EXCEPTIONAL. Special shoutout to our Customer Experience rep, Michael D'Amico - he's exceptional at his job, he is prompt with replies, and always strives to go above and beyond to make sure I am getting the most out of the platform. Also a special shoutout to Kiely Noonan, she is the rep that helped us discover Grata, walked us through a detailed demo, facilitated the trial and processes our premium subscription. The entire lead gen/audit team is also really good and efficient at their jobs.

**Official Response from Rachel Brissette:**

> Thanks for the review, Adi! We love hearing that Grata has all of the information you need for lead generation, and that the search functionality is top class. We're also thrilled that you've had an exceptional experience with Michael and Kiely! Thanks for your feedback on the Salesforce integration. Our team is hard at work to improve the experience

  ### 26. Grata is Great for Target List Building

**Rating:** 4.5/5.0 stars

**Reviewed by:** Torian R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 14, 2023

**What do you like best about Grata?**

Grata's user interface is best-in-class. Their team is proactive and easy to work with, and the data quality is superior to that of many competitors. The filters in the search tool are easily manipulable and can get appropriately granular. Grata regularly releases new and useful features. I would recommend Grata over SourceScrub or Udu to anyone except my competitors.

**What do you dislike about Grata?**

The similar companies search feature isn't yet smart enough to be truly useful and critical pieces of data, like ownership, are occasionally incorrect. 90-95% of the time, Grata's data is accurate, but the nature of our business means that acting on an incorrect piece can mean a lost deal, so I have to verify manually.

**What problems is Grata solving and how is that benefiting you?**

I use Grata to build quality target lists for buyside M&A. Grata allows me to accomplish in 1-2 hours what would otherwise take 8-10. It's not perfect, but it gets me 80% of the way there with much less effort than having to start from scratch and search manually.

**Official Response from Rachel Brissette:**

> Thanks Torian! It's great to hear that you find our user interface to be "best-in-class", and that you would recommend Grata over Sourcescrub (except to your competitors of course). We appreciate your feedback on similar search, and will share with our team.

  ### 27. Grata is a fantastic application for deal sourcing.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bryce L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 20, 2023

**What do you like best about Grata?**

I love the functionality of the software and attentiveness to customer concerns.

**What do you dislike about Grata?**

I dislike how Grata does not allow for one easy way to access company sources like Sourcescrub.

**What problems is Grata solving and how is that benefiting you?**

Grata solves the issue of finding unique companies.

  ### 28. Great Corporate Development tool for finding detailed company data

**Rating:** 4.5/5.0 stars

**Reviewed by:** Patrick M. | Vice President Of Corporate Development, Enterprise (> 1000 emp.)

**Reviewed Date:** June 27, 2022

**What do you like best about Grata?**

Grata has an easy to use interface and allows me to quickly find relevant data on companies that I am researching. They added a Google extension button which is an easy way to get a quick snapshot of a firm when I am browsing a company's website.

**What do you dislike about Grata?**

The revenue data feature is currently in beta testing.  I have found it to be fairly inaccurate at times.  However, they are continually adding features and simplifying the interface that should all improve over time.  Pricing has increased every year - this will need to stabilize to sustain customers.

**Recommendations to others considering Grata:**

Do a demo using a real project and see the results Grata provides.

**What problems is Grata solving and how is that benefiting you?**

For the Corporate Development world, Grata has proven to be a great aggregator of data and is allowing me to do research on companies and find similar firms. I have definitely been able to find potential targets that would otherwise not be on my radar.

**Official Response from Rachel Brissette:**

> Thanks Patrick, and glad you like the Chrome extension! It's one of our personal favorites too. We're about to move revenue out of beta as we recently made some big updates to increase accuracy. Thanks for beta testing and hope you like the update!

  ### 29. Investment Associate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Investment Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 17, 2023

**What do you like best about Grata?**

- Best for identifying new leads 
- Strong ability to find similar companies to something in existing portfolio 
- Data is generally accurate vs. competitors
- Support response time is quick

**What do you dislike about Grata?**

- Don't source lists automatically like sourcescrub (e.g., had to ask for Inc.5000) 
- Chrome extension when on a company website doesn't always list the amount of capital raised (SS does)

**What problems is Grata solving and how is that benefiting you?**

To source new leads for the firm to invest in. My team's role is to find new platform & add-on opportunities.

  ### 30. Best Deal Sourcing Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wills H. | Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2022

**What do you like best about Grata?**

We have been with grata since they were ~15 employees, and it has been great to see their growth and improvement of the platform. The depth of the database is incredible, and I love being able to find "similar" companies with ease. This quick search ability helps with market mapping and understanding industry landscapes in a timely manner. I am excited to see the continued growth of the business.

**What do you dislike about Grata?**

I wish there were more tangible financial data points for public companies, similar to CapIQ / Pitchbook. I think they could also improve the platform by attaching relevant news / articles to the company pages.

**What problems is Grata solving and how is that benefiting you?**

Proprietary sourcing of new investment opportunities and finding a broader range of businesses than before. We went from scouring the web and other databases to a much more streamlined process to finding privately held businesses in sectors of interest.

**Official Response from Rachel Brissette:**

> Thanks Wills! We're thrilled to hear that you find value in our similar company search, and that your firm now has a much more streamlined process when it comes to finding privately held companies.

  ### 31. Terrific Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 31, 2023

**What do you like best about Grata?**

Grata is a fast, comprehensive and easy to use platform. The company cranks out features rapidly and is responsive to customer feedback. Customer service is uncommonly good for a SaaS product.

**What do you dislike about Grata?**

No data source is perfect so there are ocassional gaps in contact data in particular - though they have a feature where you can flag missing data and they fill it in manually, which is a really nice sweetener.

**What problems is Grata solving and how is that benefiting you?**

Grata helps us analyze industries and source M&A targets.

  ### 32. Amazing Deal Sourcing Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 18, 2023

**What do you like best about Grata?**

Grata is essential to our sourcing efforts. Grata helps us find companies that fit within our thesis and has the capabilities to track and monitor them over time. In addition, the team at Grata responds quickly and answers any questions or comments my team has.

**What do you dislike about Grata?**

I do not dislike anything about Grata. The team is constantly innovating and making the platform better with new and enhanced product features.

**What problems is Grata solving and how is that benefiting you?**

Grata is helping with our sourcing initiatives, competitive research and industry landscapes, financial and operational metrics, M&A potential, and where we should spend time on an industry and geographic level. Traditionally, finding companies has been a manual process operating across a few different Tech platforms. Grata is the best "all-in-one" capability to help us find targeted leads in areas of interest.

  ### 33. Grata for Searchers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nick B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 13, 2023

**What do you like best about Grata?**

Powerful filter features! There are tons of different ways to find what you are looking for via the Grata search tools. It has been extremely valuable to my team.

**What do you dislike about Grata?**

As a newer technology/start-up, they are constantly changing their product. There can be a bit of fatigue amongst users when there is changes to the API in Grata. A minor con that comes with a tool that is trying to be the best version of itself.

**What problems is Grata solving and how is that benefiting you?**

Great primary source of private company data. It provides solid data on company owners, revenues and employee size. I appreicate the efficiency and simplicity to get a base data set primed for an outreach campaign.

**Official Response from Rachel Brissette:**

> Thanks Nick! It's fantastic to hear that our "powerful filter features" are extremely valuable to your team. We're glad you think Grata is a great primary source of private company data.

  ### 34. Great tool for mid-market M&A Business development teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Javier S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2023

**What do you like best about Grata?**

Grata provides really usefull financial information and generic information about private companies, which isn't always available in the usual platforms such as Cap IQ. It also has an events platform that is super useful to understand which companies are attending and event in a specific industry

**What do you dislike about Grata?**

Most of the data focuses in the US. As a global Investment Bank, we would like to have access to European companies. Also, the events part of the tool could be improved.

**What problems is Grata solving and how is that benefiting you?**

Grata allows you to find companies in niche sectors you might not have had on your radar. Its a good way to be the first to contact them and "plant the seed" for future deals.

**Official Response from Rachel Brissette:**

> Thank you for the review, Javier! We are glad that Grata is allowing you to find companies in niche sectors, and provides useful information about companies that isn't always available in other platforms, like CapIQ.  Regarding events, we have recently made improvements to our in-app conference enrichment thanks to feedback like yours - please reach out to your CSM to learn how you can best utilize this!

  ### 35. The Best Deal Sourcing for Early-Stage VC

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Venture Capital & Private Equity | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 01, 2023

**What do you like best about Grata?**

Grata is excellent for finding early-stage companies and has the best filtering/search functionality I have used (compared to Pitchbook or Crunchbase)! I love the Chrome extension and use it every day to look at the brief company profile for any website. The conference attendee list feature is a game changer and saves me so much time deciding whether to attend a conference.

**What do you dislike about Grata?**

I wish the lists / labels synch with CRM feature was better / more robust, but they are actively building that now, and I am excited to see what they come up with.

**What problems is Grata solving and how is that benefiting you?**

Grata makes finding potential investment opportunities much easier/more streamlined than other products.

**Official Response from Rachel Brissette:**

> Thank you for the review! It's great to hear that Grata is excellent for finding early stage companies, and that we have the best filtering/search functionality you have used!

  ### 36. Great Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 23, 2023

**What do you like best about Grata?**

Provides a lot of information that's difficult to find elsewhere! Company size, revenue, etc, can all easily be found on Grata.

**What do you dislike about Grata?**

Not every company can be found on Grata easily, but a large portion still can be.

**What problems is Grata solving and how is that benefiting you?**

It can be hard to find information such as revenue, expenses, company size, etc. on public websites. Grata allows me to access this information in a very clear way.

  ### 37. Fantastic product to generate targeted leads, create a sales pipeline, and conduct market sizing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2023

**What do you like best about Grata?**

When we find a prospect we want to pursue we can easily find the contact info instead of searching through Linkedin separately. The "Find Similar Companies" functionality is also fantastic and allows us to target leads based on where we have had success already.

**What do you dislike about Grata?**

It would be great if the pipeline functionality was more fleshed out. We could use it to replace other tools we use today for sales in that cast.

**What problems is Grata solving and how is that benefiting you?**

Grata allows us to find leads more quickly and share them with the sales team seamlessly rather than buying contact lists or conducting slow searches on Google.

  ### 38. Fantastic Prospecting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael C. | IT Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 10, 2023

**What do you like best about Grata?**

Grata is easy to use, fast and effective. Their user interface is streamlined, making prospect list creation easy to edit and export with ease. I have not seen a competitor whose results and interface are as good as Grata.

**What do you dislike about Grata?**

The sales process before signing on was shaky. There were going through an internal change the sales team was not aware of. They fixed the issue, however this could have been avoided with more training.

**What problems is Grata solving and how is that benefiting you?**

Other platforms do not provide a list of prospects as fast as Grata can. I can form a list of potential companies to contact in less than 10 minutes, edit the entries, and then export them to my CRM or Excel of choice. It makes prospecting and research very easy, as the expanded keywords and filter options make finding new clients a breeze. I can recommend this product wholeheartedly.

**Official Response from Rachel Brissette:**

> Thank you, Michael! We love hearing that our user interface is streamlined, making prospect list creation easy to edit and export. It's great that you can form a list of potential companies in less than 10 minutes. We have sent your feedback to our team, and have addressed the opportunity for better training. Thank you again for your honesty and feedback, it helps make us better!

  ### 39. Intuitive interface, dynamic plug-ins, and fantastic customer success/support functions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael S. | Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 09, 2023

**What do you like best about Grata?**

Grata is easy to use and, compared to all of the comparable private company resources I've worked with, has the best user interface. Data is comprehensive, and search / save tools for creating lists and reports are extremely helpful. The customer success and service team are constantly seeking customer recommendations to improve the product and will track down any data you need on an ad-hoc basis if there are information gaps in the system.

**What do you dislike about Grata?**

There is nothing I dislike about Grata..

**What problems is Grata solving and how is that benefiting you?**

Grata helps me find new leads quickly and efficiently all in one centralized location, as opposed to having to leverage multiple clunky resources.

**Official Response from Rachel Brissette:**

> Thank you, Michael! It's fantastic that Grata is helping you find leads quickly and efficiently, and that we have "the best user interface". We appreciate your support!

  ### 40. Best in class deal sourcing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elizabeth Desanges B. | Investment Banking Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 27, 2023

**What do you like best about Grata?**

Grata made researching companies in the healthcare space and developing an investment theme very easy. The platform's keyword search helps sort and narrow your search of companies.

**What do you dislike about Grata?**

Not much that I can think of! Honestly a great company research platform.

**What problems is Grata solving and how is that benefiting you?**

Limited information available on private companies for financial research

  ### 41. Makes my life so much easier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 18, 2022

**What do you like best about Grata?**

If you are trying to source businesses you could pretty much use Grata and nothing else.  The search is very good (using the "find similar companies" feature is my go-to) and the email verification and data enrichment seem to get better all the time.  At this point, I rarely need to use other platforms to find valid contact info.  The way information is displayed is very digestible and it's really convenient to quickly check out the actually company website and linkedin.  The extension is also something I probably use dozens of times a day.  It's a great way to get a quick sense of how big a company is, is it growing, and what kind of investment (if any) it has recieved.

**What do you dislike about Grata?**

Sometimes navigating lists is a little challenging especially when you start to drill down into "similar companies" within a list.   I have also noticed there are some companies that seem to pop up almost no matter what I'm searching for.  These are really minor though wouldn't rise about the "nuisance" category.

**What problems is Grata solving and how is that benefiting you?**

Grata has saved me countless hours and has made sourcing business so much easier.  Everything from sizing an industry to getting an owner email are made very quick and easy.

**Official Response from Rachel Brissette:**

> Glad to hear Grata has been so helpful and that you like our accurate contact info and similar search feature. Thanks for sharing your experience! If your lists are in similar industries or there's enough variance in your lists, a few of the same companies may come up as suggestions. We will share this with our product team as we continue to update our algorithm!

  ### 42. Easy to use and reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cory C. | Managing Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2023

**What do you like best about Grata?**

I love how easy it is to use Grata, specifically how you're able to narrow your search using filters and how robust the library is.  In my research I don't believe there's another tool out there that is better

**What do you dislike about Grata?**

I wish the revenue figures were more accurate, but given that companies are private I understand how that is harder to come by.  However, understanding more about the methodology for each company (and what informs the degrees of confidence) would help me to put things into context

**What problems is Grata solving and how is that benefiting you?**

Grata is helping me to develop early contact lists, and the contact information is surprisingly accurate.  Typically I only have to update roughly 20% of the list

**Official Response from Rachel Brissette:**

> Thank you for the feedback, we hear you on revenue estimates. If you go to "View Methodology" within the revenue estimate, you should be able to read how we calculate these estimates. We have even more transparency coming soon. We're thrilled to hear that our contact information and user-friendly search is helping you develop lists.

  ### 43. Grata has been a game changer for us

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike  A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2023

**What do you like best about Grata?**

The speed and efficiency of building a targeted list. The customer service is top notch and the support we've received from Abdel and his team has been incredible. 2022 was a test year for us, and we've extended our subscription for another two years.

**What do you dislike about Grata?**

There's a slight learning curve to developing an accurate list, and you want to screen the entire list before downloading or you will get a lot of targets that are not relevant.

**What problems is Grata solving and how is that benefiting you?**

They put a tremendous amount of thought into improving the search results. Adding NAICS/SIC codes or industry-specific categories has helped improve search results.

**Official Response from Rachel Brissette:**

> Thanks Mike, we love hearing that Grata is helping you efficiently build a targeted list, and that you appreciate our Industry categorizations.

  ### 44. Comprehensive Database for Private Companies

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ryan S. | Analyst, Venture Capital & Private Equity, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2022

**What do you like best about Grata?**

- Data: just recently updated their database with more companies, catches 99% of companies out there
- Search Engine: very comprehensive search function with a ton of options including but not limited to industry, end-customers, revenue size, location, fundraising situation, and most importantly, keyword searches with customizations in includes, excludes, and groups
- Export: easy to navigate and has a lot of data columns in the default setting
- Service: the team responds fast with customized data cleaning and scraping service available
- Google Chrome Extension: cherry on top, saves the hassle of going into Grata by simply going to a company website and opening the chrome extension

**What do you dislike about Grata?**

- The algorithm for the comparable company function could be better as it sometimes does not really catch similar companies
- Revenue estimate could be more accurate

**What problems is Grata solving and how is that benefiting you?**

Finding target companies as potential investment targets

**Official Response from Rachel Brissette:**

> Thanks Ryan, we love hearing that you're getting value from our comprehensive search function, and that our Google Chrome extension is the "cherry on top".  

  ### 45. PE Associate Identifying Potential Opportunities

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christian B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2023

**What do you like best about Grata?**

Grata's access to web data and filter features make it easier than ever to identify potential investment opportunities and then provides contacts to quickly conduct outreach.

**What do you dislike about Grata?**

Since there is an AI component to Grata's operations, the data is not always 100% accurate or complete, but it is the best tool out there to get you 80%+ of the way there.

**What problems is Grata solving and how is that benefiting you?**

Grata helps me quickly screen through millions of companies to build an industry landscape, identify the universe of potential M&A opportunities, or identify potential platform investment opportunities.

**Official Response from Rachel Brissette:**

> Thanks Christian! We're glad that Grata's web data and filter features make it easier than ever to identify potential investment opportunities.

  ### 46. Grata is 10x’ing my sourcing ability

**Rating:** 5.0/5.0 stars

**Reviewed by:** David P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Grata?**

Grata is one of the best tools I have ever seen as a venture investor.  The filters in combination with their ML scraping layer creates a great workflow for sourcing proprietary deal flow.  The team is maniacally product focused and continue to add functionally that is incredible.

**What do you dislike about Grata?**

I'm curious to know how it's going to fit long term with CRM.  Today the functionality is outpacing my CRM but they alack some core CRM features thst I need.

**What problems is Grata solving and how is that benefiting you?**

Finding vertical specific companies quickly

**Official Response from Rachel Brissette:**

> Thanks David! We love hearing that Grata is one of the best tools you have ever seen as a venture investor, and that our filters are creating a great workflow for deal sourcing. Please continue to let us know how we can best improve our CRM functionality, thanks again!

  ### 47. Nimble platform with room to grow

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mike F. | Financial Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 09, 2023

**What do you like best about Grata?**

We love the platform's ability to deliver the insights and prospects we care about while making software the most crucial part of the experience.  Other platforms rely on overseas data input while investing less in software.

**What do you dislike about Grata?**

It would be great if the team invested in AI to build a sourcing profile around the types of businesses we like.

**What problems is Grata solving and how is that benefiting you?**

Grata is helping us with efficient sourcing.

**Official Response from Rachel Brissette:**

> Thanks Mike, it's great that you love the platform's ability to deliver the insights and prospects you care about. We also appreciate the feedback, and our team is actively utilizing AI to improve our company profiles.

  ### 48. Grata Makes BD Easier - Solid Contacts, Awesome User Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Investment Banking | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2022

**What do you like best about Grata?**

The web application is highly customizable, and there are many ways to save searches and lists and receive signals about relevant changes or additions to your content.

**What do you dislike about Grata?**

Grata is still a young company with 6 years of history, so I know my qualms are on their roadmap. There aren't many downsides, but they need a mobile app and an Outlook integration. They have the data, but it's still, understandably, up to the user to monetize that data via e-mails, calls, etc. Streamlining the outreach process would make Grata a true "one-stop shop" for business development needs.

**What problems is Grata solving and how is that benefiting you?**

Expanding our target audience is a constant challenge. Where we operate in the lower middle market, private company space makes it difficult to find quality contacts to build new relationships. Grata is essentially solving that problem for us by making target identification easy - we identify targets, refine our criteria along the way, and get steady streams of updates from Grata about what's going on in our target audience.

**Official Response from Rachel Brissette:**

> Thanks for the positive review! We're happy to hear that you're finding success with our searches, and that you're receiving updates on relevant changes and additions to your company targets.

  ### 49. Regular user of Grata with private equity use case

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dairo I. | Managing Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 21, 2023

**What do you like best about Grata?**

Grata is constantly introducing new features such as NAICs based search and industry conference information.  CRM integrations better too.

**What do you dislike about Grata?**

Some of the search algorithms need improvement.  For example, searching for 'similar companies' is not reliable after the first handful of companies.

**What problems is Grata solving and how is that benefiting you?**

Identifying potential M&A targets with access to principal level information.

**Official Response from Rachel Brissette:**

> Thank you for the feedback, Dairo. Similar to Google, Grata ranks the best results highest, which is why you'll typically see higher quality results on the first page. We're currently making updates to the similar search algorithm that will further improve reliability of results. In the meantime, we would recommend adding keywords or other filters to further scope results. Please let us know if you have any other questions.

  ### 50. Essential for our outreach and research efforts

**Rating:** 4.5/5.0 stars

**Reviewed by:** Hereford J. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2023

**What do you like best about Grata?**

I haven't come across any tool on the market with so many filtering features and indicators so you can be confident in the data you're scraping.

**What do you dislike about Grata?**

The price is too dang high. i wish Grata had a month to month option or was able to charge by the credit for those who don't want a yearly subscription

**What problems is Grata solving and how is that benefiting you?**

Grata is helping us identify our universe of targets in a fast and relatively simple way

**Official Response from Rachel Brissette:**

> Thank you - it's great to hear that our filters help you zero in on company targets


## Grata Discussions
  - [What is Grata used for?](https://www.g2.com/discussions/what-is-grata-used-for) - 1 comment

- [View Grata pricing details and edition comparison](https://www.g2.com/products/grata/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-10+23%3A25%3A22+-0500&secure%5Bsession_id%5D=9b885061-03a4-48c4-b123-b3a44bb2902d&secure%5Btoken%5D=855c0f9c5a64941bbc2db3e2144ad9b5b271b1946d359dc92d320d7f587cf9c3&format=llm_user)
## Grata Integrations
  - [Affinity](https://www.g2.com/products/affinity/reviews)
  - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [DealCloud](https://www.g2.com/products/dealcloud/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)

## Grata Features
**Lead Generation**
- Lead Builder
- CRM Integration
- Data Import & Export Tools

**Financial Information**
- Document Search

**Lead Intelligence**
- Lead Validation
- Lead Enrichment
- Lead Quality
- Lead Analysis
- Browser Extension

**Deal Identification - Deal Sourcing**
- Market Mapping
- Advanced Filters
- AI-Powered Search 

**Analysis**
- Collaboration

**Deal Management**
- Deal Sourcing

**Market Intelligence - Deal Sourcing**
- Automated Data Enrichment
- Real Time Alerts
- Investment Trend Analysis
- Competitive Benchmarking
- Performance Metrics

**Agentic AI - Lead Intelligence**
- Cross-system Integration

**Market News**
- Alerts and Monitoring
- Market Information

**Collaboration**
- In-Platform Communication

**Workflow & Customization - Deal Sourcing**
- Secure Document Sharing
- Third Party Integrations
- Customizable Dashboards
- Pipeline Management

**Platform Basics**
- Mobility
- Interoperability

**Sourcing**
- Deal Sourcing
- Pipeline Management
- Marketplace

**Agentic AI - M&A Software**
- Natural Language Interaction
- Proactive Assistance

## Top Grata Alternatives
  - [Sourcescrub](https://www.g2.com/products/sourcescrub/reviews) - 4.5/5.0 (55 reviews)
  - [PitchBook](https://www.g2.com/products/pitchbook/reviews) - 4.5/5.0 (253 reviews)
  - [AlphaSense](https://www.g2.com/products/alphasense/reviews) - 4.6/5.0 (313 reviews)

