---
title: Google Web Designer Reviews
meta_title: 'Google Web Designer Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 280 reviews by the users' company size, role or industry
  to find out how Google Web Designer works for a business like yours.
aggregate_rating:
  rating_value: 3.8
  review_count: 280
  scale: '5'
date_modified: '2026-07-13'
parent_category:
  name: Software Design
  url: https://www.g2.com/categories/software-design
---

# Google Web Designer Reviews
**Vendor:** Google  
**Category:** [Web Design Software](https://www.g2.com/categories/web-design)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 280
## About Google Web Designer
Google Web Designer is a free, professional-grade tool developed by Google for creating interactive HTML5-based designs and motion graphics that can run seamlessly across various devices. It empowers users to design and build engaging content, such as advertisements and web pages, without requiring extensive coding knowledge. The platform offers a user-friendly interface that combines visual design tools with the flexibility to edit HTML, CSS, and JavaScript directly, catering to both designers and developers. Key Features and Functionality: - Animation Tools: Users can create animations using two modes: Quick mode for scene-based animations and Advanced mode for timeline-based animations with layers. Motion paths and custom easing provide precise control over animations. - 3D Content Creation: The tool supports the creation and manipulation of 3D content using CSS3, allowing for the rotation and transformation of objects along any axis. - Responsive Design: Google Web Designer enables the creation of responsive ads and web content that adapt to different screen sizes and orientations, ensuring a consistent user experience across devices. - Interactive Components: The platform includes a variety of built-in components, such as image galleries, video players, and maps, which can be easily integrated to enhance interactivity. - Google Integrations: Seamless integration with other Google products, including Google Ads, Display &amp; Video 360, and Google Drive, facilitates efficient workflows and direct publishing of content. - Code Editing: For users with coding expertise, the Code View allows direct editing of HTML, CSS, and JavaScript, with features like syntax highlighting and code autocompletion to streamline the coding process. Primary Value and User Solutions: Google Web Designer addresses the need for a versatile and accessible tool to create rich, interactive web content without the steep learning curve associated with traditional coding. By offering a blend of visual design capabilities and code editing flexibility, it caters to both designers seeking intuitive design tools and developers requiring precise control over code. The platform&#39;s support for responsive design ensures that content is optimized for various devices, enhancing user engagement. Additionally, its integration with Google&#39;s advertising and cloud services streamlines the creation, management, and deployment of digital marketing materials, making it a valuable asset for businesses aiming to produce high-quality, interactive web content efficiently.



## Google Web Designer Pros & Cons
**What users like:**

- Users value the **ease of use** of Google Web Designer, appreciating its intuitive design tools and drag-and-drop functionality. (6 reviews)
- Users love the **affordability** of Google Web Designer, appreciating its free access compared to expensive alternatives. (5 reviews)
- Users value the **free services** of Google Web Designer, enabling cost-effective creative solutions for teams without advanced skills. (5 reviews)
- Users love the **easy creation process** with Google Web Designer, appreciating its templates and intuitive drag-and-drop interface. (4 reviews)
- Users highlight the **advanced animation features** of Google Web Designer, enhancing creativity and efficiency in design. (3 reviews)
- Simple (3 reviews)
- Time-saving (3 reviews)
- Users find Google Web Designer to be **intuitive and easy to learn** , facilitating quick and professional HTML5 ad design. (2 reviews)
- Quality (2 reviews)
- User Interface (2 reviews)

**What users dislike:**

- Users find the **learning curve steep** , requiring significant time to master advanced features, especially for beginners. (3 reviews)
- Users find the **limited features** of Google Web Designer constrain their ability to create complete websites effectively. (2 reviews)
- Users feel frustrated by the **limited template library** , wishing for more options to streamline their design projects. (2 reviews)
- Users experience **slow performance** on lower-end systems, impacting design efficiency and user satisfaction. (2 reviews)
- Users find the **steep learning curve** challenging, especially when trying to master advanced features as beginners. (2 reviews)
- Users find the **complex interface** of Google Web Designer outdated and not suitable for web design tasks. (1 reviews)
- E-commerce Limitations (1 reviews)
- Limited Design Options (1 reviews)
- Limited Flexibility (1 reviews)
- Limited Functionality (1 reviews)

## Google Web Designer Reviews
  ### 1. web design 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 07, 2018

**What do you like best about Google Web Designer?**

The best feature is the easy flow of the features that google allows you to use. It makes it incredibly simple to create the perfect lay out without becoming too much. 

**What do you dislike about Google Web Designer?**

Sometimes the features are a little too generic. I would like to be a little more specific to what I want to accomplish. 

**What problems is Google Web Designer solving and how is that benefiting you?**

We are able to create a great place for consumers to go to and learn about our business .

  ### 2. I enjoyed this product but others work better

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 26, 2018

**What do you like best about Google Web Designer?**

I like the features that Web Designer displays.  It seems to have features that are applicable to web design and creation. 

**What do you dislike about Google Web Designer?**

This product worked well with some computers but didn't with others.  For example, it did not seem to download correctly using a Mac computer.  I found this frustrating. 

**What problems is Google Web Designer solving and how is that benefiting you?**

I used this product to help development different websites with activities related to classes. 

  ### 3. Fantastic to use, especially if you are new to design!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Valerie H. | Website Administrator, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2018

**What do you like best about Google Web Designer?**

I find it very simple to use and the navigation is seemless.

**What do you dislike about Google Web Designer?**

I really can't think of anything I dislike about it at this moment.

**What problems is Google Web Designer solving and how is that benefiting you?**

When I need something made quickly and just don't have a lot of extra time, I utilize Google Web Designer - it has really helped streamline things in a crunch.

  ### 4. Useful tool for creating ads

**Rating:** 3.5/5.0 stars

**Reviewed by:** Emili O. | Asesora en ventas , Small-Business (50 or fewer emp.)

**Reviewed Date:** June 27, 2018

**What do you like best about Google Web Designer?**

The interface is intuitive and practical and is an accessible and free tool. You can add photos, graphics among others

**What do you dislike about Google Web Designer?**

Due to its simplicity and range of templates, risk that our designs are similar to other users

**Recommendations to others considering Google Web Designer:**


I practice to make your advertising projects with good quality

**What problems is Google Web Designer solving and how is that benefiting you?**

Easy use, availability of tutorials on the web, which helps the learning curve to be fast and an excellent template system.

  ### 5. Good start, but increased functionality should follow

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jake V. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 10, 2018

**What do you like best about Google Web Designer?**

This is a very easy tool for people to use, even with no previous animation experience.  You can make almost any basic, professional looking ad that you would see online.

**What do you dislike about Google Web Designer?**

It could have more functionality added for making more complex animations.  

**Recommendations to others considering Google Web Designer:**

Try it out.  Its free.

**What problems is Google Web Designer solving and how is that benefiting you?**

We've been able to make animated banner ads for the Google Display network much easier.

  ### 6. Misleading

**Rating:** 1.5/5.0 stars

**Reviewed by:** Katrina W. | Senior Graphic Designer, Non-Profit Organization Management, Enterprise (> 1000 emp.)

**Reviewed Date:** November 26, 2017

**What do you like best about Google Web Designer?**

I was able to use this program to design banners easily and efficiently.  I will say this program is very user friendly though, because other programs can be very overwhelming to pick up.  This lacked some things I was looking for but it was very easy to jump in, so for new users that is definitely a plus. 

**What do you dislike about Google Web Designer?**

I couldn't bring in any of my own html files to edit and work on in this program. It definitely is very limiting with its ability to create any form of CSS style sheets, or adding in javascript.  As an overall editor for websites it lacks the basic foundation for creating comprehensive designs.  

**What problems is Google Web Designer solving and how is that benefiting you?**

With this program I created a lot of banners and ads to promote things going on through the calendar year for my job.  

  ### 7. Web design for beginners

**Rating:** 1.5/5.0 stars

**Reviewed by:** Norma S. | Diseñador de páginas web, Graphic Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 09, 2018

**What do you like best about Google Web Designer?**

It is a very simple program to use for beginners, and it mainly works to create simple websites without many complications. Its biggest advantage is that the program is free.

**What do you dislike about Google Web Designer?**

The program has too many cons, one of the most important is that websites are not built using programming languages, but dragging add-ons from the interface, which makes it impossible to create high quality websites, which makes it an obsolete tool or inseparable to be implemented in the professional field.

**Recommendations to others considering Google Web Designer:**

If we compare this program with what could be its competition (Muse), I recommend much more this, for the simple fact that it is free and you can do practically the same as you do with Muse.

**What problems is Google Web Designer solving and how is that benefiting you?**

It really is not a tool that has helped me a lot, since at no time I included it among my work tools, since it does not work for what I do.

  ### 8. Great Tool for Modular Web Development

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** November 21, 2018

**What do you like best about Google Web Designer?**

Easy to use tools for creating web components

**What do you dislike about Google Web Designer?**

If you’re in the market for full website design tool, this is not the best product for you. 

**What problems is Google Web Designer solving and how is that benefiting you?**

In house web app

  ### 9. Not Web Design - should be Google Ad Design

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2018

**What do you like best about Google Web Designer?**

Well Its nice if your looking to make a banner ad

**What do you dislike about Google Web Designer?**

Its maybe possible to hack an ad banner into a whole limited page, but why go through all the trouble for a limited design.

**Recommendations to others considering Google Web Designer:**

For creating Ads not web sites like the name suggests

**What problems is Google Web Designer solving and how is that benefiting you?**

Not really problem solving program

  ### 10. Google web designer to sharp up your siill

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 05, 2018

**What do you like best about Google Web Designer?**

To create animation using CSS on HTML5 page then you are in best lace to stop this will make your work easier.

**What do you dislike about Google Web Designer?**

Well there so much of the work left in google web designer i hope google are working on this to make the things happen 

**Recommendations to others considering Google Web Designer:**

Well not all the time but yes this will makes you happy when you are working on this 

**What problems is Google Web Designer solving and how is that benefiting you?**

Many times when other desigber fails this one helps me alot to accomplish my goal
Thanks

  ### 11. A useful web design tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rahman M. | Freelance Graphic Designer, Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 30, 2017

**What do you like best about Google Web Designer?**

i love using google web designer for making ads and banners for clients.i user it a lot because of the its simplicity of the interface and since its still in beta mode,new things keep coming up like the newly added templates which almost reduces the workload by 50%.

**What do you dislike about Google Web Designer?**

when i came across google web designer i actually thought you can finish up the entire site using it, only to realise that its for banners and ads hopefully the dev team is working on that.



**Recommendations to others considering Google Web Designer:**

i would encourage anyone who has not tried it yet to do so



**What problems is Google Web Designer solving and how is that benefiting you?**

i use google web designer to create facebook ads,youtube ads,websites ads and banners.

  ### 12. Ease of use, good results 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Natalie M. | Intern, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2018

**What do you like best about Google Web Designer?**

What I like about Google web design is its ease of use for users, clean, Adobe-like interface, and desktop-to-web transition design ease. 

**What do you dislike about Google Web Designer?**

What I dislike would be some of the issues with uploading to web or waiting for it to load. Otherwise, no complaints. 

**What problems is Google Web Designer solving and how is that benefiting you?**

Web design for myself and clients. 

  ### 13. Fast and easy web design

**Rating:** 2.5/5.0 stars

**Reviewed by:** Elio P. | Diseñador de páginas web, Graphic Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 16, 2017

**What do you like best about Google Web Designer?**

It is a web design program with a very intuitive and easy-to-use interface for users who are just starting out in the world of web design. With it you can add advertisements and animations very easily, ideal to complement a website.

**What do you dislike about Google Web Designer?**

It is not a web design tool in itself, since it does not use programming languages, which makes it quite difficult to find an error (if any). For professional users it can be somewhat obsolete, since there are programs that have everything necessary for the job.

**What problems is Google Web Designer solving and how is that benefiting you?**

It has helped me explain a bit how the world of web design works, but no further, since the program itself is very limited.

  ### 14. Easily Accessible for All but Not Intuitive

**Rating:** 2.5/5.0 stars

**Reviewed by:** Kathryn E. | Graphic Designer, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 11, 2017

**What do you like best about Google Web Designer?**

Google Web Designer is a free program that anyone can download. It has some similarities to Adobe Flash, which has become outdated over the years. Once you get the hang of things, it's easy to create short custom animations.

**What do you dislike about Google Web Designer?**

Google Web Designer is nowhere as simple and intuitive as Adobe Flash was. I would choose Flash 100x over. Web Designer is also becoming a monopoly since it's becoming the only standard that google sites will allow due to compression size. For example, if you make an ad in Adobe AfterEffects or Flash, the chances of you being able to compact the file into a small enough size to upload is slim to none. I don't like that about Google Web Designer at all, especially since it's not even close to being the best program.

**Recommendations to others considering Google Web Designer:**

Watch a lot of tutorials online before you start using this since it seems it's hard to figure out on your own.

**What problems is Google Web Designer solving and how is that benefiting you?**

Google Web Designer is nice for creating short web motion graphic advertisements. It's nice because it allows me to create ads for my company that are animated and therefore eye-grabbing, rather than a stationary jpg that is dime a dozen.

  ### 15. Google Web Designer: a hidden gem.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Chris P. | Mobile UI Designer, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 11, 2018

**What do you like best about Google Web Designer?**

Remember Flash? In the old days? Macromedia Flash? This app feels like the spiritual successor. It's a great little app to create ads, or prototype simple animations.

**What do you dislike about Google Web Designer?**

The interface matches neither Windows or Mac. There's so many little edges cases where keyboard commands are just not what you'd expect. It's also a bit of a resource hog.

**What problems is Google Web Designer solving and how is that benefiting you?**

I produced a rapid series of Google/DoubleClick ads using this, instead of using my archaic animated GIF out of Photoshop method. It was far faster, smaller file size, and probably better for SEO.

  ### 16. Easy tool for ads and banners

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fredrick M. | Information Technology Supervisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2017

**What do you like best about Google Web Designer?**

i love using google web designer for making ads and banners for clients.i user it a lot because of the its simplicity of the  interface and since its still in beta mode,new things keep coming up like the newly added templates which almost reduces the workload by 50%.

**What do you dislike about Google Web Designer?**

when i came  across google web designer i actually thought you can finish up the entire site using it, only to realise that its for banners and ads hopefully the dev team is working on that.

**Recommendations to others considering Google Web Designer:**

i would encourage anyone who has not tried it yet to do so

**What problems is Google Web Designer solving and how is that benefiting you?**

i use google web designer to create facebook ads,youtube ads,websites ads and banners

  ### 17. Used for ad work and simple animations.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2017

**What do you like best about Google Web Designer?**

Ability to have whatever actions you need to happen be possible. I am not entirely proficient in this program yet, but it does seem like the features needed are present.

**What do you dislike about Google Web Designer?**

While part of it is intuitive (if you have used keyframes before), I think more could be done to make it usable for someone new to animation work. More visual.

**Recommendations to others considering Google Web Designer:**

If the user has used similar products before, I think they will be able to use it quite easily. For new users, I think reading or viewing tutorials would be helpful for them. The user may want to achieve some things and might have to dig a bit to do so—but a tutorial would make the software easier to use. If the user has not used keyframes before, I think a tutorial would definitely be helpful.

**What problems is Google Web Designer solving and how is that benefiting you?**

I used Google Adwords for a set of banner ads for a client. I was also then able to use the product to create a simple animation (simulating a modal animation on a website) for another client.

  ### 18. Google webdesign review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 22, 2018

**What do you like best about Google Web Designer?**

I like that it’s a free tool and it’s very easy to understand. It was easy to switch over from Wordpress. 

**What do you dislike about Google Web Designer?**

Honestly nothing to dislike. It’s easy to understand and set up.

**What problems is Google Web Designer solving and how is that benefiting you?**

All from starting my own web design banners to creating a platform.

  ### 19. A simple tool to create ads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gladys Z. | Community Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 09, 2018

**What do you like best about Google Web Designer?**

Google Web Designer is a very simple tool for creating banners and ads to be published on websites. It contains a large number of templates, which are very helpful for designing what you need. I love that it can be downloaded and used for free.

**What do you dislike about Google Web Designer?**

That it is not a web design application, but a tool for animated advertising.

**Recommendations to others considering Google Web Designer:**

It is a good starting point, mainly for beginners who want to understand how to navigate the world of coding design.

**What problems is Google Web Designer solving and how is that benefiting you?**

Currently, I use it for banner design and for rapid prototyping.

  ### 20. Software to migrafe easy from flash to HTML5

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Google Web Designer?**

The interfaz is very similar to Flash so it is easy to animators migrate from Flash to HTML5

**What do you dislike about Google Web Designer?**

I havent been able to get the html5 easily when you want to do basic things or using canvas

**Recommendations to others considering Google Web Designer:**

If you are a animator or illustrator and come from flash and you want to migrate to HTML5 this is your software

**What problems is Google Web Designer solving and how is that benefiting you?**

Banners in html5, animations in html5, sliders for webs...

  ### 21. Google Web Designer

**Rating:** 2.5/5.0 stars

**Reviewed by:** Jill H. | Assistant Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 25, 2018

**What do you like best about Google Web Designer?**

I love Google and I like that with this program you are able to access all the features of google while designing a website

**What do you dislike about Google Web Designer?**

Not a lot of options like in some of the other web designers

**What problems is Google Web Designer solving and how is that benefiting you?**

Making new site links for our main site

  ### 22. Hmm....Best for AdWords Motion Graphics....Sketchy!

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 24, 2018

**What do you like best about Google Web Designer?**

It's fairly straightforward to use if you've already worked with Dreamweaver, Muse, or Photoshop. 

**What do you dislike about Google Web Designer?**

This is really only best for AdWords motion graphic ads / gifs. Which I find funny since it seems to only have been created for people to spend more money on Google AdWords. But that's Google for you!

**Recommendations to others considering Google Web Designer:**

It's free, so give it a try. 

**What problems is Google Web Designer solving and how is that benefiting you?**

Quickens AdWords motion graphics / gif projects. 

  ### 23. Google web designer reviews

**Rating:** 4.5/5.0 stars

**Reviewed by:** lucia m. | children's pastor assistant, Religious Institutions, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 30, 2017

**What do you like best about Google Web Designer?**

I like that it looks like photoshop and I can work on it for free with all the different options it gives you such as the 3d graph,tools, a pen tool,a shapes tool and the choice of adding pictures from other sources, that i can dowload it to my laptop as well as on my phone. i can add youtube videos as well as a map from google. i guess for being free this program will only be limited to so much work you can do with it , so anyone be prepared to spend your time learning this program and know that it doesn't have a lot of good qualities like other programs that you are required to pay more for. 

**What do you dislike about Google Web Designer?**

i think that it is confusing to understand the tools and how each works and it would take a long time to watch a tutorial to understand it really good, and also it is not for creating a web design it is more a tool to create advertisements so it would be nice it it had that option and it doesn't handle HTML documents that well. 

**Recommendations to others considering Google Web Designer:**

it is not easy to use at the beginning be prepared to waste your time trying to understand the program for a while.

**What problems is Google Web Designer solving and how is that benefiting you?**

i thought i could also create a web design but it didn't let me so for now i am just trying it for the advertisement side of it. 

  ### 24. Make your own website, easy and fast

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 20, 2018

**What do you like best about Google Web Designer?**

Designing web pages from this platform is quick and easy, has a lot of google assistance and multiple tutorials to learn how to develop a professional website.

**What do you dislike about Google Web Designer?**

I may have some impossibilities in handling elements within the design box, but it is always useful and if I try a little I get a good result at the end.

**Recommendations to others considering Google Web Designer:**

use google web designer and then you will want to change.

**What problems is Google Web Designer solving and how is that benefiting you?**

I was able to carry out a project in one night and satisfy my teammates.

  ### 25. Google Web Design 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Google Web Designer?**

I like that this program is easy to navigate. I feel it is user friendly and overall a great program.

**What do you dislike about Google Web Designer?**

There isn't much I dislike . I think there is a learning curve with everything.

**What problems is Google Web Designer solving and how is that benefiting you?**

I think Google Web Design enables businesses to portray their unique style. It is easy to personalize and configure each element.

  ### 26. Another really nice Google software product

**Rating:** 3.5/5.0 stars

**Reviewed by:** Iain R. | Entrepreneur | Director, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2018

**What do you like best about Google Web Designer?**

Easy to use, great interface and Google integration

**What do you dislike about Google Web Designer?**

Nothing, it's a really inexpensive option for web design.

**What problems is Google Web Designer solving and how is that benefiting you?**

It is a really inexpensive option for web design.

  ### 27. Google Web Designer 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marcos Gabriel C. | Vigilante, Enterprise (> 1000 emp.)

**Reviewed Date:** October 31, 2017

**What do you like best about Google Web Designer?**

The software allows you to create banners, expandable and interstitial ads. At first you need to select one of the listed size or set the custom resolution of the advertisement depending upon your wish. Complete scripts can be uploaded for animation. It's extremely powerful.

**What do you dislike about Google Web Designer?**

GWD will allow you to control the entrance, exit, position, and transparency of objects... so creating slideshows or on/off animations work well.

I'm also not sure you can use the same asset to create an entire set of ads if they are responsive like you can with other html5 ad builders.

**Recommendations to others considering Google Web Designer:**

This application is also very good for creating CSS3 anmation, which personally I have not used a lot but it does the work very well.
Google Web Design is a good tool to start out with but not viable for complex designs.

**What problems is Google Web Designer solving and how is that benefiting you?**

Google needs to create videos to teach users the basics of the program without having to search YouTube for unprofessional videos created by another person who may be showing a much harder way of accomplishing something you want to do using the program.

  ### 28. Must Have App!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Design | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 21, 2018

**What do you like best about Google Web Designer?**

The templates! All the templates pre installed are needed and reflect the type of widgets I usually use. Like for example, lightbox galleries are almost always needed on blogger type websites, photography portfiolo, and ecommerge. Majority of my clients often request one of those type of sites. 

**What do you dislike about Google Web Designer?**

I just wish they would add more templates, but other than that it is flawless. 

**Recommendations to others considering Google Web Designer:**

Perfect for anyone needing to create interactive ads for their websites.

**What problems is Google Web Designer solving and how is that benefiting you?**

It allows me to create professional ads, widgets, and banners for my web sites and blogs. It saves me time searching the net for widgets. The fonts installed save me time and space on my computer

  ### 29. Decent web designer considering it's free

**Rating:** 3.5/5.0 stars

**Reviewed by:** Alan H. | Owner, CEO, Chief Publisher/Webmaster, Entertainment, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2017

**What do you like best about Google Web Designer?**

The HTML5 implementation and coding is superb, easier to digest and handle unlike the latest edition of Dreamweaver, where everything is dependent on end-user knowledge.  Unlike Fireworks and Photoshop, you can also created motion-based and guided graphics easily and thus making animated GIFs are a breeze.

**What do you dislike about Google Web Designer?**

If you are looking to build a webpage or website, Google Web Designer is NOT the program you are seeking.  This is more for ad creation, video implementation and animated graphics.

**Recommendations to others considering Google Web Designer:**

If you are looking to scale and/or build an entire website or page, this might not be for you.  But for ad creation deployed on your end or animated graphics, this is it.

**What problems is Google Web Designer solving and how is that benefiting you?**

So far we have used this app in a testing out phase for the better part of a month and a half.  Admittedly, we will need at least another 1-2 months before we can even answer this question detailed and properly.

  ### 30. Google Web Design Review 

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** January 05, 2018

**What do you like best about Google Web Designer?**

I tried it for my occupation to buy a domain and to design a website but wasn't really pleased with the overall experience I had with it. I purchased a domain, G-suite which was very confusing and complicated and then I tried the Google web designer and offers a lot of options to customize the page the way you like it is fairly easy to use and has a lot of different templates, tools, and choices.

**What do you dislike about Google Web Designer?**

There is always room for improvement , there can be tutorials offered for those who are new to this type or work.

**Recommendations to others considering Google Web Designer:**

I think its great and any kind or program has room for improvement and for far its headed in the right direction. :) 

**What problems is Google Web Designer solving and how is that benefiting you?**

I am using it to build a website as a Real Estate Agent to refer on my cards , use in emails or refer customers towards. It does offer a fair range or options to use videos, and the more time spent can give a more ideal result for both parties involved. I have given this a try and it would not hurt to try other web designing places to see how much they differ and how better Google's is in compared to the rest of the sites and places offering the same service or product. 

  ### 31. Wonderful application getting better all the time

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 12, 2017

**What do you like best about Google Web Designer?**

Quickly and accurately develop cross browser HTML5 banners with many rich features. Banners are easily created using well known standards such as keyframes, timeslines and events (which can be used on elements and the timeline both).  Exports are a breeze and integration with Google Studio is one click once your account is tied to GWD.  This one click publishing to Google Studio is one of the reasons we chose this application over others.

**What do you dislike about Google Web Designer?**

I learned how to animate in Flash - which until within the last few years was the defacto UI for such tasks.  While GWS's interface is improving there are still many features not yet available.  The number one issue is that I cannot inject frames into my timeline throughout all the layers.  I have to do this a layer at a time.  This makes doing whole changes of shrinking or expanding animated features of a banner extremely time consuming.  Lastly, there are no guidelines that I can see available.  The forum shows request for guides from many users. This is a big missing item when trying to align objects on the canvas.

**Recommendations to others considering Google Web Designer:**

Just keep the updates coming and continue to listen to the GWD Forum.  I appreciate that you are listening and I really appreciate the last few updates including animate to a path.  This is a fun enhancement I've been waiting on for over a year.  Lastly, like Flash did, it would be great to offer a in-line PREVIEW of the animation with simple timeline and button events enabled.  This would really allow our dev teams to quickly test features without have to test publish to a browser.

**What problems is Google Web Designer solving and how is that benefiting you?**

We need to build banners in a hyper-time sensitive matter for our client.  Also updates to banners sometimes need to be done same-day and with this tool, updates are a breeze.  We can literally update banners or adjust banners within in minutes in some cases and have them re-submitted and under review same-day as the work request came in from the client.  

  ### 32. Great, user friendly program

**Rating:** 4.5/5.0 stars

**Reviewed by:** April P. | Accounting Specialist, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2018

**What do you like best about Google Web Designer?**

I like how user friendly it is and efficient when designing the web page.

**What do you dislike about Google Web Designer?**

There are some difficulties i had when it came to doing the mapping. 

**What problems is Google Web Designer solving and how is that benefiting you?**

I'm not a web designer by any means and this has been really user friendly for myself to figure out. 

  ### 33. Great for small projects!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 18, 2018

**What do you like best about Google Web Designer?**

Google is a great option for basic webpages and its easy to add content. It's also free so and pretty easy to use.

**What do you dislike about Google Web Designer?**

You can't access the CSS code. It's good for beginners, but not substantial enough for businesses to build webpages.

**Recommendations to others considering Google Web Designer:**

Try it. It is free. You have nothing to lose and it does the job well.

**What problems is Google Web Designer solving and how is that benefiting you?**

I plan to build my companies intranet using Google Web Designer. I've played around with it and think it's easy enough to use and won't take that long to build. Plus it is free!

  ### 34. Terrific Application

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2018

**What do you like best about Google Web Designer?**

Being able to Build Responsive Ads for my site and the content creation tools.

**What do you dislike about Google Web Designer?**

It doesn't work offline. I don't always have access to internet.

**Recommendations to others considering Google Web Designer:**

It's great for anyone needing to create web advertisement for their site or business.

**What problems is Google Web Designer solving and how is that benefiting you?**

I was able to create web advertisements using this application. Also I can add Google Maps, Youtube Videos, and other dynamic flash components to site I create.

  ### 35. Great web design application

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2018

**What do you like best about Google Web Designer?**

OF course, as with other Google products, uniformity and ease of use

**What do you dislike about Google Web Designer?**

You get what you pay for, it's functional, but not many bells and whistles...

**What problems is Google Web Designer solving and how is that benefiting you?**

Creating basic web sites...

  ### 36. Easy to use with so many features!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2017

**What do you like best about Google Web Designer?**

I caught onto this designer right away, which is always a great thing. I was only using it an hour or so before I got the hang of it. I notice a lot of similar features from photoshop, which I love. SO easy to use to create anything from flyers to web ads, and it doesnt take a whole team to do it! It has easy tools to use. The custom animations are definitely my favorite. It makes me feel like I'm creating art and I'm very proud of the ad I made. Ive only made one so far, but it was so much fun I cant wait to make more!

**What do you dislike about Google Web Designer?**

The one thing I will say is the create file aspect is a little slim. The options are very few. There's a lot more especially now up to date ads. And this only has six. If I was nit picking.

**Recommendations to others considering Google Web Designer:**

If you are trying to get your business out there and need a easy to use, straight forward software to help you with that. This is definitely the way to go. I just started using this at my job and the fast comprehension and ease of it is definitely accommodating.

**What problems is Google Web Designer solving and how is that benefiting you?**

We hare in a small town so word of mouth is the only way were getting known, so we also are working our way towards getting our ads seen and getting our business out there.

  ### 37. Web designer 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Sapreen A. | Junior Systems Engineer, Transportation/Trucking/Railroad, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2018

**What do you like best about Google Web Designer?**

It has a super easy User interface, pricing is good

**What do you dislike about Google Web Designer?**

Not as much freedom as some other products

**What problems is Google Web Designer solving and how is that benefiting you?**

Easy to use and free

  ### 38. What's this for, anyway?

**Rating:** 0.0/5.0 stars

**Reviewed by:** Sarah Amy M. | Owner Principal, Management Consulting, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 28, 2017

**What do you like best about Google Web Designer?**

Nothing! The only good thing is Google gives this away for free so I could try it without wasting money.

**What do you dislike about Google Web Designer?**

"Google Web Designer"? It's a misnomer, I think? This doesn't let you build a website -- and if it does, tutorials and docs are so poorly done. It looks more like a lightweight mobile app designer, but isn't that what Android Studio is for, not? And unlike Jekyll or other software meant to let you build a website, it appears that there is no way to create partials and includes for repetitive but common features like menu and footer, nor is there a way to have all pages reference to one CSS, or put the entire website under one directory. Again I don't think this is for making a website. It looks more like an app developer or something you use to create an ad that would work on Google. An utter piece of garbage, developers ought to be ashamed for making a POS like this that would give Google's brand a bad rap. 

**What problems is Google Web Designer solving and how is that benefiting you?**

I thought this would be a good WYSIWYG tool for building a website that is responsive and visually pleasing. I do not even understand what this POS software is for, or how to use it. No good documentations or tutorials, and very few I could find on the web (I Googled it!) are dated 2011 to 2013. Garbage.

  ### 39. Google Web Designer is useful.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephanie F. | Mathematician, Education Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 10, 2018

**What do you like best about Google Web Designer?**

I like the chances of creating my own site.  The format is convienent to use.  

**What do you dislike about Google Web Designer?**

Everything about Google Web Designer is a like so far.  

**Recommendations to others considering Google Web Designer:**

Familiarity with the functions makes designing the website easier.

**What problems is Google Web Designer solving and how is that benefiting you?**

Google Web Designer is an online tool.  Google Web Designer makes it easy to use online.

  ### 40. Even from the perspective as a professional quite not the piece of software you want to use

**Rating:** 1.5/5.0 stars

**Reviewed by:** Alexander H. | Debian Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2017

**What do you like best about Google Web Designer?**

At least there are many templates which are quite usable. To be precise, almost every ad format is available. And the online help (which you will use often when you don't use GWD day by day) is quite complete.

**What do you dislike about Google Web Designer?**

Being honest: if there are no predefined templates i would not use it. The interface is austere.

**Recommendations to others considering Google Web Designer:**

Yes, it is a working software from Google.
But compared to all the other cool stuff Google offers you, this seems to be the ugly kid nobody wants to know.

**What problems is Google Web Designer solving and how is that benefiting you?**

Creating ads.

  ### 41. Love Google Web Design

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Graphic Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2018

**What do you like best about Google Web Designer?**

I like that the Google Web Designer is super fast & easy ! Makes it more simple for users.

**What do you dislike about Google Web Designer?**

I love everything about it ! I disliked that it takes a while to Set up

**What problems is Google Web Designer solving and how is that benefiting you?**

It brings creativity and you learn different techniques and skills.

  ### 42. Easy and Eye-Catching Site Editor

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 27, 2018

**What do you like best about Google Web Designer?**

Google Web is really user friendly and has many options for making a professional, interesting website!

**What do you dislike about Google Web Designer?**

There is nothing in particular that I dislike. 

**What problems is Google Web Designer solving and how is that benefiting you?**

I use GWD to design and update my freelance design site!

  ### 43. Easy to Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2018

**What do you like best about Google Web Designer?**

It was simple to create a website using Google Web Designer. A lot of the tools are programmed. 

**What do you dislike about Google Web Designer?**

There isn’t anything I disliked. This is best for someone looking for animation. 

**What problems is Google Web Designer solving and how is that benefiting you?**

Google Web Design is great for creating ads. 

  ### 44. Great tool for ad design and test 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 05, 2018

**What do you like best about Google Web Designer?**

The timeline for animating banners and the export tool 

**What do you dislike about Google Web Designer?**

The code inspector doesn’t give you the best

**Recommendations to others considering Google Web Designer:**

Work on the code inspector

**What problems is Google Web Designer solving and how is that benefiting you?**

Html5 banners 

  ### 45. Good for non-complex HTML5 ads

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2017

**What do you like best about Google Web Designer?**

Great for non-complex HTML5 ads if completely designed in Adobe Photoshop or Illustrator.

**What do you dislike about Google Web Designer?**

Extremely buggy. The text and design tools are almost unusable and look completely different between within the actual work area and published files.

**Recommendations to others considering Google Web Designer:**

Work the bugs out with the text tool specifically. I found it to be completely unusable.

**What problems is Google Web Designer solving and how is that benefiting you?**

With the popularity of Flash based advertisements and features on the web, Google Web Designer has aided in the immediate need to adapt to HTML5 displays and banners.

  ### 46. Clickable & Trackable dynamic ads

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jessica M. | Art Director, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2017

**What do you like best about Google Web Designer?**

Google Web Designer is easy to get up and running rather quickly with no prior experience and the ability to export to Google Adwords in compatible formats is extremely helpful.

**What do you dislike about Google Web Designer?**

The accompanying Google certification that one will most likely have to get to work in conjunction with Google Web Designer is cumbersome. The userface of Google Web Designer also feels a little outdated, although it is relatively new.

**Recommendations to others considering Google Web Designer:**

Google Web Designer is easy to startup quickly, even with no prior experience.

**What problems is Google Web Designer solving and how is that benefiting you?**

We can create dynamic, clickable ads and get the analytics from our ads. We have greater capability of creating full website takeovers and more interesting ads without having to use Flash and self code our files.

  ### 47. A great tool for a beginning web designer!

**Rating:** 3.0/5.0 stars

**Reviewed by:** Tim M. | Web Designer, Marketing Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 03, 2017

**What do you like best about Google Web Designer?**

Google Web Designer is a great tool for a beginning web designer. Creating pages, landing pages or even HTML emails has never been so easy!

**What do you dislike about Google Web Designer?**

There is not much to dislike. It is an easy-to-use interface and you have all of your resources at your fingertips!

**Recommendations to others considering Google Web Designer:**

If you are looking for a great WYSIWYG editor, than look no further!

**What problems is Google Web Designer solving and how is that benefiting you?**

I am using Google Web Designer to create landing pages, HTML emails and other code-driven pages.

  ### 48. A Free website design tool

**Rating:** 3.0/5.0 stars

**Reviewed by:** Mariana Andrea S. | Diseñador gráfico, Graphic Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 27, 2017

**What do you like best about Google Web Designer?**

It is a very good tool for the beginners in the world of web design, easy to use and its free.

**What do you dislike about Google Web Designer?**

It has a lot of limitations, you already cant make a full website.

**Recommendations to others considering Google Web Designer:**

I dont recommend this tool to other professionals... Why? You cant make a full website. If you want a full tool, keep looking. (It is very useful to create banners and adds).

**What problems is Google Web Designer solving and how is that benefiting you?**

Well, when I work in web design, I use it to make adds an banners for my websites.

  ### 49. Good for Small Projects 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chrystal H. | freelance designer, Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 02, 2018

**What do you like best about Google Web Designer?**

The interface is simple and intuitive  and able to make creations of animations  easy. Maybe because it has a look and feel of photoshop.

**What do you dislike about Google Web Designer?**

Functionality is good but not able to create a web site you can make banner but pretty much it.  your not able to import your own HTMl either.

**What problems is Google Web Designer solving and how is that benefiting you?**

wanted to use with help creating web sites but can’t support the HTML

  ### 50. Great open source resource

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Google Web Designer?**

It does everything you would hope it to, especially being something available for everyone. Preset templates make quick turn projects a breeze.

**What do you dislike about Google Web Designer?**

There are some bugs that I was not able to work around. If you try to make any changes outside of a template, the program does not like it, and makes it difficult to vary outside of that.

**Recommendations to others considering Google Web Designer:**

There are a ton of great reviews and tutorials available everywhere. Ease of finding what you need to know for the banners to do what you want is amazing.

**What problems is Google Web Designer solving and how is that benefiting you?**

Creating html5 web banners not only allow you to create animations to attract more attention, but also allow for larger file sizes instead of the normal 40kb limit.


## Google Web Designer Discussions
  - [Can I animate icons or SVG illustrations on my landing without generating bunch of js](https://www.g2.com/discussions/36100-can-i-animate-icons-or-svg-illustrations-on-my-landing-without-generating-bunch-of-js) - 1 comment, 1 upvote
  - [Web Design &amp; Development Service?](https://www.g2.com/discussions/31567-web-design-development-service) - 5 comments, 1 upvote
  - [What are web designing tools?](https://www.g2.com/discussions/what-are-web-designing-tools) - 1 comment
  - [Is Google Web Designer only for ads?](https://www.g2.com/discussions/is-google-web-designer-only-for-ads) - 1 comment
  - [What is the use of Google Web Designer?](https://www.g2.com/discussions/what-is-the-use-of-google-web-designer) - 2 comments

- [View Google Web Designer pricing details and edition comparison](https://www.g2.com/products/google-web-designer/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-13+23%3A00%3A43+-0500&secure%5Bsession_id%5D=d66cde18-1af1-4bef-bf1c-1d57beb41dbf&secure%5Btoken%5D=014fff41da652914b076bbf39e52c84f623e3d9c7dab6a774a2b791d7fac582f&format=llm_user)
## Google Web Designer Integrations
  - [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)

## Google Web Designer Features
**Content Creation**
- Content Creation Tools
- Content Curation
- Buyer Personas
- Content Management

**Platform Basics**
- Templates Library
- Visualization Tools
- HTML and CSS Editors
- Content Elements Libraries

**Planning**
- Scheduling Integration

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Platform Additional Functionalities**
- WYSIWYG Editor Integration
- Marketing Tools Integrations
- Vector Graphics Tools Importing and Integration

**Publishing**
- Execute Content Publication

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Version Control
- Editing and Approval Tools
- Distribution Features
- Integrations & APIs
- User, Role, and Access Management

**Social Media**
- Social Media Integration

**Agentic AI - Web Design**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance

**Planning**
- Collaborative Editorial Calendars / Scheduling Content

**Generative AI**
- AI Text Generation
- AI Text Generation
- AI Text Summarization
- AI Text-to-Image
- AI Text-to-Video

**Agentic AI - Content Creation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top Google Web Designer Alternatives
  - [Adobe Dreamweaver](https://www.g2.com/products/adobe-dreamweaver/reviews) - 4.1/5.0 (2,800 reviews)
  - [Wix](https://www.g2.com/products/wix/reviews) - 4.2/5.0 (1,819 reviews)
  - [Webflow](https://www.g2.com/products/webflow/reviews) - 4.4/5.0 (980 reviews)

